SEO Executive

Company Description

BETSOL is a cloud-first digital transformation and data management company offering products and solutions to both enterprises and consumers. BETSOL’s Data Management product lines include Zmanda (Zmanda.com). BETSOL Global IT Services (BETSOL.com) builds and supports end-to-end enterprise solutions, reducing time-to-market for our customers. Our engineering team, with its several patents, delivers award-winning products and solutions in over 40 countries. Our work locations are set against the vibrant backdrops of Broomfield, Colorado and Bangalore, India. We take pride in being an employee centric organization. Learn more at betsol.com

Job Description

The B2B Content Marketer will be responsible for creating, managing, and optimizing content that engages and educates our target audience of IT professionals. The role will include writing for various formats such as sales copy, social media, product documentation, long-form blog posts, and whitepapers. Additionally, the candidate will review and ensure the quality of content generated by external agencies and internal teams. This is a fantastic opportunity for someone eager to broaden their marketing knowledge and contribute to end-to-end campaigns that drive business growth.

Key Responsibilities:

• Write and develop content tailored to the needs and challenges of IT administrators and IT managers/directors in the B2B SaaS industry, with a focus on backup and recovery solutions.
• Develop content strategies aligned with customer personas, journey stages, and business objectives.
• Create high-quality content for multiple platforms including sales materials, social media, blogs, whitepapers, product documentation, and newsletters.
• Work with marketing and growth teams to distribute and promote content across various channels, including email, social media, and paid platforms.
• Manage and maintain a content calendar to ensure timely delivery of content aligned with marketing campaigns and business goals.
• Work with team members to develop and distribute compelling content that drives engagement and supports the customer journey.
• Collaborate with cross-functional teams (sales, product, customer success) to ensure content alignment with business goals and customer pain points.
• Work closely with sales, product, and dev teams to ensure content addresses key customer pain points and sales objectives.
• Review, edit, and perform quality assurance on content created by 3rd-party agencies and peers to ensure consistency in tone, voice, and accuracy.
• Repurpose and adapt content for different channels and formats to maximize visibility and engagement.
• Assist in the planning, creation, and execution of holistic content marketing campaigns.
• Leverage automation tools to personalize content at scale and streamline content distribution.
• Track and analyze content performance metrics, ensuring content is aligned with KPIs and business objectives.
• Track, analyze, and report on key content performance metrics, including engagement, leads, and conversion rates.
• Maintain a deep understanding of our products, services, and the competitive landscape.
• Create compelling case studies and customer success stories that demonstrate the effectiveness of our solutions.
• Stay updated with industry trends and best practices to continuously improve content strategy and execution.

Note from the Team:

At our core, we’re a tight-knit Marketing Team that’s passionate about what we do. We believe in the power of collaboration, creativity, and the impact great content can have on driving meaningful change. As a growing team, each of us wears many hats, but that’s part of the fun—we get to make a real difference every day, and we’re all in it together.

You’ll be working alongside people who truly care about the work they do and the people they do it with. One thing we strongly believe in is ownership. We don’t believe in pushing people to do their jobs—we trust you to take charge of your work, bring your ideas to the table, and own the outcomes. Autonomy is key here, and with that freedom comes the opportunity to make a real impact. If you love taking initiative and thrive when you have the space to create and lead, this is the place for you.

We’re excited about bringing someone on board who’s just as passionate as we are—someone who’s ready to make an impact, learn, and grow with us. If you love a challenge, thrive in a collaborative environment, and want to help shape something meaningful, we’d love to hear from you!

Qualifications

Requirements:

• 3-5 years of experience in content marketing or a related field, ideally within the B2B SaaS space.
• Strong interest and understanding of technical concepts, particularly in backup and recovery, data resiliency, and IT infrastructure.
• Proven experience writing for a technical audience, such as IT administrators, managers, and directors.
• Excellent writing, editing, and communication skills, with a keen eye for detail.
• Ability to work independently and manage multiple projects with tight deadlines.
• Familiarity with content marketing tools and platforms (e.g., WordPress, HubSpot, SEMrush, etc.).
• Experience working with external marketing agencies and performing content quality assurance is a plus.
• Strong analytical skills with the ability to measure content performance and suggest improvements.
• Eagerness to learn and gain a holistic view of marketing, including campaign building, performance tracking, and benchmarking.

Preferred Qualifications:

• Experience in the backup and recovery space or IT infrastructure marketing.
• Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
• Familiarity with SEO best practices, Google Analytics, Atlassian (Jira/Confluence), and CRM tools.

Position Title: Angular

Department: Development

Location: Mali Maharaj Road, Somwar Peth, Pune

Job Summary:

As an Angular Developer at Blend IT Solutions, you will play a key role in crafting and enhancing web applications using the Angular framework. Collaborating with a dynamic team of developers, you will contribute to the entire application lifecycle, from concept and design to testing and deployment. Your expertise in front-end technologies, problem-solving skills, and dedication to delivering high-quality software will be essential in creating innovative solutions for our sector. If you are passionate about staying at the forefront of web development and enjoy working in a collaborative environment, we invite you to join our team and make a meaningful impact on our projects.

Responsibilities:

1. Develop and maintain web applications using Angular.
2. Collaborate with cross-functional teams to define, design, and ship new features.
3. Optimize application for maximum speed and scalability.
4. Collaborate with other developers and stakeholders to deliver high-quality software solutions.
5. Stay up-to-date with the latest industry trends and technologies to ensure our applications are at the forefront of innovation.
6. Troubleshoot, debug and resolve software defects and issues.

Requirements:

1. Proven experience as an Angular Developer.
2. Strong understanding of JavaScript, HTML5, and CSS3.
3. Experience with RESTful API integration.
4. Knowledge of front-end build tools, such as Grunt and Gulp.
5. Familiarity with testing frameworks (e.g., Jasmine).
6. Good understanding of version control systems (e.g., Git).
7. Excellent problem-solving and communication skills.
8. Ability to work well in a collaborative team environment.
9. Bachelor's degree in Computer Science or related field (or equivalent experience).

Preferred:

1. Experience with Angular 1 year or other modern JavaScript frameworks.
2. Knowledge of responsive design principles.
3. Experience with Agile/Scrum methodologies.
4. Familiarity with back-end technologies such as Node.js.

Experience : 5-8 years

Location : Bangalore,Chennai and hyderabad

Python Developer (1 Position)

Must have skills: 

·        Experience in advanced Python

·        Experience in GUI/Test Automation tools/libraries (Robot Framework, Selenium, & Sikuli etc.)

·        Ability to create UI Automation scripts to execute in Remote/Citrix servers

·        Knowledge in analytical libraries like Pandas, Numpy, Scipy, PyTorch etc.

·        AWS skillset

Nice to have skills:

·        Experience in SQL and Big Data analytic tools like Hive and Hue

·        Experience in Machine learning

·        Experience in Linux administration

Greetings from colan infotech!!!

Sale company products to customers over phone, email etc

Qualififcation - any graduate

• Communicating with users
• Collecting data about user service trends
• Recording and responding to user issues
• Developing strategies to retain users
• Work closely with the product team
• have worked with tools like Moengage

Requirements:  

Experience with Hybris 6.x/ 1905/ 2005 with knowledge of Hybris B2C-ACCELERATOR/HYBRIS -B2B-ACCELERATOR, Hybris back- office, Hybris Frontend WCMS cockpit, product cockpit, Hybris core, Hybris Commerce, Hybris Search, Hybris OCC, Solr Customization  

Experience working on core Java, JSP/Servlets, JEE, Spring, Services (SOAP, REST), Design Patterns, Apache, Tomcat, Build Tools- Ant/Maven/Jenkins, SCM Tools - CVS/SVN/ GIT Hub • Knowledge of one or more modules HYBRIS-PIM, HYBRIS-PROMOTIONS, HYBRIS-OMS, HYBRIS -TRAVEL-ACCELERATOR 

Additional skills in SOA, ESB, JMS • Knowledge of high-quality professional software engineering practices for agile software development cycle, including coding standards, code reviews, source control management, build processes, testing, and deployment.  

Experience in eCommerce/Hybris payment integration, 3rd Party integration development.  

Preferable to have development experience in Spartacus Hybris module. 

Preferable to have exposure to Azure cloud (Hybris CCV2)  

Fundamental knowledge of design patterns.  

Experience in communicating effectively with users, other technical teams, and management to collect requirements, describe software product features and technical designs  

Passionate about building great solutions 

Mentoring the team members to meet the clients needs and holding them accountable for high standards of delivery  

Willing to work in Shifts to support Production environment and Samsung.com Global eCommerce client requests.  

Being able to understand and relate technology integration scenarios and be able to apply these learnings in complex troubleshooting scenarios 

Hybris Platform Development experience of 3-10 yrs. 

FinCRM is a cloud-based Customer Relationship Management Solution with enhanced Office Management capabilities. It helps companies and individuals manage their sales, marketing, and support efforts all from a single place. It is equipped to help businesses of all sizes build excellent customer relationships.

Technical Experience:

• 2+ years' experience in creating applications using a framework such as CodeIgniter, Zend, Laravel, Bootstrap.
• Proficient in PHP, MySQL/SQL, CSS, HTML, Apache server, Java script, AJAX, jQuery, JSON, XML, APIs, Version Control/Git.
• Linux server Handling - Min 3 years experience
• LAMP, PHP & MySQL, OOP's, CodeIgniter - 3 to 4 years experience
• Experience with Version Controlling Tools - SVN, Mantis & Git

Skills:

• Able to create Solution Architecture and design based on requirements.
• Should possess excellent problem-solving skills and be a team player.
• Can identify technology trends and advances that may support the success of the project.
• Should have the ability to learn new tasks outside the immediate range of skills.

Responsibilities:

• Brainstorm with the team to come up with ideas regarding the development requirements.
• Determine the feasibility of ideas and identify the best way and tech stack to move ahead.
• Build products and api's as per the requirements with optimized code.
• Develop products considering scalable architecture and security.
• Testing and maintenance of different server environments.
• Handle code deployment on testing and production environments.
• Maintain code versioning and administer the database properly.

Bluecore is a marketing technology company that’s reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers. Through our patented retail data model and the recent release of Bluecore Communicate™ and Bluecore Site™, we replace manual processes with an intelligent, AI-driven workflow. We are credited with doubling email revenue and increasing customer retention for more than 400 brands, including Express, Tommy Hilfiger, The North Face, Teleflora, and Bass Pro Shops. We have been recognized as one of the Best Places to Work by Glassdoor and ranked No. 241 on the Inc. 500 List, the most prestigious ranking of the nation’s fastest-growing private companies.

Bluecore’s Integrations Engineering (IE) unit is a software engineering team dedicated to helping Bluecore customers extract maximum value from the Bluecore Retail Data Platform.  As an IE, you will bring your technical know-how to the main connections of the Bluecore engine to our clients - drawing meaningful intelligence from their websites and implementing marketing solutions that map to the customer’s vertical, audience behavior, and product mix.

As an Integrations Engineer, your principal responsibilities will lie in (1) maintaining and writing JavaScript-based integrations that live on client websites, (2) configuring, monitoring, and maintaining the intake and manipulation of client data, and (3) utilizing internal infrastructure, tooling and documentation to solve complex, often-unique, client-specific problems. It is important to be detail-oriented in your work, as we work closely with a multitude of the industry’s top online retailers, all of which have very stringent requirements around the look and feel of their strategic communications.

You Are A Perfect Fit If You Love:

-Solving unique, complex problems: You are someone who can think critically, often on the fly, about nuanced technical problems to devise a scalable, maintainable solution. You enjoy the puzzle and the process of iterating and ideating before implementing a solution, and you are able to break complex problems into simple components for better analysis and digestion.

-Metrics and Data: You are someone who finds yourself consumed by daily, weekly and monthly metrics and loves turning those into best practices. Seriously, your work will be driving executive-level decision-makers at industry-leading brands on best business practices.

-Curiosity and Growth: You are someone who actually believes that diversity in thought and skills makes for a better workplace and a better you.

Responsibilities

Write client-side JavaScript to be run on clients' websites and configure custom recommendation logic using domain-specific tooling.

Develop the best technical solution possible for the toughest challenges that our customers will throw at you.

Ideate, develop, and improve upon internal tooling, procedures, and processes that facilitate the work of the Technical Services team.

Monitor the overall health and uptime of our most critical connections to clients

Requirements

Successful completion of reputable schooling in Computer Science or Coding Bootcamp.

Fluent in JavaScript and familiar with various other web development technologies. 

Ability to take ambiguous workflows and turn them into structured processes.

Nice to have

Exposure to (or interest in learning!) SQL, Python, or Google Cloud Functions.

Familiarity with Marketing, Advertising, eCommerce, or other Emerging Technology (Artificial Intelligence, etc.) platforms.

Ability to grow into a client-facing technical resource as a career progresses in Bluecore