Business Development Manager

• Develop python-based automation for large data sets data analysis for vulnerability management reporting.
• Leverage machine learning in the process as required.
• Develop Prompts to automate test data extraction process from databases.
• Provide technical expertise through a hands-on approach to teams and projects.
• Experience with one or more general purpose programming languages including but not limited to: Java, Python, R or equivalent
• Experience and knowledge in designing, building, and deploying multi layered application Infrastructure involving On-premises & AWS Cloud platform using services BedRock LLM models.
• Handle design, definition, planning and development.
• 100% adherence to architectural and development best practices including the use of standard architectures, proper use of code management, document design and design artifacts and conduct design/code reviews.
• Create optimization plans to innovate, shift-left, and mitigate gaps.
• Apply cloud concepts and capabilities to deliver testing for cloud-hosted apps.
• Report succinct testing goals and results to the leadership.
• Train and educate various teams on SV ideas and expectations.
• Expand responsibilities to drive test data, test environment, and service virtualization strategies.

Job Title: AVP – Marketing

Experience: 5–7 Years

Location: Hyderabad

Employment Type: Full-Time

About the Role

P99Soft is looking for an experienced AVP – Marketing to build, lead, and scale an integrated B2B marketing function that drives brand awareness, demand generation, account engagement, and revenue growth. The ideal candidate will have a strong background in B2B technology/IT services marketing, with expertise in content marketing, SEO, paid media, Account-Based Marketing (ABM), inbound demand generation, partner marketing, and marketing operations.

The role requires close collaboration with Sales, SDR, Alliances, Pre-sales, Delivery, and CoE teams to execute high-impact marketing strategies that contribute to qualified pipeline and business growth.

Key Responsibilities

Marketing Strategy & Brand Positioning

• Develop annual and quarterly marketing strategies aligned with revenue goals, target industries, geographies, and service offerings.
• Define brand positioning, messaging, and value propositions focused on business outcomes.
• Manage the integrated marketing calendar and allocate budgets across marketing channels.
• Ensure consistent brand messaging across the website, social media, campaigns, sales collateral, and partner platforms.

Team Leadership & Marketing Operations

• Lead and manage SEO, Content, Social Media, Digital Marketing teams, agencies, and vendors.
• Define team KRAs, performance metrics, delivery standards, and review processes.
• Implement and manage CRM, marketing automation, analytics, and attribution frameworks.
• Build dashboards to track campaign performance, brand visibility, lead conversion, account engagement, pipeline contribution, and marketing ROI.

Thought Leadership & Content Marketing

• Develop a structured content strategy including:
• Articles
• Blogs
• White Papers
• Case Studies
• Solution Briefs
• Videos
• Webinars
• Executive Thought Leadership
• Collaborate with Leadership, Delivery, and CoE teams to transform technical expertise into customer-focused content.
• Create buyer-specific, industry-specific, and service-specific content throughout the customer journey.
• Measure content effectiveness based on engagement, lead generation, sales utilization, and pipeline influence.

Inbound Marketing, Paid Media & SEO

• Plan and execute integrated demand generation campaigns across:
• Search Marketing
• Paid Advertising
• Social Media
• Email Marketing
• Website
• Webinars
• Events
• Improve organic search visibility through:
• Technical SEO
• On-page & Off-page SEO
• Keyword Strategy
• Content Optimization
• Authority Building
• Manage landing pages, lead capture, nurturing campaigns, and conversion optimization.
• Optimize marketing spend based on qualified leads, conversion rates, pipeline contribution, and acquisition costs.

Account-Based Marketing (ABM)

• Identify and prioritize strategic target accounts in collaboration with Sales teams.
• Design personalized ABM campaigns using targeted content, executive engagement, events, and outreach.
• Align ABM initiatives with SDR outreach and partner engagement.
• Track account progression from engagement to qualified opportunities and customer acquisition.

Partner & Co-Marketing

• Execute joint marketing initiatives with ecosystem partners including:
• AWS
• Salesforce
• Databricks
• Snowflake
• Hyperscalers
• Manage:
• Co-branded campaigns
• Webinars
• Workshops
• Events
• Account development programs
• Utilize Market Development Funds (MDF) effectively.
• Ensure partner marketing activities contribute to pipeline growth and revenue generation.

Sales & SDR Alignment

• Collaborate with Sales leadership to align marketing campaigns with strategic account priorities.
• Equip Sales and SDR teams with:
• Campaign briefs
• Messaging
• Sales collateral
• Case studies
• Follow-up assets
• Define lead scoring, qualification, handover, follow-up, and feedback processes.
• Review lead quality, meeting outcomes, opportunity conversion, and pipeline progression with Sales and SDR teams.

Key Performance Indicators (KPIs)

• Marketing Strategy Execution
• Campaign Planning & Execution
• Budget Utilization
• Brand Awareness & Market Visibility
• Audience Growth
• Branded Search Performance
• Website Traffic
• Share of Voice
• Thought Leadership
• Content Performance
• Content-Influenced Pipeline
• Qualified Inbound Leads
• Sales Accepted Leads (SAL)
• Marketing Qualified Leads (MQL)
• Opportunity Creation
• Marketing-Sourced Pipeline
• Cost Per Qualified Lead (CPQL)
• Organic Search Performance
• SEO Performance
• Conversion Rate Optimization
• Account-Based Marketing Performance
• Target Account Engagement
• Pipeline from ABM Campaigns
• Partner Marketing Performance
• MDF Utilization
• Marketing Analytics & Reporting
• Data Accuracy
• Campaign Turnaround Time
• Team Performance
• Agency Management
• Marketing-Sourced Revenue
• Marketing-Influenced Revenue

Required Skills

Marketing

• B2B Marketing
• IT Services Marketing
• Technology Marketing
• Digital Marketing
• Demand Generation
• Inbound Marketing
• Performance Marketing
• Brand Strategy
• Marketing Strategy
• Marketing Planning
• Campaign Management
• Marketing Operations
• Marketing Automation
• Marketing Analytics
• Marketing Attribution
• CRM Management
• Budget Management

Content & Brand

• Content Marketing
• Thought Leadership
• Content Strategy
• Copywriting
• Case Studies
• White Papers
• Solution Briefs
• Webinars
• Executive Content
• Brand Positioning
• Messaging
• Value Proposition Development

Digital Marketing

• SEO
• Technical SEO
• On-page SEO
• Off-page SEO
• Keyword Research
• Paid Media
• PPC
• Search Marketing
• Social Media Marketing
• Email Marketing
• Lead Nurturing
• Landing Page Optimization
• Conversion Rate Optimization (CRO)

Demand Generation

• Lead Generation
• Inbound Lead Generation
• Lead Qualification
• Lead Scoring
• Pipeline Generation
• Funnel Management

Account-Based Marketing

• ABM Strategy
• Personalized Campaigns
• Target Account Engagement
• Enterprise Marketing

Partner Marketing

• Co-Marketing
• Alliance Marketing
• Partner Marketing
• MDF Management
• Ecosystem Marketing

Sales Alignment

• Sales Enablement
• SDR Collaboration
• Opportunity Management
• Pipeline Management
• Revenue Marketing

Leadership

• Team Management
• Stakeholder Management
• Cross-functional Collaboration
• Agency Management
• Vendor Management
• Performance Management

Analytics

• Marketing Dashboards
• Reporting
• KPI Tracking
• ROI Analysis
• Data Analysis

Preferred Experience

• 5–7 years of experience in:
• B2B Technology Marketing
• IT Services Marketing
• Digital Engineering
• Cloud
• Data & AI
• SaaS
• Enterprise Solutions
• Minimum 3 years leading an integrated marketing or demand generation function.
• Experience marketing to USA or international enterprise markets.
• Experience with long B2B sales cycles and enterprise buying processes.
• Experience working with Sales, SDR, Alliances, Delivery, and Pre-sales teams.
• Exposure to partner ecosystems including:
• AWS
• Salesforce
• Databricks
• Snowflake
• Other Hyperscalers

Educational Qualification

• Bachelor's degree in Marketing, Business Administration, Communications, Technology, or a related field.
• MBA is preferred.

P99soft is an equal-opportunity employer

P99soft is an equal-opportunity employer. At P99soft, we are committed to providing equal employment opportunities regardless of job history, disability, gender identity, religion, race, color, caste, marital/parental status, veteran status, or any other special status. We stand against the discrimination of employees and individuals and are proud to be an equitable workplace that welcomes individuals from all walks of life if they fit the designated roles and responsibilities.

1. Research, Implement, Monitoring, and Report on Organic search

2. Keyword research and mapping

3. Content writing and optimization

4. Link-building outreach campaigns

5. Acquire backlinks

6. Editorial negotiations

7. Maintaining SERPs

8. Work on standard and current SEO practices

9. Auditing existing website

10. Recommend changes to website architecture, content, linking, and other factors to improve

SEO positions for target keywords

11. Work on SEO reporting

Skills & Requirements

1. Excellent written and verbal communication skills

2. Knowledge of technical aspects of search engines, search algorithms, ranking factors etc.

3. Demonstrated knowledge of SEO skills like on-page SEO, and website analytics.

4. Strong operational excellence in link building – NOT outdated practices like (directories,

bookmarking, etc.)

5. Knowledge of outreach to editors to form collaborations for publishing our content on their

portal – this is a must-have. Candidate to show clear experience of achieving this in this past

employment.

6. Strong experience in the use of Google Analytics and Google Search Console

7. Ability to solve problems and identify opportunities through data analysis and critical

thinking

8. Strong attention to detail, excellent organizational skills, and ability to manage multiple

projects and responsibilities

9. Agency background preferable

CTC

20,000/- p.m. to 30,000/- p.m.

Job Title: Associate / Senior Associate, Sales

Location: Chennai, India

Job Summary:

We are seeking a highly motivated Sales Associate to join our growing team in Chennai. As a Sales Associate, you will play a pivotal role in driving sales growth and establishing strong relationships with clients. The ideal candidate is a proactive and results-oriented individual with excellent communication and interpersonal skills.

Responsibilities:

1.     Sales Generation:

·       Identify and prospect potential clients to generate new business opportunities.

·       Conduct effective sales presentations and product demonstrations to showcase the value proposition of our offerings.

·       Collaborate with the sales team to develop and implement sales strategies to achieve revenue targets.

·       Follow up with leads and coordinate the entire sales cycle from initial contact to closing deals.

2.     Client Relationship Management (only for Senior Associate):

·       Build and maintain strong relationships with clients by understanding their needs and providing tailored solutions.

·       Provide exceptional customer service and address client inquiries and concerns promptly and professionally.

·       Conduct regular client follow-ups to ensure client satisfaction and identify opportunities for upselling or cross-selling.

3.     Market Analysis (only for Senior Associate):

·       Stay updated on industry trends, market conditions, and competitor activities.

·       Conduct market analysis to identify potential business opportunities and target markets.

·       Gather customer feedback and market insights to contribute to product and service enhancements.

4.     Sales Administration:

·       Maintain accurate and up-to-date sales records, including customer profiles, sales activities, and pipeline management.

·       Prepare sales reports and forecasts for management review.

·       Collaborate with the sales team and other departments to streamline processes and improve sales effectiveness.

Qualifications and Skills:

·       Bachelor's degree in Business, Marketing, or a related field.

·       Proven track record of 1-3 years in sales or business development roles for an associate and 4-6 years in sales and business development roles for a senior associate, preferably in a B2B environment.

·       Relevant experience like training Industry, HR consultancy, etc

·       Strong negotiation and persuasion skills with the ability to close deals.

·       Excellent communication and presentation skills, both verbal and written.

·       Self-motivated and target-driven, with a demonstrated ability to work in a fast-paced sales environment.

·       Strong interpersonal skills with the ability to build rapport and establish long-term client relationships.

Benefits:

·       Opportunities for career growth and professional development.

·       Collaborative and supportive work environment.

·       Ongoing training and skill development programs.

Role

As an iOS developer, primarily revolves around designing, developing, and maintaining

mobile applications for devices running Apple's iOS operating system, such as iPhones,

iPads, and iPod touches. you must be proficient in coding in Objective-C and Swift and

familiar with Cocoa Touch and other core technologies. The main tasks include developing

user interfaces and coding for functionalities.

Experience

 Should have 5+ years of hands-on experience in iOS development. Strong experience

in Objective C and Swift.

 Working knowledge of the general mobile orientation, architecture, trends, and

emerging technologies.

 Solid understanding of the full mobile application development life cycle.

 Must have good analytical, debugging, and problem-solving skills.

 Self-starter having the ability to independently acquire the knowledge required in

succeeding his job.

 Good communication skills. Should be able to discuss requirement for stake holders

like, Product Owner and other Business stakeholders.

 Proficient with Swift 4 above.

 Strong understanding of MVVM Architecture and should be able to demonstrate

working experience.

 Strong knowledge of Design patterns.

 Strong with Auto layout and Storyboard for proficient user interface creation.

 Experience with iOS frameworks such as Core Data, Core Animation, Core Graphics

and Core Text.

 Experience with Online/Offline storage, threading, and performance tuning.

 Familiarity with RESTful APIs to connect iOS applications to back-end services.

 Knowledge of UX standards.

 Should have experience with Unit Testing - XCunit and UITesting- XCUI.

 Understanding of Apples design principles and interface guidelines.

 Review code, follow best practices for coding guidelines.

 Proficient with writing reusable code.

 Familiarity with cloud message APIs and push notifications, social media integration,

and integration of analytics

 Knack for benchmarking and optimization  Proficient understanding of code versioning tools (Git, Swift Package Manager,

Cocoa Pods)

 Familiarity with continuous integration

 Knowledge of Appstore Deployment process/norms

 Good knowledge of Certificate and Profile creations

 Good knowledge of distribution builds for testing over TestFlight or similar

distribution tools

Your Roles and Responsibilities:

Business Development is a critical aspect of our platform business.

1. Actively seeking out new sales opportunities through cold calling, networking and social media.

2. Calling 65-70 leads everyday

3. Setting up meetings with potential clients (parents)

4. Generating Trial Classes - Pitch Parents to take PlanetSpark trial Classes

5. Negotiate/close deals and handle complaints or objections

6. Follow and achieve department’s sales goals on a monthly, quarterly and yearly basis (3L revenue per month) 7. “Go the extra mile” to drive sales

Mission Statement

1. In your training of 1st month, we shall actively probe you through the process using Training Decks, Live Experiences, Re-Training Programs that aims to give you an overall Learning experience along with you paid stipend along the journey.

2. We create career oritented BDT in this 1 month whose skill becomes unmatched across the sector.

3. You are required to use right sales strategy and accomplish 1 Lac of revenue in the training period, hence making a way to achieve License to Sell (L-2-S)

4. You will be entitled for training stipend of INR. 21428. In-office attendance of 90% is mandatory in 1month of training

5. Post 1L Revenue achievement, you will be entitled for below

US/ Canada Shift (8:00 pm to 5:00am) - INR 7.23 LPA (4.83 Fixed + 2.4 LPA Variable)

What are we looking for?

1. Proficiency in English

2. Thorough understanding of marketing and negotiating techniques

3. Fast learner and passion for sales

4. Self-motivated with a results-driven approach

5. Proven experience in sale or relevant role is a plus

6. A friendly and energetic personality with customer service focus

Criteria

1. Willing to work 5 days in a week in a fast paced startup

2. Ready to work from Office and join immediately.

What are the behavioral attributes that we are looking for?

- A keen desire to bring growth for a fast-growing Series B funded startup

- An apparent Founder's mindset

- The candidates should be able to work in a high paced ever-changing digital environment. The role will require you to be resourceful, proactive and an expert communicator. In turn it offers immense learning and growth.

- Don't forget to carry along a dash of humor. It never hurts. And we are fun loving people

• Gathering information and documentation from clients
• Helping clients fill out immigration application forms
• Drafting submission letters
• Reviewing all documents to ensure they are accurate and meet government requirements
• Ensuring that deadlines are met
• Tracking the status of each application and keeping clients updated