Enterprise Marketing Manager

About the Role:

We’re looking for a creative and detail-oriented Copywriter to join our team. You’ll work closely with account managers, designers, strategists, and fellow creatives to develop engaging, digital-first content that aligns with brand goals and resonates across online platforms.

Responsibilities:

1. Collaborate with account managers, designers, strategists, and creatives to craft effective digital content
2. Contribute to concept development and campaign ideation for web, social, email, and other digital channels
3. Write clear, compelling copy for social media, websites, email marketing, display ads, and landing pages
4. Adapt brand tone and messaging across a variety of digital formats and audience segments
5. Research product features, market trends, and competitors to inform messaging
6. Incorporate feedback and revisions while maintaining quality and brand consistency
7. Support the team in meeting deadlines and managing multiple digital projects at once
8. Stay current on digital trends, content performance, and platform best practices

Requirements:

1. A portfolio showcasing digital writing across platforms such as social media, email, and web
2. Strong understanding of brand voice, storytelling, and digital engagement
3. Excellent writing, editing, and proofreading skills with high attention to detail
4. Ability to take direction, collaborate with cross-functional teams, and manage feedback
5. Proactive mindset with solid time-management and organizational skills
6. Passion for digital marketing, content creation, and staying ahead of trends

Database Architect & Engineer

Work Mode - Work from Home

Experience Required - 5+ Years

Immediate joiners are preferred.

Job description

Seeking a seasoned Database Architect with expertise in Oracle and/or PostgreSQL, system wide migrations, and complex query creation and optimization. The ideal candidate should have at least 5 years of experience in database management and be able to work independently. Key responsibilities include defining a schema for a new product, managing and maintaining databases, planning and executing system wide migrations, creating and optimizing complex queries, ensuring the security and integrity of the database, and providing training and support to team members. This role requires excellent communication and problem-solving skills, as well as a strong understanding of database architecture, design, and security.

Responsibilities:

- Design, implement, and maintain Oracle and PostgreSQL databases

- Expert in ETL tools, data integration, and migration processes

- Create and optimize complex SQL queries for performance and efficiency

- Develop and refine database functions, procedures, and packages

- Analyze and troubleshoot database performance issues, implementing tuning solutions

- Ensure database architecture aligns with application needs and best practices

- Collaborate with development teams on data models and database design

- Provide documentation, training and support to other team members

- Assure quality, security and compliance requirements are met as part of projects

delivery

Qualifications:

- 5+ years of experience with Oracle and/or PostgreSQL

- Experience in designing database schemas from scratch

- Experience with documentation such as ERDs and DB Relations

- Experience with system wide migrations

- Strong understanding of database architecture and design

- Experience with complex query creation and optimization

- Experience with performance tuning and troubleshooting

- Strong understanding of database security

- Experience with database backup and recovery

- Excellent communication and problem-solving skills

- Bachelor's degree in Computer Science or related field is a plus

- Experience in development of SaaS enterprise scale product

- Experience in working with globally distributed teams following Agile methodology

and Scrum.

- Experience in working with modern CI/CD tools and related ecosystem of

applications - uDeploy, Jenkins, Artifactory, Maven etc.

- Experience using source control tools like Git, SVN etc.

Preferred work start time is 8AM IST (Reason for that is Client location is Australia)

We are seeking a skilled C# Developer to join our team. The ideal candidate will have a strong background in C# programming and experience in developing SSRS reports. Familiarity with Azure Functions is a plus. This role requires a quick learner who can adapt to new technologies and challenges with ease.

Responsibilities:

• Develop and maintain applications using C#.
• Create and manage SSRS reports to support business needs.
• Optionally work with Azure Functions to build and deploy services.
• Participate in all phases of the software development lifecycle.
• Collaborate with cross-functional teams to define, design, and ship new features.
• Ensure the performance, quality, and responsiveness of applications.
• Identify and correct bottlenecks and fix bugs.
• Help maintain code quality, organization, and automatization.

Qualifications:

• Proven experience as a C# developer.
• Strong knowledge of the .NET framework.
• Proficient in creating and managing SSRS reports.
• Experience with Azure Functions is advantageous but not required.
• Excellent problem-solving skills and ability to work independently.
• Adept at learning new technologies quickly.

Additional Notes:

• The ideal candidate would be able to start their day at 8 AM IST to synchronize with the team in Perth, Australia. While this is highly preferred, it is not a strict requirement. Candidates should be prepared for early starts regardless to attend essential team meetings.

What We Offer:

• Competitive salary and benefits package.
• Opportunity to work on exciting projects with cutting-edge technologies.
• A supportive and collaborative work environment.
• Professional growth and development opportunities.

Job Type: Full-time

• Working with the conference production team to develop an understanding of the event programme.
• Researching attendees and generating sales leads.
• Cold calling and selling to a list of prospective event attendees.
• Engaging with clients on the phone and developing lasting relationships.
• Daily management and maintenance of sales records, ensuring they are kept up to date with attendees and details.
• Working with the team to convert inbound sales enquiries into leads.
• Achieving monthly and overall revenue targets.
• Making a high number of calls to meet daily KPIs, to be set by management.
• Supporting delegates through the registration process.
• Experience in International voice process in sales will be an added advantage.

• Working alongside client servicing team, and responsible for clear understanding of client requirements, and aligning the right fit candidate with the role, and providing best possible solutions based on availability of talent pool
• Suggesting additional upskilling based on client role requirement and ensuring the candidates are completely role ready and onboarded seamlessly
• Working on collaboration with training head and trainers to understand the skill levels of each Fellow, attending client meetings to understand client specific needs, nominating Fellows as per job role-skill alignment and also providing recommendations for upskilling needs and ensuring Fellows complete the upskilling program satisfactorily
• Continuously monitoring and improving the Fellows’ performance pre-and post-deployment, as well as analyzing client feedback, upskilling needs, retention and billability

Desired Candidate Profile

• Client facing and client management skills
• Awareness of job role skill and capability requirement for data engineer or similar technical job role, experience in performance management and employment relations
• Strong coaching and mentoring capabilities
• High data-driven and process oriented mindset
• Strong interpersonal and communication skills
• Excellent relationship building skills
• Ability to influence and persuade and manage difficult conversations
• High levels of confidentiality
• Managing a KPI driven approach    

ABOUT US

White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better

life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product

design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.

Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.

We are rapidly growing and looking for someone who is as excited as us to be a part of this growth journey. If you love start ups, a really fast paced environment with lots of action and the opportunity to create India's new gen disruptive brands, then click away and get set to propel your career to greater heights.

We are looking for a senior copywriter with working experience creating content across a range of channels to join our in-house marketing team.

The Role

We are looking for a Senior Copywriter with excellent writing and research skills to develop exciting brand campaigns, out of the box ideas and strategies for our in-house brands. As part of this role, you will be

responsible for producing creative content across several channels (including social media, website, landing pages and digital ads), working closely with the design and media teams to brainstorm on ideas and develop messaging. We are looking for a candidate who is a quick learner, has a versatile writing style, can work comfortably in a collaborative environment and has a good understanding of social media and other marketing platforms.

If this sounds like you, please submit your portfolio along with your application to help us get a sense of your best work.

Responsibilities

• Execution and on-time delivery of high quality creative copy for brands across the lifestyle and consumer electronic sectors.

• Collaborate with the design and marketing teams to develop content for a range of marketing and communications materials.

• Write compelling content across all marketing channels, including website copy, video scripts, digital, print ads, and packaging. Craft copy for product stories, product guides, social media and digital marketing.

• Develop high-engagement social media content that reflects the brand tone of voice and grows audiences.

• Continually raise the bar on creativity, and drive the creation of original concepts that result in effective campaigns.

• Ensure that the brand voice and tonality is adhered to across all content that is put out across brands.

• Working with Graphic Designers and marketing teams to ensure that the copy fits the needs of the project/campaign

• Present copy concepts to internal stakeholders, and participate in the ideation process.

• Edit and proofread all copy before it goes live.

• Utilise data driven marketing insights given by the performance marketing team to guide all copy decisions.

• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.

Qualifications

• Candidates from agency backgrounds preferred with experience working on brand campaigns

• Excellent writing, editing and proofreading skills

• Knowledge of online content strategy and creation

• Ability to communicate, present and influence key stakeholders at all levels of an organization.

• Full awareness of creative processes and techniques – including digital platforms

• Strong interpersonal and communication skills to be able to manage brands and vendors with finesse under a high pressure environment

• Working knowledge in brand management, social media content, digital marketing and marketing strategy

• Knowledge of editorial guidelines and style of writing for social media networks, online ad platforms

• Able to manage tight deadlines through excellent time management and organisation skills

• Highly self motivated and able to work well within a team

• Uses qualitative and quantitative analysis to guide content decisions

Location: Chennai

Summary of the Position:

Job Purpose:    

Genesys is the global omnichannel customer experience and contact center solution leader. With over 4,500 successful customers, our customer experience platform and solutions help companies engage effortlessly with their customers, across all touchpoints, channels and interactions to deliver differentiated customer journeys, while maximizing revenue and loyalty. 

Genesys is embracing AI and Machine Learning in delivering AI-powered products like Predictive Routing, Chat bots, and Customer Journey management. The PS Data Scientist share a passion for AI & data working with global project teams and customers to extend data science services across Genesys solutions both on premise and in the cloud.

Join us and be a part of this journey as we write Customer Success stories with these products.

Location: (Chennai/Hyderabad/Bangalore)

WHAT YOU DO:

• Interface with business customers, gathering and understanding requirements

• Interface with customer and Genesys data science teams in discovery, extraction, loading, data transformation, and analysis of results

• Define and utilize data intuition process to cleanse and verify the integrity of customer & Genesys data to be used for analysis

• Implement, own, and improve data pipelines using best practices in data modeling, ETL/ELT processes

• Build, improve, and provide ongoing optimization of high quality models

• Work with PS & Engineering to deliver specific customer requirements and report back customer feedback, issues and feature requests. Continuous improvement in reporting, analysis, overall process.

• Visualize, present and demonstrate findings as required. Perform knowledge transfer to customer and internal teams.

• Communicate within the global community respecting cultural, language and time zone variations

• Demonstrate flexibility to adjust working hours to match customer and team interactions

ABOUT YOU:

• Bachelor’s / Master’s degree in quantitative field (e.g. Computer Science, Statistics, Engineering)

• 2-4 years of relevant experience in Data Science or Data Engineering

• 2+ years of hands-on experience performing statistical data analysis across large datasets writing highly optimized SQL queries and utilizing Python (NumPy, Pandas) or similar software (Primary)
• Expertise with major statistical & analytical software like (Python or R or SAS) - Primary
• Experience in Snowflake, Tableau, Elasticsearch, Kibana and real time analytics solution development will be major plus (Secondary)

• Should have the application development background of using any contact center product suites such as Genesys, Avaya, Cisco etc.

• Expertise with data modelling, data warehousing and ETL/ELT development

• Expertise with database solutions such as SQL, MongoDB, Redshift, Hadoop, Hive

• Proficiency with REST API, JSON, (AWS/AZURE/GCP) - Primary

• Experience in working and delivering projects independently. Ability to multi-task and context switch between projects and tasks

• Curiosity, passion, and drive for data queries, analysis, quality, models

• Excellent communication, initiative, and coordination skills with great attention to detail. Ability to explain and discuss complex topics with both experts and business leaders

How You Do It:

How You Think: Understands the business and takes a non-traditional approach to solving common problems. Willing to draw outside the lines and find new ways to make an impact on old problems.

How You Interact: Can easily build collaborative relationships that energize individuals, teams, and the company into action. You are a global thinker and can work across locations and time zones. You are an excellent communicator and listener, and can easily persuade to drive a vision and purpose.

How You Own It: You are a hands-on executor who can drive change and clearly communicate across all stakeholders.

How You Show Up: 

Embodies Genesys core cultural values and pushes to create an authentic employee experience. You are the type of person who can succeed through ambiguity, bringing clarity where there is no roadmap, who can re-set when a change in direction is needed without getting derailed or frustrated. You are authentic and in still the trust in others.

About Us

Genesys ® powers more than 25 billion of the world’s best customer experiences each year. We put the customer at the center of everything we do and passionately believe that great customer engagement drives great business outcomes. More than 10,000 companies in more than 100 countries trust the industry’s #1 customer experience platform to orchestrate omnichannel customer journeys that eliminate silos and build lasting relationships. With a strong track record of innovation and a never-ending desire to be first, Genesys is the only company recognized by top industry analysts as a leader in both cloud and on-premise customer engagement solutions. Connect with Genesys via www.genesys.com , Twitter , Facebook , YouTube , LinkedIn , and the Genesys blog.

Genesys is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.