Role - Manager (Programmatic)
About Company :-
Our Client is the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager -Social to join us. As part of the largest media agency in India, you’ll have the opportunity to leverage the scale that comes with the job. You will become an integral part of this growing team and will be working with both internal teams and external parties to ensure campaign delivery objectives are met.
This team is responsible for delivering international solutions, particularly in APAC & EMEA, with some global influence. You will enjoy working in a collaborative team environment and will hold a ‘can do’ attitude with the passion to learn and grow.
At APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
What your day job looks like at GroupM-Hub:
· Develop strong relationships with counterparts in Hub regional teams (Europe, U.S., Asia)
· Lead the training and growth of your local programmatic team
· Enforce DV360 and TrueView best practices with a focus on platform expertise, consistency, and quality of work delivery
· Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
· Serve as point of escalation for your team and take ownership of resolving challenges
· Provide career development and coaching for your team
· Line manage 2-5 direct reports with as many as 10 indirect reports
· Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
· Provide support to in capacity planning & resource management for the team
· Present strong and effective communication across all level.
What you’ll bring:
· Working experience in Agency, Trading Desks or Programmatic Tech Partners
· Actual Campaign execution experience with most of the local programmatic players as well as measurement providers
· Familiar with DSP and exchange revenue streams and be able to negotiate trading benefits
· Existing relationships with publishers, programmatic product partners, as well as data providers in the local market
· Knowledge of different programmatic trading models and their implications to both advertiser’s inventory quality and publisher monetization strategies
· Being able to articulate difficult technical concepts to non-technical people such as explaining lookalike modeling and cookie mapping to the lay person.
Minimum qualifications:
· 3+ year's professional experience with digital media preferably within a media agency/trading desk
· Experience in Google Marketing Platform (DV360, CM, GA360).
· Experience in top AdTech & MarTech platforms.
· Experience in Client Decks, Programmatic Strategy, New Pitches, etc.
· Hands on experience and knowledge on programmatic platforms.
· Clear thought process & strategy to build on existing businesses.
· Competent in all Microsoft office software
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