Business Developer

What you’ll do:

➡️ Counsel students and parents on academic programs

➡️ Handle inbound inquiries and make outbound follow-ups

➡️ Understand learner needs and recommend suitable programs

➡️ Schedule demos, counselling sessions, and ensure timely responses

➡️ Build long-term relationships with prospective learners

What we’re looking for:

➡️ Experience in admissions counselling, EdTech, or higher education

➡️ Strong communication & consultative selling skills

➡️ Comfort with calls, follow-ups, and lead conversion

➡️ Student-first mindset with empathy and ownership

Head – Offline Marketing, Business Development & Branding

Location: Delhi

Reports To: CEO / CMO / Business Head

Experience: 12–18 years

Department: Marketing & Business Development

Industry: Healthcare & Wellness, Retail, Hospitality etc.

Job Summary:

We are looking for a visionary and execution-driven professional to lead our Offline Marketing, Business Development, and Branding initiatives across regions. This multifaceted leadership role combines strategic offline branding, business growth via partnerships and sales enablement, and improving the physical aesthetic appeal of our assets (studio, outstation events etc). The ideal candidate will be responsible for driving footfalls, revenue, brand visibility, and a superior on-ground client experience.

Key Responsibilities:

1. Offline Marketing Strategy & Execution:

• Lead all traditional marketing activities including print, outdoor, radio, in-store branding, and event sponsorships.
• Plan and implement ATL & BTL campaigns to increase visibility and foot traffic.
• Manage geo-targeted campaigns based on regional demand and client profiles.

2. Business Development:

• Identify and develop strategic B2B partnerships, alliances, and business opportunities.
• Collaborate with sales teams to generate leads and support local revenue goals.
• Support new market entry and studio openings with local marketing and branding plans.

3. Branding & On-ground Experience:

• Lead branding projects across physical locations (in studio, public spaces, malls, etc.).
• Improve visual merchandising, signage, landscape branding, lighting, and brand touchpoints.
• Work with designers, architects, and vendors to ensure high-impact physical brand presence.

4. Vendor, Agency & Stakeholder Management:

• Collaborate with creative agencies, event partners, and media buying agencies for campaign rollouts.
• Source and manage vendors for branding materials and execution.
• Liaise with internal stakeholders including operations, facilities, and design teams.

5. Budget & Performance Management:

• Own and manage marketing and branding budgets.
• Track KPIs for marketing campaigns (footfall, leads, brand recall), BD initiatives (partnerships, conversions), and branding impact (customer feedback, visual standards).
• Provide regular reports and insights to leadership.

Key Skills & Competencies:

• Strategic thinking with hands-on execution ability.
• Deep understanding of offline marketing channels and consumer behavior.
• Strong sense of design, branding, and attention to detail.
• Business acumen and proven success in driving partnerships or sales enablement.
• Excellent leadership, project management, and vendor negotiation skills.
• Willingness to travel as required.

Educational Qualifications:

• MBA/PGDM in Marketing, Business, or related field.

Location: GK1

Package: 12L plus incentives

As a Mobile Software Developer your primary objective will be to design and build mobile applications for iOS platforms while actively participating in application design discussions and decisions. You will be an integral part of the development and maintenance of numerous cutting edge mobile applications. You'll utilize your expertise and your familiarity with iOS and XCode. Additionally, experience with Agile or XP methodologies or related iterative development processes will be necessary to hit the ground running and make an immediate impact. You will also utilize your knowledge of Software Development Lifecycle Tools - source control (Git, SourceTree, SVN), issue tracking, and web service integration (REST, JSON and HTTP).

Our organization moves at light speed, so the ability to work with minimal supervision while delivering excellent results will be a priority. Strong communication and information gathering skills are required to capture and interpret business and functional requirements, fill in the gaps intelligently, interpolate designs and functionality as necessary, and identify opportunities for process improvements/efficiencies. This is your opportunity to work with our talented team to design and build the next generation of our mobile applications and server backend.

RESPONSIBILITIES

• Design and build advanced applications for iOS platforms communicating with our servers
• Collaborate with cross-functional teams to define, design, and ship new features
• Unit-test code for robustness, including edge cases, usability, and general reliability
• Work on bug fixing and improving application performance and maintenance
• Continuously discover, evaluate, and implement new technologies to maximize development efficiency

Requirement :

• 8+ years of experience in Software Development, design, implementation web applications (i.e. having an architectural sense)
• Hands-on analysis, design, and implementation of microservices based applications, .Net Core, Angular, React, Web API, Entity Framework, JavaScript, SQL Server.
• Must have exposure in website development using Angular/React
• Knowledge on Docker, Kubernet
• Hands-on experience working in Azure.
• Hands-on SOLID principles & architectural design patterns
• MS-SQL server knowledge
• Experience in Application Security and Performance tuning.
• Good to have experience in creating automated build and test environments / CICD/ DevOps
• Experience in defining and implementing Hybrid scenarios with workloads shared across on-premise and public cloud using zero trust approach.
• Highly effective team-working skills, with an established track record in building teams at all technical levels
• Research-oriented, flexible, open to change, and adapt quickly.
• Passionate to work on mission-critical tasks and solve real-world problems
• Healthcare Domain knowledge is a big plus

Responsibilities :

• Analysis, design, and implementation of microservices based applications using Microsoft and cloud technology stack.
• Understand the benefits of the various tech-stacks and accurately suggest the use of the appropriate technology for the applications.
• Develop future-ready solutions/PoCs and train the developers.
• Provide technical direction & solutions to the development team.
• Establish effective controls for processes (tech standards, code review, release management) and functions performed by the team.
• Effectively work with internal IT teams to help establish the necessary infrastructure for the platform appropriate for business volumes.
• Effectively work on multiple, parallel projects using exceptional organizational and time management techniques to successfully complete tasks in a timely manner

Key responsibilities: 

1. Define the overall content roadmap for AyurVAID across social media, website, and other communication channels, along with leadership 

1. Deliver high quality content on diseases, treatments, blogposts, FAQs etc. by conducting secondary research, AyurVAID case reports, discussions with Physicians and reviewing clinical textbooks 

1. Manage a team of content writers to ensure high productivity and quality outputs 

1. Set up an AyurVAID community (online) to engage on healthcare queries, sharing information, webinars, podcasts on regular basis on various topics 

1. Ensure patient testimonials (video) are scripted appropriately and edited by video editors 

1. Overall ownership of content generated for AyurVAID across channels 

Expereince : 2-4 yrs experience

• Experience in woocommerce customization
• Experience in theme and plugin customization
• Knowledge of Jquery & Javascript is an added advantage.
• Hands on experience with any E-commerce website will be an advantage

• understanding of the front-end and back-end processes;
• ability to work with HTML / CSS;
• ability to work with databases;
• understanding of programming templates and architecture design guidelines;
• profiling and optimizing applications.