Business Developer

We are seeking a creative and results-driven Digital Marketing Executive to join our team at Xtep India. The ideal candidate will lead efforts to enhance our brand's visibility, drive engagement across social media platforms, and increase traffic and reach for our Direct-to-Consumer (D2C) website. This role involves planning, executing, and analyzing various digital marketing strategies to build brand awareness and connect with our target audience effectively in the digital world.

Key Responsibilities:

1.   Social Media Management:

o Develop and implement a comprehensive social media strategy to increase brand visibility and engagement across platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube).

o Create, schedule, and manage compelling content, including text, images, videos, and infographics.

o Monitor social media trends, audience behavior, and competitive activities to refine strategies.

o Respond to comments, messages, and queries promptly to foster community engagement.

2.   Brand Awareness & Building:

o Plan and execute campaigns that position Xtep India as a leading brand in the sportswear industry.

o Collaborate with creative teams to design impactful visual and written content that aligns with brand guidelines.

o Partner with influencers and bloggers to amplify the brand’s reach.

o Ensure consistent brand messaging across all digital platforms.

3.   D2C Website Marketing:

o Develop strategies to drive organic and paid traffic to the D2C website.

o Optimize the website for SEO, including keyword research, meta tags, and on-page optimization.

o Execute email marketing campaigns to retain and engage customers.

o Monitor website analytics and make data-driven recommendations to improve conversion rates.

4.   Content Marketing:

o Collaborate with content creators to produce blogs, videos, and other materials that resonate with the target audience.

o Ensure content aligns with SEO best practices to increase discoverability.

5.   Analytics & Reporting:

o Monitor and report on key performance metrics across all digital channels.

o Provide insights and recommendations to improve future campaigns.

o Stay updated on industry trends, emerging platforms, and new digital tools.

6.   Cross-Functional Collaboration:

o Work closely with the marketing, sales, and product teams to ensure cohesive brand messaging and integrated campaigns.

Requirements:

·    Bachelor’s degree in marketing, Digital Media, Communications, or a related field.

·    Proven experience in digital marketing, preferably in the retail or sportswear industry.

·    Strong understanding of social media platforms, SEO, and performance marketing.

·    Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and social media scheduling tools.

·    Excellent communication, creative thinking, and problem-solving skills.

·    Ability to work in a fast-paced environment and manage multiple projects simultaneously.

·    Knowledge of the sportswear market and passion for fitness or sports is a plus.

Please find the below JD Cisco Engineer(N+C)+Cisco Engg (R&S)+SdWan

 Up to 10 years of hands-on experience in managing LAN,  WAN, SDWAN, DC Networking, WiFi.

 •  Strong understanding of TCP/IP, routing protocols, L2/L3 switches, Wi-Fi 802.11 and SD-WAN networks experience.

 •  Experience in Implementation and Troubleshooting of  Wireless controller, Access Points, 802.1x, Wi-Fi protocols (802.11a/b/g/n/ae/ac)

 •   Good understanding of VLAN, VTP, DTP, 802.1Q trunk, STP, MSTP, ACL, SNMP config.

 •  Experience of working on Routers and Switches (Cisco ASR, ISR , Catalyst, Nexus )

 •  Experience in configuring and troubleshooting BGP, OSPF, IS-IS, EIGRP and static routes.

 •  Experience in configuring and troubleshooting STP, MSTP, RSTP, VSTP, HSRP, DHCP.

 •  Should have experience of configuration and management of Cisco viptela SDWAN solution.

 •  Prior experience in Implementation and migration projects involving above-mentioned technologies is mandatory.

 •  Strong troubleshooting and problem-solving skills.

 •  Positive, communicative, and customer-oriented attitude.

Experience required:

• Experience in developing enterprise wide web-based n-Tier applications using Microsoft and JavaScript technology stack.
• Fluent knowledge and hands-on experience in C# ASP.Net WebAPI with .Net Core/ .Net 5+, Angular (4/5+) with TypeScript, Angular Material, CSS, HTML 5, Bootstrap.
• Knowledge of nHibernate, IoC Containers, any SQL DB and any NoSQL DB would be an added advantage.
• Having experience in container technology (Kubernetes/Dockers) and microservices implementation would be an added advantage.
• Hands on experience in unit testing using tools like xUnit and mocking framework etc. CI/CD process are an added advantage
• Good knowledge and experience of OOAD, SOA and RESTful based patterns and implementation.
• Good understanding of Design patterns and their implementation
• Should be able to work independently with new technologies
• You may reach us 

We are looking for someone who is enthusiastic about community , influencer marketing and looking to kick start career in the start up domain.

1. influencer marketing
2. onboarding creators through various social media platforms such as instagram etc.
3. Must have great communication skills and ready to work in a fast paced environment.
4. Ability to connect with various influencers through telegram/whatsapp etc.

ESPORTS PROJECT MANAGER

Tesseract Esports is seeking a talented, enthusiastic and highly organized Esports Project Manager to join our team. As a successful hire for this role, you should be a strong communicator, have a passion for planning and organizing and enjoy working inside a flexible team-oriented environment. You should be well versed in project management styles, methodologies and processes. Tenacity, self-direction and follow-up skills are a must as well as the ability to anticipate issues and find effective solutions.

As a Esports Project Manager, you will lead and take part in developing, implementing, executing and reporting on different esports initiatives and projects. You will work closely with internal cross functional teams like league operations, production, creative, marketing as well as external partners, clients and vendors to ensure success of all our projects and programs.

About Tesseract Esports

Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.

We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.

Responsibilities & Duties

• Define project objectives, schedules, resource requirements, budget, and deliverables for different projects and programs in support of business goals.
• Lead and execute all tactical project management aspects of different esports programs and projects to expand our brand and viewership goals.
• Be responsible for creation and distribution of complete project plans, related documentation, and reporting requirements to all project stakeholders, internal teams and client personnel.
• Deliver and develop status frequency, and deliver progress reports, proposals, and requirements documentation, along with risks, contingency plans, and roadblocks to project stakeholders and leadership.
• Manage project expectations, timelines, milestones and deliverables.
• Conduct post mortems and create recommendation reports based on detailed project analysis.
• Provide regular insights and updates on the regional market development and eco-system, team/player sentiment, business opportunities and other relevant key data
• Develop best practices and tools for project execution and management.
• Act as key contact between internal departments and regional teams for successful execution of the project and meeting all deliverable timelines.
• Act as the primary contact for day to day information and updates for partners and client personnel.
• Control, coordinate and follow-up on recurrent tasks, assignments and deliverables of various internal departments working on the project.
• Track and analyze measurable criteria and KPIs to evaluate progress towards project objectives and develop business review and improvement reports.
• Assist different departmental leads to execute all program/project operations and marketing efforts (supervising and ensuring projects are moving forward in accordance with plans).

Qualifications (Required)

• Bachelor’s degree or relevant experience (project management, business management, event management marketing, sports industries, marketing, communications).
• 2 + years of relevant working experience in esports, gaming, entertainment or traditional sports programs.
• Have a deep comprehension of the various components that make up an esports program and be conversationally adept in them including broadcast production, player and team management, brand management, event management, content development, competitive structure and rulesets.
• Experience in organizing esports and/or digital content planning, productions and broadcast/distribution to drive viewership.
• Strong project management skills with ability to drive planning, schedules, budgeting, resource management, collaboration and status reporting.
• Passionate about gaming and esports, having a strong understanding of both gaming and cultural nuances in South and Southeast Asia.
• Knowledge of different project management methodologies like Waterfall, Agile, Scrum etc.
• Strong written, verbal and interpersonal communication skills.
• Proven ability to create, organize, prioritize, and execute tasks in a high-pressure environment.
• Demonstrate ability to keep a project team focused and on track in a fast-paced environment.
• Developed documentation skills showcasing ability to organize information in a clear and concise manner for varying audiences.
• A strategic thinker with the ability to conceptualize broadly across various solutions, yet enjoys operating at a hands-on level.
• Excellent presentation skills. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning and sharing with senior leadership.
• Strong influencing skills and ability to communicate effectively with different internal departments, teams and clients.

Qualifications (Preferred)

• Experience working as a project manager in the esports industry.
• Regional experience working across different countries/markets across South Asia, Southeast Asia and The Middle-East. Also preferred is market sensitivity, cultural curiosity and understanding differences in localization etc.
• Demonstrable track record of defining strategies in esports, entertainment or traditional sports industries.