About The Company:
Do Your Thng is a branded content marketplace that helps brands multiply their social and digital media performance through unique content creation with the help of content creators and influencers across genres.
Purpose of the Role:
We are looking for someone who is enthusiastic about community , influencer marketing and looking to kick start career in the start up domain.
About the Position:
1. influencer marketing
2. onboarding creators through various social media platforms such as instagram etc.
3. Must have great communication skills and ready to work in a fast paced environment.
4. Ability to connect with various influencers through telegram/whatsapp etc.
Subodh Popalwar
Software Engineer, Memorres
About CEDRETO MARKETING PRIVATE LIMITED
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Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
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Our client is headquartered in California and Y Combinator backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists etc.) to launch, manage and grow their business online. Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED). The company is founded by alumni from top IITs, IIMs, BITS, Yale including ex-entrepreneurs and from firms such as BCG, Hike, Dunzo and P&G.
Since the launch of its first version in December 2020 they have grown 25X. Creators have earned more than $1 Million since launch through the platform.
We have just closed our series A (yet to announce) and are looking to build out our leadership team across functions.
Key Responsibilities :-
- Responsible for forming and leading the customer growth team.
- Develop bespoke marketing strategies to enable exponential growth for Exly's creators.
- Develop a strong knowledge base of growth strategies that can be leveraged by the entire customer success team.
- Form partnerships with agencies who can lead marketing activities for Exly's creators.
- Organize educational growth webinars for Exly's creator community on how to scale / grow their business.
- Form and run a community for Exly's customers to enable cross-learning
Required Skills :-
- 5+ yrs of experience in a start-up environment.
- Strong domain expertise in performance and social media marketing is essential.
- Experience in influencer marketing and brand partnerships.
- Ability to build and lead a high performing team.
- Good problem solving skills
What we offer :-
- Opportunity to work with highly talented, motivated and committed people
- Great learning opportunity in a fast paced ecosystem
- Opportunity to work on products that will shape industry's next generation offerings
- Opportunity to own products and observe impact of your work.
- Flexible yet result oriented work culture
- Ample growth opportunities
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Your core goal is to manage partnerships with influencer agencies and influencers themselves and deliver exceptional influencer marketing campaigns that are creative, strategic, and that deliver the best ROI.
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● You will be working on onboarding influencers agencies on an ongoing basis to strategize and plan potentially high-performing influencer programs and campaigns.
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● You will help with managing exclusive influencer talent and come up with ways we can provide more value to our exclusive talent.
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● You will be required to onboard, manage and engage mega, macro, micro & nano influencers, whether on a one-one basis, in communities, or via strategic/agency partnerships.
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● You will have to negotiate and work out win-win deals.
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● You will be the face of the company to talent, and we want each talent you
work with to have an amazing experience. You will need to know when to
be friendly, and when to be professional, and how to strike that balance.
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● Exchanging ideas/data/feedback with design and tech in order make our
products more talent-centric & just more awesome.
Location : Mumbai About Qrata
Growth Manager- Influencer Marketing
We match top talent with highly competitive career opportunities with leading startups in India and globally and address hiring challenges, recruitment brand marketing, with innovative and collaborative strategic consulting.
About the company we're hiring for
Foxtale started with a singular belief - what is beautiful cannot and should not be defined in marketing meetings.
It's defined by the regular people like us, our sisters, our next-door neighbours, and the friends we make on the playground and in lecture halls. That's why we stand for people-proving everything we do. From the inception of a product idea to testing the final formulations before launch, our consumers are a part of each and every process. They guide and inspire us by sharing their stories with us. They tell us not only about the product they need and the skincare issues they face but also the tales of their struggles, dreams and triumphs.
Skincare goes deeper than skin. It's a form of self-care for many. Wherever someone is on this journey, we want to cheer them on through the products we make, the content we create and the conversations we have. What we wish to build is more than a brand. We want to build a community that grows and glows together - cheering each other on, sharing knowledge, and ensuring people always have access to skincare that really works.
Role Responsibilities-
● P&L Lead - Build and scale influencers as performance channel rather than the awareness channel at Foxtale . Responsible for P&L of the channel.
● Growth Plan - Build a long term growth model for influencers channel, design quarterly and monthly objectives and metrics to be tracked and execute experiments optimizing for the right metrics.
● Execution - Lead the team, coordinate with the internal teams and agency, Identify and liaise with relevant influencers, negotiate fair rates for content, and ensure the relevant agreements are in place.
● Impact Analysis - Analyse the end of campaign performance, identify successes and optimize for the improvements.
Requirements -
● 2-3 years experience in leading influencer marketing for any brand is necessary
● Prior experience in leading P&L and in leading teams is necessary
● Prior experience in Growth marketing is good -to have
● Experience in D2C brand and beauty/skincare brands is an advantage
Experience - 3 to 5 years
Position : Community Manager - Brand Marketing
A community manager is the core of building and nurturing like minded individuals who
resonate with the brand philosophy.
1. Constantly identify influencers (sports, fitness, wellness, health) who are relevant for
the brand and onboard them as a brand ambassador.
2. Work closely with them to understand their needs and marry them to the brand
requirements to create relevant campaigns (for different channels like digital, events
etc)
3. Maintain strong relationships with the community and ensure that there are timely
meetings and seminars done with them (learning, sharing feedback, etc)
4. Ideate and innovate to create new approaches and campaigns with the community
5. Partner with relevant events and seminars to build brand awareness amongst various
communities.
6. Identify and execute relevant sponsorship and partnership opportunities.
7. Introduce the brand to relevant groups across digital and offline channels and explore
collaborations with them on an ongoing basis.
8. Work closely with the marketing team to promote the community to owned and
earned channels like social media, PR, website etc.
Requirements
1. Should have worked with sports people, athletes etc (both grassroot and national)
2. Experience in end to end planning and execution of community management and
engagement.
3. Ideal candidate would have 4+ years experience in influencer marketing (sports,
athletes specialists would be a bonus)
4. Understanding of digital media and its usage for building communities.
5. Handling offline and online events and seminars
6. Self starter, motivated and ability to single-handedly manage projects.
7. Should be passionate about sports of some form, and should be into health & fitness
(runners, football players etc)
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
- Being a part of the Acquisition team & working on building new strategies to maximize the output from Influencers.
- Reaching out to new influencers & leading the entire activity with the objective of maximum SOV.
- Reviewing & managing of existing influencers that are already on board.
- Raising the creative & content requirements internally.
- Making daily, weekly & monthly performance reports.
- The individual needs to be a good negotiator & well-versed with the social media influencer space.
- Being a cricket follower will be a good plus.
- Min 1 year+ working experience in marketing (influencer)
- Thorough knowledge of key performance measurement metrics.
- Extraordinary communication/ negotiation skills.
- A keen eye to design & communications.
- Above-average writing skills
- Providing comments, compiling campaigns and creating content.
- Assisting Social media function to be brought in-house, so he/ she can manage it.
- Helping out with SM calendar preparation, execution.
- Managing Content creation: Both visual & textual.
- Working with designers, content writers for campaign and creative execution.
- Helping the brand with Influencer marketing.
What you need to have:
- Any graduate
- Someone that breathes social media and knows the trends in and out.
- Understands textual and visual content for consumer electronics
- Have worked with top agencies previously
An experienced Social Media Marketing Manager who can develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Responsibilities
- Design product and brand posts with the help of creative team
- Collaborates with the team on upcoming campaigns determining best platforms, target audience, and creative strategies to implement.
- Monitor ads during the campaign period, weekly digital reporting, end of campaign reporting.
- Manage Influencer campaigns according to create both brand and product awareness. From reaching out to influencers to ensuring content creation and completion of collaboration.
- Responsible for daily posting on various social platforms and staying responsive to audience through comments and messages.
- Planning weekly/monthly social calendars according to the products and campaigns.
- Guiding design team for the visuals with references as per the need.
An Ideal Ambrane Ally
She/he should have strong grasp of social media dashboards and other marketing tools to be able to lead and own digital marketing campaigns. She/he will be working closely with the design, product and ecommerce team to conceptualize campaigns in order to get expected results.
- 3-4 years of experience in social media management
- Core Knowledge of running ads on social platforms (Instagram, facebook, Linked in, Youtube)
- Able allocate monthly budgets in Lakhs throughout platforms according to the requirement.
- Have proven experience in influencer marketing through direct reach and agency
- Strong communication skills and a supportive team player
- Staying up to date with current design and social trends would be a plus
The day to day responsibilities will be as follows:
1. Manage influencer marketing campaigns and convert brand requirements into specific deliverables for influencers, influencer reach out, negotiation, selection, resolving disagreements, follow-ups, campaign timeline management, and report making
2. Reach out to Brands for pitching our services.
3. Work on uploading campaigns and putting campaigns in the proper format on the app
4. Handle queries of influencers (users of the app) on-call or written customer support (we all do it as its the best way to know our users and their issues)
Follow CutshortSubodh Popalwar
Software Engineer, Memorres