Chartered Accountant

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing digital marketing strategies to increase brand awareness, drive website traffic, and generate leads. You will work closely with the marketing team to create engaging content and optimize campaigns across various digital channels.

Roles & Responsibilities:

• SEO Management: Optimize website content and structure to improve search engine rankings and drive organic traffic.
• Content Creation: Develop and manage engaging content for blogs, social media, email campaigns, and other digital platforms.
• Social Media Marketing: Create and execute social media strategies to enhance brand presence and engage with the audience across platforms.
• Email Marketing: Design and implement email marketing campaigns, including newsletters and promotional offers, while analyzing performance metrics.
• PPC Advertising: Manage paid advertising campaigns (Google Ads, social media ads) to drive targeted traffic and improve ROI.
• Analytics and Reporting: Utilize tools like Google Analytics to track and report on campaign performance, providing insights and recommendations for improvement.
• Brand Development: Assist in developing a cohesive brand strategy and ensure consistent messaging across all channels.
• Market Research: Stay updated on industry trends and competitor activities to identify new opportunities for growth.
• Collaboration: Work with cross-functional teams, including sales and product development, to align marketing efforts with business objectives.

We are looking for a creative and detail-oriented Visual Designer to join our team and help build a mockup generator tool. You will be responsible for designing high-quality, customizable templates for products, branding, and digital media using Photoshop and Figma.

This is a great opportunity for a designer with 0-5 years of experience who enjoys working on a variety of visual projects and has a passion for creating user-friendly, scalable mockups.

Responsibilities

1. Design and customize mockup templates (e.g., apparel, devices, branding, social media)
2. Ensure all designs are scalable, editable, and user-friendly for a mockup generator
3. Collaborate with developers to optimize designs for web and app integration
4. Maintain brand consistency across all templates
5. Stay updated with design trends and suggest new mockup ideas

Qualifications

1. Proficiency in Photoshop and Figma (essential)
2. Basic understanding of UI/UX principles (preferred)
3. Strong attention to detail and creativity
4. Ability to work in a fast-paced environment
5. 0-5 years of experience in graphic/visual design (fresh graduates welcome!)

Why join us?

1. Work on an exciting, scalable product Remote job
2. Flexible work environment Opportunity to grow your design skills
3. Collaborative and innovative team

About the Role:

• Your goal is to drive revenue & profitability via organic search with defined growth targets via up-levelling the content, SEO structure & tech.
• Directly manage SEO Team & deal with tech leads to hit monthly, quarterly, and annual traffic & revenue goals.
• You must have an excellent understanding of search engines, crawler behaviour.
• You must understand the technicality of using web crawlers, log analyzers, and set tools. • Understanding of code at least read/understand HTML.
• Your analytical and statistical skills should be strong — excellent level of expertise of Google Analytics, webmaster tools, etc.
• Be competitive and engender a sense of urgency, creativity, and curiosity for how we continue to outperform the competition in SEO.
• Understand how changes in search engine impact campaign performance, and build scalable, automated solutions to stay ahead of trends.
• Respond to rapid changes in the event landscape and marketplace to capture potential performance opportunities for Organic search.
• Manage and measure performance across keyword targets, but execute ad hoc strategic initiatives
• Establish the innovation mindset and always-on experimentation, including new page development, a/b test on-page optimization, schemas, etc.
• Highlight technical pitfalls and become the driving force behind building a reliable foundation of SEO tech (e.g., structured data, schema markup) and process that will scale in India & Overseas.
• Set clear KPIs and drive a team culture of accountability and rigor towards business impact.
• Be a domain expert on the educational industry.

What we are looking for

• Proven track record of building top talent and high performance.
• A Team Player
• Experience managing large scale systems in competitive and rapid growth environments
• Leadership on multiple well-known products throughout their life cycles, from idea conception to product release and maintenance.
• Bachelor's degree/MBA with equivalent experience of 4 - 5 years in Digital Marketing domain.
• Edu-tech and E-Commerce experience will be preferred.
• Extensive understanding of the digital marketing industry, best practices, user behavior, and buyer's psychology.
• A dynamic candidate who can adopt new techniques quickly.
• Strong understanding of social media marketing techniques.
• Ability to analyze metric data and convey recommendations appropriately to supervisors.
• Self-motivated, detail oriented and able to prioritize daily work efficiently.

We are looking for experienced and entrepreneurial product leaders with a “co-founder” mindset,to help build and scale a world-class product organization in Bangalore. If you are excited about fintech, zero to one products, working with and learning from a phenomenal team of product,engineering, research, design, operations, and business leaders, this is the role for you.


KEY ACCOUNTABILITIES & RESPONSIBILITIES
- Ideal product manager will be passionate and will deliver an unparalleled customer and user experience
- The product manager would stand for customers and identify key insights from customer research, interviews, surveys etc.
- The product manager will create a strategy and bottom up roadmap with ruthless prioritization to lead an area end to end within the product org
- The product manager will hustle and do whatever it takes to get things done

- Ship fast without sacrificing quality (MVP driven approach); then leverage data and feedback for iterations
- The product manager will own the go to market of the product, will measure the impact of the various products that are launched

- Align key stakeholders on the problem, solution, setting expectation and communicate effectively

- Must be an innovative, strategic thinker and must be able to work in a fast-paced dynamic environment with changing priorities

PROFESSIONAL EXPERIENCE/ QUALIFICATIONS
The ideal candidate profile will be:
- Overall experience of 5+ yrs with at least 3+ yrs in product management in a tech-led company (consumer internet space is preferred)
- Exceptional problem-solving skills based on first principles thinking 

- Have solved complex & ambiguous problem at scale to create significant impact
- Adopt a structured approach to identify what problems need to be solved and break them down into smaller chunks
- Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements, features and drive management of a product.
- Proven ability to deliver first class customer experiences with a deep understanding of UX best practices.
- High attention to detail and proven ability to manage multiple, competing priorities simultaneously with minimal supervision.
- Ability to scale a product post launch and drive adoption, track metrics and plan next steps

• Minimum 10 years of relevant work experience in similar roles.
• JavaScript and HTML/CSS UI development experience with React and Redux.
• Solid experience with displaying charts, reports and graph data structures.
• Solid experience using REST APIs and GraphQL
• Comfortable with building UIs from mockups.
• Outstanding collaboration and communication skills. Ability to effectively collaborate with distributed team.
• Understand and practice agile development methodology.
• Prior experience working in a software product company.