Digital Marketing Executive

at Alliance Recruitment Agency

Digital Marketing Executive

Alliance Recruitment Agency

Company

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Digital Marketing Executive

at Alliance Recruitment Agency

Posted by Raveena Korani

2 - 5 yrs

₹2L - ₹4L / yr

Mumbai, Navi Mumbai

Skills

ADS

Digital Marketing

Search Engine Optimization (SEO)

Social media management

1. Digital Campaign Management -

• Plan, execute, and optimize digital marketing campaigns across Google, Meta (Instagram & Facebook), and other platforms

• Manage paid ads, budgets, targeting, and performance tracking

• Generate qualified leads for service bookings and brand engagement

2. Content and Social Media -

• Manage social media accounts (Instagram, Facebook, YouTube, Google Business Profile)

• Coordinate creation of reels, posts, stories, and promotional creatives

• Ensure brand tone aligned with luxury and premium positioning

3. Website & SEO -

• Coordinate website updates, landing pages, and lead forms

• Implement basic SEO strategies to improve organic visibility

• Monitor website traffic, conversions, and user behavior

4. Analytics & Reporting -

• Track campaign performance using tools like Google Analytics, Meta Ads Manager, etc

• Prepare weekly and monthly performance reports

• Use insights to improve ROI and campaign effectiveness

5. Brand & Reputation Management -

• Manage online reviews, customer feedback, and Google ratings

• Support brand collaborations, influencer campaigns, and digital PR initiatives

• Ensure consistency of brand visuals and messaging.

Key Performance Indicators (KPIs)

• Lead generation and conversion rates

• Engagement and follower growth

• Campaign ROI

• Brand visibility and online reputation score

1. Digital Campaign Management -

• Plan, execute, and optimize digital marketing campaigns across Google, Meta (Instagram & Facebook), and other platforms

• Manage paid ads, budgets, targeting, and performance tracking

• Generate qualified leads for service bookings and brand engagement

2. Content and Social Media -

• Manage social media accounts (Instagram, Facebook, YouTube, Google Business Profile)

• Coordinate creation of reels, posts, stories, and promotional creatives

• Ensure brand tone aligned with luxury and premium positioning

3. Website & SEO -

• Coordinate website updates, landing pages, and lead forms

• Implement basic SEO strategies to improve organic visibility

• Monitor website traffic, conversions, and user behavior

4. Analytics & Reporting -

• Track campaign performance using tools like Google Analytics, Meta Ads Manager, etc

• Prepare weekly and monthly performance reports

• Use insights to improve ROI and campaign effectiveness

5. Brand & Reputation Management -

• Manage online reviews, customer feedback, and Google ratings

• Support brand collaborations, influencer campaigns, and digital PR initiatives

• Ensure consistency of brand visuals and messaging.

Key Performance Indicators (KPIs)

• Lead generation and conversion rates

• Engagement and follower growth

• Campaign ROI

• Brand visibility and online reputation score

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About Alliance Recruitment Agency

Founded :

2011

Type :

Products & Services

Size

Stage :

Raised funding

About

Need global recruitment agency to fulfill you employment requirements? We are best manpower recruitment company in India - Alliance Recruitment Agency.

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