
Influencer Marketing
Industry: Health, Wellness & FMCG
About the Company
Join one of India’s fastest-growing health, nutrition, and wellness brands on a mission to help people live healthier, more active lives. We create innovative, high-quality products and digital experiences used by millions. With strong momentum across D2C and retail, we’re expanding rapidly—and we’re looking for passionate, creative, and data-driven talent to help us scale our influencer ecosystem.
If you love building meaningful creator partnerships and driving brand impact through content, you’ll thrive here.
What You’ll Do
Influencer Discovery & Relationship Building
- Identify and onboard high-potential creators across Instagram, YouTube, Facebook, and X—especially in fitness, wellness, lifestyle, nutrition, and food.
- Build strong, long-term relationships with creators, talent managers, and agencies.
- Maintain an active pipeline of diverse influencers aligned with brand values.
Campaign Planning & Execution
- Lead end-to-end execution of influencer campaigns—from briefing to publishing.
- Develop clear briefs that communicate goals, brand tone, and creative direction.
- Ensure timely delivery of high-quality influencer content across platforms.
Content Governance & Performance Tracking
- Review influencer content for brand alignment, messaging, and visual compliance.
- Track, measure, and report campaign KPIs including reach, engagement, CPV, CTR, and conversions.
- Generate insights and recommendations to consistently improve campaign performance and ROI.
Budget Management & Operations
- Own influencer budgets, negotiation, and cost optimization.
- Coordinate contracts, invoices, and payouts with internal teams and agencies.
- Maintain accurate campaign and cost documentation.
Innovation, Trends & Creative Strategy
- Stay ahead of social media trends, creator formats, and emerging platforms.
- Recommend new partnership ideas—collabs, challenges, tutorials, product reviews, and more.
- Bring fresh, creative ideas to elevate brand storytelling through influencers.
What We’re Looking For
- 3+ years of experience in influencer marketing (D2C, FMCG, or wellness is a big advantage).
- Strong understanding of the Indian creator ecosystem and platform-specific nuances.
- Excellent communication, relationship-building, and negotiation skills.
- Solid analytical mindset with experience tracking campaign performance and ROI.
- Passion for health, fitness, nutrition, or wellness (major plus!).
- Ability to thrive in a fast-paced, growth-driven environment and manage multiple projects.
Why Join Us
- Work with a brand that’s shaping the future of health & wellness in India.
- Creative freedom and ownership over high-impact influencer initiatives.
- A collaborative, fast-moving team that values innovation and results.
- Opportunity to grow your career in one of India’s most exciting consumer categories.

About Hunarstreet Technologies Pvt Ltd
About
At Hunarstreet Technologies Pvt Ltd, we specialize in delivering India’s fastest hiring solutions, tailored to meet the unique needs of businesses across various industries. Our mission is to connect companies with exceptional talent, enabling them to achieve their growth and operational goals swiftly and efficiently.
We are able to achieve a success rate of 87% in relevancy of candidates to the job position and 62% success rate in closing positions shared with us.
Similar jobs
The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.
The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.
What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY
Responsibilities will include:
- Define the brand’s marketing strategy, deliver against app brand objectives
- Drive the development and execution of integrated marketing campaigns at national/regional levels
- Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
- Coordinate with agency and internal design team to execute the campaign
- Analyze campaigns and provide strategic recommendations
Attributes we value:
- Strong analytical foundation with meticulous attention to detail
- Strong verbal and written communication skills
- Strong intellectual curiosity
- Extremely organized and detail-oriented
- Proficiency in Excel
Requirements:
- Graduation/Post-Graduation from a tier-1 institute
- Demonstrative experience in executing brand campaigns
- Work-ex: 4 - 8 years
About Company:
In a world where digital-first (D2C) brands are thriving, our client is rewriting the rules of retail. Their mission is clear - democratize prime retail to empower digital-first brands with plug and play tools to seamlessly transition into the physical world. In the heart of innovation, brand emerges as a revolutionary retail space, an avant-garde fusion of shared economy, digital prowess, and tangible experiences
About the Role:
We are currently seeking a highly skilled and experienced Category Manager to join our dynamic team. The ideal candidate will have proven experience in category management roles within the e-commerce sector, with a focus on categories such as fashion, personal care, beauty, and health and wellness.
What You’ll Be Doing:
• Plan and implement effective marketing campaigns to promote category growth. Monitor and analyze campaign performance, making data-driven adjustments as needed.
• Curate and manage the product assortment within assigned categories. Work closely with vendors and internal teams to ensure a diverse and appealing product mix.
• Take ownership of the category's (P&L) statement. Develop and execute strategies to maximize revenue and profitability. Monitor and manage pricing, promotions, and discounts within the
category.
• Cultivate and maintain strong relationships with both new and existing brands within the assigned categories. Negotiate terms, agreements, and promotional opportunities with brand partners.
• Utilize data analysis tools to gather insights into category performance. Make informed decisions based on data, identifying trends and opportunities & provide regular reports.
• Collaborate with various teams, including business, marketing, customer support, and data teams and ensure effective communication and alignment on category objectives and initiatives.
Requirements:
1. Bachelor's or Master’s degree in engineering, Business, Marketing, or a related field from a tier-1 institute.
2. 3-5 years of proven experience in e-commerce category management, preferably in fashion, personal care, beauty, or health and wellness.
3. Analytical mindset with proficiency in data analysis tools.
4. Strong understanding of retail trends, consumer behavior, and brand marketing.
5. Excellent negotiation and communication skills.
6. Experience in managing a team would be a plus.
7. Ability to work collaboratively in a fast-paced, dynamic environment.
8. Experience in a VC-funded start-up is a plus.
If you are a strategic thinker with a passion for e-commerce and a proven track record in category management, we invite you to apply.

MemoNeet, a leading Edtech Startup with over 900K+ downloads for NEET exam preparation about to reach Million Users, is on a mission to empower students through innovative technology. We are seeking a skilled and dedicated full-time virtual assistant who will be full time influencer marketing executive
Skills
1. Strong analytical skills
2. excellent communication skills
3. Adaptability: Willingness to learn new tools and techniques as digital marketing trends evolve.
4. Team Collaboration: Ability to work effectively within team environment, collaborating with marketing specialists, designers, and developers.
5. Problem-Solving: Aptitude for identifying issues or challenges and proposing solutions to improve efficiency and effectiveness.
6. Research Skills: Ability to conduct market research, competitor analysis, and trend
7. Content Management: Basic understanding of content creation, editing, and publishing for various marketing materials
8. Proficiency in Ms office & Canva
Operations Executive:
- Operations are at the heart of CupShup as we take pride in having a solid network of corporates and associates across the country. Think you’ve got it in you to manage a bunch of chai-crazed co-workers and elite corporates?
The work as an Operations Executive at CupShup involves:
- To plan, manage and execute marketing campaigns in the City.
- Working closely with the City Manager and keeping him/her updated about the proceedings of the campaign and other nitty-gritties.
- Unlocking new partnerships and business by working with the Operations Team and the City Head.
- Optimizing the over-all operational efficiency and being accountable towards the Profit and Loss of the organization.
- Delegation of work along with monitoring and tracking the work of Delivery Team and Operating System.
Skills required as an Operations Executive:
- Minimum experience of 1-2 years with enough knowledge about the know-hows of Operations.
- Good idea of General Management that involves in-house work along with professional collaborations.
- Command over sales and marketing to assist the Team whenever, and wherever required.
- Team Management abilities that involve versatility and flexibility in order to get the work done.
- A hunger for personal growth and over-all development will definitely help you fair well and keep up with the ever-evolving changes of this medium of marketing.
Also, along with this you need to make sure that our Office never runs out of chaispiration—the secret potion that gets our Team working well.
Are you looking to work in the ecommerce space? Read on to know more.
Our client is a 360-degree boutique firm that provides single-point branding and eCommerce growth consulting to its clients. They have best-in-class professionals with a combined experience of over 40 years in Retail, Textiles, FMCG, Fashion, Consumer Durables and more. They create online brands for their clients through strategies like marketplace management, marketing, social media channels, and analytics that help planning and forecasting.
Currently, they are helping businesses from Fashion, Lifestyle and Personal technology to create a unique space in leading marketplaces like Amazon, Flipkart, Myntra, TataCliq etc. With over Rs.100 crores revenue generated through their 10000+ listings, the team is led by passionate entrepreneurs with a mission to simplify the digital market and e-commerce presence for all businesses.
As a Client Success Manager, you will be responsible for managing clients’ account end to end, including developing channel strategy, defining targeting, managing creative, setting up campaigns, measuring performance, and deriving insights.
What you will do:
- Taking complete ownership for a portfolio of accounts
- Understanding the client and their business from a holistic perspective
- Strategizing and creating a robust plan of action/ roadmap for clients
- Guiding a team of 2-3 people to work on client’s listings, reviews, account health and day to-day operations
- Tracking and driving the progress of various projects to ensure timely delivery
- Being responsible for all regular (and ad hoc) reporting and analysis
- Onboarding clients on multiple marketplaces by liaising with category managers at respective marketplaces
- Co-ordinating with various Marketplaces for solving queries and issues regarding the accounts
- Reviewing every account in the portfolio in complete detail to understand the current level of performance
- Being accountable for hitting goals and driving sustainable growth
- Preparing and presenting plans and results to the clients
What you need to have:
-
Minimum bachelors' degree in any field
-
Strong analytical skills including Microsoft Excel
- Proactive, Team Player, requires good co-ordination and networking capabilities
- Good written communication skills and typing speed in English
- Self-motivated with passion for e-commerce
- Outstanding client handling & communication skills both written & verbal
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
- Identifying how our brand is currently positioned in the market.
- Developing and executing marketing campaigns aimed at communicating our brand message.
- Communicating our brand personality internally and aligning different teams towards common goal.
- Leading marketing team members through campaigns.
- Measuring and reporting on success of marketing campaigns.
- Anticipating consumer trends and keeping brand up to date.
- Creating brand advocates and running referral campaigns.
- Driving consumer engagement and retention while managing LTV.
What you need to have:
- MBA from Tier-1 B-Schools
- Expertise in running ATL / BTL led marketing campaigns.
- Media planning and buying
- Good know how of the digital eco-system, managing geo-targeted or pan national campaigns as and when required.
- Creative development and agency management
- A go-getter with ownership and commitment
- Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results.
Duties/Responsibilities:
The person plays a dual role of Public Relation and Influencer Manager.
Public Relations
- Combine creativity, communication, and storytelling to create meaningful public relations campaigns that promote our products/ Founders.
- Pitch stories to top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and other online outlets.
- Cultivate, strengthen, and maintain media relationships.
- Create media materials such as press releases, talking points, run sheets, and messaging documents.
- Seek and manage business award submissions, interview opportunities, and speaking engagements for Co-Founders.
- Secure, track, and measure results.
Influencer Marketing
- Grow and maintain relationships with influencers to create excitement and mass brand exposure across social media platforms
- Mine the social media platforms for top-tier influencers, celebrities, content creators, and talent that can increase brand reach.
- Manage and update internal influencer database to ensure platform and metrics stay updated.
- Collaborate with internal creative and social marketing teams to drive influencers to create high-quality and engaging content.
- Continually engage with existing influencers and creators via email, DMs, and phone to build strong, long-lasting relationships. Manage day-to-day communications with talent/influencers.
- Manage all influencer requests, place and track product samples requests.
- Oversee gift boxes and other special packaging needs for high-touch influencers.
- Think creatively and add new ideas to pitch for new and exciting influencer programs.
Qualifications/Skills:
- 5+ years experience in public relations, in-house, or agency.
- Course in Mass Communication.
- Strong experience writing news releases, media advisories, feature stories, blogs, and media pitches.
- Existing relationships with top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and influencers preferred.
- Social media wizard who is well-versed in all platforms (IG, YouTube, Facebook, Twitch, TikTok, etc.) and in tune with how the influencer marketing landscape differs across each respective platform.
- Deep expertise in identifying key tastemakers, celebrity endorsers, and influencers.
- A passion for building and cultivating relationships with influencers.
Other Requirements
- Previous experience working with consumer products and fashion brands.
- Passionate about social media trends and pop culture in general.
- Love working in fast-moving, high-growth companies.
- Meticulous organizational skills.
- Self-starter, comfortable with managing multiple priorities at any given time.
- Exceptional written and verbal communication skills.
- Outstanding relationship-building skills
Designation: Art Director
Department: Brand Marketing
Location: Bangalore
Qualification: Bachelor’s degree in graphic design, art, or similar discipline
Experience: 4+ years of relevant experience in creative roles at Ad agency, with an understanding of creative development and production.
Responsibilities:
- Collaborate, brainstorm, and strategize with teams for a wide range of materials – be in ATL, BTL, internal, corporate or brand communication
- Translate strategic direction into high-quality design within an established brand identity
- Develop concepts by hand or with software, and execute original content determining ideal usage of colour, text, font style, imagery, and layout
- Use trend intelligence and an understanding of the current and historical business and market to design and execute specific classifications
- Develop innovative marketing experiences that help tell meaningful stories, which connect to users and communities to drive awareness and viewership of the brand.
- Graphic and Layout design, End to End development of the set.
- Create tailored content and conversations across each channel for total ecosystem engagement.
- Effectively build and manage relationships with internal stakeholders, as well as talent.
- Read, review and design content to identify the right content for videos.
- Supervise projects, timelines and manage deadlines
Skills:
- Exceptional creativity and innovative design skills
- Experience with design software, including Illustrator, InDesign, Photoshop, etc.
- Proven experience with graphic design, with a strong portfolio of work
- Excellent communication and presentation skills
- Organizational and time-management skills for meeting deadlines in a fast-paced environment
- Hands-on knowledge in creative skills like content, layout design, graphic design,
- Excellent verbal and written skills and confident communication skills..
Salary: Upto 12LPA (Negotiable)
IMMEDIATE JOINING PREFERRED!
- Identify and sign up with influencers in the digital platforms to increase brand reach through content
- content planning, strategy to improve brand engagement in the social media
- tie-up with brands ( co-branding) for amplifying brand reach and building ROI ( generate leads)
- work closely with the PR agency to monitor and enhance the brand engagement in the print/ digital platforms through paid and organic methods
- Handling AB LinkedIn page to run engaging write up, videos, tech talk, industry snippets to develop and build a business audience in LinkedIn
- Outstanding project management skills
- Strong analytical ability – analyze data, develop insight
PAVONIAN SOLUTIONS PRIVATE LIMITED is looking for an experienced, versatile, multi-faceted UX Writer to perform copywriting magic on our BRAND. This is a remote full time role.
ABOUT YOU
Improve our users' experiences through copy: Creating original concepts and following through with clear, detailed and clear copy that is interesting, on brand, and focused on performance marketing. Writing in range of styles as appropriate for different clients
- Following best practices for quality user experiences from ideation user flow and wireframes to final content and implementation.
- Shape our product tone of voice guidelines:Help raise the bar for all brand communication, driving consistency and further developing our voice and tone guidelines as part of our wider foundational design system.
- Strengthen our brand:Working closely with our marketing copywriting team to make sure the copy you write to help people use our services is also consistent with our brand tone of voice and guidelines. Together you'll make sure that the brand is represented from marketing material through on boarding into using the product regularly, balancing that tone of voice with the context of the copy.
- Communication:You'll frame your decisions with strong rationales. Be able to tell a story, articulate the insights from market and UX research, and support decisions firmly and reasonably. Building brand awareness and increasing brand value and profitability
- Execution:Make sure marketing initiatives resonate with the target market
- Market research:You will research on services and data to determine the performance of the original solutions. This will allow you to iterate on your concepts and improve them over time.
You'll also be an integral part of the UX & Design team
- Collaboration: We believe that working with other disciplines makes for better solutions. Feedback is an important part of our personal and team development and we encourage one another to engage in regular, open conversation within cross-functional teams to build trust and respect about our work.
- Contribute to our design system: Helping take our mature design system, maintained by the whole team, to the next evolution.
- Grow the community: Coaching your colleagues in the team. Evolving our design processes, leading by example. Working on initiatives to expand the reach of UX and Design in the company.
DUTIES AND RESPONSIBILITIES
You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.
You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.
What to include in your application
A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.







