Adobe Workfront Specialist

The RPA Business Analyst will play a key role in analysing banking processes to identify opportunities for automation and optimization using Robotic Process Automation (RPA) tools. With experience in the banking domain, the candidate will collaborate with stakeholders, gather requirements, document processes, and work closely with RPA developers to design, implement, and improve automated workflows.

As a Product Manager at Brainstorm Force, you’ll be at the forefront of shaping the direction of our WordPress products and SaaS applications, bridging the gap between stakeholders, development teams, and customers.

From conducting market research and defining product roadmaps to overseeing feature delivery, acceptance testing, and post-launch optimization, you’ll play a pivotal role in driving product innovation, enhancing user experiences, and achieving business objectives.

Key Responsibilities:

Product Vision and Strategy:

• Define the overarching vision and strategic goals for our product portfolio.
• Conduct market research, competitor analysis, and gather customer feedback.
• Identify opportunities for product differentiation and innovation.

Roadmap Planning and Prioritization:

• Develop product roadmap, prioritize features based on business objectives and customer needs.
• Collaborate with cross-functional teams to ensure alignment (development, support and marketing)

Product Mockups:

• Work closely with the team to plan product features and create mockups.
• Ensure that product designs align with user needs and business objectives.

Feature Definition:

• Work closely with the team to define user stories, acceptance criteria, and feature specifications.
• Prioritize features based on their impact on users, revenue and market competitiveness.

Feature Acceptance:

• Conduct final acceptance testing to ensure that features meet quality standards.
• Provide the final go-ahead for product releases based on acceptance testing results.
• Ensure adherence to timelines.

Stakeholder Engagement and Communication:

• Engage with stakeholders and align customers satisfaction with business goals.
• Communicate product vision, roadmap, and progress to internal teams and external stakeholders.

Required Skills and Qualifications:

• In-depth knowledge of WordPress ecosystem and familiarity with relevant technologies.
• Understanding of user needs and business objectives
• Ability to prioritize features based on their impact on user satisfaction and business goals.
• Strong analytical skills with the ability to translate data insights into actionable strategies and plans.
• Excellent communication and interpersonal skills, with the ability to engage with stakeholders.
• Experience working in tools like Jira, Linear, etc for backlog management.
• Proven track record of product planning, acceptance testing, and product design.

Your Success:

Your success will be measured by following KPIs that reflect the impact of your contributions:

Product Growth and Revenue:

• Market share or penetration of the product compared to competitors.
• Revenue generated by the product.
• Percentage growth in product revenue over time.

Customer Satisfaction and Retention:

• Net Promoter Score (NPS) or customer satisfaction survey results.
• Customer retention rate or churn rate.
• Customer feedback and sentiment regarding overall product experience.

Product Performance and Market Positioning:

• Market share or competitive positioning of the product.
• Customer perception of product differentiation and value proposition compared to alternatives.

Innovation and Product Roadmap Execution:

• Rate of new feature delivery or innovation.
• Percentage of product roadmap milestones achieved on schedule.
• Adoption rate of new product features or enhancements.

Team Collaboration and Alignment:

• Feedback from cross-functional teams regarding collaboration and alignment with product strategy.
• Team morale and satisfaction with product direction and leadership.
• Effectiveness of communication and alignment with stakeholders.

Digit’s mission is to ‘Make Insurance, Simple’. We are backed by Fairfax- one of the largest global investment firms. We have also been ranked as 'LinkedIn’s top 5 start-ups of 2018' and 2019 and are the fastest-growing insurance company. We have also been certified as a Great Place to Work!

We are reimagining products and redesigning processes to provide simple and transparent insurance solutions that matter to consumers. We are building a technology-driven platform that can offer customized products at reduced cost and provide great customer service.

Role: SEO/SEM Executive

Location: Bangalore

Education: Any Graduate

Experience: 1-2 years of experience as a SEO, SEM, or similar Digital Marketing role

Employment type: Full-time and work from office

You will be responsible for performing all SEO/SEM activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

· Responsible for different sections of our website and growing its traffic and leads.

· Performing ongoing keyword research including discovery and expansion of keyword opportunities.

· Researching and implementing content recommendations for organic SEO success.

· Conduct simple keyword research and use SEO guidelines to increase web traffic.

· Experience with tools such as SEMrush, Google Keyword Planner, or any other.

· Optimising copy and landing pages for search engine optimization.

· Research and analyse competitor advertising links.

· Develop and implement link building strategy.

· Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

· Work with editorial and marketing teams to drive SEO in content creation and content programming.

· Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

· Executing tests, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.

· Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns.

· Monitoring campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

· Optimize copy and landing pages for paid search engine marketing campaigns.

· Perform ongoing paid keyword discovery, expansion and optimisation.

· Research and analyse competitor advertising links.

Requirements and Skills

· Proven SEM experience and success managing/monitoring PPC campaigns across Google.

· Well-versed in performance marketing tactics.

· Up to date with the latest trends and best practices in search engine marketing

· In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

· Experience with website analytics tools (e.g., Google Analytics, Adobe Analytics, etc.)

· Strong analytical skills and experience generating SEM reports.

· Familiarity with A/B and multivariate experiments.

· Working knowledge of HTML, CSS, and JavaScript development and constraints.

· BS/MS degree in Marketing or a quantitative, test-driven field.

· Hands-on experience with Content Management Systems (e.g., Adobe Experience Manager or WordPress) (Not mandatory).

· Ability to meet deadlines.

· Any graduate.

As an early hire on the core team, you’ll work on shaping projects, big and small, over short three week sprints. We’re a small team, but we get a lot of features shipped. You would be responsible for driving full-stack projects from prototype to finished stage with a lot of autonomy and creativity. This is an exciting time to join the team. We've found solid early traction, have strong basic foundations and are pushing aggressively into some incredible new feature builds. We have a small team, so you can make an incredible impact on our product very quickly. 

Responsibilities:

• Own the design of the overall architecture of the web application
• Implement a robust set of services and effective APIs to power the web application
• Build reusable and manageable code and libraries for future use
• Optimize the application for maximum speed and scalability
• Translate UI/UX wireframes to visual elements
• Develop and handle well-functioning databases and applications
• Test software to ensure responsiveness and efficiency 
• Troubleshoot, debug and upgrade software
•  

Experience:

• Proven expertise in shipping features in Ruby on Rails. Strong background in Ruby on Rails, HTML, CSS, and JavaScript
• Strong experience in driving thought leadership and technical architecture
• Experience with mentoring juniors in the team

You are a fit if :

• You are a skilled coder. We need candidates with a strong history of shipping features in Rails with clean maintainable code. 
• You are a good communicator and a really good writer. Since we are async and remote most of our work is written. You'll need to be able to proactively communicate in concise, clear, simple writing.
• You are an expert project manager. You need to be able to break down a large, complex business deliverable into executable pieces that can be managed as individual user stories. You need to be able to keep a project on track and cut scope when needed.
• You don't need babysitting and are a Manager of One. We love people who have started companies or have freelanced in the past. You take ownership and take things across the finish line. Especially in our remote async approach, you'll need to be intrinsically motivated and keep your projects on track.
• You have strong business and product acumen. This job isn't just writing code, we solve real business problems for real people. That means you need to be able to look beyond the user story, have empathy for our end users, and solve real problems for them.

About Us:

We're solving a problem that 62% of Americans have

62% of Americans last year thought about starting a business. The #1 reason they didn’t was because they didn’t know where to start. Currents options are:

1. Going independent which is risky: no support or direction
2. Paying a franchise which is expensive:  franchises charge $100K+ fees to get started, take 10% of topline revenue, don't provide marketing support or technology

The market we're going after is bigger than e-Commerce

We’re disrupting the $2.3T franchise industry by removing the franchise fee and offering a tech-enabled franchise like product.

We’re starting with home painting where our biggest competitor is https://certapro.com/">CertaPro a $550M revenue franchise (1% market share) before quickly taking on https://www.neighborlybrands.com/our-brands/">Neighborly Brands as we expand categories (pest control, lawn care, etc.).

As we expand categories, our customer does not change

Our customer is an aspiring business owner, like https://www.linkedin.com/in/nicklaforest">Nick or https://www.linkedin.com/in/hardin-h-hawes-9ba6a72/">Hardin who doesn't care what type of business they start, as long as it is profitable. Our customers are not actually the one painting houses or completing roofing jobs, rather they are the one that hires people to do the job. Our customer has years of experience in sales and general management, which makes them suitable for any type of business — which is why as we expand to 100 categories, our customer does not change.

Our solution is an end to end platform to help you start, grow and run a business

Main Street is a combination of well-known technology platforms that provides an Uber-like simple experience in starting a business

• https://stripe.com/atlas">Stripe Atlas: Helping you incorporate and set up legal logistics for your business
• https://www.duolingo.com/">Duolingo: Learn a new skill (in our case it is about a specific type of business)
• https://www.shopify.com/online/ecommerce-solutions">Shopify: The operating tools to run your business
• https://www.womply.com/">Womply: A marketing stack to drive your customer

We're backed by top investors and built a world-class team

We're a seed-stage startup and have raised $10M+ from top investors including Greylock and Khosla. Our team previously worked at places like DoorDash, OpenDoor, Amazon, and OYO.

About us: Lemiride is a bike rental aggregator platform. We connect travelers who wish to rent a bike to vendors. Think of us as Amazon for bike rentals. We have operations in 18 places across India.
Travelers get to choose a bike of their choice in the convenience of their home before setting out. On the other hand, we help vendors have a wider reach and more business. We do this effectively at a lower cost, better speed using our integrated tech platform.