Content Writer

Sell BETSOL products and services using the power of words. • Write content that will be included in marketing, public relations, and advertising material. • Write engaging headlines and concise product descriptions. • Create conversion-oriented content that turns visitors into customers. • Collaborate with product managers and product owners to build a complete understanding of BETSOL’s products and services. • Research the technology and solutions that our competitors offer. • Responsible for gaining in-depth understanding of backup industry's terms and trends. • Ability to understand technical terms and speak to B2B audiences about complex topics. • Brainstorm visual and content ideas with other members of the Marketing team. • Leverage brand strategies, unique voices of BETSOL and its various products to maintain identifiable voices while also producing creative and innovative campaigns. Required Skills • 1-3 years of content marketing in a web-based marketing environment. • Familiarity with web content marketing best practices. • Excellent verbal and written communication skills including an ability to work in a team environment. • Ability to share a portfolio of relevant works. Preferred Skills • Experience marketing for a technology company. • A strong “technical IQ” to match creative aspirations. • Experience working in backup and recovery industry.

About Visdum

Visdum is the world’s leading SaaS Solution for Sales Compensation Management. Founded in 2020 by ex-Oracle Executives who have 50+ years of experience in the IT industry, we’re an early-stage SaaS startup with a mission to democratize sales commissions.

Visdum helps Finance, Revenue Operations, and Sales teams manage and optimize sales incentive compensation process, giving real-time visibility to payouts and a decrease in calculation errors. Visdum helps SaaS teams around the world save hundreds of hours by automating commissions and drive higher sales revenue with a motivated sales team.

Our Impact So Far

• 13+ Countries Served
• $50M+ Commissions Processed
• We achieved all of this with a nimble team of 17

Job Role: Content Marketer

Location: Remote. We have an office in Noida, India, where you can feel free to drop by anytime. :)

The Opportunity

Visdum is looking to hire a Content Marketer to join our Marketing team. We’re disrupting the sales compensation market as the only solution that solves sales commissions for SaaS.

We are looking for an enthusiastic Content Marketer to join us on this disruptive journey. In this role, your core responsibility will be content creation, but you will also be responsible for distributing this content and engaging your audience. Our ideal candidate has 1-2 years of B2B content writing experience (bonus points for SaaS experience), an eye for detail, and the ability to write crisply using simple language.

Responsibilities:

• This role will involve creating high-quality content for the brand - social media posts, blogs, case studies, eBooks, emails, whitepapers, video scripts, infographics, posters, etc.
• Develop a good understanding of the “Sales Compensation” industry and the people involved in it to create compelling content to drive awareness and leads for Visdum.
• Own the social media calendar and strategy end-to-end.
• Collaborate with designers and developers to create landing pages, guides, and other relevant content for marketing and sales enablement.
• Come up with creative campaigns to improve Visdum’s engagement on LinkedIn.
• Write PR stories or external announcements to elevate the Visdum brand.
• Understand basic SEO practices needed to create high-quality content that converts.

Requirements:

• 1–2 years of B2B content writing experience (SaaS companies preferred).
• Experience of writing content for the US region is an added advantage.
• Basic design skills using Canva, Figma, Adobe Photoshop/Illustrator, etc.
• Exceptional writing skills, with a penchant for quality and attention to detail. We prefer simple language to jargon. Someone with a natural passion and a flair for storytelling and writing would fit in well.
• Basic understanding of SEO to track content performance
• Great research skills and the ability to obtain information from anywhere would be ideal. (Yes, all hail ChatGPT!)
• Understands the fundamental concepts of content distribution and audience engagement.

Job Description:

• Research and write original, well-researched, and informative content for the website and blog.
• Work closely with the marketing team to create content that aligns with the company’s overall marketing strategy.
• Collaborate with the subject matter experts to ensure that all the content is accurate and up-to-date.
• Optimize content for search engines and ensure that it is easily discoverable by users.
• Monitor website analytics to identify areas of improvement and adjust the content strategy accordingly.
• Stay up-to-date with the latest trends and best practices in content creation and SEO.

Requirements

• Bachelor's degree in English Literature, Journalism, Mass Communication or Liberal Arts
• Excellent command over spoken and written English communication
• 2 to 3 years of professional writing experience
• Great time management & task management skills
• Exceptional primary and secondary research skills
• Comfortable with working in an agile environment
• Comfortable with or open to learning how to use tools such as WordPress, Google Analytics, SEMRush, Zoho PageSense, and Microsoft Office
• Conduct research to find new and engaging content via search engines, social media platforms, authoritative websites, content generation tools, etc.
• Create content for articles, web pages, infographics, e-books, white papers, and other marketing material related to our language services and the industry
• Ensure all content is as per the brand's guidelines, including brand tone, content structure, formatting, etc.
• Write regular articles specific to language services for the company's blog and on behalf of the company for various other credible platforms
• Possess basic knowledge of blog publishing on WordPress
• Collaborate with the design team for producing visually-engaging content
• Create compelling ad copies for marketing
• Work within set deadlines and produce content accordingly
• Show a passion for SEO and current trends but with expertise in writing for people, rather than machines

HTSM Technologies Pvt Ltd is urgent looking for a skilled Content Writer to create a variety of content. These will include writing blog posts, articles, and social media postings for business and personal branding, as well as developing website content.

Roles & Responsibilities:

• Writing Clear Intent Content
• Writing the Content of Industry-Related Topics
• Creating Content for a Variety of Platforms Including Blogs, Websites, and Social Media.
• Creating User-Friendly Content
• Excellent Writing and Editing Skills in English

Qualifications & Experience:

• Experience: Minimum 1 Year of Experience

Salary:

15K - 20K/Month