Head - Business Development

Content Strategy & Planning

• Expertise in developing and executing comprehensive content strategies aligned with business objectives, brand guidelines, and target audience insights.
• Ability to identify content opportunities through audience research, behavioural analysis, industry trends, social media trends, and competitor benchmarking.
• Proficient in creating and managing detailed content calendars to ensure timely and consistent delivery across multiple digital platforms.

Content Development & Campaign Management

• Skilled in planning and executing end-to-end content and marketing campaigns to promote brand initiatives, products, and investor education.
• Strong capability in producing high-quality, engaging content including articles, blogs, videos, infographics, and social media assets.
• Experienced in collaborating with and managing cross-functional teams—writers, designers, videographers, freelancers, and external agencies—to deliver compelling content on schedule.
• Deep understanding of brand tone, SEO best practices, and industry compliance to ensure all content meets quality standards.

Content Distribution & Performance Optimization

• Proficient in developing platform-specific content distribution and promotion strategies to maximize reach, engagement, and impact.
• Skilled in identifying and leveraging the right channels such as social media, email marketing, partnerships, and digital communities for content amplification.
• Strong analytical abilities to monitor KPIs—website traffic, engagement, conversions—and provide data-driven insights for continuous optimization.
• Keeps up-to-date with evolving content formats, digital trends, and industry best practices to enhance content marketing performance.

Key Responsibilities:

• Design, develop, and customize Salesforce CPQ (Configure, Price, Quote) solutions
• Work extensively with Apex, LWC, Aura Components, Visualforce, and Triggers
• Implement and optimize integrations with Workday, PRM, and Gainsight NXT
• Build automation using workflows, validation rules, and custom objects
• Handle data migration, reports, dashboards, and SOQL/SOSL queries
• Perform unit testing, debugging, and deployments using Flosum / Opsera (GitHub)
• Collaborate with business stakeholders for requirements, testing, and delivery

lead and optimize paid media campaigns across online marketplaces including Amazon, Flipkart, and Myntra. You will be responsible for building and scaling performance marketing strategies across Meta, Google, and marketplace ad platforms to drive traffic, conversions, and revenue growth.

Key Responsibilities:

1. Marketplace Advertising:

- Manage and optimize performance marketing campaigns on Amazon (AMS), Flipkart Ads, and Myntra Ads.

- Work with marketplace teams and internal category managers to allocate budgets based on SKU performance, seasonal demand, and brand objectives.

- Leverage keyword strategies, sponsored ads, and DSPs to grow product visibility and improve organic rankings.

- Monitor daily performance and adjust bids, keywords, and targeting to meet campaign KPIs.

- Collaborate with design and content teams to develop high-performing ad creatives and landing pages.

- Own A/B testing strategy across channels (copy, creative, audience, placements).

2. Budgeting & Reporting:

- Develop and manage monthly media plans and performance forecasts.

- Maintain strict control over campaign budgets and ensure efficient allocation across channels.

- Provide weekly/monthly reporting on KPIs like ROAS, CPA, CTR, CVR, etc. with actionable insights.

- Identify growth opportunities through data-driven insights and industry benchmarking.

Key Requirements:

- 4–6 years of hands-on experience in performance marketing for e-commerce marketplaces.

- In-depth knowledge of Amazon Advertising Console, Flipkart Ads Manager, and Myntra Ads/MPP.

- Strong analytical and data interpretation skills with proficiency in Excel, and dashboard tools like Looker Studio / Power BI.

- Understanding of marketing attribution, customer journey mapping, and conversion rate optimization.

- Experience working with fashion, apparel, or lifestyle categories is highly preferred.

- Ability to collaborate cross-functionally and manage agency or in-house creative resources.

Preferred Qualifications:

- Bachelor’s degree in Marketing, Business, or related field.

- Masters in Business Administration

- 4-6 years marketing experience

Role and Responsibilities:

• Develop, implement and manage our social media strategy. Work with brand to create and implement social media strategies monthly/weekly. Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
• Define most important social media KPIs
• Manage and oversee social media content.
• Measure the success of every social media campaign. Oversee day-to-day management of campaigns and ensure brand consistency. Ensure brand consistency in copy through tone, voice and terminology
• Stay up to date with latest social media best practices and technologies – strategy and execution of ORM across company’s social media platforms.
• Use social media marketing tools
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Communicate with industry professionals and influencers via social media to create a strong network
• Facilitate scaling brand and company awareness through various social media channels
• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others

Requirement and Qualification:

• Minimum 5 years of experience as a Social Media Specialist or similar role
• Bachelor's degree in business, marketing, journalism, public relations or related field
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Familiarity with web design and publishing
• Excellent multitasking skills
• Great leadership skills
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal, presentation and communication skills

Job Role: Director / Sr. Director, Marketing

Experience Range: 14 to 18 years

Job Location: Pune / Mumbai / Bengaluru - Remote India

About Company:

It is an innovative and forward-thinking start-up, backed by venture capital, dedicated to delivering cutting-edge 'Future of Work' solutions to global industry leaders. Our core expertise lies in Source-to-Pay applications, where it distinguishes itself through a distinctive ServiceNow platform strategy and proprietary AI technologies. What sets us apart from competitors is our unwavering commitment to redefining industry norms and providing unmatched value to our clients. At the helm, we are proud to have a management team comprised of seasoned industry veterans with a proven track record of building and leading successful organizations.

What are we looking for?

We are seeking an accomplished and visionary Director of Marketing to join our high-impact team. As the Director of Marketing, you will be instrumental in shaping and executing our marketing strategy, elevating our brand presence, and driving demand for our cutting-edge SaaS solutions, globally. This role presents a unique opportunity to lead marketing efforts in a rapidly growing company that is reshaping the landscape of Source-to-Pay applications. This role requires a combination of strategic thinking, technical expertise, strong leadership skills, and a customer-centric mindset.

Roles & Responsibilities:

• Marketing Strategy Development: Develop and execute a comprehensive marketing strategy aligned with our business goals, targeting key industries and personas within the Source to Pay and Contract Lifecycle Management domain on the ServiceNow platform.

• Content Excellence: Oversee the creation of high-quality content, including whitepapers, blog posts, case studies, articles, videos, and infographics, that showcase our thought leadership and address the pain points of our target audience.

• Demand Generation: Drive demand generation initiatives through inbound and outbound marketing tactics, including SEO, SEM, email marketing, webinars, events, and strategic partnerships.

• Sales Enablement: Equip the sales team with the necessary tools, collateral, and training to effectively communicate our value proposition to potential clients.

• Data-Driven Insights: Continuously analyse marketing performance metrics, track ROI, and leverage data-driven insights to refine campaigns and strategies for maximum impact.

• Budget Management: Manage the marketing budget judiciously, allocating resources for optimal ROI while ensuring alignment with company objectives.

• Brand Elevation: Champion the creation and maintenance of a strong brand presence in the market, ensuring consistency in messaging and visual identity across all marketing channels.

• Product Evangelism: Collaborate closely with the product team to develop compelling product

positioning and messaging, ensuring alignment with market needs and competitive differentiation.

• Team Leadership: Build and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.

Qualifications & Skills:

• Bachelor’s degree in marketing, Business, or a related field (MBA is a plus).

• Proven experience (minimum 10-12 years) in B2B marketing, in the SaaS industry, with at least 3+ years in a leadership position.

• Proven track record in B2B SaaS, with a preference for experience in Source To Pay, Procure To

Pay, Spend Management, or Accounts Payable domains. Experience within the ServiceNow

Ecosystem is highly desirable.

• Strong understanding of the ServiceNow platform and its ecosystem.

• Demonstrated success in developing & executing marketing strategies that drive growth & revenue.

• Proficiency in marketing automation, CRM, and analytics tools.

• Excellent communication, leadership, and team management skills.

• Creative thinking and a passion for staying up-to-date with industry trends.

• Excellent leadership, team management, and people development skills.

• Exceptional communication and interpersonal skills, with the ability to build rapport with clients and internal stakeholders.

 1.Experience in proper MERN Stack

 2.In depth knowledge of Node JS, Angular JS, MongoDB 

 3.Experience in implementing applications using AngularJS.

 4.Experience in creating front end applications using HTML 5, Angular JS, LESS/SASS 

 5.Javascript experience both on client as well as on server side

 6.Experience with MVC and MVVM design patterns

 7.Good experience with multiple third party API's integration

 8.Experience in MongoDB scaling and optimization

 9.Experience with cloud technologies AWS Lambda & EC2 setup

 10.Experience in creating RESTful based web services in JSON & XML

 11.PLUS to have additional experience in Angular 2+/

 12.Added experience in MySQL optimisation would be a great plus 

 13.Good communication, analytical and logical skills to understand and work with any kind of project requirements independently

Position: Salesforce Developer

Company: REI Systems India Pvt Ltd www.reisystems.in

Location: Baner, Pune

Job Description

Looking for a technically savvy Salesforce Developer with min. 3 years of experience exclusively in Salesforce platform with experience in Force.com implementation and product development projects.

The Salesforce Developer is expected to work as a team player and also an individual contributor taking ownership of all technical aspects involved in end-to-end implementation of Salesforce projects – primarily development using Lightning Component, Visual Force and Apex, Triggers, API integration, Data Migration, Deployment & Release, Analysis, Design and Documentation.

Experience: Min. 3 years in core Salesforce with customization & coding experience.

Skills & Experience

•      Must have: Experience in Apex, Triggers, customization, coding

•      Good to have: Aura Development, LWC, Salesforce Admin, Apex, Visualforce, JavaScript, Angular

•      Strong in OOPs concepts, VisualForce, Apex programming – Classes, Triggers, SOQL, SOSL, SOAP/REST API, Test Classes

•      Working knowledge of Bulk Triggers, API based integration, Batch Apex

•      Well versed in at least two of the following - HTML/CSS, XML, JavaScript, JQuery etc.

•      Data modeling skills – Object modelling, Object relationships, junction objects, Schema Builder

•      Well versed in Sales Cloud, Service Cloud, AppExchange software, Chatter

•      Systems integration and implementation experience with external databases or third party systems like MS SQL Server, Oracle, SAP, Magento, SharePoint, Box.com, Amazon Cloud Drive, Google Drive integration etc.

•      Must have accomplished SFDC certification - DEV401 or DEV501.

•      Experience in data migration from other CRM software (at least one) - Siebel, SAP, ACT, PeopleSoft, NetSuite, etc.

•      Strong experience in writing effective code, unit testing, test classes, code coverage, build & deployment through change sets, Eclipse based Force.com IDE, migration tools

•      Functional & Admin Skills – Configuration, Customization, User Management, Security Access, Reports, Dashboards, Workflows, Approvals, Page Layouts, Record Types, Assignment Rules, Validation Rules, Object Relationships, Schema Builder, Desktop integration, Mobile integration, Data Import/Export, data management tools – data loader, workbench etc.

•      Strong in problem solving, analytical skills with ability to learn quickly, adapt with priorities and business needs and self-organized with project delivery consciousness

•      Strong communication skills – must be clear and effective in both written and verbal communication

Responsibilities

•      Analyze and review business, functional, and technical requirements

•      Document and develop code according to specifications and standards

•      Prepare test data and plan and conduct basic unit or module testing

•      Provide support for quality assurance testing and defect resolution

•      Participate in project team meetings and communicate effectively with peers, architects, system analysts,

•      Business analysts, project managers, quality control, and across other technology team boundaries, reporting project status as required

•      May be required to be on call to provide support on a need-to basis

•      Accountable for systems analysis, technical design, coding, unit testing, data quality and documentation of the assigned project(s)

•      Work closely with Solution Architect, Business Analyst, Junior Developers, QA team

•      Play key role in development activities to build customized solutions

•      Responsible for code quality, build, deployment and release management activities

•      Participate and/or lead the project related meetings with customer representative and internal/external stakeholders

•      Actively participate in requirements gathering, UAT support, Deployment & Release activities and also should provide Customer Training as and when required

•      Must be a self-starter, quick learner, organized, committed, able to work on multiple priorities and flexible as per project needs.

•      Follow and recommend best practices – coding standards and development procedures

•      Document functional requirements, technical requirements, development processes and any other duties assigned on demand as per project requirements

•      Actively contribute, guide and participate in training other developers – knowledge sessions, best practices, innovative ideas etc.

Education and Training

•      Bachelor’s degree in computer science or a related field required.

•      Masters’ degree in Computer Science or a related field preferred.

Other Desirable Skills (Not mandatory)

•      Programming languages/frameworks such as Java/JSP/PHP/C#.Net, JSON, JQuery, AJAX is an added advantage

•      Strong skills in data management including data capture, warehousing, segmentation, mining, storing, cleansing and security

•      Knowledge of third party continuous integration tools like Jenkins, Cruise Control etc.

•      Having Sales Cloud/Service Cloud implementation Consultant certification is an added advantage

•      Experience in any of the Version Control tools like Github, Subversion, Perforce, SfOpticon etc.

•      Familiar with SDLC Agile (Scrum) project methodologies

Interested candidates can share below details:

1. Total experience & Relevant experience in Salesforce Developer? Any experience in LWC?

2. Current CTC & Expected CTC:

3. Notice period. How immediately can you join us?

4. Are you holding any other offers? If yes, How much?

5. Location

6. Do you have a personal laptop/Desktop in good working condition?