Marketing Manager at Eximius Ventures · Gurugram · 2 - 4 years · ₹10L - ₹16L / yr · Profitable · Posted 11 Jan 2023
Key responsibilities:
1. Strategize and execute influencer onboarding/ marketing
2. Relationship management with influencers, agencies, and power users.
3. Create a feedback loop for the product team to improve app utility & performance
4. Collaborate with the marketing team to grow the app community
Mandatory experience:
1. 2 to 4 years of experience in community building/sales teams of high-growth consumer apps in India.
2. Experience working with Indian /global social media influencers for platform onboarding/ profile management/ influencer marketing campaigns
3. Experience in working with Live video apps a plus Love for social media and short video apps. Self-usage is a big plus
4. tier 1 university/ institute

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Work Mode - Onsite (Field Role)
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Experience Required
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Qualifications
Graduate/Postgraduate(B.Sc, M.Sc, BMS, B.Pharma, M.Pharma, Biotechnology)
Working Days - 6 Days
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The Relationship Executive will generate hospital-based leads by engaging doctors and counselling expectant parents on cord blood banking, diagnostics, and related services, while managing client presentations, enrollments, CRM reporting, and logistics coordination to drive business growth.
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· Meet doctors to promote the concept of cord blood banking and stem cell applications, and facilitate interaction with expectant parents.
· Promote diagnostics and other services introduced by the company from time to time and generate prescriptions.
· Visit hospitals, nursing homes, and relevant healthcare centers for lead generation, diagnostic business, and institutional tie-ups.
· Build strong relationships with hospital front-office staff, nursing staff, doctor attendants, and coordinators to enable client interaction and service promotion.
· Place drop boxes and flyer stands at strategic locations within hospitals and doctor chambers.
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· Enroll clients, complete documentation, collect payments, coordinate delivery logistics, and share competitor/market information as required.
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· Basic knowledge of MS Office and willingness to learn CRM systems.
· Presentable, customer-oriented, and relationship-focused approach.
Role Summary:
The Relationship Executive will generate hospital-based leads by engaging doctors and counselling expectant parents on cord blood banking, diagnostics, and related services, while managing client presentations, enrollments, CRM reporting, and logistics coordination to drive business growth.
Key Areas of Responsibility:
· Meet doctors to promote the concept of cord blood banking and stem cell applications, and facilitate interaction with expectant parents.
· Promote diagnostics and other services introduced by the company from time to time and generate prescriptions.
· Visit hospitals, nursing homes, and relevant healthcare centers for lead generation, diagnostic business, and institutional tie-ups.
· Build strong relationships with hospital front-office staff, nursing staff, doctor attendants, and coordinators to enable client interaction and service promotion.
· Place drop boxes and flyer stands at strategic locations within hospitals and doctor chambers.
· Ensure regular refilling and upkeep of drop boxes and flyer stands with updated marketing material.
· Conduct counselling sessions at hospitals and doctor chambers to generate qualified leads.
· Update daily activities, lead generation, counselling, and follow-ups accurately in the CRM system.
· Call prospective clients for counselling and referrals, and conduct free presentations at their preferred location.
· Enroll clients, complete documentation, collect payments, coordinate delivery logistics, and share competitor/market information as required.
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· Graduate in Pharmacy (B.Pharm / D.Pharm) or Life Sciences (preferred).
· Good communication and interpersonal skills.
· Comfortable working in hospital environments and field-based roles.
· Basic knowledge of MS Office and willingness to learn CRM systems.
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