Lead Generation Consultant

About Forbes Advisor

Forbes Digital Marketing Inc. is a high-growth digital media and technology company dedicated to helping consumers make confident, informed decisions about their money, health, careers, and everyday life.

We do this by combining data-driven content, rigorous product comparisons, and user-first design — all built on top of a modern, scalable platform. Our global teams bring deep expertise across journalism, product, performance marketing, data, and analytics.

The Role

We’re hiring a Data Scientist to help us unlock growth through advanced analytics and machine learning. This role sits at the intersection of marketing performance, product optimization, and decision science.

You’ll partner closely with Paid Media, Product, and Engineering to build models, generate insight, and influence how we acquire, retain, and monetize users. From campaign ROI to user segmentation and funnel optimization, your work will directly shape how we grow.This role is ideal for someone who thrives on business impact, communicates clearly, and wants to build re-usable, production-ready insights — not just run one-off analyses.

What You’ll Do

Marketing & Revenue Modelling

• Own end-to-end modelling of LTV, user segmentation, retention, and marketing

efficiency to inform media optimization and value attribution.

• Collaborate with Paid Media and RevOps to optimize SEM performance, predict high-

value cohorts, and power strategic bidding and targeting.

Product & Growth Analytics

• Work closely with Product Insights and General Managers (GMs) to define core metrics, KPIs, and success frameworks for new launches and features.

• Conduct deep-dive analysis of user behaviour, funnel performance, and product engagement to uncover actionable insights.

• Monitor and explain changes in key product metrics, identifying root causes and business impact.

• Work closely with Data Engineering to design and maintain scalable data pipelines that

support machine learning workflows, model retraining, and real-time inference.

Predictive Modelling & Machine Learning

• Build predictive models for conversion, churn, revenue, and engagement using regression, classification, or time-series approaches.

• Identify opportunities for prescriptive analytics and automation in key product and marketing workflows.

• Support development of reusable ML pipelines for production-scale use cases in product recommendation, lead scoring, and SEM planning.

Collaboration & Communication

• Present insights and recommendations to a variety of stakeholders — from ICs to executives — in a clear and compelling manner.

• Translate business needs into data problems, and complex findings into strategic action plans.

• Work cross-functionally with Engineering, Product, BI, and Marketing to deliver and deploy your work.

What You’ll Bring

Minimum Qualifications

• Bachelor’s degree in a quantitative field (Mathematics, Statistics, CS, Engineering, etc.).

• 4+ years in data science, growth analytics, or decision science roles.

• Strong SQL and Python skills (Pandas, Scikit-learn, NumPy).

• Hands-on experience with Tableau, Looker, or similar BI tools.

• Familiarity with LTV modelling, retention curves, cohort analysis, and media attribution.

• Experience with GA4, Google Ads, Meta, or other performance marketing platforms.

• Clear communication skills and a track record of turning data into decisions.

Nice to Have

• Experience with BigQuery and Google Cloud Platform (or equivalent).

• Familiarity with affiliate or lead-gen business models.

• Exposure to NLP, LLMs, embeddings, or agent-based analytics.

• Ability to contribute to model deployment workflows (e.g., using Vertex AI, Airflow, or Composer).

Why Join Us?

• Remote-first and flexible — work from anywhere in India with global exposure.

• Monthly long weekends (every third Friday off).

• Generous wellness stipends and parental leave.

• A collaborative team where your voice is heard and your work drives real impact.

• Opportunity to help shape the future of data science at one of the world’s most trusted

brands.

Job Title: Channel Sales Manager - ERP & CRM Solutions

Location: Mumbai, Hyderabad, Remote

Experience: 4-6 yrs

Job Summary:

We are seeking a highly motivated and experienced Channel Sales Head to drive the channel partner strategy, business development, and revenue generation for our ERP and CRM product offerings across the Middle East, Asia, South Africa, US, and UK. This role requires a strategic leader with a strong background in building and managing channel ecosystems, driving sales through partners, and executing regional go-to-market plans. The ideal candidate will have a deep understanding of the ERP and CRM landscapes and the ability to recruit, enable, and scale high-performing partners while delivering measurable sales revenue growth.

Key Responsibilities:

Channel Partner Strategy & Development:

• Develop and execute a comprehensive channel sales strategy across the Middle East, Asia, South Africa, US, and UK regions to drive revenue growth for ERP and CRM solutions.
• Establish and nurture strong relationships with new and existing partners to drive sales and product adoption.
• Lead the development of go-to-market strategies and regional sales plans in collaboration with the channel partners.

Partner Enablement & Training:

• Design and implement training programs to ensure that partners have the skills and knowledge to successfully sell, implement, and support ERP and CRM solutions.
• Provide ongoing support and resources to partners, including sales enablement tools, marketing materials, and product updates.
• Drive partner certification programs and performance management to maintain a high standard of service delivery and sales performance.

Revenue Growth & Sales Execution:

• Work closely with channel partners to ensure they meet or exceed their sales quotas and targets.
• Collaborate with internal sales teams and marketing to support joint sales efforts, drive pipeline development, and close deals.
• Take ownership of generating sales revenue for the organization by fostering a results-driven sales culture among channel partners.
• Manage sales forecasts and ensure timely reporting of pipeline and partner performance to senior leadership.

Partner Ecosystem & Relationship Management:

• Build and maintain long-term, strategic relationships with key partners and stakeholders within the partner ecosystem.
• Conduct regular performance reviews with partners, identify areas for improvement, and work together on corrective actions to drive mutual success.
• Act as the point of contact for critical partner escalations and address any issues that may impact partner satisfaction or sales performance.

Market & Competitive Insights:

• Stay informed about market trends, customer needs, and competitor activities in the ERP and CRM markets to inform channel strategies.
• Provide insights on regional market dynamics and customer requirements to adjust product offerings and improve partner sales tactics.
• Collaborate with product management and marketing teams to align product messaging and promotional strategies with regional channel partners.

Reporting & Analysis:

• Provide regular reports on partner sales activities, progress against goals, and forecasts to senior leadership.
• Analyze channel performance data to identify trends, areas for improvement, and new business opportunities.

Key Qualifications:

Experience:

• 5-6 years of experience in channel sales, partner management, or business development, with a proven track record of success in the ERP and CRM markets.
• Extensive experience in managing channel partners across the Middle East, Asia, South Africa, US, and UK regions.

Skills:

• Strong leadership skills with the ability to influence and align cross-functional teams and partners.
• In-depth knowledge of ERP and CRM product landscapes, business processes, and customer needs.
• Excellent communication, negotiation, and interpersonal skills with the ability to build relationships at all levels.
• Ability to develop and execute strategic plans while maintaining focus on day-to-day operational execution.
• Results-driven, with the ability to manage multiple priorities and achieve sales targets.

Education:

• Bachelor's degree in Business, Information Technology, or a related field. MBA preferred.

Travel:

• Ability to travel as needed to engage with partners and support regional sales efforts.

Personal Attributes:

• Highly self-motivated with a passion for building and scaling business through partnerships.
• Collaborative, yet able to work independently and manage multiple complex relationships.
• Strong business acumen with a focus on results and long-term business growth.
• Excellent problem-solving and conflict-resolution skills.
• Ability to thrive in fast-paced, rapidly evolving environments.

About us:

TAPPP(https://tappp.com/) is building the next-generation digital platform by leveraging cell-based architecture to integrate technologies like Artificial Intelligence, Rules, Workflows, Microservices, FaaS (Function as a Service), Micro-frontends, and Micro apps to create a highly extensible and cutting-edge technology platform that brings together sports fans with broadcasters, sports teams, and sportsbooks to create a marketplace for all aspects of sports and we are available across platforms via the Web, Mobile, Roku, and Tablets.

Building out this brand presents significant product and engineering challenges. At the center of solving those challenges is the TAPPP Product Engineering team which is responsible for the TAPPP product end to end.

TAPPP is led by a very able leadership team drawn from Industry leaders from companies like ESPN, Amazon, Blackhawk, Kargocard, Visa, and

many others.

The organization is flat, processes are minimal, individual responsibility is big, and there is an emphasis on keeping non-productive influences out of the everyday technical decision-making process. Upholding these philosophies will be imperative as we execute our aggressive plan of global expansion over the next 2 years.

Who are we looking for:

A coding enthusiast who loves writing elegant code and developing software systems.

As a senior java developer, you will be a part of the core product development team that is responsible for building high-performant components of the TAPPP platform.

Your responsibility:

• You will be responsible for designing, coding, reviewing, testing, and bug-fixing different modules of the software product that needs to work seamlessly across different environments.
• Write production-quality code in Java, J2EE, and Spring
• You will work in an agile team, working on the TAPPP revolutionary platform. You‘ll be using cutting-edge solutions (Spring Boot, Docker, Kafka, Redis, Continuous Delivery) for creating and maintaining high-load distributed services that are part of our messaging platform.

Mandatory technical skills:

• Hands-on experience with
• Java 1.7+
• RDBMS (MySQL/PostgreSQL)
• JPA (Hibernate or any other ORM framework)
• Spring Boot, Spring MVC, Spring Security
• Hands-on experience in writing extensible RESTful APIs
• Hands-on in Java development (all facets of development) with a sound understanding of OOAD.
• Should have excellent debugging, code review, and design review skills
• Should have a sound understanding of a Microservice based architecture

Good to have technical skills:

Kafka

GraphQL

Redis

AWS (ECS, Cloudwatch)

Other

• Strong independent contributor
• Comfortable working in a start-up environment

The position is based in Pune, India.

Any Specific criteria to look for in a candidate:

Work on brands as the face of the agency and contribute to the creation of digital experiences. Manage work efficiently, generate ideas collaboratively with the team, and have a passion for top-notch quality.

The Account Manager will work across multiple teams to drive engagement and ROI-led growth for the clients.

Job Description:

 - Creating a positive onboarding experience for new clients.

• - Manage daily activities and tasks for clients
• - Regularly interacting with clients through telephone calls, email communications, or face-to-face meetings.
• - Responding to clients' requests as they arise in real time
• - Maintaining an accurate record of all necessary documents pertaining to the brand.
• - Coordinate with various internal teams to deliver Creative, Data Analytics, Tech, As and Operational Services
• - Develop a relationship with clients and manage their expectations (Kudos if you can balance the two together!)
• - Upsell! Always be on a lookout to identify opportunities and convert them to grow revenue
• - Ensure that projects/scope is completed on time 
• - Coach and support team members to help them meet departmental goals
• - Take responsibility for the quality of work, the accuracy of brief and the team’s output
• - Maintain weekly, fortnightly and monthly reports 
• - Meeting clients to discuss digital marketing strategy and report on progress
• - Keep ahead of industry’s developments and apply best practices to areas of improvement
• - Maintain an orderly workflow according to priorities
• 
  

BECOME A PEOPLE’S PERSON!

• - Exhibit strong leadership skills and motivate-inspire your team members
• - Stick to the client’s brief and the agreed process to deliver effectively
• - Utilize your team’s productivity keeping the Scope Of Work and allocated budget
• - Be all ears to everyone around and mentor yourself  to get the best performance possible
• 
  

IMPROVE THE PROCESS!

• Relentlessly work on improving the internal processes while solving problems along the way
• 
  

COMMUNICATE AND COLLABORATE!

• - Manage all business communications
• - Become a link for the internal team and make sure the process is consistently followed
• - Thrive on collaboration to create killer work
• 
  

SKILLS WE DESIRE

• - Develop and maintain existing client relationships.
• - Excellent organizational and time management skills.
• - Strong digital marketing ecosystem understanding
• - Strong analytical and problem-solving skills.
• - Effective communication skills.
• - A+ presentation skills
• - Natural attention to detail
• - Foresight

Requirements-

• Experience working with Flutter and Dart is required, as well as a thorough understanding of any other native or cross-platform mobile development frameworks.
• 1+ years of experience with Flutter and Firebase programming and debugging abilities are essential.
• A solid understanding of mobile architecture is required.
• It is preferable if you have experience designing PWA apps.
• Excellent knowledge of MongoDB, REST and JSON, SQLite or Couchbase Mobile, Social API integration, third-party libraries and APIs, and Core location APIs, as well as Google Material Design.
• Third-party API networking and integration
• Knowledge or expertise with any NoSQL database and tools like JIRA, Github, Bitbucket, Trello.

• Looking for engineers with one of the below requirements:
• 3+ years of embedded development experience in a Linux environment