Lead Generation and Email Marketing

1.Performance marketing and its budgeting

2. ATL-BTL Marketing exposure

3.Should have hands on experience in Influencer Marketing (Meta)

4.Candidates from D2C space only will be considered

About UpSolve

We built and deliver complex AI solutions which help drive business decisions faster and more accurately. We are a typical AI company and have a range of solutions developed on Video, Image and Text.

What you will do

• Capture and edit photographs for social media platforms.
• Create post captions
• Use correct hashtags
• Interact with client to understand business requirement
• Manage digital ads

Working Mode: Remote (India)

What are we looking for

• Excellent communication and collaboration abilities.
• Ability to work effectively in a fast-paced and dynamic team environment.
• Creative mind

About the Role

We are looking for a highly skilled and experienced Senior React Native Developer to join our team and take the lead on developing our cross-platform mobile application. You’ll play a critical role in building, launching, and scaling a high-performance mobile app that runs seamlessly on both iOS and Android platforms from a single codebase.

If you’re passionate about mobile technologies, have a strong command of React Native, and are excited about creating a high-quality product from the ground up, we’d love to hear from you.

Responsibilities

• Lead the end-to-end development of a cross-platform mobile application using React Native.
• Collaborate with product managers, designers, and backend engineers to deliver high-quality user experiences.
• Build reusable components and front-end libraries for future use.
• Optimize app performance for speed and scalability across devices and OS versions.
• Ensure the app complies with design standards and platform-specific guidelines (Apple App Store & Google Play).
• Set up CI/CD pipelines for automated builds, testing, and deployment (e.g., using Fastlane, EAS, or similar).
• Integrate RESTful APIs and third-party services.
• Handle app store submissions and updates.
• Mentor junior developers and enforce best practices in mobile development.

Requirements

Must-Have:

• 5+ years of experience in mobile application development.
• 3+ years of hands-on experience with React Native.
• Strong understanding of JavaScript (ES6+), TypeScript, and React architecture.
• Deep knowledge of iOS and Android mobile app development lifecycle.
• Experience with mobile UI/UX best practices and performance optimization.
• Familiarity with native build tools (Xcode, Android Studio).
• Experience integrating REST APIs and handling network latency issues.
• Proficient with Git, GitHub/GitLab, and agile development practices.
• Experience with push notifications, in-app purchases, deep linking, and analytics SDKs.

Preferred:

• Experience with Expo or EAS for managed workflows.
• Familiarity with mobile CI/CD pipelines (Fastlane, Bitrise, etc.).
• Experience with native modules (Objective-C/Swift and Java/Kotlin) as needed.
• Knowledge of automated testing frameworks (Jest, Detox).
• Published apps in both the App Store and Google Play.
• Prior experience in startups or high-growth environments.

What We Offer

• Opportunity to lead and build a product from the ground up.
• Work with a dynamic and talented team in a fast-paced environment.
• Flexible working hours and remote-first culture.
• Competitive salary and equity options (if applicable).
• Learning and development budget.

About Client:

A dynamic digital marketing agency collaborating with agencies, advertisers, and publishers. Specializing in yield management, inventory optimization, and executing online display campaigns, our client also provides end-to-end digital marketing services for SMEs. Founded by IIM Ahmedabad alumni and ex-Ozone Media team members.

Key Responsibilities:

- Prospect, acquire, and nurture relationships with strategic publishers.

- Manage a team of 2-3 Publisher Development Representatives.

- Contribute to client's publisher development strategies.

- Study clients' existing advertising options, advising on seamless integration with our offerings.

- Articulate our client's value proposition across media solutions and ad technology, through both written and verbal communication.

- Build relationships across publisher organizations (executives, sales teams, ad ops, research).

- Track and manage the publisher acquisition pipeline and account activities.

- Collaborate with internal teams on sales strategy, techniques, and execution.

- Oversee all aspects of the sales process from pre-sale to close, providing ongoing sales consultation.

Requirements and Qualifications:

- Graduate degree in any discipline.

- Strong problem-solving and interpersonal skills.

- 5-7 years of industry experience, including 2 years with US Publishers.

- Previous roles in ad-serving technology, ad networks, or large Ad tech companies preferred.

- Ability to work with cross-functional teams and knowledge of pre and post-sales processes.

- Existing relationships with large premium publishers are preferred.

- High energy, self-motivated, and passionate about a fast-paced startup environment.

- Enthusiastic about the dynamic, fast-growing company and industry.

Other Benefits:

- Insurance: Medical coverage of 3,00,000 for individuals, spouses, and kids, with an option to include parents and higher coverage of 5,00,000.

- Professional Development: Reimbursement for relevant courses to support career growth and knowledge enhancement.

- Food: Enjoy breakfast, lunch, tea, and snacks – all you can eat!

- Work Culture: Embrace a flexible, result-oriented work environment.

- Dress: No dress code – wear anything you're comfortable in.

- Recreation: Engage in foosball, carom, and table tennis with like-minded colleagues.

- TGIF: Wrap up the week with fun activities – work hard, party harder!

Responsibilities:

·       Collaborate with the marketing team to create engaging and relevant email content that aligns with the company's brand and marketing objectives.

·       Assist in the end-to-end execution of email campaigns, including building and testing email templates, managing distribution lists, and scheduling sends.

·       Help in segmenting the email database based on audience preferences, demographics, and behavior to deliver targeted and personalized messages.

·       Conduct A/B tests on subject lines, content, and design elements to optimize email performance and enhance open and click-through rates.

·       Analyze email campaign metrics and provide insights to improve future campaigns, focusing on key performance indicators (KPIs) such as conversion rates and ROI.

·       Ensure the accuracy and hygiene of the email database, performing regular data cleansing and list segmentation.

·       Stay updated with email marketing best practices and ensure compliance with relevant email regulations and data protection laws.

·       Support implementing and maintaining email automation workflows, nurturing leads, and enhancing customer engagement.

·       Coordinate with cross-functional teams, including design and content teams, to ensure seamless execution of email campaigns.

·       Prepare regular reports on email campaign performance and present findings to the marketing team, identifying areas for improvement.

Requirements:

·       Bachelor's degree in Marketing, Communications, or a related field.

·       2 years of experience in email marketing or related digital marketing roles.

·       Strong understanding of email marketing principles, best practices, and industry trends.

·       Familiarity with email marketing platforms and tools (e.g., Mailchimp, HubSpot, etc.).

·       Proficiency in analyzing email metrics and interpreting data to drive actionable insights.

·       Excellent written and verbal communication skills with a keen eye for detail.

·       Basic HTML and CSS knowledge for email template customization is a plus.

·       Ability to manage multiple tasks and meet deadlines in a fast-paced environment.

Responsibilities:

.Create exclusive distributors, super stockiest & business associates and guide, and coordinate them to achieve the target for the company towards the business growth.

.Make a strategic marketing plan for the sales team working under his jurisdiction.

.Observe all the stock reports, inventory, product orders, re-order etc.

Requirements:

.Bachelor's degree in business, marketing or a related field.

.Experience in sales, marketing or related field.

.Strong communication skills and excellent organizational skills.

.Proficient in Word, Excel, Outlook, and Powerpoint.

Responsibilities:

• You will provide complete and appropriate solutions for every customer in order to boost top-line revenue growth, customer acquisition levels and profitability.
• Present, promote and sell products/services using solid arguments to existing and prospective customers.
• Perform cost-benefit and needs analysis of existing/potential customers to meet their needs.
• Establish, develop and maintain positive business and customer relationships.
• Reach out to customer leads through cold calling.
• Expedite the resolution of customer problems and complaints to maximize satisfaction.
• Achieve agreed upon sales targets and outcomes within schedule.
• Coordinate sales effort with team members and other departments.
• Analyze the territory/market's potential, track sales and status reports.
• Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
• Keep abreast of best practices and promotional trends.
• Continuously improve through feedback.

Requirements:

• At least 2-4 years' experience in sales department.
• We're looking for a results-driven sales representative to actively seek out and engage customer prospects.
• Proven work experience as a sales representative.
• Excellent knowledge of MS Office.
• Familiarity with BRM and CRM practices along with ability to build productive business professional relationships.
• Highly motivated and target driven with a proven track record in sales.
• Excellent selling, communication and negotiation skills.
• Prioritizing, time management and organizational skills.
• Ability to create and deliver presentations tailored to the audience needs.
• Relationship management skills and openness to feedback.
• BS/BA degree or equivalent.