1. Lead Nurturing and Qualification
- Engage with inbound leads from various channels such as website inquiries, social media, email campaigns, and referrals.
- Qualify leads based on their business needs, project scope, and budget.
- Identify key decision-makers and establish rapport with them.
2. Proposal Creation and Customization
- Understand client requirements for website development and digital marketing services, such as SEO, PPC, social media marketing, or branding.
- Work with internal teams to craft customized proposals that outline strategies, deliverables, timelines, and costs.
- Clearly articulate the value proposition of the company’s services to address client pain points and goals.
3. Effective Sales Meetings and Pitches
- Conduct virtual or in-person meetings to present proposals, demonstrate capabilities, and address client queries.
- Build trust and establish the company as a strategic partner for the client’s digital transformation journey.
4. Negotiation and Deal Closure
- Negotiate contracts and pricing to create win-win solutions while ensuring alignment with the company’s profitability targets.
- Overcome objections and instill confidence in clients to proceed with the project.
- Ensure timely closure of deals to meet sales targets.
5. Sales Pipeline Management
- Maintain an updated CRM system with all sales activities, follow-ups, and client interactions.
- Monitor and manage the sales pipeline to ensure a steady flow of opportunities and closures.
6. Collaboration and Handover
- Work closely with the technical and project management teams to ensure smooth handover of new clients and alignment of deliverables.
- Ensure clients’ expectations are clearly communicated to internal teams for flawless execution.
7. Client Relationship Building
- Foster strong client relationships to encourage repeat business and referrals.
- Serve as a point of contact for clients during the onboarding phase and ensure a positive experience.
Shubham Vishwakarma
Full Stack Developer - Averlon
About Prathma Inopex Private Limited
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A Sales Executive, you are responsible for driving sales, acquiring new clients, and managing relationships within the construction,
industrial, and commercial sectors. This role requires strong technical knowledge of PEB solutions, excellent sales acumen, and the
ability to communicate the benefits of pre-engineered buildings to prospective clients.
Key Responsibilities:
1. Client Acquisition and Business Development:
o Identify and pursue new business opportunities in the construction, infrastructure, industrial, and commercial sectors
where PEB solutions are applicable.
o Build a strong pipeline of leads by engaging in market research, networking, and customer outreach.
o Develop and execute strategies to penetrate new markets and industries where PEB structures offer a competitive
advantage.
2. Sales Presentations and Product Knowledge:
o Present PEB solutions to potential clients, including architects, contractors, project developers, and business owners.
o Understand the client’s needs and propose tailored solutions that highlight the benefits of PEB in terms of cost savings,
time efficiency, and structural flexibility.
o Keep up-to-date with product offerings, technical specifications, industry trends, and competitor offerings to provide
knowledgeable and professional sales consultations.
3. Relationship Management:
o Establish and maintain strong relationships with clients to encourage repeat business and long-term partnerships.
o Serve as the primary point of contact for client inquiries, concerns, and after-sales support.
o Coordinate with internal teams such as engineering, production, and project management to ensure timely delivery
and customer satisfaction.
4. Sales Targets and Reporting:
o Meet or exceed monthly and quarterly sales targets for PEB products and solutions.
o Prepare sales forecasts, budgets, and reports to present to the sales manager or senior leadership.
o Analyze sales performance data to identify trends and areas for improvement.
5. Proposal and Contract Management:
o Prepare and deliver accurate quotations, proposals, and tender submissions based on client requirements and project
specifications.
o Negotiate terms, pricing, and contracts to secure sales deals in line with company policies and profitability goals.
o Ensure proper documentation is completed and maintained for all sales transactions and client communications.
6. Market Analysis and Competitive Intelligence:
o Conduct market research to understand the competitive landscape, customer needs, and industry trends in the PEB
sector.
o Gather and analyze competitor information to develop strategies for gaining a competitive edge.
o Provide feedback to the product development and marketing teams on customer needs and market trends to influence
product innovation and marketing strategies.
7. Collaboration with Internal Teams:
o Work closely with the engineering and design teams to develop customized PEB solutions that meet the client’s specific
needs.
o Coordinate with the production team to ensure timely manufacturing and delivery of PEB components.
o Liaise with the project management team to ensure smooth project execution, from contract signing to building
erection.
8. Customer Satisfaction and Post-Sales Support:
o Ensure client satisfaction by providing ongoing support and addressing any issues related to product quality or delivery
timelines.
o Follow up with clients post-project completion to assess satisfaction and explore additional sales opportunities.
Qualifications and Skills:
Education: Bachelor’s degree in Civil Engineering, Mechanical Engineering, Business, or a related field. Engineering
knowledge is a plus, given the technical nature of PEB products.
Experience: 2-5 years of sales experience, preferably in the construction, steel, or PEB industry.
Certifications (optional): Sales certifications or training in technical sales may be an advantage.
Technical Skills:
o Basic understanding of structural engineering, steel fabrication, and construction processes.
o Proficiency in using CRM software, Microsoft Office, and sales management tools.
Sales Skills:
o Strong sales, negotiation, and presentation skills.
o Ability to understand and communicate technical product details to clients.
o Proven track record of meeting or exceeding sales targets.
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o Excellent communication and interpersonal skills.
o Self-motivated and goal-oriented, with a proactive approach to sales.
o Strong problem-solving skills and the ability to handle complex client needs.
o Ability to work both independently and as part of a team.
Key Performance Indicators (KPIs):
Achievement of monthly and quarterly sales targets.
Number of new clients acquired.
Client retention and repeat business rates.
Accuracy and timeliness of proposals and quotations.
Customer satisfaction and post-sales support.
Work Environment:
The role may require frequent travel to meet clients, visit project sites, and attend industry events.
A combination of office work (for proposal generation, reporting, and internal meetings) and fieldwork (client meetings,
presentations, site visits).
The Sales Executive plays a vital role in driving business growth by promoting innovative steel building solutions that are faster,
more economical, and more flexible than traditional construction methods. This position requires a balance of technical
understanding and sales expertise to effectively communicate the value of PEBs to prospective clients.
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Full Stack Developer - Averlon