Lead Generation and Email Marketing

• 5-8 years of experience as a Java/J2EE developer.
• 1-3 years of experience with Angular / React is desirable.
• 1-3 years of experience in using Spring and Spring Boot frameworks.
• Thorough knowledge of server-side development.
• Proven experience as a Full Stack Developer or similar role.
• Good understanding of web services (WSDL SOAP, RESTful).
• Hands-on experience in using Application Servers like WebSphere.
• Expertise in relational databases (Oracle, SQL Server).
• E-commerce domain knowledge is desirable.
• Prior experience in developing desktop and mobile applications.
• Familiarity with common stacks.
• Knowledge of multiple frontend languages and libraries, like HTML/ CSS, JavaScript, XML, jQuery.
• Experience in implementation of Microservices
• Experience with AWS (S3, SQS, SNS, ECS, EC2, ALB, API Gateway, Lambda, etc.) is highly desirable
• Good understanding of Docker & Kubernetes is highly desired.
• Familiarity with databases (MySQL, MongoDB, PostgresSQL), web servers (Apache), and UI/UX designs.

ADF Developer with top Conglomerates for Kochi location_ Air India

conducting F2F Interviews on 22nd April 2023

Experience - 2-12 years.

Location - Kochi only (work from the office only)

Notice period - 1 month only.

If you are interested, please share the following information at your earliest

The Opportunity

We have a new opportunity as part of our newly developed Events & Experiences team at Extramarks Education- India's leading education tech company. 

A position based out of the head office in Noida, we are looking for a Marketing Manager- Events with experience marketing large scale events, IPs across lifestyle and entertainment events. 

In a hands-on role, our ideal candidate is a great communicator and collaborator, can plan and execute effective event marketing strategies focusing on result-driven metrics, lead multiple events, are solutions-focused, and know the country's events landscape. If creating quality consumer engagement strategies and driving audience metrics sounds like your thing, we'd love to hear from you.   

Who are you?

As a person, you are organized, thorough, and not afraid to get your hands dirty. Driven and confident, you are a good listener and can communicate effectively across organizational levels, external partners, and the team. You want to get the job done but not at the cost of quality and substance. Collaborative and easy-going, you have a strong work ethic with a penchant to mentor and inspire your team. 

The Role

You will play a key role in creating, shaping, executing, and managing event marketing strategies across our events calendar. 

• Bring exceptional people and project management skills driving multiple initiatives across our events calendar.  
• Solutions-focused, you bring quantitative, analytical, and problem-solving skills to draw insights from metrics, recommendations from the analysis and present marketing plans/solutions to internal & external stakeholders.
• Understand brand values, objectives, and goals to devise well-articulated communication across requirements and recommendations.
• Collaborate and work in sync with support teams across the organization to bring alive marketing plans. 
• Establish marketing goals and key KPI's for event marketing initiatives across events 
• Manage and foster media partnerships and key relationships to derive maximum media value and brand awareness across events.

Responsibilities

• Conceptualize and execute campaigns, including budgets, for events across the events calendar, including partnered events
• Work with the consumer insights team to understand consumer feedback and engagement pre and post events to customize solutions for event and consumer segments.
• Track, monitor, and analyse metrics across business units and HO level, working closely with the digital marketing team. 
• Be up to date and well-versed in marketing trends across digital and offline channels, industry news, talent, and collaborators and have bankable standing relationships with industry professionals, vendors, and agencies. 
• Work closely with event management and sales teams to create an event marketing plan that includes media deliverables for partners wherever needed.
• Create timely feedback reports on data and consumer engagement post events 
• Manage and mentor a team of marketing executives working across events.

Professional & Educational Qualifications 

• 7+ years of experience in event marketing and execution, ideally with an agency or with a brand with an in-house events team
• Ability to analyse data to drive conclusions and form recommendations and solutions
• Excellent communication, presentation, and analytical skills. 
• Experience having managed a team as well as lead other internal stakeholders in managing small to large events. Work cross-functional, building trust, and fostering collaboration.
• Very organized, detail-oriented, and a strong problem-solver
• Graduate/Post Graduate Degree
• Travel, as required.

• Managing large amounts of calls and emails, and social media, if required
• Identifying and assessing customer’s needs to achieve satisfaction
• Handling customer complaints, providing appropriate solutions and alternatives within the time limits; following up to ensure resolution
• Building sustainable relationships and trust with customers through open and interactive communication
• Providing accurate, valid and complete information by using the right methods/tools
• Following communication procedures, guidelines and policies
• Taking the extra mile to engage customers

Desired Candidate Profile

• Strong customer handling skills on phone and email
• Familiarity with CRM systems and practices
• Prior experience with Freshdesk and Magento would be a plus
• Customer orientation and ability to adapt/respond to different types of people
• Excellent communication skills ( both written and verbal)
• Ability to multitask, prioritize and manage time effectively
• Empathy and compassion
• Punctuality
• Ability to stretch long hours and work for the bigger vision of the company
• Experience with Microsoft Office and G-suite (google)
• Knowledge of basics of Microsoft Excel for reporting purposes is a MUST
• Comfort with technology and data
• Good hold on English Grammar
• Problem identification and solving attitude
• Ability to listen
• Customer obsession
• High integrity
• Decisiveness    

Your primary focus will be the development of all server-side logic, definition and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end. You will also be responsible for integrating the front-end elements built by your co-workers into the application. Therefore, a basic understanding of front-end technologies is necessary as well.

• Integration of user-facing elements developed by front-end developers with server side logic
• Writing reusable, testable, and efficient code
• Design and implementation of low-latency, high-availability, and performant applications
• Implementation of security and data protection

• Strong proficiency with JavaScript & OOPS
• Knowledge of Node.js and frameworks available for it 
• Understanding the nature of asynchronous programming and its quirks and workarounds
• Good understanding of server-side CSS preprocessors 
• Basic understanding of front-end technologies, such as HTML5, and CSS3
• Understanding accessibility and security compliance
• User authentication and authorization between multiple systems, servers, and environments
• Creating database schemas that represent and support business processes
• Implementing automated testing platforms and unit tests
• Proficient understanding of code versioning tools, such as Git
• Knowledge of AWS will be preferable

• To appoint Block Sales Manager in their respective Districts.
• To manage sales operations in assigned district to achieve revenue goals.
• To supervise sales team members on daily basis and provide guidance whenever needed.
• To identify skill gaps and conduct trainings to sales team.
• To work with team to implement new sales techniques to obtain profits.
• To assist in employee recruitment, promotion, retention and termination activities.
• To conduct employee performance evaluation and provide feedback for improvements.
• To contact potential customers and identify new business opportunities.
• To stay abreast with customer needs, market trends and competitors.
• To maintain clear and complete sales reports for management review.
• To build strong relationships with customers for business growth.
• To analyze sales performances and recommend improvements.
• To ensure that sales team follows company policies and procedures at all times.
• To develop promotional programs to increase sales and revenue.
• To plan and coordinate sales activities for assigned projects.
• To provide outstanding services and ensure customer satisfaction.