Digital Marketing lead

We are looking for "IT Services sales and Marketing" for Reputed Client @ Permanent Role.

Experience: 4 to 6 years

Key Responsibilities:

• Research and analyze market trends, competitor offerings, and customer requirements to

identify opportunities for the company's IT services.

• Develop comprehensive sales and marketing strategies that effectively position the IT

services, taking into account target audience segmentation and key value propositions.

• Set clear sales and marketing objectives and key performance indicators (KPIs) to measure

the success of marketing campaigns.

• Develop and execute sales strategies to meet or exceed revenue targets for IT services.
• Create compelling and informative content to promote IT services, including website copy,

blog posts, case studies, whitepapers, and email campaigns.

• Collaborate with the design team to create visually appealing marketing collateral, such as

brochures, infographics, and presentations.

• Conduct market research and develop lead generation strategies and campaigns to attract

potential clients and convert them into qualified leads.

• Analyze marketing data, customer feedback, and campaign results to continually refine

marketing strategies.

• Manage the sales pipeline, track progress, and update sales forecasts regularly.
• Collaborate with business and development teams to ensure effective communication and

alignment of marketing efforts with sales objectives.

• Build and maintain relationships with strategic partners and industry influencers to extend

the reach of sales and marketing efforts.

Qualifications and Skills:

• Bachelor's degree in marketing, Business, or a related field.
• Proven experience in IT services sales and marketing or a similar B2B environment with

international service agencies.

• Strong understanding of the IT industry, including cloud services, managed IT solutions,

etc.

• Strong sales and negotiation skills with a track record of achieving sales targets.
• Excellent written and verbal communication skills.
• Proficiency in digital marketing tools and platforms, including Google Analytics, social

media management, and email marketing.

• Analytical mindset with the ability to interpret data and generate actionable insights.
• Creative thinking and the ability to develop innovative sales and marketing strategies.
• Analytical mindset with the ability to interpret sales data and market trends.
• Strong project management and organizational skills.
• Collaborative team player with the ability to work effectively across departments.
• Familiarity with CRM software and marketing automation tools is a plus.
• Knowledge of relevant compliance and regulatory requirements in IT services sales and

marketing

Location : Coimbatore

Responsibilities:

• Work on design and develop scalable solutions using efficient Design Patterns
• Adept in handling Non-functional requirements (performance etc.)
• Excellent aesthetic capability with UX designing and development experience
• Have a good understanding of all aspects of the application like rendering big datasets, fetching data using and authentication.
• Identify improvement areas within the application and work to implement the same
• Flexibility in adapting to team requirements

Requirements:

• Comprehensive knowledge of UX and responsive UI design with an emphasis on intuitive design
• Ability to write cross-browser and standards-compliant code that meets flexibility, scalability, and performance requirements
• Highly skilled at front-end engineering using a client-side technology stack including AngularJS, JQuery, HTML, CSS
• 5+ experience in Angular developing responsive Single Page application
• Experience working with REST API
• Experience working with JSON
• Experience with SVN/Git, Node.JS
• Knowledge of Agile and/or SCRUM methodologies
• Dedicated, self-driven and willing to take responsibility and ownership of the application
• Strong Problem identifying and solving ability and excellent communication skills

Job Type: Full Time, Onsite

• Architect, design and build complex, highly scalable, high performance enterprise applications
• Lead, mentor and work with a team of engineers to deliver on clients application expectations
• Work with clients engineering needs and deliver on requirements in a team environment
• Accelerate development velocity for all engineers and deliver continuous improvements to the teams process and codebase
• Build automation to prevent and/or remediate service problems from becoming production incidents