Copywriter at Education Loans Fintech · Delhi, Gurugram, Noida · 2 - 5 years · ₹3L - ₹4.5L / yr · Posted 4 Nov 2021

Our client is an expert in education financing and counselling related to higher studies abroad. They help students to understand about scholarships in various colleges abroad, whether they are eligible and how to apply for such esteemed institutions. Their dedicated page enlists every scholarship available across the globe, apart from other facilities required by students like visa counselling, forex, accommodation, Peer contacts etc.
They also offer the best resources for exams like IELTS, TOEFL and GRE apart from organising webinars and events to connect with industry experts, alumni and fellow students - that helps to prepare for these travels, loans and more. Partnered with the most prominent Banking and non-banking financiers, the team is led by FinTech-experienced IIT Kanpur alumni, passionate about offering sustainable financial offerings.
As a Copywriter, you will be responsible for writing and editing copies for a variety of projects (including print, web, video, and social media). You will be working closely with the accounts and design teams to brainstorm ideas, create concepts and develop messaging.
What you will do:
- Interpreting creative briefs to develop and produce creative concepts through execution on assigned brands
- Researching and understanding the target audiences, through online searches, reviews of existing research, interviews with subject matter experts and in-person meetings
- Writing original copy and editing content for a range of corporate marketing and communications materials
- Revising copy based on feedback/ direction
- Maintaining up-to-date knowledge of communication and industry trends
- Staying updated on appropriate style guidelines and brand voice for consistency in messaging
Desired Candidate Profile
What you need to have:- Bachelor’s degree in journalism, English, communications or related discipline
- Minimum 2-5 years professional copywriting experience with solid portfolio of work
- Exceptional writing and research skill
- Ability to work independently and with a team to meet deadlines
- Excellent organizational skill and multitasking ability
- Social media or content marketing experience a plus
- Proofreading experience and familiarity with standard style guides a plus
- Experience working with content management systems, WordPress, etc.
- A keen eye for detail and appreciation of great design

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Job Role: Copywriter
Experience Level: 1.5+ years
Location: Bangalore, Onsite
Responsibilities:
● Brainstorm and bring ideas to life alongside the creative team.
● Understand client briefs and decode the communication for advertising campaigns.
● Take feedback from supervisors and make necessary corrections.
● Work on content calendars with the AMs.
● Write clear, persuasive, and original copy for print, web, radio and TV advertisements. These include slogans, catchphrases, messages, scripts, jingles and taglines.
● Collaborate with functional teams to execute client briefs.
● Experiment with new content trends that can be utilized for client pitches, client briefs and new partnerships.
● Able to work on small to midsize pitches
● Network with clients and industry professionals.
Requirements:
● High energy levels are a must.
● 2 years of Agency experience.
● Degree in English Honors, Journalism, Communications or relevant field.
Apply with your work links. Applications without the same will not be reviewed.







