Business Analyst - Salesforce

At Better, we are working hard to be the world's most loved skill learning platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion. As an early team member, you get to shape the direction of our products, company culture, hiring & product engineering practices.

-Kunal Sarkar (kunal) was recently Founder & CEO @ Lumosity, a global brain training product & is based in San Francisco. He is passionate about edtech & the holistic learning space.

We want to recreate the magic, and build the same customer obsession & product culture here. What is it like working at Better?http://bit.ly/3rjTllO"> Find out more on what we love, how we build products & books we dig.

Brand:http://pixical.com"> pixical.com

• Better Ed is backed by a top-tier VC firm.

About the role

• Own and drive a full-funnel global paid media strategy. You’ll define and shape our paid acquisition strategy, driving acquisition and assessing the full-funnel impact of our paid channels on activation, conversion, and retention.
• Experiment and test campaigns. You’ll design and execute on testing roadmaps to evolve new campaign strategies, measuring performance to achieve maximum returns in any paid spend.
• Analyze, assess performance, and iterate. You’ll analyze performance results, and make recommendations for decisions across spend, targeting, bidding, creative, landing pages, and more.
• Partner and collaborate cross-functionally. You are highly collaborative in your approach, and work closely with your counterparts across design, engineering, growth, and product.
• Be a leader in your craft. You’ll stay abreast of industry best practices, channels, strategies, and identify new opportunities for growth.
• As the senior most member of the Marketing and Growth team, you'll be expected to setup repeatable processes and helping us scale the function as we grow
• Problem solve some of the best consumer marketing problems on a global scale

What are we looking for?

• 5+ years working in the marketing or growth function, preferably in a startup.
• Proven experience in managing paid digital campaigns. You have a solid understanding of performance marketing, conversion, and customer acquisition.
• Hands on experience in Google Adwords and Display/Social ads is a must. Expertise in one of them is a pre-requisite.
• Experience in subscription businesses is a bonus (Free to Paid, Recurring constructs). Also, experience in web based marketing (we use app mostly for engagement, and most of our customers convert on the web - both desktop & mweb)
• You are a self-starter and can make decisions on your feet with minimal supervision, end-to-end ownership to drive outcomes.
• You possess deep customer empathy and love getting your hands dirty with data
• We are location agnostic, but in the same time zone (India). We have a small garden office @ Jayanagar, Bangalore (home to some of the best dosas in India) to jam together on anything that requires space.
• You are somebody who shares the same http://bit.ly/3rjTllO">ethos.

Bonus.

• You have interests outside work, in art, music, cooking, dance or any other similar skill.

• An initial 30 min call to understand each other at a high level.
• Work on a case study or assignment together to ensure a good match.

- Coordinate project management activities, projects, people, communications

- Handle customer communications through emails, tickets and conference calls

- Serve as the project coordinator, maintaining timelines and ensuring accurate delivery dates.

- Supervise current projects and coordinate all team members to keep workflow on track

- Monitor and report on the progress of project to all stakeholders especially our customers

- Coordinate project schedules, resources, equipment and information for internal teams

- Act as the main point of contact and communicate project status to all stakeholders

- Organize, attend, and participate in stakeholder meetings

- Document meeting notes and follow up on action items and decisions from meetings

- Organize and maintain project materials such as documents, designs etc

- Provide operational support as needed

This is what you need to qualify:

- Proven 1 year work experience as a Project Coordinator or similar role in Information Technology (IT) related projects

- Outstanding communication and interpersonal skills.

- Basic understanding of Information Technology concepts required. Intermediate knowledge of IT hardware, software, and networking beneficial.

- Strong client-facing and teamwork skills.

- Excellent organizational and time-management skills.

- Attention to detail and strong work ethics

About Plum

We are making health insurance - simple, accessible and affordable. Hundreds of businesses of all sizes from startups to large corporates trust Plum for their employee's health protection.

Healthcare in India is seeing a phenomenal shift. Healthcare cost is seeing an inflation that is three times the general inflation. Treatments of diseases including Covid-19 can wipe out entire household savings. Majority of Indians won't be able to afford a health insurance on their own. As many as 600mn Indians would depend on employer-sponsored insurance.

Enter Plum. Plum is re-imagining the health insurance stack, and accelerating the penetration of health insurance in India to 100%. Plum has forged new underwriting and fraud detection algorithms to enable companies as small as 2 to benefit from a group insurance. The platform enables realtime insurance design & pricing to enable companies to buy insurance in 3-clicks. And offers employees a hassle-free claims experience through an integrated digital process.

Plum is backed by leading global investors including Tiger Global, Sequoia Capital, Tanglin Ventures and Incubate Fund (read more https://www.plumhq.com/blog/plum-series-a-funding">here)

Having found exceptional product/market fit, we’re in the midst of transitioning from 'start-up' to ‘scale-up’, and looking for frontend engineers in React to help us scale Plum.

You will have a direct impact on the customer experience through the design and implementation of new features and functionalities in our product. You'll work as part of a small but rapidly growing high-energy team delivering incredible, creative improvements to our product. You'll be in charge of reviewing the implementation of applications following code standards and style guides.

• Push things over the line, ship awesome features, and delight customers
• Spec, build, test, and deliver new features while improving the performance and quality of the product.
• Building reusable components and front-end libraries for future use
• Translating designs and wireframes into high quality code Solve complex CSS, HTML, and User Interface compatibility issues across browsers.
• Implement front-end development workflows: build systems, dependency management, quality checkers (linting), etc.

• 5+ years of hands-on experience building web applications with React or similar framework.
• Understanding of chakra is a plus, not mandatory. 
• Comfortable with Responsive Web Development and with a strong product design sensibilities and has an obsessive attention to detail.
• Write testable, maintainable code that's easy to understand.
• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model.
• Strong sense of ownership and integrity demonstrated through clear communication and collaboration.
• Having experience with building and maintaining an open source project or design library is a plus.

• Strong knowledge of MERN stack (MongoDB, Express JS, React JS, Node JS, HTML5, CSS3, jQuery, Bootstrap, SASS)
• You will also need to interact with mysql databases.
• Develop user interfaces for modern rich internet applications with the latest front-end technologies
• Should have knowledge of of consuming and creating APIs
• Developing features to enhance the user experience.
• Should have excellent in-depth knowledge of Nodejs and MongoDB
• Hands-on experience working with Object-Oriented JavaScript (OOJS), JavaScript libraries, and their practical uses in building complex interactive experiences
• Building reusable code for future use