Performance Marketing
at Branding & Advertising Media Industry
About Us:
We’re a fast-growing branding and marketing agency that works with emerging businesses and established brands alike. Our work goes beyond ads - we shape identities, build recall, and create campaigns that are as strategic as they are creative. To scale smarter and drive measurable impact, we’re looking for a Performance Marketing Executive who knows their way around paid media like the back of their hand.
Role Overview:
As a Performance Marketing Executive, you will be responsible for planning, executing, optimising, and reporting on paid campaigns across digital platforms. You’ll work closely with creative teams, strategists, and account managers to translate campaign goals into high-performing ads — all while keeping performance data front and centre.
Key Responsibilities:
● Campaign Management: ○ Plan and execute performance marketing campaigns across Meta (Facebook/Instagram), Google Ads (Search, Display, YouTube), LinkedIn, and other relevant channels for various clients. ○ Ensure campaigns are aligned with broader brand and marketing goals for each client. ○ Manage budgets across platforms, maximising ROI and maintaining CPA/ROAS goals.
● Performance Analysis & Optimisation: ○ Track and analyse campaign performance using Google Analytics, platform dashboards, and internal tools. ○ Continuously test and optimize creatives, copies, targeting, and bid strategies. ○ Generate insightful performance reports with actionable next steps.
● Collaboration & Strategy: ○ Work closely with content, creative, and branding teams to develop compelling ad creatives and copies. ○ Collaborate with account managers and strategists to build full-funnel performance marketing plans tailored to client objectives.
● Keyword & Audience Research: ○ Conduct in-depth keyword research for SEM campaigns. ○ Define and refine target audience segments for better ad targeting and relevance.
● A/B Testing & Innovation: ○ Run structured A/B tests across platforms to improve CTR, conversion rates, and overall campaign performance. ○ Stay up-to-date with platform changes and emerging digital marketing trends.
Required Skills & Qualifications:
● 3 to 4 years of hands-on experience in performance marketing and paid media
● Proficiency in Meta Ads Manager, Google Ads, LinkedIn Ads, and Google Analytics (GA4 preferred).
● Solid understanding of conversion tracking, pixel setup, UTM parameters, and basic funnel tracking.
● Strong Excel/Google Sheets skills for budget planning and reporting. ● Working knowledge of SEO and organic content strategy.
● Certification in Google Ads / Meta Blueprint.
● A data-first mindset with creative instincts.
Who You Are:
● You think in click-through rates and live for campaign dashboards.
● You understand the delicate balance between creative storytelling and conversion-driven content.
● You're not afraid to ask questions, test wild ideas, and push for better performance.
● You have an ROI driven approach.
● You enjoy working in a fast-paced, creative environment where no two campaigns look the same.
if anyone interested then apply through link directly:- https://tiny.cc/NGtalent
Shubham Vishwakarma
Full Stack Developer - Averlon
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.NET
C#- Experience in development C# .net mvc
- Experience in Entity Framework, Linq
- Experience in Scripting (JavaScript, Jquery)
- Experience in MS SQL with Stored Procedures
- Good understanding on the SDLC
- Experience in Agile Methodology
- Good communication
Job Description
Our client is a brand co-creation platform that transforms powerful ideas into authentic, profitable, and experience-led brands that can define the future of brands in key consumption categories. They are a team of experienced entrepreneurs, marquee investors, and industry professionals who have expertise and experience in building some of the most popular brands in the country.
What will you be doing?
• Own the solution design and user experience aspects of any project/product. This includes conducting user research through interviews, observations and other research methods & translating it into insights that are simple, and intuitive and result in delightful user experiences.
• Understands product specifications and identifies user touchpoints/ interactions through the various journeys
• Work closely with the product team to translate business requirements into user personas, conceptual diagrams, wireframes, prototypes (paper sketches to high- -fidelity), flow diagrams and finally production quality mocks for web, mobile web and apps.
•Create images and videos for our various products selling on multiple e-commerce websites.
•Producing graphic content for landing pages, page layouts, site graphics & static & banners
•Defining standards and guidelines for UI and Usability.
•Will work across different brands from fashion/BPC categories and other categories
•Suggest design solutions in the form of sketches, storyboards, wireframes, and paper/interactive prototypes.
Requirements
What will you bring?
•You are comfortable working hands-on in a fast-paced start-up environment.
•Must have the ability to work with a sense of urgency and be able to successfully navigate changing priorities
•2-3 years of experience as a visual designer
•Advanced proficiency in visual design software, such as Adobe Creative Suite's InDesign, Photoshop, and Illustrator or any other relevant tools
•Knowledge of 3D design and animation tools such as 3DS Max, Maya
Benefits
Why work with us?
•You will be part of our founding team and get your hands dirty in the 0-1 stage of building a D2C brand.
•You will work with a solid set of people from diverse backgrounds.
•You will independently lead projects and have ownership of your deliverables.
•You will be pushed out of your comfort zone and watch your learning curve spike.
Outline of the responsibilities
- Daily and Monthly Responsibilities:
- Utilise Pipedrive, cold calling, LinkedIn and email to generate new sales opportunities
- Identify prospect's needs and suggest appropriate products/services
- Build long-term trusting relationships with prospects to qualify leads as sales opportunities
- Proactively seek new business opportunities in the market
- Set up meetings or calls between (prospective) customers and sales executives
- Report to sales manager with weekly, monthly, and quarterly results
- Required Skills and Qualifications:
- 1-3 years of sales experience, with a history of exceeding lead targets
- Strong communication skills via phone and email
- Proven creative problem-solving approach and strong analytical skills
- Strong desire and ability to move up within a sales organization
- Experience in prospecting in US market
- Preferred Qualifications:
- Proficiency with Pipedrive or other CRM software
- Prior experience as a sales and business development rep with a track record of achieving sales quotes
Ruby
Ruby on Rails (ROR)
Vue.js
HTML/CSSWhat Makes You A Great Fit:
● 3+ years of experience in a full stack development environment.
● Good understanding of data structures and algorithms.
● Experience with deployments.
● PostgreSQL or any other RDMS.
● Experience in project management, and documentation
Skills: Ruby on Rails, Vue JS, HTML, CSS
Work Mode: Work from home
Salary: Negotiable
Some of your key responsibilities would be:
1. Write simple, understandable, testable, and efficient code with a focus on solid
technical stability and performance.
2. Drive technical improvement by applying software craftsmanship in everyday work
as well as by identifying and executing larger refactoring/improvement
initiatives.
3. Contribute in the implementation of complex features and design work within the
team.
4. Being part of cross-team technical initiatives
5. Participate in and contribute to the team's Agile practices.
6. Take responsibility in maintaining high engineering standards, commitment to the
product and respect and attitude towards others.
We would love to hear about:
1. Hands-on experience with modern Ruby on Rails practices and development.
2. Experience with writing clean, maintainable and scalable code
3. Good awareness of the Ruby on Rails ecosystems and being in touch with the latest developments in this area
4. Experience in developing backend APIs/services, and micro-service architecture. APIs for mobile apps in particular is a bonus.
5. Have a clear understanding of database technologies, with previous experience with PostgreSQL being a bonus
6. A high-performance mindset to deliver good quality code and also an understanding of the product
Why Join us:
● Flexible timings
● Flexibility to work remotely
● We are looking for like-minded individuals who are passionate about code and are
enthusiastic about building great software.
● Work with founders closely
Our Values:
Ownership | Invest in Employees | Trust | Long Term | Meritocracy | Growth mindset
JavascriptHTML/CSS
Redux/Flux
React.js● Developing and implementing highly-responsive user interface components using
React concepts.
● Developing and implementing front-end architecture to support user interface
concepts.
● Building reusable components and front-end libraries for future use
● Ability to build apps and websites that are extremely sensitive.
● Create data visualization tools, libraries, and reusable code for prospects
● Integrate designs and wireframes within the application code
● Translate wireframes and designs into good quality code
● Good understanding of CSS libraries, GIT, Sigma, Adobe XD etc.
● Writing application interface codes using JavaScript following React.js workflows
● Troubleshooting interface software and debugging application codes.
● Developing and implementing front-end architecture to support user interface
concepts.
● Monitoring and improving front-end performance.
● Documenting application changes and developing updates
● Design and develop new custom components to meet project requirements
Python
Django
Flask- Work on a chatbot framework/architecture using an open-source tool or library
- Implement Natural Language Processing (NLP) for chatbots
- Integration of chatbots with Management Dashboards and CRMs
- Resolve complex technical design issues by analyzing the logs, debugging code, and identifying technical issues/challenges/bugs in the process
- Deploy applications using CI/CD tools
- Designing and building highly scalable AI and ML solutions
- Ability to understand business requirements and translate them into technical requirements
- Open-minded, flexible, and willing to adapt to changing situations
- Ability to work independently as well as on a team and learn from colleagues
- High adaptability in a dynamic start-up environment.
- Experience with bot multi-lingual utilization (preferred)
- Experience with bot human escalation
- Ability to optimize applications for maximum speed and scalability
- Come up with new approaches and ideas to improve the current performance of Chatbots across multiple domains and build a highly personalized user experience.
QUALIFICATIONS : B. Tech/ B.E. /M. Tech or a related technical discipline from reputed universities
SKILLS REQUIRED :
- Minimum 3+ years- of experience in Chatbot Development using the Rasa open-source framework.
- Hands-on experience building and deploying chatbots.
- Experience in Conversational AI platforms for enterprises using ML and Deep Learning.
- Experience with both text to speech and vice versa transformation incorporation.
- Should have a good understanding of various Chatbot frameworks/platforms/libraries.
- Build and evolve/train the NLP platform from natural language text data being gathered from users on a daily basis.
- Code using primarily Python.
- Experience with bots for platforms like Facebook Messenger, Slack, Twitter, WhatsApp, etc.
- Knowledge of digital assistants such as Amazon Alexa, Google Assistant, etc.
- Experience in applying different NLP techniques to problems such as text. classification, text summarization, question & answering, information retrieval, knowledge extraction, and conversational bots design potentially with both traditional & Deep Learning
- Techniques - NLP Skills/Tools: NLP, HMM, MEMM, P/LSA, CRF, LDA, Semantic Hashing, Word2Vec, Seq2Seq, spaCy, Nltk, Gensim, Core NLP, NLU, NLG, etc.
- Should be familiar with these terms: Tokenization, N-Grams, Stemmers, lemmatization, Part of speech tagging, entity resolution, ontology, lexicology, phonetics, intents, entities, and context.
- Knowledge of SQL and NoSQL Databases such as MySQL, MongoDB, Cassandra, Redis, PostgreSQL
- Experience with working on public cloud services such as Digital Ocean, AWS, Azure, or GCP.
- Knowledge of Linux shell commands.
- Integration with Chat/Social software like Facebook Messenger, Twitter, SMS.
- Integration with Enterprise systems like Microsoft Dynamics CRM, Salesforce, Zendesk, Zoho, etc.
MUST HAVE :
- Strong foundation in the python programming language.
- Experience with various chatbot frameworks especially Rasa and Dialogflow.
- Strong understanding of other AI tools and applications like TensorFlow, Spacy, and Google Cloud ML is a BIG plus.
- Experience with RESTful services.
- Good understanding of HTTPS and Enterprise security.
MongoDB
Express
NodeJS (Node.js)Role- Node.js Developer/Senior Node.js Developer
Job description:
- (Nodejs, Express), MySQL, Postgre SQL
- Working experience of GIT
- Well-versed and experienced with unit testing, code coverage.
- Well versed with SOILD design principles and its application
- Good to have – some experience with Azure DevOps and/or azure functions.
- Good knowledge of designing and writing restful API.
Srijan is approx 400 people strong (including some Senior Consultants) Srijan’s development offices in India are located in New Delhi, Gurugram, Goa, Bangalore, and Mumbai, Delhi, Gurgaon and Goa are the largest offices. In addition, a few developers & delivery leads are located in several countries globally -- USA (New York, Charlotte), Singapore, Philippines (Manila), Australia (Sydney, Brisbane, Melbourne), Germany (Berlin), Japan (Tokyo). In each of these countries, Srijan has a functional legal subsidiary.
Srijan works largely with enterprises or mid-large sized global firms and focuses on recurring business from these accounts, thereby bringing much-needed predictability of revenue for high-growth companies. It works with several top brands at the moment.
The firm is beginning to invest in startups and in joint research projects with top institutes. For instance, it recently has partnered with IIT-Delhi to invest in an 18-month project for building a solution for ‘https://www.linkedin.com/feed/update/urn:li:activity:6476363261016137728/" target="_blank">Honey traceability using Blockchain’.
The leadership team at Srijan has set itself an audacious goal of reaching $25 million in revenue (while maintaining healthy EBIDTA margins) in FY 2020 -- doubling our revenues. This requires significant technology and delivery leadership bandwidth to be created in the firm to ensure our high-quality standards are not compromised.
Each year Srijan donates 7% of its profits to Srijan Foundation Trust a registered non-profit that runs several projects including non-formal schools (directly or via partner organizations) and Indic civilizational projects such as #SrijanTalks.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Flutter
iOS App Development
Android Development- Experience with building scalable applications using Flutter on android or IOS. (we are happy to meet you even if you do not know flutter but are willing to learn)
- Strong knowledge of Architectural pattern like Bloc, Provider etc in Flutter. Knowledge of writing Plugins in Flutter is a good to have skill
- Ability to think about scalability and reusability while developing flutter widgets.
- Experience in working with Dart.
- Knowledge of unit & integration testing, agile development process, jira & API integration will be extremely useful
- Strong UI building skills and the ability to handle updates in UI with high frequency data changes.
- Experience with version control systems (bitbucket, git etc.)
- Strong knowledge of algorithms and data structures
- Should have demonstrated experience working on application development projects and test-driven development. Experience in writing high quality code
- Strong state management knowledge
- Experience in Fintech domain will be another added advantage
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon