Global Alliance Leader

·      Development of SEO strategies, consulting and executing SEO tactics, as well as development of training programs for our clients to allow them on-going success in natural search marketing.

·      SEO Expert has to drive successful client engagements and natural search results for our clients.

·      Understanding and adherence to search engine algorithms, shifts, requirements, and best of breed SEO

·      Keyword research strategies (terms, head/tail, user intent, etc)

·      Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexing

·      On-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc)

·      Work with the development team to ensure SEO, Search Engine Expert, Digital Marketing best practices are properly implemented on newly developed website

·      Work with editorial and marketing teams to drive SEO in content creation and content programming

·      Link building strategies and execution; including viral and buzz-oriented efforts

·      Should have knowledge about Social Media, advanced knowledge of Google Analytics.

·      Knowledge about LOCAL SEO will be especially important, knowing all the details about local ranking factors, such as Google Local optimization, citations, and others is essential for this position.

·      Client reporting, analytics, Key Performance Indicators, and metrics for client evaluation

Location : Indore

Culture of 5 days working

About Us:

Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyperpersonalized marketing strategies. Its combined strengths in consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions drive improved marketing results and competitive advantage. With more than 14,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. 

Role Description:

Ensure successful project completion by understanding client expectations, overseeing operations on key projects and coaching a team of 7 - 10. It's an opportunity to work with top 10 market research firms, or large corporations, leverage Ugam's proven project management frameworks, and collaborate with some of the most experienced in market research

Key Responsibilities: AEM Developer:

• Experience implementing Adobe AEM (AEM 6.4 or higher)

• Design, develop and support AEM content fragments, integrations, and applications

• Experience with secure coding practices

• Experience implementing web content management systems in a large corporate environment.

• Experience with object-oriented design and design patterns

• Excellent estimation abilities in scoping work in a highly complex environment

• Experience with dispatcher, caching

• Experience with OSGI Bundles.

• Hands on experience with Java/J2EE, Struts, Hibernate, JavaScript, HTML, CSS, CRXDE, JCR, sling models, sling servlets, OSGI configurations,

• AEM dispatcher configuration, workflows, content fragment models, dynamic templates, and components creation.

• OSGI Architecture Sling Servlets and Sling Framework

• Strong experience in Adobe CQ5/AEM6.x Content Management (CMS)

• Experience of creating OSGI bundles, AEM Templates/Components, Workflow

• Identifying and documenting functional and technical requirements.

• Good in Java/J2EE skills and OOPS with proficiency design patterns

• Good understanding and work experience of Java Frameworks (like Struts, Spring etc.) and knowledge of CRX and Apache Sling.

• Should have experience in designing modules, templates and components.

• Exposure to more than one end to end implementation on AEM Qualifications AEM Certification is an add on 

What are we looking for?

At least 3 years of experience in AEM Knowledge and experience in Sling Model, JAVA, Workflow, Sites, Assets, AEM Cloud, Servlets, OSGI Configurations, content fragment, Workflow, etc.

We thank you for sending us your profile & details for this role. If your profile gets shortlisted for roles with us, we look forward to a conversation with you to learn about more of what makes you awesome!

We are looking for Senior Web QA Test Engineer (Manual + Automation)

When building software, you go through many stages. From initial requirements to product launch, it’s integral to ensure that everything works according to specification.

That’s why we’re looking for a quality assurance engineer to help us maintain our world-renowned level of quality and reliability.

By joining our team, you will take part in various projects, assessing software quality by designing and implementing software testing processes. You will take ownership of code quality through exploratory and automated tests. You will hunt bugs, identify issues, report them, and see that they’re dealt with.

There are no shortcuts in achieving greatness: It’s a lot of work. But once you’re at the top, you’ll enjoy the view.

• Review and analyze requirements, specifications, and technical design documents, providing timely feedback
• Develop detailed, comprehensive, and well-structured test plans and test cases
• Prioritize and plan testing activities
• Play the role of test engineer: Design, develop, and execute automated tests
• Identify and report issues found, then verify that issues are resolved
• Perform regression testing

• Proven work experience in software quality assurance
• Strong knowledge of software QA methodologies, tools, and processes
• Hands-on experience with automated testing tools
• A keen eye for detail and a commitment to excellence
• Be willing to help your teammates, share your knowledge with them, and learn from them
• Be open to receiving constructive feedback and turning it into process improvements

• Involvement in the overall application lifecycle
• Design and develop software applications in Scala and Spark
• Understand business requirements and convert them to technical solutions
• Rest API design, implementation, and integration
• Collaborate with Frontend developers and provide mentorship for Junior engineers in the team
• An interest and preferably working experience in agile development methodologies
• A team player, eager to invest in personal and team growth
• Staying up to date with cutting edge technologies and best practices
• Advocate for improvements to product quality, security, and performance

Desired Skills and Experience

• Minimum 1.5+ years of development experience in Scala / Java language
• Strong understanding of the development cycle, programming techniques, and tools.
• Strong problem solving and verbal and written communication skills.
• Experience in working with web development using J2EE or similar frameworks
• Experience in developing REST API’s
• BE in Computer Science
• Experience with Akka or Micro services is a plus
• Experience with Big data technologies like Spark/Hadoop is a plus company offers very competitive compensation packages commensurate with your experience. We offer full benefits, continual career & compensation growth, and many other perks.

• Build a short-term & long-term Content strategy for company
• Conceptualize content initiatives & design experiments to create unique value proposition for existing and potential members; lead the charter to create programs & new formats.
• Develop content governance guidelines for tone, style, and voice of all content, and ensure they are followed, Oversee writing style and tone for all content
• Manage content projects end-to-end (for app + YouTube) through collaboration with teams across format, creative, marketing, growth, merchandising, etc.
• Analyze data in decision making for content design and market rollout, Track and calculate content ROI
• Work closely with the Marketing & Growth teams to see how content led initiatives can be planned + how we can help take content to our existing potential customers
• Support new initiatives with content and effectively communicate, collaborate with production team to enhance content output and brainstorm on new ideas

Desired Skills: 

• 8+ years of experience in content production and strategy
• Should be hands on & should be able to manage teams at the same time
• Should be willing to hustle across various tasks & new initiatives and simultaneously should be able to build SOPs, structure around it all to prepare for scale
• Strong creative/design skills with high attention to detail
• Project management experience is a plus 4
• Knowledge of Lending/ Insurance, relevant industry is a good to have large scale on Videos contents and understanding of what works on SEO is a must.