in the marketing function.
About Touchwood Automations
Similar jobs
Join our team and take on a vital role in shaping our brand's online presence, connecting with our dedicated audience, and leveraging influencer strategies.
Responsibilities:
- Craft and implement a comprehensive social media strategy aligned with our brand identity and business objectives.
- Develop engaging content, including visuals, videos, captions, and stories, tailored to resonate with our target demographic.
- Manage and optimize our presence on various platforms (LinkedIn, Instagram, Facebook, X, YouTube) to enhance reach, engagement, and conversion rates.
- Cultivate an active and devoted online community through authentic interactions, user-generated content, and collaborations with influencers to effectively promote our offerings..
- Showcase our company culture and work environment through engaging social media content.
- Establish key performance indicators (KPIs) and monitor the effectiveness of social media initiatives.
- Ensure compliance with relevant laws, regulations, and platform guidelines in all social media content and campaigns.
- Stay abreast of social media trends to develop compelling content that resonates with our audience.
- Flourish the personality of individuals on video, showcasing their unique traits and characteristics effectively.
- Foster a positive online environment by promptly engaging with comments, messages, and mentions.
- Maintain brand consistency across all channels and platforms.
Requirements:
- Bachelor's degree in marketing, communications, or a related field (preferred).
- Proficiency in social media platforms and management tools.
- Strong content creation and storytelling abilities.
- Extroverted and highly creative personality.
- Demonstrated ability to generate creative ideas and possess a mindset, particularly in short-form content creation, video production, and reels.
- Ability to effectively showcase the personality of individuals on video, bringing out their unique traits and characteristics.
- Data-driven approach with the capability to analyze and interpret social media metrics.
- Excellent communication and interpersonal skills.
- Ability to thrive in a fast-paced, collaborative environment.
- Familiarity with influencer management tools and social media apps such as LinkedIn Instagram, X and Facebook. A candidate who is constantly engaged online.
Proficiency in the following is required:
- Illustrator/Procreate
- Video editing
FURNISHKA is in search of a Creative Content Specialist to join our innovative marketing team. As the Creative Content Specialist, you will play a pivotal role in crafting visually stunning graphic creatives and video reels to elevate FURNISHKA's online presence across platforms such as the website, Instagram, Facebook, and Google. Additionally, you will contribute to offline marketing campaigns and create captivating visuals for our retail stores.
Responsibilities:
1. Develop visually appealing graphic creatives for online platforms, including the web and social media channels.
2. Create engaging video reels to showcase FURNISHKA's products and brand identity.
3. Design offline marketing collateral, ensuring alignment with the overall brand aesthetic.
4. Collaborate closely with the marketing team to understand campaign objectives and deliver compelling creatives.
5. Ensure brand consistency across all visual content and marketing materials.
6. Contribute creative ideas to enhance FURNISHKA's visual storytelling.
Qualifications:
1. Proven experience in graphic design and video editing, with a strong portfolio showcasing your creative skills.
2. Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.).
3. Understanding of social media trends and best practices for creating engaging content.
4. Ability to adapt design styles to suit various marketing channels and mediums.
5. Strong attention to detail and a keen eye for aesthetics.
FancyPants is looking for their newest addition to their Marketing Team. We need a video wizard who can help us shoot & create impeccable and creative content for Instagram and youtube!
We are looking for a candidate with video expertise in terms of conceptualization, execution and pre-production. This person will work closely with our marketing team to head content and optimize as per performance.
- Develop, implement and manage our social media strategy
- Define most important social media KPIs
- Manage and oversee social media content
- Measure the success of every social media campaign
- Stay up to date with latest social media best practices and technologies
- Use social media marketing tools such as Buffer
- Attend educational conferences
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
- Hire and train other in the team
- Provide constructive feedback
- Adhere to rules and regulations
- Present to Senior Management
- Roles & Responsibilities:
- Responsible for managing + executing content for social media platforms like Instagram, LinkedIn, YouTube, etc. Build and execute social media marketing strategies. Working with our marketing team to design and create the campaign test to communicate the results to use the data to inform future business decisions.
- Collaborate with other departments (marketing, video team, etc.) to create engaging social media content (Stories, posts, reels, etc).
- Planning, Creation, and Publishing of Instagram Reels.
- Managing ORM of IIDE s Social Media.
- Creating the entire campaign, shooting it out, monitoring it, and analyzing it.
- Measure output and revise social media strategies from time to time.
- Takedown any other activities from your reporting manager as and when required.
- Flexibility and willingness to go beyond the call of duty (a go-getter).
- Required Experience and Qualifications:
- Basic Shooting skills using the phone
- Basics of Adobe design & Video tools - Illustrator, Photoshop & Premiere Pro
• Responsible for writing, editing, and proofreading content
• Ideating and formulating a suitable content strategy to support the business needs
• Enhancing web traffic and user engagement by managing content across all social media
platforms
• Write engaging social media content
• Collaborate with marketing, PR, and customer experience to develop a variety of content
marketing materials
• Interpret creative direction and adapt points from creative briefs into persuasive copy
• Scheduling timelines for posting content
SKILLS REQUIRED:
• Creativity and ability to develop engaging content
• Excellent communication and writing skills
• Good time management and organizational skills
• Basic technical knowledge of HTML and web publishing and high computer literacy
• Knowledge of SEO and web traffic metric
• Social media management experience
• Strong research skills
Content Creator:
We are hiring an anchor/content creator for our YT channel. The candidate must be able to explain things well and can easily break down complex topics. The candidate would be adept at analyzing which content will work in the YouTube space. The candidate will have to prepare the script for this content with a clear and catchy flow right from the introduction to the body to the conclusion along with industry examples. The anchor will be creating videos on interesting career/educational topics. Past experience in creating educational content will be given priority.
What You Will Do:
- Create content for our YouTube and social media handles
- Break down complex concepts of higher education and career and present it to the audience in an engaging way
- Be the face of the organization and endorse it to the world outside
- Assist in managing the YouTube channel’s content efficiently
- Engage with subscribers of the channel through our community channel
What You Should Have :
- 2+ years of content creation/anchoring experience
- Excellent command of Hindi and English
- Comfort to be in front of the camera and can shoot videos independently
- Interested and/or experienced in educational content
- Can also do voiceovers if required
- Good communication Skills and Clear pronunciations
- BBA/BTECH/BCA degree holder or have made content on these courses in the past
Roles and Responsibilities:
- Assembling raw footage and transferring or uploading it to a computer.
- Following a script, screenplay or outline.
- Inputting sound to enhance footage, which may include selecting music and writing voice-overs.
- Inputting graphics to enhance footage.
- Digitally splicing film and video and synchronizing them into one rough cut file.
- Improving and correcting lighting, coloring and faulty footage.
- Working closely with directors to present a final product that matches the vision.
Skills and qualifications:
- Bachelor’s degree required.
- Training in multimedia and communications.
- Proficiency in editing software programs.
- General understanding of computers and digital equipment and knowledge of new and cutting-edge technology.
- Ability to take and follow directions, while also having a creative eye for improvement.
- 2-3 years of experience in Video editing.
Job: Full time
Salary: 5-6 LPA
Location: Mumbai