Java Engineering Manager - Software Product Development

Role Overview:

The SEO Analyst is responsible for optimizing the organization’s online presence by improving search engine rankings, driving organic traffic, and enhancing user engagement. This role requires expertise in SEO strategies, analytics, and a strong understanding of mental health-related content to ensure alignment with the organization’s mission.

Key Responsibilities:

1. SEO Strategy Development and Execution:

• Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
• Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.

1. Content Optimization:

• Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
• Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.

1. Performance Monitoring and Reporting:

• Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
• Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.

1. Technical SEO Management:

• Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
• Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.

1. Competitor and Market Analysis:

• Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
• Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.

1. Local SEO:

• Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
• Optimize Google My Business profiles and manage location-based search strategies.

1. Collaboration and Training:

• Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
• Provide training and guidance to team members on SEO best practices.

Qualifications and Requirements:

Education:

• Bachelor’s degree in Marketing, Computer Science, or a related field.

Experience:

• 2–5 years of experience as an SEO Analyst or in a similar role.
• Proven experience in optimizing content for the mental health or healthcare sector is mandatory.

Skills and Knowledge:

• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Strong understanding of technical SEO, keyword research, and link-building strategies.
• Familiarity with content management systems (e.g., WordPress).
• Knowledge of HTML, CSS, and basic coding practices is a plus.
• Excellent analytical and problem-solving skills.

Personal Attributes:

• Strong attention to detail with the ability to manage multiple projects simultaneously.
• Excellent communication and collaboration skills.
• Sensitivity and awareness when working with mental health-related content.

Key Competencies:

• Expertise in SEO strategies and best practices.
• Data-driven decision-making and performance analysis.
• Ability to adapt strategies to the unique needs of mental health-related audiences.
• Strong alignment with the organization’s mission to promote mental health awareness.

Key Responsibilities:

• Execute test cases, identify defects, and report issues accurately.
• Collaborate with cross-functional teams to ensure product requirements and user expectations are met.
• Develop and maintain test plans and test cases for both new features and regression testing.
• Participate in design and implementation reviews to provide input on potential issues.
• Perform exploratory testing to uncover hidden defects and ensure a robust product.
• Automate test cases using testing frameworks and tools.
• Maintain and update automated test scripts as necessary.
• Execute automated test suites to improve test efficiency and coverage.
• Continuously monitor the quality of our applications and participate in the release process.
• Collaborate with developers to isolate and reproduce defects for faster resolution.
• Maintain and document testing processes and procedures for reference.
• Contribute to a culture of continuous improvement in quality assurance.

Qualifications

• 3 Plus years of experience as a QA Engineer, with a strong emphasis on manual testing And Automation Testing.
• Familiarity with automation testing tools such as Selenium, Appium, or similar.
• Proficiency in writing and executing test cases.
• Strong analytical and problem-solving skills.
• Knowledge of software testing methodologies and best practices.
• Experience with web application testing.
• Ability to work independently and as part of a team.
• Excellent communication and documentation skills.
• Detail-oriented with a commitment to quality.
• Experience with testing APIs is a plus.

About Peoplebox

Peoplebox is an OKR, Talent Management and People Analytics platform that helps companies align and retain top-performers.

Peoplebox uses GenAI to build insights from people and business data by integrating with all work-tools (SQL, Jira, Asana, Hubspot, etc).

We are techies turned product guys, having built our first startups in Dublin, Ireland, and SF (YC S12) respectively. We joined Practo, one of Asia’s largest health-tech startups, when it had 250 employees and saw it grow to 3,000 in just a couple of years.

We witnessed the challenges of hypergrowth companies first-hand. We realized as companies grow, the problems of misalignment and lack of cross-functional visibility only becomes larger, resulting in poor execution speed, low employee engagement, high talent turnover, and sometimes death.

Our vision at Peoplebox is to become the Operating System for strategy execution & employee experience to help every company build a high-performing culture.

Role - Manager Programmatic

About our client :

Our Client is a digital- first global performance marketing agency& world's largest media investment company which is a part of WPP. They a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.

Locations - Mumbai, Pune & Chennai

What your day job looks like :

- Manage a team of programmatic professionals with expertise in programmatic media

- Maintain positive client relationships, expectations, and communications

- Identify and solve client risks before they escalate to issues

- Oversee the cross-functional campaign development with internal SEO/Search/Content/Social teams as well as sister media agencies

- Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally

- Ensure the integration of programmatic into the overall communications strategy

- Support and lead the strategic development and execution of programmatic campaigns

- Foster teamwork and create a constructive work environment

- Maintain a high level of employee commitment

- Provide team leadership that rewards creativity

- Demonstrate thought leadership for clients and the industry

- Educate clients on the importance of programmatic in the overall marketing mix

- Understand clients' business and generate new ideas to enhance client performance

- Provide effective analysis to support marketing recommendations.

What you'll bring:

- 4+ years of aligned industry experience, preferably within an agency

- Experience executing on Programmatic platforms (DV360, The Trade Desk, App Nexus (Xandr Invest), Amazon, etc.)

- Experience with analytical tools is an asset (Google Analytics, PMP Partners, Ad Servers, DMPs, etc.)

- Demonstrated strong client relationship responsibility

- Proven account management experience, including analytical and creative problem-solving skills

- Ability to interact in a professional manner and communicate with clients over calls

- Proven ability to lead successful campaigns

- Superior verbal and written skills with outstanding presentation ability

- High level of attention to detail and the ability to handle and prioritize multiple accounts

- High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint

- Come with experience of handling 6-7 direct reporters

Brief description of the role

We are seeking a Full Stack (.NET) developer responsible for building .NET applications using C# and SQL Server. Your primary responsibility will be to design and develop these layers of our applications, and to coordinate with the rest of the team working on different layers of the infrastructure. A commitment to collaborative problem solving, sophisticated design, and quality product is essential.

Job Responsibilities

• Translate PRD and its use cases into functional applications
• Design, build, and maintain efficient, reusable, and reliable code
• Integrate data storage solutions like SQL server
• Ensure the best possible performance, quality, and responsiveness of applications
• Identify bottlenecks and bugs, and devise solutions to mitigate and address these issues
• Help maintain code quality, organization, and automatization

Skills

• Strong knowledge of .NET/.NET Core web framework
• Proficient in C# and SQL Server , with a good knowledge of their ecosystems
• Strong understanding of object-oriented programming
• Skill for writing reusable libraries
• Familiar with various design and architectural patterns
• Knowledge of concurrency patterns
• Experience with popular web application frameworks
• Knack for writing clean, readable, and easily maintainable code
• Understanding of fundamental design principles for building a scalable application
• Experience creating database schemas that represent and support business processes
• Basic understanding of Common Language Runtime (CLR), its limitations, weaknesses, and workarounds
• Experience implementing automated testing platforms and unit tests
• Proficient understanding of code versioning tools such as Git, SVN, and Mercurial.

What we expect

• B.Tech from a Tier 1 Institute
• At least 1 year of development experience, Full-Stack development experience  will be preferred

• Creating a WordPress plugin with WordPress coding standard and themes, contributed plugins over wordpress.org is a big plus.
  

• Knowledge of how to interact with RESTful APIs and formats (JSON, XML).
  

• Proficient understanding of code versioning tools such as Git, Mercurial.
  

• Strong Knowledge in Woo commerce, Yost SEO, ACF.
  

• Strong understanding of PHP back-end development.