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Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization
Criteria:
- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.
- Preferred Industry Exposure: Gaming / OTT / E-commerce
- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation
- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage
- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data
- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization
- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)
- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization
- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression
- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.
Description
We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.
This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.
Key Responsibilities:
1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.
2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.
3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.
4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.
5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.
Key Expected Outcomes:
1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
Requirements:
● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).
● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage
● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.
● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization
● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA
● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.
● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.
● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.
● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.
● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.
What will be the success metric for this role?
● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
- Strong Frontend Engineering Profiles
- Mandatory (Experience 1) – Must have a 2+ YOE in React.js frontend development.
- Mandatory (Experience 2) – Must have strong hands-on experience in React.js, with the ability to build responsive, high-performance web applications.
- Mandatory (Experience 3) – Must have a solid understanding of HTML, CSS, JavaScript, Web APIs, REST, and cross-browser compatibility.
- Mandatory (Education) – B.Tech / M.Tech in Computer Science or IT (BCA / MCA also acceptable).
Preferred
- Preferred (Company) – IT Services / Product Startup companies or boutique consulting firms (e.g., ThoughtWorks, EPAM, Persistent, Happiest Minds).
- Preferred (Experience) – Exposure to Next.js framework
JOB DESCRIPTION
Department
IT
Location
Thane West, Mumbai
Job Title
Project Manager
Experience range
5 to 7 years of experience required
Key Skills
Project Management, Resource Management, Risk Management, Budget and Cost Control, JIRA, Scrum Management, Team Management, Delivery Tracking, Customer Communication
Role description
As a Project Manager, you will be responsible for leading and overseeing the entire project lifecycle, from inception to delivery. Your primary focus will be on ensuring that projects are completed on time, within scope, and within budget, while maintaining the highest quality standards.
Roles and Responsibilities
- Project Planning: Define project scope, objectives, deliverables, and timelines. Create detailed project plans and schedules, ensuring that all project stakeholders understand the scope and objectives.
- Resource Management: Allocate and manage project resources, including developers, testers, and other team members. Ensure that team members have the necessary tools and support to complete their tasks.
- Scrum Management: Implement and oversee Scrum methodologies to facilitate effective team collaboration and ensure project milestones are met.
- Delivery Tracking: Utilize tools such as JIRA to track project progress, identify bottlenecks, and implement solutions to keep projects on schedule.
- Customer Communication: Maintain clear and effective communication with all project stakeholders, including team members, clients, and executives. Provide regular project status updates and reports, addressing customer concerns and ensuring alignment with client goals.
- Risk Management: Identify potential risks and develop mitigation strategies. Proactively address issues that may affect project timelines or budgets.
- Quality Assurance: Oversee the quality of project deliverables. Ensure that code written in .NET Technologies meets high-quality standards and is free from defects.
- Budget Control: Monitor project budgets and expenditures. Keep the project within budget and implement cost-saving measures where necessary.
Qualification
- Bachelor's degree in Computer Science, Information Technology, or related field (Master's degree preferred).
- Proven experience in project management within mobile app development using .Net technologies.
- Strong understanding of software development methodologies and project management principles.
- Excellent communication and interpersonal skills.
- Proficiency in project management tools and software.
- PMP, Agile, or Scrum certification is a plus.
- Exceptional problem-solving and decision-making abilities
Job Description
Title - Lead Snowflake Developer
Location - Chennai/Hyderabad/Bangalore
Role - Fulltime
Notice Period/Availability - Immediate
Years of Experience - 6+
Job Description:
- Overall 6 years of experience in IT/Software development
- Minimum 3 years of experience working with Snowflake.
- Designing, implementing and testing cloud computing solutions using Snowflake technology.
- Creating, monitoring and optimization of ETL/ELT processes.
- Migrating solutions from on-premises to public cloud platforms.
- Experience in SQL language and data warehousing concepts.
- Experience in Cloud technologies: AWS, Azure or GCP.
Job Description
Job Description
Payroll Lead - APAC EMEA and North America Region JD:
Experience: 4-6 yrs of Exp.
Shift : 4 pm to 1 am
Oversee the payroll operations in EMEA & APAC and North America (Exp in Countries - Germany, France, UK and Spain)
Provide direct support and governance to third party payroll vendor. Implement, direct, and maintain procedures to ensure accurate and timely processing of payroll outside the U.S., in conjuncture with HR.
Work with Legal, Finance, Accounting and HR to ensure payroll compliance in all regions. Be the point of contact for day-to-day international payroll operations. Ensure service delivery is accurate, timely and aligned with service level agreements.
Manage the ongoing relationship with the payroll vendor across the regions, coordinating with HR, Finance, Accounting, and local teams where needed. Track and report on the global payroll vendor's performance (i.e., open tickets, SLAs, etc.). Work with the vendor to effectively address employee inquiries.
Act as point of contact regarding the update of international payroll data to
Qualifications
Mandates :
•Strong history of payroll coordination across multiple international countries including APAC,EMEA and North America
•Experience of working with projects, making process improvements or new vendor implementations would be advantageous.
•Experience managing a third-party payroll vendor.
•Experience of dealing with key stakeholders (HR, IT, Finance)
•Significant progressively responsible experience in a similar role within a fast-paced environment
•Excellent analytical and problem solving with confidence to make decisions and manage escalations
•Must be highly engaging, confident communicator and detail orientated.
•Experience on ADP SPM, ADP workforce and Ceridian Dayforce
•B. Com / M.Com with 4-6 years relevant experience.
•Strong verbal and written communication skill.
•Team player and ability to work with strict timeline.
•Flexible to work in US shifts.
•Good in Microsoft Office.
•Ability to take ownership of the work.
•Ability to manage the stakeholders independently.
Additional information
Skills
payroll
Job Title: Engineering Manager
Job Location: Chennai, Bangalore
Job Summary
The Engineering Org is looking for a proficient Engineering Manager to join a team that is building exciting
and futuristic Data Products at Condé Nast to enable both internal and external marketers to target
audiences in real time. As an Engineering Manager, you will drive the day-to-day execution of technical
and architectural decisions. EM will own engineering deliverables inclusive of solving dependencies
such as architecture, solutions, sequencing, and working with other engineering delivery teams.This role
is also responsible for driving innovation, prototyping, and recommending solutions. Above all, you will
influence how users interact with Conde Nast’s industry-leading journalism.
● Primary Responsibilities
● Manage a high performing team of Software and Data Engineers within the Data & ML
Engineering team part of Engineering Data Organization.
● Provide leadership and guidance to the team in Data Discovery, Data Ingestion, Transformation
and Storage
● Utilizing product mindset to build, scale and deploy holistic data products after successful
prototyping and drive their engineering implementation
● Provide technical coaching and lead direct reports and other members of adjacent support teams
to the highest level of performance..
● Evaluate performance of direct reports and offer career development guidance.
● Meeting hiring and retention targets of the team & building a high-performance culture
● Handle escalations from internal stakeholders and manage critical issues to resolution.
● Collaborate with Architects, Product Manager, Project Manager and other teams to deliver high
quality products.
● Identify recurring system and application issues and enable engineers to work with release teams,
infra teams, product development, vendors and other stakeholders in investigating and resolving
the cause.
● Required Skills
● 4+ years of managing Software Development teams, preferably in ML and Data
Engineering teams.
● 4+ years of Agile Software development practices
● 12+ years of Software Development experience.
● Excellent Problem Solving and System Design skill
● Hands on: Writing and Reviewing code primarily in Spark, Python and/or Java
● Hand on: Architect & Design end to end Data Pipeline (noSQL databases, Job Schedulers, Big
Data Development preferably on Databricks / Cloud)
● Experience with SOA & Microservice architecture
● Knowledge of Software Engineering best practices with experience on implementing CI/CD,
Log aggregation/Monitoring/alerting for production system
● Working Knowledge of cloud and devops skills (AWS will be preferred)
● Strong verbal and written communication skills.
● Experience in evaluating team member performance and offering career development
guidance.
● Experience in providing technical coaching to direct reports.
● Experience in architecting highly scalable products.
● Experience in collaborating with global stakeholder teams.
● Experience in working on highly available production systems.
● Strong knowledge of software release process and release pipeline.
About Condé Nast
CONDÉ NAST INDIA (DATA)
Over the years, Condé Nast successfully expanded and diversified into digital, TV, and social
platforms - in other words, a staggering amount of user data. Condé Nast made the right move to
invest heavily in understanding this data and formed a whole new Data team entirely dedicated to
data processing, engineering, analytics, and visualization. This team helps drive engagement, fuel
process innovation, further content enrichment, and increase market revenue. The Data team
aimed to create a company culture where data was the common language and facilitate an
environment where insights shared in real-time could improve performance.
The Global Data team operates out of Los Angeles, New York, Chennai, and London. The team at
Condé Nast Chennai works extensively with data to amplify its brands' digital capabilities and boost
online revenue. We are broadly divided into four groups, Data Intelligence, Data Engineering, Data
Science, and Operations (including Product and Marketing Ops, Client Services) along with Data
Strategy and monetization. The teams built capabilities and products to create data-driven solutions
for better audience engagement.
What we look forward to:
We want to welcome bright, new minds into our midst and work together to create diverse forms of
self-expression. At Condé Nast, we encourage the imaginative and celebrate the extraordinary. We
are a media company for the future, with a remarkable past. We are Condé Nast, and It Starts Here.
About Us
Tyro.Fit is an interactive connected fitness platform, combining hardware, digital subscription content, and personal training services. Our products are designed to deliver the absolute best in-home workout experience:
- Studio hardware that looks beautiful in the home and is almost invisible
- Best-in-class trainers delivering the widest variety of workout content in an intimate 1:1 personal training format
- Personalized workout plans designed to help members achieve their fitness goals
The goal is to help make fitness efficient, effective, and convenient for our members, and to ensure they continue to enjoy using their Studio, day after day, for years to come.
Requirements
- 2+ years of professional software development experience, excluding internships
- 1+ years of experience contributing to the architecture and design (architecture, design patterns, reliability and scaling) of new and current systems.
- Programming experience with at least one modern language such as Java, C++,
- Development experience in Node.js and React
- Expertise with modern web technologies like TypeScript, ES6, Webpack, NPM
- Strong understanding of software architecture fundamentals, such as async programming, object oriented design, abstractions, software design, and multiple testing methodologies
- Experience in REST API Design, implementation and integration
- Expertise in client-side software structure and client-server integration
- Experience with Docker Containers, Docker Compose, Kubernetes.
- Experience with Agile (scrum) development process and tracking tools (JIRA/Confluence)
- Cloud management, deployment, and distributed systems architecture with Amazon Web Services
- Management of hosting environment, including database administration and scaling an application to support load changes
Authentication and Authorisation Related
- Experience with user authentication and authorisation between multiple systems, servers, and environments
- Knowledge in implementation of OAuth flows, OIDC, SAML, and token patterns.Worked with Oauth 2.0 and the flows- Code flow, Device flow, Client credentials flow
- Good understanding of different security areas specially access and identity management
VOD and Streaming Platform Related
- Experience working with web media APIs like Media Source Extensions, Encrypted Media Extensions, MediaCapabilities
- Experience working with bleeding edge web technologies like WebTransport and WebCodecs
- Experience with encoding (H.264/H.265), AWS Media Services (MediaLive/MediaPackage).
- Knowledge of video streaming technologies and DRM systems (HLS, DASH,etc)
Responsibilities
- Design, manage and develop technical requirements to build the VOD and streaming platform.
- Lead the development team on certifying the encoder/packager deliveries and provide technical production support for the real time encoder/packager.
- Design REST APIs and authentication and authorisation system.
What can you expect from us?
- 15-24LPA + ESOP Grants
- Part of the founding team - opportunity for rapid growth and a steep learning curve
- Flat hierarchies and open ear to your ideas/suggestions
Contact the job poster
Abhinav Sethi
Building Tyro.Fit | We’re changing how you workout with a revolutionary mirror-like home gym.
- A candidate with 2+ years of experience in building high-quality Android apps.
- A strong understanding of the full life cycle of app development.
- Experience in designing, developing, debugging and deploying software for server-side development using Java/ Kotlin language.
- Understanding and the sound of Android SDK, in different versions of Android, and how to effectively write code for a multitude of Android devices.
- Excellent knowledge of Android design principles and third-party libraries
- Experience in building RESTful API's focusing on integration with back-end services.
- Hands on experience with continuous integration.
- Passionate about Android and are always up to date with the latest industry trends concerning OS, devices, applications, web technologies and new user interactions as they are released.








