Digital Marketing Manager
at A modern online clothing store for women, funded by Y-Combin
Responsibilities
1. Develop detailed knowledge and understanding of business strategy,
objectives, and goals.
2. Work closely with cross-functional teams such as marketing, product, sales, and customer success to execute campaigns.
3. Lead all digital marketing efforts (paid, social & organic). The role entails 3 broad functions:
. Performance Marketing
1. SEO
2. Email marketing
4. Performance Marketing:
0. Establish, implement and measure the effectiveness across SEM/ UAC /Social, etc to drive awareness and adoption for the app and website. Manage the strategy and setup of all paid campaigns.
1. Optimize ads to achieve the lowest cost per lead on the website and
app, without compromising user quality. Closely monitor & optimize
CAC & ROAS.
2. Analyze traffic data, flows, funnels on a detailed city and category level
to identify potential leakages and opportunities to grow.
3. Stay abreast of new tools, trends, and best practices in digital
advertising; test and evaluate their efficacy.
4. Lead efforts to utilize a data and experiments-driven methodology to
improve performance marketing effectiveness.
o Innovate and implement test-and-learn strategies and drive scalable
results.
5. SEO
0. Manage both on-page SEO and off-page SEO for the company.
1. Manage and improve organic search engine performance and goal setting based on click through rates ,traffic ,and conversions.
2. Identify keyword gap for SEO improvement and map new content to be
produced for our blog, YT channel and Pinterest and optimize the same
for SEO.
6. Email marketing:
0. Optimize our marketing automation and lead nurturing processes
through email, content, and social channels.
1. Measure results and optimize the lead nurturing workflow for these
segments to convert leads into customers.
2. Implement Retention & Reactivation based campaigns to improve
lower funnel conversions.
Candidate Requirements
1. A high degree of ownership in taking things to completion. Can thrive in an
unstructured environment.
2. Exceptional communication skills. Enthusiasm to write things down for
posterity, build playbooks, and create training manuals. Loves one pagers.
3. The ability to collaborate effectively across teams such as growth, marketing &
design.
4. Knowledge of UAC, Search and Social advertising preferably for consumer
apps. Experience in a performance marketing role across a range of channels;
search, social, affiliate, display, video.
5. Strong experience in website analytics tools highly proficient with google
analytics, tag manager, search console. Knowledge of using data tools such as
marketing automation CRMs like Cleve tap, attribution reporting, and paid
campaign reports.
6. Strong knowledge of performance optimization and have a strong
quantitative analysis. An understanding of cohorts, segmentation of user base,
calculations of ROl and funnels is a must.
7. Worked at a fast growing start up for at least 3+ years
8. Past experience in B2C traffic generation, managing digital/mobile advertising.
9. Be able to bridge data analysis, research, competitive intelligence to build
efficient and scalable customer acquisition programs.
10. Able to effectively organize, prioritize & manage their time
11. Experience with automations & SQL is a big plus
Shubham Vishwakarma
Full Stack Developer - Averlon
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About Us
Incubyte is an AI-first software development agency, built on the foundations of software craft, where the “how” of building software matters as much as the “what”. We partner with companies of all sizes, from helping enterprises build, scale, and modernize; to pre-product founders bring their ideas to life.
Incubees are power users of AI across the SDLC for speed and efficiency. Guided by Software Craftsmanship values and eXtreme Programming practices, we bring velocity together with the discipline of quality engineering to deliver high-impact, reliable solutions – fast.
Guiding Principles
- Living and breathing our guiding principles on a daily basis is key to success at Incubyte:
- Relentless Pursuit of Quality with Pragmatism
- Striving for exceptional quality without losing sight of practical delivery needs.
- Extreme Ownership Taking full responsibility for decisions, work, and outcomes.
- Proactive Collaboration Actively seeking opportunities to collaborate and leverage the team’s collective strengths.
- Active Pursuit of Mastery Continuously learning, improving, and mastering the craft, never settling for ‘good enough’.
- Invite, Give, and Act on Feedback
- Creating a culture of timely, respectful, actionable feedback for mutual growth.
- Ensuring Client Success Acting as trusted consultants and focusing on delivering true value and outcomes for clients.
Job Description
This is a remote position.
Our Core Values
- Quality with Pragmatism: We aim for excellence with a focus on practical solutions.
- Extreme Ownership: We own our work and its outcomes, fully.
- Proactive Collaboration: Teamwork elevates us all.
- Pursuit of Mastery: Continuous growth drives us.
- Effective Feedback: Honest, constructive feedback fosters improvement.
- Client Success: Our clients’ success is our success.
Experience Level
This role is ideal for engineers with 2+ years of hands-on software development experience, particularly in Sitecore.
Role Overview
If you’re a Software Craftsperson who takes pride in clean, test-driven code and believes in Extreme Programming principles, we’d love to meet you. At Incubyte, we’re a DevOps organization where developers own the entire release cycle, meaning you’ll get hands-on experience across programming, cloud infrastructure, client communication, and everything in between.
The contract is for a period of three months, with the possibility of extension.
Ready to level up your craft and join a team that’s as quality-obsessed as you are? Read on!
Requirements
What You’ll do as a Software Craftsperson:
- 2+ years of Sitecore experience.
- Microsoft Azure experience
- Solid understanding of object-oriented programming (OOP) and computer science foundations.
- Demonstrates expertise in building custom APIs and integrating third-party APIs into solutions.
- Experience designing relational databases and optimizing database structure for performance and/or maintainability and the ability to design and optimize stored procedures
- Experience with Test-Driven Development
- Experience with source control, JIRA, and build management within Microsoft Azure DevOps
- Deep hands-on knowledge of the latest .NET Framework, including Visual Studio 2019/22, C#, ASP.NET Core, ASP.NET, and SQL Server.
- Strong experience working with n-tier architectures (UI, Business Logic Layer, Data Access Layer) and experience with service-oriented architectures (SOA).
- Hands-on experience building scalable web applications, particularly high-frequency and low-latency, with optimal memory management, performance, and scalability as a key focus.
- Candidates should be self-motivated, independent, detail-oriented, responsible team player, and exhibit exceptional relationship management skills.
- Passion for building high-quality systems with software implementation best practices.
- Excellent verbal and written communication skills.
- Knowledge of sound business practices and a proven track record of anticipating and exceeding customer expectations.
- Must be motivated with a focus on team performance.
- Prior consulting experience is desired.
What You’ll Bring:
- Experience in development and implementations using:
- Salesforce
- Kentico
- Microsoft BI
- Experience with Styling and Responsive Design techniques using technologies such as LESS, HTML5, Bootstrap, and SASS.
- Experience with Client-side browser development using native JS, ReactJS, or NextJS; emphasis on single-page applications (SPA).
- Familiar with HIPAA compliance and regulations.
Benefits
What We Offer
- Dedicated Learning & Development Budget: Fuel your growth with a budget dedicated solely to learning.
- Conference Talks Sponsorship: Amplify your voice! If you’re speaking at a conference, we’ll fully sponsor and support your talk.
- Cutting-Edge Projects: Work on exciting projects with the latest AI technologies
- Employee-Friendly Leave Policy: Recharge with ample leave options designed for a healthy work-life balance.
- Comprehensive Medical & Term Insurance: Full coverage for you and your family’s peace of mind.
- And More: Extra perks to support your well-being and professional growth.
Work Environment
- Remote-First Culture: At Incubyte, we thrive on a culture of structured flexibility — while you have control over where and how you work, everyone commits to a consistent rhythm that supports their team during core working hours for smooth collaboration and timely project delivery. By striking the perfect balance between freedom and responsibility, we enable ourselves to deliver high-quality standards our customers recognize us by. With asynchronous tools and push for active participation, we foster a vibrant, hands-on environment where each team member’s engagement and contributions drive impactful results.
- Work-In-Person: Twice a year, we come together for two-week sprints to collaborate in person, foster stronger team bonds, and align on goals. Additionally, we host an annual retreat to recharge and connect as a team. All travel expenses are covered.
- Proactive Collaboration: Collaboration is central to our work. Through daily pair programming sessions, we focus on mentorship, continuous learning, and shared problem-solving. This hands-on approach keeps us innovative and aligned as a team.
Incubyte is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
FigmaRequirements
Currently pursuing or recently completed a degree in marketing, communications, or a related field
Your responsibilities include creating and curating engaging content across digital platforms to boost engagement.
Oversee daily social media operations, including post scheduling, interaction, and monitoring.
Assist in enhancing website content for better search engine visibility.
Support the creation and analysis of email campaigns, optimizing based on performance.
Stay updated with the latest digital marketing trends and tools to support the marketing team effectively.
Company Profile:
Machwan Communication & Research is INDIA'S LEADING business intelligence, data management & data analytics company, Headquartered in New Delhi and branch office at Noida . Established in the year 2005 and have been on an epic ride ever since. Machwan helps businesses to effectively drive their marketing and sales campaigns by fueling their campaigns with data-driven insights & actions, resulting in increased ROI and time-bound results.We transform DATA into actionable insights & essential intelligence which is required at every step of the business decisions.
Website: https://www.machwan.com
REQUIREMENT:
Fresher’s and 1 year working experience. Client / customer coordination experience is required if experienced.
Fluency in English and writing skill of corporate communications is a must
Tele-calling experience in a BPO / KPO is preferable
JOB DISCRIPTION:
• Discovery of customers to generate database opportunities using secondary research as per client needs.
• Making cold calls, intermediate calls, follow up.
• Manage, nurture and convert leads into MQL/SQL.
• Identify strong potential prospects using creative skills.
• Advocating client’s products
• Work smoothly with good communication and higher conversion of leads and build happy environment in office.
• Provide accurate and timely information as required to managers and senior management.
• Influencing & pursuing the customer
• Building a list of prospect and creating business opportunity for the client
• Finally aligning the customer with the client
• Sometimes inviting customers to participate in the events sponsored by the client
• Out reaching accounts using emails and other channels.
• Adhere to company policies, procedures, culture, and business values.
• Passionate and learn to research about the lead/marketing industry.
Essential Duties and Responsibilities
Include the following, other duties that may be assigned:
Lead the Requirement Discovery Calls.
Defining the Vision
Managing & Scoping the Product Backlog
Providing solutions to solving the Assortment, Availability, Merchandizing, and Supply Chain Problems in Retail Space
Working on various metrics for Retail Industry KPIs and assessing the performance of a retail business
Work with Data Engineers on giving in-depth knowledge of the Business Requirements.
Understanding the business purpose of the story and defining and analyzing possible alternative ways of satisfying the business purpose of the story
Estimation of Level of Efforts(LOE) and Deployment Timelines.
Accountable for ensuring advanced analytics and data science outcomes are continually improved such that product and service offerings stay aligned with changing business needs and strategic objectives
Performing line management of product teams operating within an AGILE methodology
Collaborating closely with Business Owners and users to define product roadmaps, epics, features and user stories
Working with team members to take shared responsibility for the overall efforts that the team has committed to
Taking responsibility for the quality data solutions that developers produce
Interacting with Stake holders (Internal & External) as necessary to clarify requirements and agree on priorities
Review project team solution designs to ensure technical alignment & consistency against predefined target architecture and established standards
Work in partnership with third party suppliers to formulate and execute delivery of customer-focused Product & Services
Assist in developing standards for data ingestion, data access layers, application and integration of selected SaaS platforms and Data Science solutions as key components of the overall solution architecture
First Level of the Analysis of the Data Issues.
Understand End-End Flow of the application technically and functionally to enable oneself to be an eventual Product Owner.
Build and maintain architecture, design, and metadata documentation
Desired Qualifications:
Bachelor’s or Master’s in Data or Computer Science or equivalent technical field
Experience in retail industry is must
Lead the Requirement Discovery Calls.
Defining the Vision
Managing & Scoping the Product Backlog
Experience in solving business problems i.e. Assortment, Availability, Merchandizing, and Supply Chain
Providing solutions to solving the Availability, Merchandizing, and Supply Chain Problems in Retail Space
Working on various metrics for Retail Industry KPI’s and assessing the performance of a retail business
8-10 years of Overall IT Experience.
>5 years of Retail Business experience. Experience in Cloud Technologies is a plus
>2 years’ experience managing stakeholder relationships including influencing & negotiating outcomes
Experience in writing SQL and Complex SQL Queries is a Big Plus
About Us:
Prolifics Corporation Limited is a Global Technology Solutions Provider with presence across North America (USA and Canada), Europe (UK and Germany), Middle East & Asia. In India, we have off shore development centres: 3 in Hyderabad & 1 in Pune.
For more than 40 years, Prolifics has transformed enterprises of all sizes including over 100 Fortune 1000 companies by solving their complex IT challenges. Our clients include Fortune 50 and Fortune 100 companies across a broad range of industries including Financial Services, Insurance, Government, Healthcare, Telecommunications, Manufacturing and Retail. We rank consistently in Dream Companies to Work For and Dream Employer of the Year ranking from World HRD Congress, ranked 7 in 2019.
We encourage you to visit us on www.prolifics.com or follow us on Twitter, LinkedIn, Facebook, YouTube and other social media to know more about us.
LeadershipFull Job Description
Decathlon is one of the world’s leading Sports goods retailers with the Motto of making sports accessible to over a Billion Indians!
To achieve this, we need a team of energetic, sporty team players we call,
SPORT LEADERS.
Sport Leader is an essential position to Decathlon that acts as a point of connection between Decathlon and its customers.
LOVE SPORT? CUSTOMER-FOCUSED? LOOKING FOR A RETAIL CAREER WITH A DIFFERENCE? IF YES, THIS COULD BE THE PERFECT ROLE FOR YOU!
As a Sports Advisor, your role is to ensure all customers leave our stores ‘satisfied or satisfied’. From a friendly and professional welcome through to a quick and easy payment process, your role is to always deliver a 5-star shopping experience. Decathlon heavily invests in the development of teammates so that those who want to build careers within the business are able to flourish within their roles. Whether you’re a student looking for a part-time role, or perhaps someone looking for a complete career change, Decathlon can cater to all.
OUR MISSION
To spread to wonders of sports to many
YOUR RESPONSIBILITIES
Customer Service: Through your own passion for sport, you’ll share your tips and experiences with users and through our hands-on product training, you will be able to give the best technical advice for the sports you are responsible for. Decathlon has shifted over the last year into an omnichannel business so it’s essential that our sports advisors are able to assist customers in all aspects of retail shopping, whether that’s in-store or online!
Merchandising: Whether full-time or part-time, every Omni Sports Leader is encouraged to take responsibility to autonomously manage stock levels and pricing and to provide a high level of merchandising so that each customer can easily find the right product for their sporting practice.
Team Player: You will be part of a shop floor team of like-minded Omni Sports Leaders, practicing sport and celebrating victories together, so it’s important that you are able to work well within a team environment as well as independently.
WHO YOU ARE?
Your passion drives you to create value for people, the planet, and commerce
I share the values of Decathlon on Vitality, Responsibility, Authenticity, Generosity Someone looking to combine a passion for sport with work.
A people person who is prepared to go the extra mile.
Someone looking for a retail career with a difference
Problem solver with good communication skills.
Able to play as part of the team during the busiest times (weekends and holidays)
Additional Information:
As a Sales Assistant, you will be required to work usual retail hours including evenings and weekends. The role will be shop-floor based with full Covid-19 safety regulations and precautions in place. The safety of our teammates and customers is our main priority during these times.
You will be autonomous in your work and will get to make the sport you love accessible to the many!
SPORT FOR ALL | ALL FOR SPORT.
Job Types: Full-time, Part-time, Regular / Permanent, Fresher
Part-time hours: 45 per week
Salary: ₹22,000.00 - ₹30,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Schedule:
- Flexible shift
- Rotational shift
- Weekend availability
Supplemental pay types:
- Performance bonus
- Yearly bonus
Java
Spring Boot
Embedded c
C
Iso26262
Flutter- Design & implement new app modules based on the product requirements using Flutter framework
- Maintain existing codebases
- Build reusable code and libraries for future use
- Integrate user-interfaces elements developed by other developers
- Build user interfaces designed by UI/UX designers
- Integration of data storage solutions
- Integrate various APIs from third parties
- Debug existing apps components, fix issues and avoid regressions
- Collaborate closely with the teams of UI/UX designers, PMs, QAs, and other developers
- Participate in software architecture, design discussions and code reviews
- Optimize application for maximum speed and scalability
- Follow the company guidelines and best practice
- You have a bachelor’s degree in computer science or related discipline
- Must have built at least two Android and/or iOS apps with Flutter
- Proven working experience in software development
- Working experience in mobile development Android or iOS
- Have published one or more mobile apps in Google Play or App Store
- Experience with third-party libraries and APIs
- Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies
- Solid understanding of the full mobile development life cycle, including automated testing and building
- Familiarity with SQL/NoSQL databases and their declarative query languages
- Proficient understanding of code versioning tools, such as Git / Mercurial
Experience: 1 to 2.5 years
Location: Lucknow
Kubernetes
Docker
Elastic Search
Python
Javascript
HTML/CSS
Angular (2+)
AngularJS (1.x)
BootstrapMust have:
- 1 to 3 years of hands-on experience building great websites! (If you are fresh out of college, you should be excellent at coding)
- Hands-on with Angular-4 Framework, Webpack
- Hands on knowledge of Javascript, HTML, CSS
- Familiarity with the latest web technologies for building responsive websites
- Good understanding of UX, ability to build good-looking user interfaces
- Good eye for pixel perfect designs
- Understands how to use a framework and doesn't go by trial and error
- Doesn't hesitate to deep dive into third-party libs being used to debug issues.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon