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Digital Marketing Manager
Digital Marketing Manager
Impact Guru's logo

Digital Marketing Manager

Shahbaz Kadri's profile picture
Posted by Shahbaz Kadri
3 - 7 yrs
₹6L - ₹12L / yr
Mumbai
Skills
Digital Marketing
Google Adwords
Search Engine Marketing (SEM)

About the Role:

We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.


Reports to: VP - Markeing


Responsibilities:

  • Launch and optimize performance marketing campaigns across Facebook, Youtube, Google Search, Google Display, Mo-Engage, Native Channels & Affiliate Marketing.
  • Managed a monthly spends of INR 50+ Lakhs
  • Working experience of working on New Acquisition, Remarketing & Retention campaigns
  • Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign and deliver platform GMV & ROAS
  • Working Proficiency in Google Analytics, Google Tag Manager, SQL, Excel, and creating data visualizations on data studio or Tableau.
  • Build and Manage a team of 4-5 Performance Marketing specialists. Drive performance marketing KPI’s to deliver on Business metrics
  • Maintain a data-first approach through continual experimentation and optimization to meet and exceed strong company goals (a/b testing, etc.)
  • Be proactive, have a passion for improving business

 

Skills Required:

  • 3-4 years of industry experience (agency or editorial) is a plus.
  • Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
  • In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
  • Excellent problem solving & analytical skills.
  • Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
  • Ability to multitask in a fast-paced work environment.
  • Punctual and dedicated to meeting goals & deadlines.
  • Able to effectively work independently, and as part of a team.
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About Impact Guru

Founded :
2014
Type :
Product
Size :
500-1000
Stage :
Raised funding

About

ImpactGuru, India's Best Crowdfunding Platform and Website for fundraising of medical,social, emergency, charity, NGOs, Personal and Creative causes. Over 1500 Crore raised. Visit us online!
Read more

Connect with the team

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Akhlaque Khan
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Ankita Patil
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Vasundhara Chakraborty
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Jamuna Devi
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Kavya Guwalani
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Arif Ansari
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Shahbaz Kadri
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Chaitra Salian
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Karan Shetty
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Ayesha Bordekar
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Chaitri Parikh
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Fahad Kazi
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Pooja Malde
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Sejal Parmar
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Gargi Chaturvedi

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