Business Analyst

About EcoSoap

EcoSoap is a nonprofit organization on a mission to upcycle soap scrap and manufacturing waste from industrial soap producers into affordable bars for the world's most underserved communities. By partnering directly with manufacturers, we transform what would otherwise be waste into a life-saving resource — delivering hygiene access to bottom-of-the-pyramid populations across the developing world and preventing the spread of disease at scale.

As we scale our impact, we are seeking a bold, data-driven storyteller to lead our content marketing strategy and bring the EcoSoap mission to life across every channel.

Role Overview

The Senior Content Marketing Manager will own EcoSoap's content ecosystem — building and executing a multi-channel strategy that drives awareness, deepens donor and partner engagement, and amplifies mission-driven storytelling. This role functions as approximately 80% of our marketing team, meaning the right candidate is a self-motivated, self-starting operator who can move seamlessly from strategy to execution without relying on supporting teams or hand-offs.

This person will be as comfortable analyzing a HubSpot dashboard as they are scripting a 60-second reel or crafting a long-form impact report. A strong command of Claude, Zapier, and HubSpot is essential — as is the ability to design and deploy AI agents, automated workflows, and agentic systems that scale content operations independently.

Key Responsibilities

Content Strategy & Production

• Develop and own a comprehensive content calendar spanning short-form and long-form formats, video, blog, email, and web copy.
• Write, edit, and oversee production of compelling content including impact stories, donor newsletters, campaign pages, whitepapers, and social media assets.
• Direct video content strategy — from concept and scripting through production briefs and post-production review.
• Maintain brand voice consistency across all content and channels, evolving guidelines as the organization grows.
• Collaborate with program, partnerships, and fundraising teams to surface authentic stories from the field.

Audience Segmentation & CRM

• Build and maintain audience segmentation frameworks to tailor content across donor types, corporate partners, volunteers, and beneficiary communities.
• Leverage HubSpot to manage audience lists, automate content journeys, and track engagement across the funnel.
• Use Zapier to build and maintain automation workflows that connect content publishing, lead capture, CRM updates, and reporting.
• Develop personalized content experiences for key audience segments, driving measurable improvements in open rates, click-throughs, and conversions.

Data, Analytics & Optimization

• Own content performance reporting — translate data from HubSpot, Google Analytics, and social platforms into actionable insights and strategic recommendations.
• Establish KPIs for all content initiatives; conduct regular audits and present findings to marketing leadership.
• Apply A/B testing methodologies to optimize headlines, CTAs, send times, and content formats.
• Use Claude and other AI tools to accelerate content research, drafting, and analysis workflows while maintaining quality and authenticity.

Digital & Web

• Oversee website content strategy and manage updates in collaboration with the web/design team.
• Optimize content for SEO, ensuring pages and blog posts rank for mission-aligned search terms.
• Manage editorial workflows from ideation to publication, including external contributors and agency partners.

Paid Advertising (Preferred)

• Independently plan and execute paid content amplification strategies across Meta, Google, and LinkedIn.
• Own audience targeting, creative testing, and budget management end-to-end.
• Analyze paid content performance and iterate on creative strategy based on results.

Required Qualifications

• 6+ years of experience in content marketing, editorial, or brand communications.
• Demonstrated expertise across content formats: short-form social, long-form editorial, blog, email, video scripts, and web copy.
• Proficiency in HubSpot (CRM, email marketing, reporting dashboards, and workflow automation).
• Hands-on experience using Claude (Anthropic) for content strategy, drafting, research, and workflow acceleration.
• Demonstrated ability to build AI agents, automated workflows, and agentic systems using Claude, Zapier, and related tools.
• Working knowledge of Zapier for building and maintaining multi-step automation workflows.
• Strong data literacy: ability to read analytics, identify trends, generate insights, and translate them into content strategy.
• Experience with audience segmentation and persona-driven content planning.
• Exceptional writing and editing skills with a keen eye for mission-driven storytelling.
• Proven self-starter with the ability to own strategy and execution independently — comfortable operating as the primary driver of marketing with minimal organizational support.
• Strong project management skills; ability to prioritize and manage multiple workstreams without direction.

Preferred Qualifications

• Experience in nonprofit, social enterprise, or NGO marketing environments.
• Background in Fast-Moving Consumer Goods (FMCG) or consumer packaged goods (CPG) marketing.
• Experience managing or collaborating on paid social and search advertising campaigns.
• Familiarity with Google Analytics 4, Looker Studio, or comparable analytics platforms.
• Video production or direction experience (in-house or agency collaboration).
• SEO strategy and keyword research proficiency.
• Experience working with international or cross-cultural audiences.

Tools & Technology

The following tools are central to this role. Candidates must demonstrate working proficiency:

Tool

Level

Primary Use

Claude (Anthropic)

Required

Content drafting, research synthesis, AI agent & workflow design

HubSpot

Required

CRM, email automation, segmentation, analytics & reporting

Zapier

Required

Agentic workflow orchestration, cross-platform automation

Google Analytics 4

Required

Traffic analysis, content performance, audience insights

Social Media Platforms

Required

Content publishing, scheduling, community engagement

Meta/Google Ads

Preferred

Paid content amplification, audience targeting

Canva / Adobe Creative Suite

Preferred

Visual content creation and design collaboration

What We Offer

• Competitive nonprofit salary commensurate with experience.
• Mission-driven culture with genuine global impact — your work reaches communities in need worldwide.
• Fully remote position.
• Opportunity to build and own a content function at a pivotal stage of organizational growth — significant autonomy and ownership.
• Lean, collaborative team that values creativity, data, and purpose equally.
• Professional development support including tool training and conference opportunities.

How to Apply

Submit your resume, a cover letter describing your experience with the required tools (Claude, HubSpot, Zapier), and two content samples that demonstrate your range — one short-form and one long-form piece.

Applications that include a brief note on how you have used AI tools to enhance (not replace) your content work will be given priority consideration.

EcoSoap is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Field Deployment Engineer (Customer Integrations)

Location: Bangalore

Experience: 2–5 years

Type: Full-time | On-site

Why this role exists

Most enterprise AI deployments fail not because the tech doesn’t work—but because they never go live fast enough.

We are solving that.

This role exists to ensure that every signed deal becomes a live, production-grade deployment in weeks—not months.

What you’ll do

This is not a support or integration role.

You will operate like a Forward Deployed Engineer — owning delivery end-to-end.

1. Own deployments from SOW → go-live

• Deploy integrations across insurers like HDFC Life, SBI Life, ICICI Prudential Life Insurance
• Deliver first successful interaction within 15 days of SOW signature
• Work directly in live enterprise environments (not sandbox demos)

2. Reduce time-to-value aggressively

• Take deployment timelines from 90 days → 30 days within 6 months
• Identify bottlenecks across:
• APIs
• Data availability
• Customer dependencies
• Internal workflows
• Fix systems — don’t escalate problems

3. Build the integration playbook

• Standardize deployments across:
• Policy admin systems (LifeAsia, Ingenium)
• CRM platforms like Salesforce
• Telephony systems like Exotel
• Create reusable templates, connectors, and workflows
• Ensure every deployment becomes faster than the last

4. Work on real enterprise systems

• Active accounts include:
• Chola, Generali, TVS Finance, Home Credit, Brigade, DLF, Jaro, Delhivery
• Handle:
• Incomplete APIs
• Legacy systems
• Integration edge cases
• Own resolution end-to-end

5. Translate business → production systems

• Understand use cases like:
• Renewals / persistency
• Claims servicing
• Sales and onboarding workflows
• Convert requirements into:
• Working integrations
• Live agent workflows
• Production-ready systems

What success looks like

• Deployments go live in ≤ 15 days
• Time-to-first-interaction becomes predictable and repeatable
• Integration effort reduces with each new customer
• Customers see real value in weeks, not quarters

Who you are

• You have 2-5 years of experience building or integrating systems
• Comfortable working with APIs, CRMs, and backend systems
• You don’t wait for perfect specs — you figure things out and ship
• You think in systems and outcomes, not tickets
• You are comfortable being customer-facing and accountable

What will make you stand out

• Experience with enterprise systems (insurance / fintech / CRM)
• Built integrations across multiple systems
• Reduced deployment timelines in previous roles
• Can debug across layers: API → infra → workflow → user experience

Why join

• You will work on real enterprise deployments from Day 1
• Your work directly impacts revenue realization and go-live success
• You will help build the deployment engine of an AI company

Good experience in programming Microsoft C# (preferred) and/or Visual Basic.NET, ADO.Net, and ASP.Net 2.0, .Net 4.5 framework or .net core 2.1 and above
Must have experience In SQL and Agile/Scrum

Nice to have experience in AWS or Azure

Responsibilities:

• Work with development teams and product managers to ideate scalable software solutions
• Design client-side and server-side architecture
• Design, develop and manage well-functioning databases and applications
• Develop web applications implementing MVT architecture using Django web application frameworks
• Write effective APIs using industry standard design patterns
• Manage the complete software development process from conception to deployment
• Maintaining and upgrading the software following deployment
• Should be able to visualize a proposed system and be able to build it
• Development of applications leveraging Django/Flask based REST APIs

• Work with server-side technologies including databases and MVC/MVT patterns
• Maintain version control system such as GIT
• Should know all the phases of SDLC from requirement gathering to support and maintenance.

Requirements:

• 3-7 years provable experience as a Back End Developer
• Familiarity with common solution stacks 
• Strong understanding of algorithms, data structures and system design, for scale, performance and security
• Ability to develop back-end website applications
• Knowledge of middleware languages (Python – Flask/Django) and/or JavaScript framework like Node.js
• Familiarity with databases (RDBMS – MySQL/PostgreSQL, optionally NoSQL DBs like MongoDB), web servers (Apache) and UI/UX design
• Great attention to detail
• Organizational skills
• An analytical mind
• Degree in Computer Science or relevant field