Digital Marketing Executive

Criteria

Mandatory

• Strong Product / Business Analytics profile, with a focus on B2C digital products
• Mandatory (Experience 1): Must have 4+ YOE in Consumer analytics for Product / Marketing / Business / Consumer behaviour Insights for B2C Products (Don't want logistics, operations or supply-chain focused analytics profiles, they should have worked on consumer-side analytics)
• Mandatory (Experience 2): Must have hands-on experience with data analysis tools (SQL, Excel, Python, R)
• Mandatory (Experience 3): Must have hands-on experience with KPI dashboard creation and visualization platforms (Tableau, Power BI among others) for effective reporting at various organizational levels
• Mandatory (Experience 4): Proven ability to translate and communicate complex analytical concepts into clear, actionable insights for non-technical stakeholders
• Mandatory (Company): B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
• Mandatory (Exclusion): Avoid all e-commerce companies like Meesho, Amazon, Flipkart, Swiggy, as their scope of work is limited and irrelevant to their requirement.
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself—not from companies like Ola, Swiggy, Zepto, Zomato, Uber, where the user experience is shaped by a tangible service (e.g., food delivery or cab rides).
• Mandatory (Stability): Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role. Frequent job changes are straight rejects.
• Note: Total years of experience must not exceed 6 years.

Preferred Companies

Scaler, Unacademy, upGrad, BYJU’S, Vedantu, Khan Academy, Toppr, Practo, QISpine, Paytm, Paytm Money, Freo Money, Groww, Zerodha, CRED, Navi, PhonePe, Jupiter, Kuku FM, Hike Messenger, Pocket FM, Dailyhunt, Gaana, JioSaavn, MX Player, Hotstar, Gameskraft, Dream11, MPL, Nazara Technologies, WinZO

Job Role: Social Media Manager

Location- Kochi

Kapra Highness Ventures-Buyerzkart , is looking for a Social Media Manager. The candidate must have experience in Ecommerce business environment, as well as producing pertinent, interesting, and creative content for a variety of digital platforms.

The Content and Social Media Manager will create and distribute content in various formats across multiple channels with the goal of enhancing our brands and driving digital follower expansion

Job Responsibilities:

• Contributes to the marketing strategy by leveraging social media to identify and acquire customers.
• Develops social media marketing plans and programs for each product and directs promotional support.
• Maintains online relations with customers by organizing and developing specific customer-relations programs.
• Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
• Creates new strategies for market development, acquiring and analyzing data, and consulting with internal and external sources.
• Maintains research database by identifying and assembling marketing information.
• Provides marketing information by answering questions and requests.
• Achieves financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.
• Completes social media marketing department operational requirements by scheduling and assigning employees and following up on work results.
• Maintains social media marketing staff by recruiting, selecting, training, and managing employees.
• Develops marketing staff by providing information, educational opportunities, and growth opportunities.

Qualifications/Skills:

• Social media skills
• Creating and maintaining client relationships
• Managing Processes
• Self-motivated yet customer-focused
• Proficient in marketing research and statistical analysis

Qualification:

• Bachelor’s or master’s degree in marketing or a related field
• Proven working experience of 3-5 years in digital/social marketing, particularly in E-commerce company.
• Demonstrable experience leading and managing SEO/SEM, marketing database, and social media advertising campaigns
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing PPC campaigns on all major search engines

Company Profile

Jamboree is the oldest institute in India and the best of its kind, which offers comprehensive classroom and online preparation programs for GMAT®, GRE®, SAT®, ACT®, TOEFL™, and IELTS™. Jamboree has 39 centers in 22 cities of 2 countries including India and Nepal. Each center follows a uniform curriculum and has outstanding faculty, all of whom are trained at our head office. Each center offers the same teaching standards and syllabus.

https://www.jamboreeindia.com/

Work schedule: 6 days working including weekends. 11 AM - 8 PM ( Weekdays ) 10 AM - 8 PM ( Weekends )

1 weekday off

Job Description

Counseling the students over the study abroad options & training products of Jamboree.

Being a part of the Inside sales team, the incumbent will be required to ensure maximum on-spot closures from the prospective leads.

Making outbound calls on all the prospective leads generated through various sources.

Meeting weekly/monthly/annual sales targets.

Regular follow-ups with students and parents.

Timely updation of MIS and other dashboards

Desired Candidate Profile

Should have experience working in Education sector in a sales oriented profile where s/he was responsible for admissions/enrollment targets.

Should be comfortable working in a target-oriented role.

Willing to learn, sales acumen, good with numbers.

Self-starter, self -motivated.

• Ensure all operations are carried out in an appropriate, cost-effective way
• Improve operational management systems, processes, and best practices
• Help the organization’s processes remain legally compliant
• Formulate strategic and operational objectives
• Manage budgets and forecasts

• Bachelor’s Degree (Business, Operations Management, or related field)
• Experienced in the US Residential Mortgage Industry (Processing, Underwriting, Closing)
• 3-5 years of underwriting or credit and risk analysis experience
• Knowledge of organizational effectiveness and operations management
• Experience budgeting and forecasting
• Familiarity with business and financial principles
• Excellent communication skills
• Leadership ability
• Outstanding organizational skills

• Medical insurance
• Transportation provided for nightshift

JAVA, JSP, jQuery, Servlet, Hibernate, Spring MVC, Spring boot, SOAP and REST Web Services, Microservices, knowledge of SQL query, build tool like Ant and Maven, very good analytical and logical skills.

Good to have: Redis and Memcached cache management, JBOSS 7 and above, API gateway, Apache, EJB

RESPONSIBILITIES:

• Plans conduct and lead assignments generally involving moderate, high-budgeted projects or more than one project.
• Manages user expectations regarding appropriate milestones and deadlines.
• Assists in training, work assignment and checking of less experienced developers.
• Serves as a technical consultant to leaders in the IT organization and functional user groups. Subject matter expert in one or more technical programming specialties; employs expertise as a generalist of a specialist.
• Performs estimation efforts on complex projects and tracks progress.
• Works on the highest level of problems where analysis of situations or data requires an in-depth evaluation of various factors.
• Documents evaluate, and researches test results; documents evolution of testing scripts for future replication.
• Identifies, recommends, and implements changes to enhance the effectiveness of quality assurance strategies.

Detailed Job Description:

• Should have experience in Development, Configuration, Implementation, and Support of Salesforce CRM applications based on Apex Language and leveraging Force.com Platform running in Cloud Computing Environments.
• Should work on developing custom objects, custom fields, role-based page layouts, custom Tabs, custom reports, report folders, design of Visual Force Pages, Dashboards, Apex Classes, Controllers & Triggers, VF Components, and various other components as per the client and application requirements.
• Should implement security and sharing rules at an object, field, and record level for different users at different levels of the organization. Also should have knowledge of creating various profiles and configured the permissions based on the organizational hierarchy.
• Should have good experience in design and develop Apex Classes, Controller Classes, and Apex Triggers for various functional needs in the application.
• Should involve in Unit Testing, Test Coverage, and Code Review.
• Should have experience working with Force.com IDE version 23.0, Eclipse IDE, and salesforce.com Sandbox environments.
• Responsible for ensuring the quality of their own work as well as the work of the development team.
• Development responsibilities include doing code review/bug analysis, analyzing development and impacts.
• The candidate should have strong programming, debugging experience, and excellent problem-solving skills.

Essential Duties & Responsibilities

● Design, build and maintain efficient, reusable, and reliable Ruby code
● Contribute to building an agile environment
● Test your code
● Engaged in all aspects of product development and will be working closely with product management, operations, client-engineering and customer success teams
● Working with an exceptional team to help scale a fast-paced business.
● Ability to work independently on challenging compound problems as well as collaborating with other team members to solve major goals
● Present complex ideas and approaches in simple communicable terms across engineering and management levels
● Identify bottlenecks and bugs, and devise solutions to these problems


Required Qualifications 

● Ruby on Rails (6+ years)
● PostgreSQL or MySQL
● JavaScript and AngularJS (or other client-side frameworks like Ember, Backbone, etc)
● Test-driven development with RSpec, Capybara, Jasmine
● Git, Continuous Integration, AWS, etc
● Bonus points for SaaS experience