Content Writer

We are looking for a Web content writer whose role will be to create compelling blog posts, copywriting, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive traffic. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

Duties and Responsibilities

•Conducting in-depth research on industry-related topics in order to develop original content.

•Developing SEO optimized content for blogs, articles, product descriptions, social media, and the company website.

•Assisting the marketing team in developing content for advertising campaigns.

•Editing and polishing existing content to improve readability.

•Conducting keyword research and using SEO best practices to increase traffic to the company website.

•Creating compelling headlines and body copy that will capture the attention of the target audience.

•Identifying customers’ needs and recommending new content to address gaps in the company's current content

Skills & Requirements

•Bachelor's degree in communications, marketing, English, journalism, or related field.

•Proven content writing or copywriting experience.

•Proficient in all Microsoft Office applications.

•Knowledge of digital marketing tactics, including SEO and email marketing is an advantage.

•A portfolio of published articles.

•Excellent writing and editing skills.

•The ability to work in a fast-paced environment.

•The ability to handle multiple projects concurrently.

•Effective communication skills

Job Type:

•Full-time office based

Salary:

•₹1,80,000.00 - ₹2,40,000.00 per year

Schedule:

•Day shift

Education:

•Bachelor's (Preferred)

Responsibilities:

• Content Writing: Draft insightful and compelling newsletters.
• Content Review: Ensure newsletters are grammatically correct, coherent, and adhere to our brand guidelines.
• Collaboration: Work with SEO and other content creators to produce articles that drive traffic.

Qualifications:

• Writing & Editing: Proven capability in writing and meticulously editing content.
• Detail-Oriented: Exceptional attention to detail, ensuring content is free from errors.
• Time Management: Ability to manage multiple tasks and meet strict deadlines.
• AI-first approach: should be familiar with tools like ChatGPT, Claude, Perplexity.ai for writing, research, data analysis, summaries, grammar checking etc.
• This is very important - if you can somehow showcase how you used AI in your test task (below), that will put you way ahead of other applicants.

About the Job:

We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.

In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.

Responsibilities:

As a Product Marketing Content Writer:

• Create, curate and syndicate content to increase brand awareness.
• Write storyboard and script content for digital and print channels for Sales and Marketing materials.
• Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
• Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
• Proactively and strategically plan content to achieve business goals and user needs.
• Analyse documents to maintain continuity of style of content.
• Serve as writing consultant to other business segments as needed.

As a Technical Writer:

• Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
• Write health insurance and medical related content that meets the business needs.
• Develop and maintain detailed repositories of appropriate reference materials in healthcare policies. 
• Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
• Gather information through research, subject matter experts and by reviewing technical requirements.
• Evaluate current content and develop innovative approaches for summarizations and improvement.
• Establish standards and protocols with team members for project documentation.
• Plan, develop, organize, write, and edit internal operational procedures, and training manuals.

Conduct thorough research on mental health topics, including but not limited to depression, anxiety, stress management, self-care, mindfulness, therapy techniques, and other related subjects. Develop compelling and well-researched content based on the latest industry trends and scientific findings.

Readmore our website : <a href="https://hwscenter.com/">https://hwscenter.com/<;/a>

Responsibilities

- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.

- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to

final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.

Requirements

- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.

- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.

• Managing digital/content marketing activities for our global clients.
• Content writing and updates.
• Influencer marketing and Blogger Outreach.
• Excellent writing and grammatical skills with the ability to write quickly, concisely, and accurately.
• Willingness to work in a dynamic environment and willingness to learn new things and styles.
• Ability to write compelling content on various topics.
• Convince others that your ideas are worth investing time and effort in. This role is at the core of the content marketing team, and others will rely on your work every single day.
• Search Engine Optimisation
• Influencer marketing and Blogger Outreach
• Social Media Marketing

Technical Document writer

About Aviso

Aviso is the AI Compass that guides Sales and Go-to-Market teams to close more deals, accelerate revenue growth, and find their True North. Aviso delivers true revenue intelligence, nudges team-wide actions, and gives precise guidance so sellers and teams don’t get lost in the fog of CRM, scattered data lakes, and human biases.

We are a global company with offices in Redwood City, San Francisco, Hyderabad, and Bangalore. Our customers are innovative leaders in their market. We are proud to count Dell, Honeywell, MongoDB, Glassdoor, Splunk, FireEye, and RingCentral as our customers, helping them drive revenue, achieve goals faster, and win in bold new frontiers. Aviso is backed by Storm Ventures, Shasta Ventures, Scale Venture Partners and leading Silicon Valley technology investors. 

What you will be doing

• The documentation effort includes evaluation, document preparation (organize, write, capture screen images, index), editing and review with the project team.
• Ability to grasp and visualize enterprise software and infrastructure concepts.
• Ability to produce world class documentation.
• Work closely with the product engineering team and gain deep understanding of the product features, behaviour and requirements.
• Writing of any and all User Manuals for Aviso
• Work with the QA team to produce high quality QA documents.
• Update and review existing documents for every release after analysing the changes. Own/Manage these documentations in central repository with a proper folder structure. 
• Organize the technical material into various categories of documents.
• Write world class technical content that is clear and consistent with appropriate diagrams, charts and screen shots of the product for better illustration as per established document standards.
• Attend cross-functional planning meetings and scrum meetings
• Coordinate with subject matter experts to ensure that the content is accurate and current
• Provide daily/weekly activity status to the project heads and communicate with them via email, IM and video conference.
• Should be able to present information in a simple, concise manner. Should pay attention to detail.

What you bring

• Qualification: BE/BTech,ME/MTech/MCA background
• You must have minimum 4 years in Technical Writing.
• Must have excellent written and oral communication skills
• Must have the ability to grasp and communicate technical concepts 
• Must have organization and analytical skills 
• You should have Experience in modular documentation using XML Editors
• You will be Understanding of latest technologies in technical communication – added advantage
• Demonstrates the ability to analyze and communicate information needs at both the conceptual and detail level
• Experience in working in an Agile environment would be an advantage

Aviso offers

• Dynamic, diverse, inclusive startup environment driven by transparency and velocity
• Bright, open, sunny working environment and collaborative office space
• Convenient office locations in Redwood City, Hyderabad and Bangalore tech hubs
• Competitive salaries and company equity, and a focus on developing world class talent operations
• Comprehensive health insurance available (medical) for you and your family
• Unlimited leaves with manager approval and a 3 month paid sabbatical after 3 years of service
• CEO moonshots projects with cash awards every quarter
• Upskilling and learning support including via paid conferences, online courses, and certifications
• Every month Rupees 2,500 will be credited to Sudexo meal card