
Job Description: Business Development Associate - Tele Sales
Industry: EdTech
Sector: Retail and B2B
Position: Process Associate
Responsibilities:
- Cold Calling & Lead Generation
- Conduct outbound cold calls to potential customers within the education sector, including both retail clients and B2B partnerships.
- Identify and qualify leads through initial discussions, focusing on building a pipeline of prospective clients for EdTech products and services.
- Product Presentation & Sales Pitching
- Present product offerings in a clear and compelling manner, tailored to meet client needs within the education sector.
- Effectively communicate the value proposition of EdTech solutions, addressing client inquiries and objections.
- Customer Relationship Management
- Maintain regular follow-up with leads to nurture relationships and close sales.
- Utilize CRM tools to manage and document interactions, sales progress, and follow-up schedules.
- Target Achievement
- Meet and exceed daily, weekly, and monthly sales targets as set by the sales team.
- Collaborate with the sales and marketing team to adjust strategies and ensure goal alignment.
- Process & Feedback
- Provide input on improving sales processes and customer outreach based on insights gained from direct client interactions.
- Report customer feedback and market trends to help enhance product offerings and sales strategies.
Requirements:
- Prior experience in telesales, particularly in EdTech or related sectors.
- Strong verbal communication and persuasion skills.
- Self-motivated, target-oriented, and resilient under pressure.
- Familiarity with CRM systems and sales tools.
Preferred Qualifications:
- Bachelor’s degree in Business, Marketing, or a related field.
- Experience in cold calling and lead generation in B2B and retail contexts.

About KGISL EDU
About
Established in the year 2000, KGiSL Educational Institutions is the brainchild of Dr. Ashok Bakthavathsalam, founder and managing director of KG Information Systems Private Limited (KGISL).
Branded as the pioneers in industry-embedded education in the region, KG Group of Institutions at Saravanampatti boasts of being the only campus that fosters the perfect integration of institute – industry infrastructure in an environment of perfecting learning.
- KGiSL Campus hosts:
- KGiSL Institute of Technology (KiTE)
- KG College of Arts and Science (KGCAS)
- KGiSL - Institute of Information Management (KGiSL IIM)
- KGiSL MicroCollege (KGM)
- KG College of Physiotherapy and KG College of Nursing
Along with Coimbatore's Flagship IT Companies:
- KGiSL and KG Financial Software Private Ltd.,
- Path-breaking Solar Research and Development Company
- KGDS Renewable Energy Private Limited
- TNQ Technologies
- SuperConcepts
- Digital Nirvana
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