Brand Alliances Manager (B2B Sales

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can

independently manage and execute the overall marketing function. This role requires a

strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal

teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand

building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organization.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 3–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Qualifications:

• Degree in Marketing, Business, Communications, IT, or a related field.

We are currently seeking a full stack software engineer that can architect, design, develop and test applications using the following technologies: React JS, Spring Boot and REST API

Responsibilities:

·      Architect and design scalable, resilient, and cost-effective solutions

·      Lead the engineering team on all design and development work.

·      Hands on with implementing solutions and functions which collaborates with AI/ML products.

·     Experience with system diagrams, technical specifications, implementation and support plans.

·      Can work in close association with team and communicate efficiently with senior management on various Tech development aspects.

Qualifications:

·      Bachelor's degree/Masters/MS in Computer Science, Information Technology or a related field..

·      8+ years of experience architecting and designing software solutions.

·      5+ years of experience using UI based technologies such as JavaScript/Typescript, React and/or Next JS

·      5+ years of development experience with Object Orientated Programming (e.g., Java, C++)

·      5+ years of experience with (CI/CD) and Agile methodology

·      5+ years of experience building large scale distributed applications.

·      Hands on experience developing custom file viewers.

·      Experience with web development frameworks, databases, and version control systems

·      Hands on experience with integrating the front end with the back end using REST API’s

We are seeking an experienced Senior API Developer specializing in C# .NET to join our innovative development team. The ideal candidate will have over 8 years of professional experience in API design and development, with a strong focus on creating scalable and efficient APIs. Expertise with Swagger/OpenAPI specifications is essential. This role offers the opportunity to contribute to exciting projects that are central to our company's success.

Key Responsibilities:

• API Design and Development: Develop, maintain, and enhance APIs using C# .NET to facilitate seamless communication between applications and services.
• Swagger/OpenAPI Documentation: Use Swagger/OpenAPI tools to create comprehensive documentation for APIs, ensuring they are well-defined and accessible.
• System Integration: Work on integrating APIs with various third-party services and internal applications.
• Performance Optimization: Analyze and improve API performance, scalability, and reliability.
• Collaboration: Collaborate with cross-functional teams including front-end developers, product managers, and QA testers to deliver high-quality solutions.
• Code Review and Mentorship: Participate in code reviews, provide feedback, and mentor junior developers to promote best practices.
• Troubleshooting: Diagnose and resolve technical issues related to APIs and backend services.
• Stay Current with Technology Trends: Keep up-to-date with the latest developments in C# .NET and API technologies to ensure the team uses the best tools and techniques.

Qualifications:

• Education: Bachelor's degree in Computer Science, Engineering, or a related field.
• Experience: Minimum of 8 years in API development with a focus on C# .NET.

Technical Skills:

• Proficient in C# .NET Framework/Core.
• Extensive experience with API design and RESTful services.
• Strong knowledge of Swagger/OpenAPI specifications.
• Familiarity with ASP.NET Web API and Entity Framework.
• Experience with version control systems like Git.
• Understanding of SQL Server and database design.

Soft Skills:

• Strong problem-solving abilities and analytical skills.
• Excellent communication and teamwork capabilities.
• Ability to work independently and manage multiple tasks effectively.

Preferred Qualifications:

• Experience with Azure Cloud Services.
• Familiarity with CI/CD pipelines using tools like Azure DevOps.

What We Offer:

• Competitive Salary: Based on experience and industry standards.
• Professional Growth: Opportunities for training, conferences, and career advancement.
• Flexible Work Arrangements: Options for remote work and flexible scheduling.

We are seeking a highly skilled and motivated Full Stack Developer to join our development team. You will be responsible for designing, developing, and maintaining web applications from concept to deployment. The ideal candidate possesses a strong understanding of both front-end and back-end technologies, and thrives in a collaborative, fast-paced environment.

Responsibilities

• Full Stack Development: Design, develop, and implement new features and functionalities for our web applications across the entire technology stack.
• Front-end Development: Build user-friendly and responsive interfaces using modern front-end frameworks and libraries (e.g., React, Angular, Vue.js).
• Back-end Development: Develop robust and scalable server-side logic using appropriate back-end technologies (e.g., Node.js, Python, Java, Ruby).
• Database Management: Design and manage databases, ensuring data integrity and efficiency.
• API Integration: Integrate with third-party APIs and services to enhance application functionality.
• Testing and Debugging: Write and execute unit tests and integration tests, and effectively identify and resolve bugs.
• Collaboration: Work closely with product managers, designers, and other developers to understand requirements and deliver high-quality solutions.
• Performance Optimization: Continuously improve application performance and scalability.
• Stay Current: Keep abreast of emerging technologies and industry best practices.

Technical Experience :

- Net development work experience

- Proficiency in NET Development with Asp.net and MVC.

- Strong object-oriented programming OOPS design skills, SOLID principles and proficiency in software design patterns

- Experience in database MS SQL Server.

- Experience with version control systems GitHub and Bitbuck

Professional Attributes :

1.Should have good communication Skills

2.Should be good team player

3.Should be able to work independently and under pressure

4.Should have good logical and analytical thinking

We are looking for a Mobile App Developer for one of the leading TMT bar manufacturers and exporters in India.

Please find below details for your reference :-

Role - Mobile App Developer

Exp - 3 to 8 years

Job Location - Kolkata

About the Company :-

Our Client is one of the leading TMT bar manufacturer and exporter in India. It is a well known group that achieves a turn over of 3000 Cr per annum. The group is setting a construction & architecture oriented omni channel B2B & B2C platform.

Roles & Responsibilities:

- 3-7 yrs of experience in developing new features and user interfaces from wireframe models.

- Ensuring the best performance and user experience of the application

- Fixing bugs and performance problems

- Writing clean, readable, and testable code

- Cooperating with back-end developers, designers, and the rest of the team to deliver well-architected and high-quality solutions

- Complete knowledge of the Uploading app on google play store and Apple app store

- Through analytical skills to Recommend system solutions by comparing advantages and disadvantages of custom development and purchase alternatives.

Requirements :-

- Extensive knowledge about mobile app development. This includes the whole process, from the first line of code to publishing in the store(s)

- Deep knowledge of Kotlin, Flutter,Android, iOS, etc.

- Proficiency with writing automated tests. depending on the libraries you use to test

- Familiarity with RESTful APIs and mobile libraries for networking

- Experience with profiling and debugging mobile applications

- Strong knowledge of architectural patterns - MVP, MVC, MVVM, and Clean Architecture and the ability to choose the best solution for the app

- Familiarity with Git

- Familiarity with push notifications

- Understanding mobile app design guidelines on each platform and being aware of their differences

- Proficiency in Kotlin/Java/Swift/Flutter/Dart

Requirements:

• 10+ years of software development experience in java.
• Knowledge of multiple front-end languages and libraries (e. g. HTML/ CSS, JavaScript/Typescript, XML, jQuery)
• Familiarity with RESTful APIs.
• Experience with Micro Services based architecture
• Experience with Angular 5 Angular 8 and/or experience with React JS
• Strong debugging/troubleshooting skills.
• Good understanding of SDLC, Agile methodologies
• Proven experience as a Full Stack Developer.
• Experience developing desktop and mobile applications
• Familiarity with common stacks Knowledge of multiple back-end languages (e. g. C#, Java, Python) and JavaScript frameworks (e. g. Angular, React, Node.js )Familiarity with Docker and Kubernetes
• Familiarity with databases (e. g. MySQL, PostgreSQL), web servers (e. g. Tomcat, Apache).
• Excellent communication and ability to lead a 5-10 member team

Responsibilities:

• Responsible for the entire development process for the Internal IP (e.g. Quality Fusion)
• Work with development teams and product managers to ideate software solutions
• Analyzing user requirements, envisioning system features and functionality.
• Design, build, and maintain efficient, reusable, and reliable codes by setting expectations and features priorities throughout the development life cycle.
• Working with Senior leadership and stakeholders to present ideas and solutions
• Design client-side and server-side architecture
• Build the front-end of applications through appealing visual design
• Develop and manage well-functioning databases and applications
• Write effective APIsTest software to ensure responsiveness and efficiency in troubleshooting, debug and upgrade software
• Create security and data protection settings.

We are building a global content marketplace that brings companies and content

creators together to scale up content creation processes across 50+ content verticals and 150+ industries. Over the past 2.5 years, we’ve worked with companies like India Today, Amazon India, Adobe, Swiggy, Dunzo, Businessworld, Paisabazaar, IndiGo Airlines, Apollo Hospitals, Infoedge, Times Group, Digit, BookMyShow, UpGrad, Yulu, YourStory, and 350+ other brands.
Our mission is to become the world’s largest content creation and distribution platform for all kinds of content creators and brands.

Our Team

We are a 25+ member company and is scaling up rapidly in both team size and our ambition.

If we were to define the kind of people and the culture we have, it would be -

a) Individuals with an Extreme Sense of Passion About Work

b) Individuals with Strong Customer and Creator Obsession

c) Individuals with Extraordinary Hustle, Perseverance & Ambition

We are on the lookout for individuals who are always open to going the extra mile and thrive in a fast-paced environment. We are strong believers in building a great, enduring

a company that can outlast its builders and create a massive impact on the lives of our

employees, creators, and customers alike.

Our Investors

We are fortunate to be backed by some of the industry’s most prolific angel investors - Kunal Bahl and Rohit Bansal (Snapdeal founders), YourStory Media. (Shradha Sharma); Dr. Saurabh Srivastava, Co-founder of IAN and NASSCOM; Slideshare co-founder Amit Ranjan; Indifi's Co-founder and CEO Alok Mittal; Sidharth Rao, Chairman of Dentsu Webchutney; Ritesh Malik, Co-founder and CEO of Innov8; Sanjay Tripathy, former CMO, HDFC Life, and CEO of Agilio Labs; Manan Maheshwari, Co-founder of WYSH; and Hemanshu Jain, Co-founder of Diabeto.