Data Analyst & Operations Product Manager

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can independently manage and execute the overall marketing function. This role requires a strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organisation.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 1–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Qualifications:

• Degree in Marketing, Business, Communications, IT, or a related field.

Location: Vadodara

Role - Performance tester

Location – Hyderabad

Budget – only above 6.5 years (at least 5 years on load runner / strong in load runner) 6.5 to 10 years

Compensation - between 13 to 17 LPA

We need associates to be good in Load Runner both. Below is JD.

1. Ability to work independently on project performance testing with minimal supervision.
2. should have Performance Testing strong skills with working experience on API testing and Web Applications.
3. Understanding of the requirements / architecture and NFR.
4. Good experience in performance testing using MicroFocus – Performance Centre(Load Runner)
5. Able to understand the complex architecture of the product developed in various technologies like java, springboot, PCF/AWS Cloud Technologies, etc..
6. Hands-on experience of developing scripts, designing test scenarios, test execution, monitoring, analyzing results
7. Participate in the development and reporting of test metrics; items such as test confidence and test coverage reports.
8. Experience in setting up/designing load scenario for various tests like load test, endurance test, stress test, capacity measurements etc.
9. Experience in profiling and monitoring tools like AppDynamics, Grafana, Kibana
10. Monitor application logs to determine system behaviour. Address all technical issues;
11. facilitate the resolution and necessary follow-up with Development and other cross- functional departments.
12. Analyse the CPU Utilization, Memory usage, Garbage Collection, and DB Monitoring - Parameters and DB Reports to verify the performance of the applications
13. Experience in Setting up Test Environments, Debugging Environment issues.
14. Experience in Identifying H/W and S/W Needs for setting up Test Environment Knowledge of sound development practices with exposure to Agile development, release engineering and continuous integration is a plus.

Responsibilities:

• Develop and maintain mobile applications using React Native.
• Collaborate with cross-functional teams to define, design, and ship new features.
• Ensure the performance, quality, and responsiveness of applications.
• Identify and fix bugs and performance bottlenecks.
• Write clean, maintainable, and testable code.
• Integrate third-party APIs and libraries.
• Stay updated with the latest industry trends and technologies.

Required Skills:

• Proficiency in JavaScript and React.
• Experience with React Native and its ecosystem.
• Understanding of mobile app development (iOS and Android).
• Familiarity with RESTful APIs and integration.
• Knowledge of version control systems (e.g., Git).
• Problem-solving skills and attention to detail.

• Must have a PHP experience, a fullstack developer will also do
• Experience - 3-6 years
• No. of vacancies - 6
• Salary - 40k-70k in hand
• B.Tech/M.Tech from any college will do

• Bachelor's degree in Computer Science, Engineering, Operations Research, Math, or related discipline.
• Minimum 2+ years of experience as an Analyst role preferred.
• Highly proficient in Microsoft Office and Windows based applications.
• SQL AND Excel Knowledge and Hands-on experience is a must.
• Demonstrated Analytical ability, results-oriented environment with external customer interaction.
• Excellent written and verbal communication and presentation skills and the ability to express thoughts logically and succinctly.
• Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment.

Preferred Qualifications

• Experience with E-Commerce, Retail and Business Analytics would be an advantage.
• Understanding of data warehousing, data modeling concept and building new DW tables
• Advanced SQL skills, fluent in R and/or Python, advanced Microsoft Office skills, particularly Excel and analytical platforms