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Manager/Sr. Manager – Online Marketing
Manager/Sr. Manager – Online Marketing
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Manager/Sr. Manager – Online Marketing

Ritika Kapoor's profile picture
Posted by Ritika Kapoor
6 - 15 yrs
₹10L - ₹15L / yr
Delhi, Gurugram, Noida
Skills
Digital Marketing
Search Engine Optimization (SEO)
SEO management
Marketing
Online advertising
Affiliate marketing
Sr. Online Marketing Manager is responsible for coordinating and implementing SEO, SMO & SEM strategies for the organization. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. Key Management Areas of Responsibility  Define requirements, tasks, and resources associated to SEO strategy.  Manage and execute implementation of SEO strategy.  Communication to team and management on strategy/project development, timelines, and results.  Collaborate on strategy and goal definition for success.  Keep pace with SEO, search engine, social media and internet marketing industry trends and development.  Contribution to the company blog and at least one social media community. Key Functional Areas of Responsibility  Develop a strategy for the improvement of organic search ranking and the maximization of ROI  Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities.  Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.  Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific.  Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).  Develop and implement link building campaigns.  Develop, manage and execute communication/content strategies via social communities in coordination with business goals.  Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).  Monitor and evaluate search results and search performance across the major search channels in order to improve rankings.  Research and administer social media tools in support of organization’s social media strategy.  Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies.  Communication to team and management on project development, timelines, and results.  Manage a team of content writers, link builders, and social media marketers.  Watch popular SEO publications and blogs to stay updated on the latest innovations, tools, and techniques.  Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives, Taboola/Yahoo Gemini/Outbrain/Revcontent Ads.  Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.  Provide creative copy suggestions and graphical ad templates. Professional Competencies  Passion for SEO and overall internet marketing.  Outstanding ability to think creatively, strategically and identify and resolve problems.  Ability to foster strong client relationships at various levels.  Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.  Ability to clearly and effectively articulate thoughts and points.  High levels of integrity, autonomy, and self-motivation.  Excellent analytical, organizational, project management and time management skills. Professional Skills & Qualifications  7+ year’s experience in Search Engine Optimization (SEO) and Social Media Optimization (SMO).  Strong understanding of SEO & SMO process.  Should have experience in running SEM campaigns.  Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc).  Experience working with CMS and building/administering content in multiple CMS environments.  Experience with A/B testing and other testing metrics.  Knowledge of HTML/CSS and website administration.  High-level proficiency in MS Excel, PowerPoint, and Word.  Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Support.com

Founded :
2011
Type :
Product
Size :
100-500
Stage :
Raised funding

About

Support.com, Inc. is a leading provider of customer and technical support solutions delivered by home-based employees. For more than twenty years, the company has achieved stellar results for global enterprise clients and top-tier businesses. Support.com's proven, omnichannel solutions have been specifically designed and optimized for the homesourcing environment, resulting in industry-leading NPS scores and first call resolution rates. The company efficiently meets changing client needs through its highly-scalable, global network of home-based employees and secure, proprietary, cloud-based platforms. For more information, please visit www.support.com.
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Rajendra Lakshmipathy
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Ritika Kapoor

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Desirable Fluency in Hindi or other Indian languages is an asset Quantitative data management and data analysis skills Experience with the complete software development lifecycle Experience working in India Desire to make a social impact Is this the right position for me? The ideal candidate is interested in understanding what makes technology work in practice in low-resource settings. This person is able to self-organize and self-manage, thrives on the intricacy and challenge of application design and project management and functions at a high level when interacting with partners. 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