Engineering Manager Gaming

About Us:

Edstellar is a leading provider of professional development training, offering high-quality courses across various domains such as project management, leadership, and business analysis. We are expanding our digital marketing team and are looking for a PPC Executive to manage and optimize our paid search campaigns across Google Ads and other platforms. This is an exciting opportunity for a dynamic individual looking to grow their PPC skills and make a significant impact on our digital marketing efforts.

Position Overview:

We are seeking a PPC Executive with at least 5 years of experience to support and optimize paid search campaigns for Invensis Learning. You will be responsible for assisting in the setup, management, and performance analysis of our Google Ads campaigns, helping to drive quality traffic, improve lead generation, and support business growth. This position offers an excellent opportunity for an entry-level professional eager to grow their PPC expertise in a fast-paced eLearning environment.

Key Responsibilities:

1.    Campaign Setup and Management:

o   Assist in the creation and management of PPC campaigns across Google Ads, focusing on Search, Display, and Remarketing ads.

o   Set up keyword targeting, ad copy creation, and campaign structure based on business goals.

2.    Keyword Research:

o   Conduct keyword research to identify new opportunities for campaigns.

o   Optimize keyword lists and ad groups for maximum performance and relevancy.

3.    Ad Copywriting and Optimization:

o   Write effective ad copy that resonates with target audiences and drives high CTR.

o   Continuously monitor and adjust ad copy to improve performance.

4.    Campaign Monitoring and Reporting:

o   Monitor the performance of PPC campaigns daily, focusing on key metrics like CTR, CPC, and conversion rates.

o   Prepare weekly performance reports and provide insights for optimization.

5.    A/B Testing:

o   Assist in running A/B tests for ads, landing pages, and bidding strategies to determine what works best.

o   Analyze A/B test results and implement necessary optimizations.

6.    Budget Management:

o   Monitor and manage PPC budgets to ensure campaigns are cost-effective and stay within the allocated budget.

o   Adjust bids and budget distribution to ensure maximum ROI.

7.    Competitor Research:

o   Monitor competitor ads and campaigns, providing insights and recommendations for improvement.

o   Track industry trends and competitor strategies to stay ahead in the market.

8.    Landing Page Optimization:

o   Work closely with the design and development teams to optimize landing pages for higher conversions from PPC traffic.

o   Analyze landing page performance and suggest improvements.

9.    Collaboration with Cross-Functional Teams:

o   Collaborate with the SEO, content, and design teams to ensure alignment in marketing efforts.

o   Contribute to campaigns supporting product launches, promotions, and events.

10. Learning and Growth:

o   Continuously stay updated with the latest PPC trends, Google Ads updates, and industry best practices.

o   Participate in training and development sessions to enhance PPC skills.

Key Competencies:

· Google Ads Basics: Understanding of Google Ads (Search, Display, Remarketing), with experience managing basic campaigns.

· Ad Copywriting: Ability to write clear, compelling ad copy that captures the target audience's attention.

· Keyword Research and Optimization: Familiarity with keyword research tools like Google Keyword Planner and Google Trends.

· Data Analysis: Ability to track key metrics and analyze campaign performance to suggest improvements.

· Attention to Detail: A keen eye for detail to ensure campaigns are set up correctly and optimized continuously.

· Time Management: Ability to handle multiple tasks and projects in a fast-paced environment.

· Team Player: Willingness to work closely with other teams (SEO, content, design) to improve overall campaign performance.

Key Skills for Reporting and Data Analysis:

· Google Analytics: Basic understanding of Google Analytics to track website traffic and conversions.

· Excel/Spreadsheets: Competence in Excel to manage data, track performance metrics, and create simple reports.

· Google Ads Reporting: Basic proficiency in Google Ads reporting tools to generate insights into campaign performance.

· Data Visualization: Ability to present campaign data in an easy-to-understand format for stakeholders.

Preferred Qualifications:

· Experience with eLearning or Training Industry: Prior experience or understanding of the eLearning or corporate training industry is a plus.

· Google Tag Manager: Familiarity with Google Tag Manager for setting up tracking and event tags.

· PPC Certifications: Google Ads Certification or any relevant certifications are desirable but not mandatory.

Experience Required:

· Minimum 5 year of experience in managing PPC campaigns, preferably in an eCommerce, education, or services-based environment.

· Some experience with Google Ads, Bing Ads, or social media advertising platforms.

· Knowledge of Google Ads best practices and campaign optimization strategies.

Job Description:

As a Technical Writer, you will be responsible for working independently on components of an information development project. You will contribute to the team on a variety of projects and call upon team members for guidance as needed. You will contribute to the team and work independently.

Experience Range:

5 - 7 years

Job Responsibilities:

• Strong writing skills, namely a command of grammar, syntax, diction, and the conventions and best practices of writing a variety of technical documents.
• Experience in using the Darwin Information Typing Architecture (DITA).
• Good knowledge and writing experience using XML-based authoring tools such as oXygen XML Editor.
• Create and maintain Online Help, Installation Guide, Upgrade Guide, Deployment Guide, Release Notes, Support Matrix, and other such product documentation deliverables.
• Design, develop, and write technically accurate and comprehensive product documentation that adheres to the MSTP.
• Understanding of core information development processes: content planning, content creation, and content review.
• Fundamental skills with the authoring tools used by the information development teams.
• Fundamental collaboration skills: Ability to work with cross-functional teams and other writers for updates in the product or the process.
• Ensure strict adherence to the delivery schedule by planning, tracking, and delivering as per sprint commitments.
• Participate in daily scrum meetings, development design reviews, and documentation reviews.

Skills Required:

DITA XML, XMetal, Oxygen XML Editor, MSTP, Astoria, Visual Studio, Agile Environment, Software Development Life Cycle (SDLC),

Desired Characteristics:

• Fundamental knowledge of core technical communication concepts, such as topic-based authoring, minimalism, task-oriented design, single-sourcing.
• Experience with content management systems, such as Astoria and Visual Studio.
• Basic skills in editing (QA for documentation) – ability to recognize errors in a variety of information deliverables.
• Working knowledge of Lean/Agile/XP software development processes and how to follow processes for information development.
• Working knowledge of major aspects of software design, development, and QA and how they affect the information development process.

We are looking for a Java Developer with minimum 3 to 8 years of experience.

Responsibilities and Duties:

• Java/Java EE application development while providing expertise in the full software development life cycle, from concept and design to testing.
• Contribute to all phases of the development life cycle
• Write well-designed, testable, efficient code
• Ensure designs comply with specifications
• Prepare and produce releases of software components
• Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review

• We are looking for a PHP Developer responsible for managing back-end services and the interchange of data between the server and the users.

• Your primary focus will be the development of all server-side logic, definition and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end.

• You will also be responsible for integrating the front-end elements built by your co-workers into the application. Therefore, a basic understanding of front-end technologies is necessary as well.

• Integration of user-facing elements developed by front-end developers
• Build efficient, testable, and reusable PHP modules
• Solve complex performance problems and architectural challenges
• Integration of data storage solution

Skills And Qualifications

• Strong knowledge of PHP web frameworks (such as Laravel, Yii, etc depending on your technology stack)
• Understanding the fully synchronous behavior of PHP
• Understanding of MVC design patterns
• Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3
• Knowledge of object oriented PHP programming
• Understanding accessibility and security compliance (Depending on the specific project)
• Strong knowledge of the common PHP or web server exploits and their solutions
• Understanding fundamental design principles behind a scalable application
• User authentication and authorization between multiple systems, servers, and environments
• Integration of multiple data sources and databases into one system
• Familiarity with limitations of PHP as a platform and its workarounds
• Creating database schemas that represent and support business processes
• Familiarity with SQL/NoSQL databases and their declarative query languages

• Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
• Understanding of SEO and web traffic metric
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Critical thinker and problem-solving skills
• Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
• Reports progress to senior marketing management
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
• Researches and monitors activity of company competitors
• Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages
• Provide constructive feedback
• Ability to interact with varied cultures
• Energetic, Confident, and Motivated & Self- driven

• Job Type: Full-time
• Experience: 3+ year
• Working Days: Mon to Sat (Except 1st, 3rd and 5th will be have off)
• Salary: Up to 35K
• Work Location: 801, Anand Mangal 3 opp. core Biotech, Rajnagar club Lane, Nr. Municipal school Ambawadi Ahmedabad Gujarat- 380006

We are looking for a Java Developer with experience in building high-performing, scalable, enterprise-grade applications. . You'll be required to apply your depth of knowledge and expertise to all aspects of the software development lifecycle, as well as partner continuously with your many stakeholders daily to stay focused on common goals You will be part of a talented software team that works on mission-critical applications

Responsibility

• Write automated test cases to test code.
• Excellent teamwork skills with an ability to get the work done with minimal
• Experience with multiple mobile platforms is a plus.
• A passion and will to accept any new technical challenge that may come across.
• Linux scripting and SSH terminal
• Conceptual, Working knowledge of - DBMS, SQL, PL/SQL.
• Ability to write clean and documented code.

• A team player can provide technical expertise for a small team of developers.
• Strong hands-on and experience in core Java - Java/J2EE
• Design and implement new features, create UI, debugging, and data modeling.
• To update and sync with other team members daily.
• Ability to communicate effectively, both written and oral, at all levels to various technical and non-technical audiences
• Testing all applications against software and hardware versions. Provide timely turnaround and documentation of things implemented.

Additional preferred skills * JSP/Servlets OR JQuery/HTML5 AND JavaScript

Requirements:-

• Working knowledge of - MySQL.
• Working experience on Struts/Spring.
• Experience with web services standards and related technologies - SOAP/Rest, AJAX, JSON, and XML.

We are looking for a Software Engineer - Java with experience in building high-performing, scalable, enterprise-grade applications.

You will be part of a talented software team that works on mission-critical applications. Software Engineer - Java roles and responsibilities include managing Java/Java EE application development while providing expertise in the full software development lifecycle.

• Contribute in all phases of the development lifecycle
• Write well designed, testable, efficient code
• Ensure development is in compliance with specifications
• Prepare and produce releases of software components
• Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review

• BSc/BE/BTech in Computer Science, Engineering or a related field
• 2+ years Experience with Java
• Proven hands-on Software Development experience
• Proven working experience in Java development
• Hands on experience in designing and developing applications using Java EE platforms
• Object Oriented analysis and design using common design patterns.
• Profound insight of Java and JEE internals (Classloading, Memory Management, Transaction management etc)
• Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate)
• Experience in the Spring Framework
• Experience as a Sun Certified Java Developer
• Experience in developing web applications using at least one popular web framework (JSF, Wicket, GWT, Spring MVC)
• Experience with test-driven development

Oversee the sales process to attract new clients.

Work with senior team members to identify and manage risks.

Maintain fruitful relationships with clients and address their needs effectively.

Research and identify new market opportunities.

Prepare and deliver pitches to potential investors.

Foster a collaborative environment within the organization.