Head of Marketing

Datazoic is an innovative FinTech growth stage startup that is disrupting the traditional passive way Wall Street Capital market firms perceive data and instead empowering these firms with powerful, actionable data analytics for intelligent real-time decision-making. Datazoic’s flagship product, Prism, is a one-stop shop for all of your data where CRM meets Business Intelligence and Business Intelligence meets AI and where AI drives CRM. Prism is a CRM/Predictive Analytic platform designed for full service Investment Banks and Asset Management firms. Its user base extends to over 1500 users across multiple large Wall Street sell-side firms. Prism caters to the needs of Research Analysts, Institutional Sales, Traders, Corporate Access teams, Investment Bankers and Wealth Management professionals. Our employees are our greatest asset. It is only with the determination, dedication and customer obsession of our employees that we can serve our clients, generate long-term value for our shareholders and contribute to the broader public

Responsibilities

• Support the execution of go-to-market strategies for product launches, feature releases, and customer engagement initiatives.

• Create and manage product-related content, including datasheets, case studies, landing pages, sales enablement materials, and email campaigns.

• Conduct market research and competitive analysis to inform positioning and messaging.

• Collaborate with product management, sales, and customer success to understand customer needs and market trends.

• Analyze product marketing campaign performance and report on KPIs to optimize future strategies.

• Assist in persona development and help maintain a deep understanding of buyer journeys.

• Help maintain and update product messaging across channels including website, emails, presentations, and social media. Qualifications

• Bachelor’s degree in marketing, Business, Communications, Engineering or a related field.

• 5-7 years of experience in marketing, preferably in a SaaS or tech company.

• Strong writing, editing, and storytelling skills

. • Ability to analyze data and translate insights into actionable strategies

. • Familiarity with marketing tools like HubSpot, Salesforce, Google Analytics, or similar platforms is a plus.

• Team-oriented with strong project management and organizational skills.

Creative & Social Media Manager

Location- Gurgaon (WFO)

Position Overview:

We are looking for a creative & social media manager who will play a critical role in creating original digital content across various social media platforms. The ideal candidate will be responsible for creating and executing our social media strategy. You will handle all our socials, evaluate our social metrics, and collaborate with internal teams.

Roles & Responsibilities:

• Create a strong brand entity for Juleo on Insta, Linkedin, Snap, YouTube to drive awareness and app installspare weekly and monthly reports on metrics eg Reach
• Schedule content and maintain a social media calendar. • Monitor social
• trends and proactively highlight opportunities for growth and engagement
• Partner with content creators and influencers to drive awareness and build
• the Brand's Social Presence.
• Communicate with followers, respond to queries in a timely manner and
• monitor customer reviews.
• Designing social media strategies to achieve marketing targets.
• Managing, creating and publishing original, high-quality content on social
• platforms.
• Administering all company social media accounts to ensure up-to-date
• content.
• Liaise with writers and designers to ensure content is informative and
• appealing.
• Prepare weekly and monthly reports on web traffic and ROI.
• Schedule content and maintain a social media calendar.
• Monitor social trends and proactively highlight opportunities for growth and
• engagement.

Requirements:

• Working experience of minimum 2 years in handling Social Media Platforms (Insta, Linkedin, Snap, YouTube) end to end for a Consumer tech startup. The ability to create short videos, gifs and other social media content independently
• Very high bar on Creative skills
• Ability to thrive in a startup environment
• Experience with social media management tools.and analytics
• Good understanding of the holistic and dynamic landscape of social media
• channels, strategies, emerging platforms, and audiences

ROLE/SKILLS:

• Design, estimate, and code new features. This is primarily a coding position.
• Architect new applications, and expand existing ones.
• Collaborate on enterprise architecture with other teams at Internet Brands.
• Investigate and fix production issues.
• Define, document, and enforce engineering standards.
• Perform code reviews of your team members’ work.
• Mentor junior engineers.
• Participate in software design discussions.
• Participate in sprint planning and other project management meetings.
• Ensure all code that goes to production is of top quality.
• Ensure existing applications are scaled to meet expected demand.
• Identify and fix gaps in system reliability, such as production monitoring.
• Continuously improve the software infrastructure, such as the deployment process.

REQUIRED EXPERIENCE:

• 4+ years with object-oriented programming in PHP.
• 4+ years with front-end technologies such as JavaScript, HTML, and CSS.
• Complex SQL queries and database schema design.
• MVC frameworks (Laravel, Yii).
• Experience with modern server components (Memcache, Redis, ActiveMQ, Solr)
• Working in a collaborative team environment using tools like JIRA and Git.
• Consuming and creating web services.
• Stable work history and an ability to collaborate effectively.

Assist with the development, execution, management, and measurement of digital marketing programs and campaigns that drive customer awareness, traffic, sales and retention across D2C eCommerce touchpoints

• The desired candidate must be from a D2C company.
• Strong hands-on experience in handling e-commerce platforms/websites.
• MBA- Marketing with minimum of 3 years experience in the same role.
•  

Responsibilities:

1. Develop, propose, and execute a robust promotion plan in partnership with brand teams to drive sales on owned D2C platforms

2. Create D2C channel from scratch for a brand as well as run an existing one

3. Activate key marketing channels (social, SEM, SEO, display, email, influencer, and affiliate marketing) to drive qualified traffic

4. Utilize analytics tools such as Google Analytics and Adobe analytics to assess and optimize the performance of sites, campaigns, and marketing channels

5. Utilize web and sales analytics data to analyze business performance and provide insights and recommendations for growth

6. Develop and propose innovative marketing programs and initiatives to grow the D2C business.

7. Effectively provide executive stakeholders with timely promotion and marketing campaign performance reports

8. Ensure content marketing and content updation on own channel to engage consumers

9. Launch a long-running program to ensure higher retention and drive repeat purchases

Requirements:

 Experience in running D2C channels from an end-to-end perspective

 Experience in data analytics and use of web analytics tools, such as Google Analytics, to assess and report site and channel performance

 Understanding of consumer behavior and market trends

 High result orientation – getting things done on time and as per agreed-upon norms.

 Good Communication Skills

 Attention to detail;

 Creativity

 Good research capabilities

The ideal candidate is a highly resourceful and innovative developer with extensive experience in the Laravel framework. We use GIT for version control and the candidate must have experience in working in a team environment using tools like Github, Gitlab, etc. 

• Perform a mix of maintenance, enhancements, and new development as required.
• Work cross-functionally to convert business needs into technical specifications.
• Help with database and backend architecture. 
• Create API endpoints

Required Qualifications:

• 2+ years of experience in web development and software design
• Expertise in Laravel Framework, and MySQL databases.
• Working knowledge of GIT and Github.
• Experience with creating REST-based API endpoints

• Meeting with the product team to discuss ideas and specifications.
• Establishing strategy and development pipelines.
• Planning and implementing native functionality.
• Transforming design ideas into functional code.
• Designing and building native plugin codes.
• Identifying and fixing code errors and native plugin bottlenecks.
• Ensuring products conform to high industry standards.

Looking for Java Developers with hands on experience in 

Core Java – Java 8, Multithreading

Spring

Spring Boot

Microservices

Web Services(REST/SOAP)

Nice to have MQ or Kafka experience

• To appoint Block Sales Manager in their respective Districts.
• To manage sales operations in assigned district to achieve revenue goals.
• To supervise sales team members on daily basis and provide guidance whenever needed.
• To identify skill gaps and conduct trainings to sales team.
• To work with team to implement new sales techniques to obtain profits.
• To assist in employee recruitment, promotion, retention and termination activities.
• To conduct employee performance evaluation and provide feedback for improvements.
• To contact potential customers and identify new business opportunities.
• To stay abreast with customer needs, market trends and competitors.
• To maintain clear and complete sales reports for management review.
• To build strong relationships with customers for business growth.