Performance Marketing Manager
An Internet Startup in India
4 - 10 yrs
₹15L - ₹35L / yr (ESOP available)
Delhi
Skills
Marketing
performance marketing
About the role
We are looking for an extremely motivated individual for leading our Performance Marketing who will be responsible for scaling up our digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals. You will be a key part of the leadership team and will act as the bridge between the CEO and the growth team, ensuring that business goals are set appropriately, communicated clearly, and executed on aggressively. Working from the top of the funnel to the bottom, you will own the enrolment process and ensure that our marketing and sales efforts achieve our business goals, while providing a customer experience that exceeds expectations. You are an ideal fit for the role, if you are excited about working with Direct to Consumer fast growing unique health-tech company. You should be extremely competent to scale up digital channels like Facebook, Google, and Affiliate marketing as well as organic. Experienced in leading teams/companies and owned P&L in high growth companies from Series A to C or Series B to D.
Our Team has cracked PMF for our proprietary Diabetes Reversal program, you will be responsible to now scale up the strategy. We have crossed the journey of 0 to 1, and looking for someone to take us from 1 to 100.
Requirements
5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
Strong creative & soft skills combined with an affinity for data.
Proven experience managing customer acquisition efforts in paid channels with quantifiable results.
Highly organised and autonomous, but also collaborative and able to work cross-functionally.
Ability to make decisions in a changing environment, anticipate future needs and drive
results.
High competency with FB/ Google Ads/Affiliate Marketing
Responsibilities
Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics.
Compensation
Industry leading compensation with potential ESOPs
We are looking for an extremely motivated individual for leading our Performance Marketing who will be responsible for scaling up our digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals. You will be a key part of the leadership team and will act as the bridge between the CEO and the growth team, ensuring that business goals are set appropriately, communicated clearly, and executed on aggressively. Working from the top of the funnel to the bottom, you will own the enrolment process and ensure that our marketing and sales efforts achieve our business goals, while providing a customer experience that exceeds expectations. You are an ideal fit for the role, if you are excited about working with Direct to Consumer fast growing unique health-tech company. You should be extremely competent to scale up digital channels like Facebook, Google, and Affiliate marketing as well as organic. Experienced in leading teams/companies and owned P&L in high growth companies from Series A to C or Series B to D.
Our Team has cracked PMF for our proprietary Diabetes Reversal program, you will be responsible to now scale up the strategy. We have crossed the journey of 0 to 1, and looking for someone to take us from 1 to 100.
Requirements
5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
Strong creative & soft skills combined with an affinity for data.
Proven experience managing customer acquisition efforts in paid channels with quantifiable results.
Highly organised and autonomous, but also collaborative and able to work cross-functionally.
Ability to make decisions in a changing environment, anticipate future needs and drive
results.
High competency with FB/ Google Ads/Affiliate Marketing
Responsibilities
Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics.
Compensation
Industry leading compensation with potential ESOPs
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Stylumia Family Core Values:
Demonstrate PASSION for whatever you do (show that you really care)
Do MORE with LESS (be resourceful)
Make a tangible IMPACT (a dent in the universe)
EXCELLENCE at the heart of all we do (don- t settle for less)
Pursue KNOWLEDGE and GROWTH relentlessly (stay hungry, stay foolish)
Do the RIGHT THING (honesty and integrity, above all)
You can only win as a TEAM (have each other- s- back)
OWN the results (take it to the finish line)
PLAY hard, WORK harder (Rome wasn- t built on a 9 to 5 schedule)
Deliver - WOW- and 'JOY- to the customers (have a purpose)
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We Seek - A' Players Who
Have very standards for themselves and work tirelessly to achieve them
Persevere and persist in problem solving and don't have the word - quit- in their dictionary
Are passionate and driven by purpose to achieve great things in life
Are intelligent yet humble, and know the biggest challenges in life are won as a team
Website: https://www.stylumia.com/
Industry: Apparel & Fashion
Facebook Link: https://business.facebook.com/Stylumia.Official/?business_id=1273412896056425
Headquarters: No. 233, Shine on Block 2, Rahat Bagh, C V Raman NagarBangalore, Karnataka 560093 India.
Apply to us: [email protected]
Contact: +91 9535405405.
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