Digital Marketing Executive

Job Title : SEO & Digital Marketing Specialist - (Web3 Product/Organization) (SMO, SEO, Meta Ads / Promotions Ads / PPC)

Experience : 2+ Years

Location : Noida Sector 18

Working Days : 6 Days (Monday to Friday WFO + Saturday WFH)

Job Summary :

We are looking for a results-driven SEO & Digital Marketing Specialist with hands-on experience in Web3 products/organizations. The ideal candidate will be responsible for enhancing online visibility, executing SEO/SMO strategies, managing paid campaigns, and driving growth through effective digital marketing initiatives.

Key Responsibilities :

• Develop and implement SEO strategies (on-page, off-page, technical) to increase organic traffic.
• Plan and execute SMO strategies to strengthen brand presence across social platforms.
• Manage and optimize paid ad campaigns (Meta Ads, Promotion Ads, PPC, Google Ads) for maximum ROI.
• Conduct keyword research, competitor analysis, and performance tracking for continuous improvement.
• Work with CMS platforms (excluding WordPress) to publish, update, and optimize content.
• Collaborate with Web3 product/organization teams to create tailored marketing campaigns.
• Stay updated with Web3 industry trends, SEO algorithms, and ad platform updates.

Mandatory Skills :

• SEO (on-page, off-page, technical)
• SMO (social media optimization & engagement)
• Paid Ads (Meta Ads, Promotion Ads, PPC, Google Ads)
• CMS management (any CMS except WordPress)
• Proven experience in Web3 products/organizations marketing

Teknobuilt is an innovative construction technology company accelerating Digital and AI platform to help all aspects of program management and execution for workflow automation, collaborative manual tasks and siloed systems. Our platform has received innovation awards and grants in Canada, UK and S. Korea and we are at the frontiers of solving key challenges in the built environment and digital health, safety and quality.

Teknobuilt's vision is helping the world build better- safely, smartly and sustainably. We are on a mission to modernize construction by bringing Digitally Integrated Project Execution System - PACE and expert services for midsize to large construction and infrastructure projects. PACE is an end-to-end digital solution that helps in Real Time Project Execution, Health and Safety, Quality and Field management for greater visibility and cost savings. PACE enables digital workflows, remote working, AI based analytics to bring speed, flow and surety in project delivery. Our platform has received recognition globally for innovation and we are experiencing a period of significant growth for our solutions.

Job Responsibilities

As a Quality Analyst Engineer, you will be expected to:

· Thoroughly analyze project requirements, design specifications, and user stories to understand the scope and objectives.

· Arrange, set up, and configure necessary test environments for effective test case execution.

· Participate in and conduct review meetings to discuss test plans, test cases, and defect statuses.

Execute manual test cases with precision, analyze results, and identify deviations from expected behavior.

· Accurately track, log, prioritize, and manage defects through their lifecycle, ensuring clear communication with developers until resolution.

· Maintain continuous and clear communication with the Test Manager and development team regarding testing progress, roadblocks, and critical findings.

· Develop, maintain, and manage comprehensive test documentation, including:

o Detailed Test Plans

o Well-structured Test Cases for various testing processes

o Concise Summary Reports on test execution and defect status

o Thorough Test Data preparation for test cases

o "Lessons Learned" documents based on testing inputs from previous projects

o "Suggestion Documents" aimed at improving overall software quality

o Clearly defined Test Scenarios

· Clearly report identified bugs to developers with precise steps to reproduce, expected results, and actual results, facilitating efficient defect resolution

Mandatory Experience Requirement

• Total experience: More than 7 years in Software Testing / Quality Assurance
• Minimum 2 years of hands-on experience in Automation Testing
• Experience in:
• Mobile Application Testing (Android/iOS)
• Web Application Automation
• Automation frameworks and scripting tools
• Strong understanding of QA processes and defect lifecycle management

Key Responsibilities

• Analyze project requirements, user stories, and technical specifications.
• Prepare test plans, test cases, and test scenarios.
• Execute manual and automated test cases for web and mobile applications.
• Set up and manage test environments.
• Identify, log, prioritize, and track defects through resolution.
• Coordinate closely with developers and the Test Manager on issue resolution.
• Maintain test documentation including reports, test data, and quality improvement suggestions.
• Provide insights to improve overall product quality and performance.

Responsibilities :

●     Designing and developing robust and scalable server-side applications using Python, Flask, Django, or other relevant frameworks and technologies.

●     Collaborating with other developers, data scientists, and data engineers to design and implement RESTful APIs, web services, and microservices architectures.

●     Writing clean, maintainable, and efficient code, and reviewing the code of other team members to ensure consistency and adherence to best practices.

●     Participating in code reviews, testing, debugging, and troubleshooting to ensure the quality and reliability of applications.

●     Optimising applications for performance, scalability, and security, and monitoring the production environment to ensure uptime and availability.

●     Staying up-to-date with emerging trends and technologies in web development, and evaluating and recommending new tools and frameworks as needed.

●     Mentoring and coaching junior developers to ensure they grow and develop their skills and knowledge in line with the needs of the team and the organisation.

●     Communicating and collaborating effectively with other stakeholders, including product owners, project managers, and other development teams, to ensure projects are delivered on time and to specification.

You are a perfect match, if you have these qualification :

●     Strong experience in Python and server-side development frameworks such as Flask or Django.

●     Experience in building RESTful APIs, web services, and microservices architectures.

●     Experience in using database technologies such as MySQL, PostgreSQL, or MongoDB.

●     Familiarity with cloud-based platforms such as AWS, Azure, or Google Cloud Platform.

●     Knowledge of software development best practices such as Agile methodologies, Test-Driven Development (TDD), and Continuous Integration/Continuous Deployment (CI/CD).

●     Excellent problem-solving and debugging skills, and the ability to work independently as well as part of a team.

Strong communication and collaboration skills, and the ability to work effectively with other stakeholders in a fast-paced environment

As an Architect, you would be expected to:

• Own the overall architectural decisions, design, and development of technology.
• Lead a multi-disciplinary team responsible for the full lifecycle of product development and testing.
• Play a significant role in the career development of others. Work with engineering teams to provide continuous architecture and design mentor-ship / leadership and be a source of support that ensures successful product delivery and operational excellence in production.
• Actively participate in design reviews, improve product delivery and align teams across the organization towards coherent architectural strategies.
• Deliver artifacts that set the standard in your organization for engineering excellence, from designs to algorithms to implementations.
• Help others understand when it is appropriate to create new versus reuse or extend existing software solutions.
• You will develop systems, component architectures, and APIs that meet the test of time. Articulate and evangelize architectural principles that ensure that system components fit and last and align with the company's business direction.

You would be a good fit if:

• You will have worked in past faced product companies and at least 8 years of experience
• Should have been part of scalable product development cycles with either large data handling or large transaction processing exposure.
• You will also possess a good understanding of object-oriented design, algorithms, Web Applications Architectures, and Microservices.
• Experience developing cloud software services and an understanding of design for scalability, performance, and reliability
• Champion a culture of innovation, in an environment that requires high levels of scalability, security, and reliability.
• You are an excellent collaborator & communicator. You know that start-ups are a team sport. You listen to others, aren’t afraid to speak your mind and always try to ask the right questions. You are excited by the prospect of working in a distributed team and company.
• Solid coding skills with the ability to drive teams through massive refactoring exercises & improve coding standards across large codebases.
• Hungry to make an impact ethically and effectively, with deep empathy for end consumers.
• Any open-source code or contributions to OSS projects would be a bonus!

What do we offer?

• A multicultural and diverse team of colleagues from all over the globe Mission-driven and fast-paced, entrepreneurial environment
• Competitive salary and other benefits
• Hybrid of work-from-home and work-from-office with full management support during Covid time
• A collaborative and flat company culture

What’s in it for you?

Do you truly want to make a difference and revolutionize the lives of millions of business owners? Do you thrive in an environment where moving at light speed and embracing new challenges every day is essential? If yes, Lummo (earlier BukuKas) is the perfect place for you!

About us

404 DM is a fast-growing data-driven creative solutions provider, with a portfolio of brands that include Myntra, Flipkart, and Wildcraft. Our team essentially stands for all things digital with an abundance of creativity. The focus lies in building - right from crafting compelling narratives that capture a brand's essence to the long-lasting relationships that are developed with each and every client, the agency believes that this is the driving force behind the work they do. 404 DM offers a wide variety of services in the digital sphere, including design, technology, media planning, and above all, creative strategizing that helps brands stand out amidst their contemporaries.

We are building this really cool product that will change the way brands do their marketing and acquire customers. We're looking for equally driven and highly skilled people to join us. We'd love to have a conversation with you and see if you and our team are the right fit for each other.

Roles and Responsibilities

• Defines site objectives by analyzing user requirements; envisioning system features and functionality.
• Designs and develops user interfaces to Internet/intranet applications by setting expectations and features priorities throughout the development life cycle; determining design methodologies and toolsets; completing programming using languages and software products; designing and conducting tests.
• Recommends system solutions by comparing advantages and disadvantages of custom development and purchase alternatives.
• Integrates applications by designing database architecture and server scripting; studying and establishing connectivity with network systems, search engines, and information servers.
• Completes applications development by coordinating requirements, schedules, and activities; contributing to team meetings; troubleshooting development and production problems across multiple environments and operating platforms.
• Enhances organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Supports and develops web application developers by providing advice, coaching.
• SADs (Senior application Developer ) maintain the job duties of a supervisor as well as a lower-level application developer These duties can include regular consultations with the Team concerning software, creating new programs, and testing newly installed programs to verify functionality.
• The managerial side of being a leader can include writing reports on team progress and presenting those reports to upper executive committees, per Coding standards. SADs also make executive-level standards decisions for their department, ensure company policies are being followed and counsel employees as needed

Desired Candidate Profile

• Bachelor's or Master's degree in information technology or computer sciences. Combining full - time academics degree with certification in computer languages and software programs could be an added advantage.
• At least 5 to 8 years of experience as a leader with hands-on experience in programming languages such as Javascript, HTML, C++, PHP, Angular, Ajax, Rest Api, Node.Js, JQuery, MySQL, API Oath Integration, Shopify, Open Source app development, Social media Developer tool.

• The ability to write and think creatively
• Significant experience in writing strong, accurate copy that is grammatically correct
• A flexible approach and willingness to adapt ideas as per clients requirement
• The ability to work to strict deadlines without compromising on work quality
• Great organizational skills
• An eye for detail
• Strong research skills

About Company: Ramphal Technologies is an Indian startup company. The company was founded by a visionary team of founders having a vast experience in Technology.

The company has a long term vision to disrupt the Indian Air Traffic scenario through technology Innovation. The Govt. Of India has officially signed a MOA with us to 

build the next generation Technology platform to manage the Air Traffic in India.

About Opportunity: We have an exciting career opportunity for you where you will be part of developing a mission critical real time IT system. <<and explain the position>>

This role gives you an opportunity to disrupt how both manned and unmanned flights are going to fly in future. Your software will run in every Indian/Global Airport 

and your work will keep the flight journey safe and efficient.