The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.
As a Digital Marketing - Head, you will be responsible for Handling and guiding various digital marketing activities which include but are not limited to, SEO, PPC, Social Media Marketing, Content Marketing, Affiliated marketing etc. and also overseeing and guiding the overall digital campaign management.
What you will do:
- Creating, managing and guiding a team of digital marketing specialists
- Managing various existing digital marketing channels and also initiating and implementing measures to explore new channels
- Crafting digital or online marketing strategies and thus contributing towards the increase in business
- Creating and managing quality content in relevant online platforms to attract the correct audience at the correct time
- Extensively being involved in budgeting and planning of the company’s digital marketing division
- Evaluating important metrics that affect the company’s website traffic, online campaigns, and target audience
- Strategizing and implementing new digital marketing possibilities and also working constantly towards improving the current existing options and techniques
- Obtaining and constantly working on the feedback being received on the current digital marketing platforms
- Tracking, measuring, and working on the results obtained from SEO and SEM strategies and accordingly formulating effective measures
- Working closely with various internal as well as external stakeholders
What you need to have:
- 4 plus years of demonstrated track record of developing senior-level client relationships.
- Very strong understanding of Digital Analytics. Hands-on experience and deep expertise in Google Analytics, Google Adwords, and Facebook advertising.
- Strong relationship management skills.
- Excellent communication and presentation skills as well as a proven ability to develop well-positioned and thoughtful documents and presentations.
- Thorough knowledge of the principles of advertising, marketing & media with thought leadership around the dynamics of the digital and interactive space, specifically Social, Digital Media, and Search.
- Ability to use alternative analytical approaches to solve digital/interactive marketing problems.
About Cross border Fintech Neobank
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- Experience with tracking and improving critical KPIs on a dashboard.
- Content is going to be a huge part of our marketing efforts. Having experience in driving relevant traffic from content and measuring conversion and ROI from it is required.
- Strong understanding of how to drive relevant traffic from channels like Facebook, Instagram, Pinterest, search – both organic and paid.
- Practical experience with email marketing is a must. Proficiency with marketing tools & technologies like email automation, landing page design and instrumentation, and A/B testing are a must.
- Strong sense of product as you’ll be a key influencer in how the product shapes over time.
- Creative thinker, story-teller and problem solver with attention to detail.
- Bachelor’s degree, preferably a master’s degree is required.
- Hands on experience in the eCommerce domain, especially on the seller side.
- Understand how to build and nurture a community of users, advocates and influencers and use this to amplify the word of mouth for the product.
- Exceptional writing skills, ability to edit and proofread content for clarity, grammar and accuracy.
- Hands on experience or comfortable with any or all of the following: SQL, HTML, CSS, JavaScript or programming in any language is a strong plus.
- Any experience with data sciences and analytics, R or python.
- Knowledge of or experience with UI/UX, graphics design or product management.
- US education is a strong plus. All customers are in the US to having spent time there and cultural familiarity is helpful.
Our client is an expert in education financing and counselling related to higher studies abroad. They help students to understand about scholarships in various colleges abroad, whether they are eligible and how to apply for such esteemed institutions. Their dedicated page enlists every scholarship available across the globe, apart from other facilities required by students like visa counselling, forex, accommodation, Peer contacts etc.
They also offer the best resources for exams like IELTS, TOEFL and GRE apart from organising webinars and events to connect with industry experts, alumni and fellow students - that helps to prepare for these travels, loans and more. Partnered with the most prominent Banking and non-banking financiers, the team is led by FinTech-experienced IIT Kanpur alumni, passionate about offering sustainable financial offerings.
As a Sr SEO Manager, you will be reporting directly to the Head of Marketing, and be responsible for executing company’s SEO - with a high degree of independence.
What you will do:
- Planning and executing the SEO strategies for 10X growth YOY
- Coordinating with the content team and the tech team to get the work done
- Identifying the key resource needed to achieve the targets and hiring them independently
- Understanding the customer experience and its impact on the SEO
What you need to have:
- Has proven track record in the SEO
- Must be well-versed with SEO, and has meaningful experience in the domain.
- Is informed on the new developments in the industry all the time and can pivot the plans accordingly
- While candidates from all companies are welcome, those with prior SEO experience in the edtech / fintech / overseas education market will get extra points in the evaluation process.
The job is applicable only for Mumbai-based candidates.
Immediate/Digital Marketing agency Experience preferred.
Job description
We are looking for Digital Marketing professionals with a creative approach and unconventional thinking process.
- Conceptualizing, Managing, Moderating and Analysing Brand Pages and Ads on Facebook and Instagram, google on all Social Media Platforms.
- Developing Content Strategies for Promoting the Brand on Social Media Platforms like Facebook, Instagram
- Conducting online research for clients and competition.
- Developing Proposals and Pitches for Prospective clients
- Client Servicing
Skills Required:
- Must understand Social Media platforms
- First-hand experience in creating and using social media ads (FB+INSTA + Google)
- Ability to learn quickly
- Able to work in teams and ability to quickly adapt to the processes of ever-changing nature of the social media world
- Understanding of SEM- Google Adwords, basics of SEO, Social Media Marketing
- Minimum of 2 years experience managing clients in a digital ad agency. Digital Marketing Executives can apply.
- Great communication, presentation skills and client servicing skills
- Proactive and a self-starter
- Strategic thinker with hand on experience
Mode: Hybrid
Working days: 4 days a week WFO and 2 alternate Saturdays working from home
Time: 9:30am to 6:30pm or 10:00am to 7:00 pm
Office address : A 301, Kailash Business Park, Hiranandani gardens, Powai 400076
Jo
We are looking for a Digital Marketing Manager for our California US- based IT Company.
Job Profile- Senior Digital Marketer
Location - Lucknow (Work from office only)
Experience - 7 to 15 years
Salary - Hike on Last CTC
Roles & Responsibilities:
- End to end Ad campaign management (From creating, executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads).
- Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
- Conduct keyword research and optimize the campaigns.
- Optimize the ad copy, landing pages for conversions.
- Optimize the campaigns regularly for improving performance.
- Identify trends and insights and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
- Track and update traffic patterns through PPC or cost per click, as well as Ads Management on Facebook Ad Manager.
- Promotion of company on different social media platforms, employer branding.
- Determine ROI on search marketing efforts.
Requirements
- PPC specialist/Ads Manager/ Promotional marketing with relevant experience of 4-6 years in advertising agency
- Comfortable with Instagram, Google & Facebook Ads
- An understanding of web analytics
- Ability to write ad copy and optimize through A/B testing
- Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of search campaigns.
Qualification & Skills
- Self-starter, fast-learner, and hard-worker with strong attention to detail.
- Strong work ethic, high integrity, and a team-player with positive attitude
- Bachelors degree and relevant certifications; MBA strongly preferred.
Perks and Benefits
- A chance to work in an MNC company (IT) and career growth.
- Recognition and Appreciation.
- A chance to work in a fun cross-functional global environment Competitive compensation.
Your Responsibilities:
- Independently coordinate webinars, tradeshows, and conferences, including overseeing logistics, managing registrations, coordinating with vendors, and ordering marketing collateral.
- Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
- Assist with website content social media and digital marketing programs.
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
- Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
You Have:
- Exceptional problem-solving skills
- Strategic, data-driven mindset with excellent execution skills for rapid project completion
- Strong interpersonal and teamwork skills
- Experience with marketing automation tools and communication platforms
Your Key Competencies:
- Self-motivated
- Detail-oriented
- Results-driven
- Project management for ensuring timely delivery of projects
Your Education and Experience:
- BA/BS University degree with a concentration in marketing, advertising, or business.
- 2+ years of marketing experience
· Manage all social media channels (Telegram, Facebook, Instagram, LinkedIN, Twitter and YouTube) and campaigns to sustain an engaging audience experience.
· Ensure user engagement across all social media channels.
· Research and analyze social media trends, including social media and web visitor data, to improve social media presence and campaign efficacy.
· Implement social media strategies across all online platforms.
· Conduct research on blockchain, cryptocurrency and digital asset trends/insights and stay updated with latest developments/happenings.
· Experience in marketing tools like Hubspot, Zoho Marketing etc.
· Experience in digital marketing in cryptocurrency and blockchain, crypto exchange platforms, NFTs, online market research industry, ed-tech industry, digital advertising industry, e-commerce industry etc. is certainly a bonus.
· Collaborate with internal teams to design the digital content strategy with the objective of increasing brand reach, engagement with relevant stakeholders.
Job Type: Full-time
Salary: Negotiable
Location: Delhi NCR
Experience: 1-2 years
Note: By applying to this job position you will have an opportunity to work with a blockchain and cryptocurrency tech start-up.
1. Collect the data of job seekers who are across your city
2. Call these drivers, pitch them about the benefits (like insurance benefits, incentive structure, etc.) of joining the company
3. Get them to fill up a form that will initiate their onboarding process (form will require details like DL image, RC image, etc.)
4. Update the details on the Google sheet
Responsibilities:
- Executing implementation of strategic and operational SEO Strategies- On-Page, Off-Page & Technical SEO
- Performing an in-depth page analysis using various SEO tools & extension- Search Console, Analytics, SEMrush, Ahrefs, etc
- Performing technical and On-Page SEO analysis to identify and execute website optimization strategies to boost organic traffic and conversions
- Executing and monitoring data based on SEO targets and timelines- KPIs and OKRs in alignment with business strategy
- Coordinating with internal and external stakeholders across the organization to get things done on time
- Staying on top of SEO news, Google Updates and so on and implement them in relevant day-to-day activities
- Creating optimized content for product pages and blogs in lines with SEO best practices that can break the clutter online
- Doing competitive analysis to fill in the SEO and content gaps for various product and landing pages
- Find out-of-the-box topics based on competitor analysis, trending topics, and various SEO tools
Requirements:
- 0-1 years of experience
- Basic analytical mindset for understanding SEO KPIs and handling Data
- Excellent in English verbal and written communication skills
- Comfortable in writing and editing content
- Comfortable with technical analysis and adept at learning things quickly
- Knowledge of Excel and Google Sheets- formulas, formatting, etc
- Adept with basic formatting, eye for detail, thorough research and analysis
- Proactive, responsible, hard-working, and diligent
- Ability to meet deadlines
Skills Required: Analytical Skills, Strategic Thinking, MS Office, Fluent in English, Writing Skills
If you want to learn and implement in-depth organic marketing, churn out SEO-friendly pages, have an eye for detail, and if data analysis does NOT scare you off- we'd love to meet you!
Responsibilities
- Manage the SEO initiatives - strategising, planning and execution
- Define key metrics and SEO road map (including link building strategy)
- Review and analyse analytics and site traffic to gauge positive and negative changes
- Create and execute an SEO plan for the assigned categories to maximise traffic from the
channel - Plan SEO tests, collect and analyse data, identify trends and insights on search engine
algorithms - Collaborate with Content team to optimise copy and landing pages for search engine
marketing - Collaborate with the SEM team for keyword research and complementary campaigns
- Research, analyse and benchmark against competitor performance
- Create and maintain SEO performance dashboard to provide visibility for respective pages
- Communication to team and management on project development, timelines, and results.
What We are Looking for
- Proven track record of building top talent and high performance.
- A Team Player
- Experience managing large scale systems in competitive and rapid growth environments
- Master of on-page & off-page SEO
- Understand the co-relation of content & link-building.
- Who speaks the language of google webmaster & analytics
- Bachelor's degree with experience of 2 - 4 years in Digital Marketing domain.