Digital Marketer (US Shift)

Senior SEO and Digital Marketing Manager

We are seeking a highly experienced and results-driven Senior SEO and Digital Marketing Manager to join our team. The ideal candidate should have a minimum of 10 years of experience in SEO and Digital Marketing, with expertise in various specializations such as search engine optimization, social media optimization, online reputation management, lead generation, and E-commerce SEO. As a Senior Manager, you will be responsible for developing and implementing effective digital marketing strategies, managing a team, and driving growth for our clients.

Responsibilities:

·        Create, implement, and monitor digital marketing strategies that are up to date with industry needs and best practices.

·        Maximize team performance by setting daily, weekly, and monthly targets and closely monitoring progress.

·        Develop and implement monetization plans for mobile apps and optimize website performance.

·        Understand and achieve client goals and objectives through effective digital marketing campaigns.

·        Oversee the integrated development and maintenance of digital assets, including websites, social media platforms, and blogs.

·        Manage the content and engagement of all social media channels, including Facebook, Twitter, YouTube, LinkedIn, etc.

·        Provide training and updates to the SEO team on current trends in digital marketing.

·        Conduct online reputation management activities to maintain and enhance brand reputation.

·        Manage social media campaigns for various brands in India, ensuring maximum reach and engagement.

·        Review client websites and develop comprehensive search engine optimization plans.

·        Make strategic recommendations applicable to client campaigns and ensure their implementation.

·        Develop, implement, and manage SEO, Google AdWords, and social media strategies for new and existing projects.

·        Coordinate with team members to develop and manage reports, analysis, and client updates.

·        Utilize social networking platforms for lead generation and campaign marketing.

·        Optimize local listings on Google, Bing, and other prominent websites.

·        Implement E-commerce SEO strategies to improve the visibility and ranking of client's online stores.

·        Perform keyword research for product optimization, create compelling product descriptions, and optimize product pages for search engines.

·        Develop and execute link building strategies specific to E-commerce websites.

·        Monitor and analyze E-commerce website performance, providing recommendations for improvements in website structure, user experience, and conversion optimization.

·        Stay up to date with the latest trends and developments in E-commerce SEO, including platform-specific optimizations for popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

Skills and Abilities:

·        Vast experience in search engine optimization (SEO) and social media optimization (SMO).

·        Strong knowledge of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.

·        Expertise in online reputation management (ORM) and social media optimization.

·        Proven track record of high-authority link building and off-page SEO techniques.

·        Proficiency in Google Analytics, webmaster tools, and other SEO software.

·        Familiarity with the latest search engine changes and updates, including Google's Panda and Penguin algorithms.

·        Ability to analyze website performance and make content modifications based on keyword research.

·        Experience with PPC platforms such as Google Ads and Facebook Ads.

·        Knowledge of email marketing strategies and implementation.

·        Proficiency in Amazon and Flipkart product listings, review generation, and paid marketing.

·        Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.

·        In-depth knowledge of E-commerce SEO strategies and best practices.

·        Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

·        Strong analytical skills with the ability to monitor and analyze E-commerce website performance metrics.

Position Overview:

We are seeking a dedicated and experienced Customer Relationship Manager to join our team. The ideal candidate will have 2 to 5 years of hands-on experience in customer relationship management and will be responsible for building and maintaining strong, long-lasting relationships with our clients. As a Customer Relationship Manager, you will play a pivotal role in ensuring exceptional customer experiences and driving customer satisfaction. If you have a passion for customer-centricity and the skills to back it up, we'd like to hear from you.

Responsibilities:

● Develop and implement an end-to-end CRM campaign/journey to drive user acquisition and engagement.

● Proactively communicate with customers to gather feedback, address inquiries, and improvise the strategy.

● Monitor and analyse customer behaviour and feedback to identify opportunities for improvement.

● Track and report on key performance metrics related to CRM campaigns and journeys

Ideal Candidate:

● 2-5 years of experience in handling CRM tools

● Strong understanding of CRM software like Hubspot, Clevertap, Gupshup etc.

Responsible for maintaining all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, manage and supervise all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Developing creative digital marketing strategies to meet the decided target.

Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects.

Experience with SEO marketing and related tools.

Strong SEO/SEM capabilities (imperative).

Established capabilities in Google Analytics.

Optimize copy and landing pages for search engine marketing.

Create a report of competitor advertising links.

Sound knowledge of Wordpress, MySQL, XHTML, CSS, Jquery and JavaScript.

Improving the usability, design, content and conversion of the company website.

Review and suggest new technologies and keep the company at the forefront of developments in digital marketing.

Good experience in creating content and copy for the online mediums including blogs, websites, infographics, online videos, competitions, and social media campaigns. Impeccable spelling and grammar.

Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.

Experience in managing and guiding a team and bringing out the best results.

Job Types: Full-time, Part-time, Fresher, Freelance

Salary: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance
• Paid sick time
• Paid time off
• Provident Fund
• Work from home

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Supplemental pay types:

• Overtime pay
• Performance bonus
• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 1 year (Preferred)
• PPC Campaign Management: 1 year (Preferred)
• total work: 1 year (Preferred)

Ability to Commute:

• Hyderabad, Telangana (Required)

Ability to Relocate:

• Hyderabad, Telangana: Relocate before starting work (Required)

Job Purpose 

We are looking for a one man/woman army kind of person, who is a self starter and takes any initiative to its logical conclusion. Loves to play with new ideas for digital marketing, and can wear multiple hats as required.

A passionate person who loves the freedom of trying out new things and at the same time loves to learn from others.

Key Areas of Responsibility

B2B marketing to generating leads, working with the product and development team to evolve the product to increase conversion at every step of the customer journey.

Desired Candidate Profile

Essential Skills 

Reliable, Accountable and Trustworthy.

Good in English (spoken and written).

Ability to quickly understand the market and product. Loves to do research and arrange the tasks based on achievable milestones.

Must have some prior experience in digital marketing.

Plz write in no more than 100 words (and no BS plz) why we should hire you while applying.

About WISE

At Wise, we are building the world's best online tutoring platform that companies teaching online can use to manage their online operations from scheduling demos to running classes for your learners. We have designed an extremely user friendly interface for your admins and instructors to set up your online academy within a matter of 5 minutes.

• We are a platform used for online tutoring by over 150,000 teachers to conduct live classes for over 2,500,000 learners
• Our platform has been tested at 500k DAUs and more than 2 billion+ minutes of live sessions have been conducted on the platform
• We have a customised and native Zoom integration (no redirection) for interactive live class experience
• We are building the world's first infrastructure layer for digital classrooms and have open APIs as well as a White-Label options to setup a native experience for your online teaching platform

What we need

A digital marketing expert with 2-3 years of experience running and coordinating digital marketing campaigns. We are execution-focused and work would involve building things quickly & adapting based on market feedback. If you love designing marketing campaigns and want to expand and grow, we would like to talk to you.

What you will do

• Work directly with the founding team and drive key product decisions
• Define and establish marketing strategy with the copy team
• Analyze and take decisions on furthering marketing and creative strategy

Essential skills

• Independent player (We’re a team but, we want you to contradict us on the way)
• Social media and google ads skills
• Spreadsheets, or Airtable (Just give us numbers, or graphs, we love graphs)
• Goal-oriented
• Creative and innovative

Good to have

• Good communication skills
• Team-oriented mindset

Probably not ideal if

• If you have always been right about everything
• Not looking for a full-time engagement

Definitely get in touch if you

• Would have started the exact same company but am willing to build it together with a great team
• Would fight us in a duel to make our product better

Job Brief -

• We are looking for a Facebook & Google Ads expert to support our lead strategists with social & search ad campaigns for our clients. 
• You will be tasked with pulling reports, making optimization recommendations, getting ads live, and making strategy adjustments as needed. 
• You'll learn how we create and optimize campaigns using our process and conversion techniques that deliver real results and get to share in the success of our marketing/advertising objectives. You will spend most of your time in Google Ads, Facebook & Linkedin & experience with Google Analytics, and Google Tag Manager is a must.