Content Writer

Summary:

We are seeking a highly skilled and experienced Senior Associate - Content to join Caramel. The ideal candidate will have 4-5 years of relevant experience in writing content for various digital platforms and scripting for DVCs, TVCs, reels (short format videos), documentaries, corporate videos, consumer testimonials, showreels, and marketing collaterals like broachers, standees, signages, and dropdowns. The potential candidate should also be adept in scripting radio jingles and conceptualizing print ads, and OOH Media. As a Senior Associate, you will also be responsible for developing and implementing content strategies for various events and activations pitches and event-related marcom.

Roles and Responsibilities:

Ø Develop and execute content strategies that align with the company's/clients/events/activation goals and target audience.

Ø Create engaging and informative content for websites, blogs, social media, and other digital platforms, on-ground activities, and offline media

Ø Conduct thorough research on industry-related topics to ensure the accuracy and relevance of content.

Ø Collaborate with designers to create visually appealing and impactful content.

Ø Manage and update the website and digital content for Caramel according to the marketing calendar.

Ø Stay up-to-date with industry trends and best practices in content creation and management.

Ø Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines.

Ø Assist in the development and implementation of content marketing campaigns for events and activations

Ø Train and mentor junior team members to enhance their content creation skills.

Qualifications:

Ø Bachelor's degree in English, Journalism, Marketing, or a related field.

Ø Proven experience in content creation and management, preferably in a similar industry.

Ø Excellent written and verbal communication skills.

Ø Strong attention to detail and ability to meet tight deadlines.

Ø Proficiency in content management systems and analytics tools.

Ø Ability to work independently and collaboratively in a fast-paced environment.

Ø Strong organizational and project management skills.

Ø Knowledge of social media platforms, offline media, events, and activation, and their respective content requirements.

Ø If you are a creative and driven individual with a passion for content creation, we would love to hear from you. Join our team and contribute to our mission of delivering high-quality and engaging content to our audience

Location: Remote

Type: Internship

Compensation: Negotiable based on portfolio and experience

Application : https://forms.gle/5Vn7YXzyXx9muoEZA

About Us:

We are a team of IIT Bombay and IIT Kanpur graduates with over 10 years of experience in building SaaS products. Our software product is used by finance and accounting professionals. We are looking for a self-motivated, passionate content writer who understands SEO and is a fast learner. This role offers the chance to drive web traffic through SEO, content, and analytics.

Roles and Responsibilities:

• Deliver two high-quality, well-researched blogs daily
• Brainstorm and ideate topics based on keyword research, competitive analysis, and emerging trends.
• Conduct in-depth research to produce informative and engaging content.
• Develop an understanding of the target audience.
• Implement SEO best practices to optimize content for search engines.
• Use analytics tools to measure content effectiveness and adjust strategies.

Requirements:

• Previous experience in B2B SaaS writing.
• Proficiency in verbal and written English.
• Strong research and analytical skills.
• Curiosity, self-motivation, and willingness to invest time in high-quality research.
• Ability to perform in high-pressure situations and meet deadlines.
• Ability to work independently and take ownership of tasks.

What We Offer:

• Opportunities for professional growth.
• Mentorship from experienced professionals in the SaaS industry.
• Flexible remote work environment.
• A key role in driving our content strategy and increasing web traffic.

Role - Senior Executive Analytics (BI)

Overview of job -

Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Executive Analytics to join us. In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength, so we respect and nurture their individual talent and potential.

Reporting of the role - This role reports to the Director - Analytics.

3 best things about the job:

1. Responsible for data & analytics projects and developing data strategies by diving into data and extrapolating insights and providing guidance to clients

2. Build and be a part of a dynamic team

3. Being part of a global organisations with rapid growth opportunities

Responsibilities of the role:

• Design and build Visualization, Dashboard and reports for both Internal and external clients using Tableau, Power BI, Datorama or R Shiny/Python, SQL, Alteryx.

• Work with large data sets via hands-on data processing to produce structured data sets for analysis.

• Good to Have - Build Marketing-Mix and Multi-Touch attribution models using a range of tools, including free and paid.

What you will need:

• Degree in Mathematics, Statistics, Economics, Engineering, Data Science, Computer Science, or quantitative field.

• Proficiency in one or more coding languages – preferred languages: Python, R

• Proficiency in one or more Visualization Tools – Tableau, Datorama, Power BI

• Proficiency in using SQL.

• Minimum 3 years of experience in Marketing/Data Analytics or related field with hands-on experience in building Marketing-Mix and Attribution models is a plus.

Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.

Let’s start with

The Opportunity

If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.

What we believe:

Our number one priority is company culture. our whole belief is that “your culture is your brand”

● All the team members are open to converse, helping and teaching

● You will always be noticed for your better work and rewarded.

● Great work-life balance with the flexibility of you deciding your working hours.

● No bossy culture

● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.

Feel free to reach out to any of our team members. They can share their first-hand experience.

Responsibilities:

● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.

● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.

● Design, build and maintain our social media presence.

● Promoting app on various platforms.

● Creating viral & trendy content.

● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

● Brainstorm new and creative growth strategies.

● Plan, execute and measure experiments and conversion tests.

● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.

● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

● Instrument conversion points and optimise user funnels.

● Collaborate with agencies and other vendor partners.

● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.

● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.

● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.

● Weekly-Monthly Stats Report

Requirements:

● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.

● 3+ years experience in online advertising/marketing digital marketing.

● Experience in Organic Traffic Generation

● Experience in Social Media Optimization and Marketing

● Experience with Data Analytics for ASO and SEO.

● Experience in Keyword Research and Optimisation

● Experience in Competitor Analysis

● Understanding of How metadata differs across store pages and platforms.

● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

● Experience in optimising landing pages and user funnels

● Experience with A/B and multivariate experiments

● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)

● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )

● Experience in setting up and optimising Google Adwords campaigns

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

● Excellent written and verbal communication.

● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads

● Responsible for creating and scaling Facebook, Adwords marketing campaigns

● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster

Are you the right person?

To make the cut, you must meet the following criteria -

● You are an impressively smooth talker who can get your point across with ease

● You are able to assess and understand a situation faster than Sherlock

● You love taking initiative and seeing a project through to completion

● You are creative and would love to experiment with new ideas

● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!

Location: Bengaluru (Koramangala) Experience: 3 to 6 years

Benefits :

● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.

● Office lunch - Daily free lunch

● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.

● Great team- Like-minded talented team to work with

● MacBook to work- You decide your machine, however, we prefer Apple

● Career growth- Boost your career growth by 10X more learning and opportunities

● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu

We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!

It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.

If this role highlights your experience and gets you excited – please apply! 

JD for HR Recruiter

• Partnering with  client to determine staffing needs
• Screening resumes
• Performing in-person and phone interviews with candidates
• Administering appropriate company assessments
• Performing reference and background checks
• Forwarding screened profiles to client  hiring managers
• Coordinating interviews with the clients
• Following up on the interview process status
• Maintaining relationships with both internal and external clients to ensure staffing goals are achieved
• Communicating employer information and benefits during screening process
• Serving as a liaison with area employment agencies, colleges, and industry associations
• Completing timely reports on employment activity
• Payment follow up with client after joining candidate

Artwork Flow website: https://www.artworkflowhq.com/">https://www.artworkflowhq.com 

Bizongo: https://www.bizongo.com">https://www.bizongo.com 

Artwork Flow is the Global SAAS platform by Bizongo for Product Packaging Management and Label Proofing. It’s a cloud-based collaboration platform to review & approve creative packaging projects to accelerate new product launch.

We are helping brands across industries such as Food and Beverages, Pharmaceuticals, Cosmetics, Personal Care, Chemicals, Consumer goods, and more.  Our capterra score of 4.5 is a testimony to our customer obsession.

We function as a startup within Bizongo and we are looking to onboard driven individuals for Product and Engineering, as we grow Artwork Flow into North America, Europe and other global markets.

We have a few of the best investors on board including the likes of Accel, Chiratae, B-Capital Group, IFC (World Bank group), CDC group and Schroeder Adveq

You’ll be a great fit if you:

• Strong proficiency in Java and building scalable enterprise applications
• Can think of architectural design at scale
• Love solving complex and challenging problems
• Have good knowledge of design and architectural patterns
• Thrive to implement Industry’s best practices and coding standards
• High obsession for Quality and Performance
• Good knowledge on performance optimization, SQL tuning, caching techniques
• Like to collaborate with people, share knowledge, learn from others and mentor juniors

Additional Perks - 

• Medical Insurance 
• Flexible Work hours 
• Casual Dress Code 
• Recreational Facility