Associate Director / Director - User Acquisition

India's fastest growing e-commerce startups

Associate Director / Director - User Acquisition

Qrata

Company

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Associate Director / Director - User Acquisition

at India's fastest growing e-commerce startups

Agency job

via Qrata

5 - 8 yrs

₹20L - ₹40L / yr

Gurugram

Skills

E-Commerce Startup

Customer Acquisition

Lead Generation

Marketing

Marketing Strategy

growth marketing

India's largest Cashback , coupons and e-commerce website startups.

This can be a great career move to accelerate your own growth.

Ideal candidate should have the below experience/qualities:

Proven expertise in growth of the Company through various digital marketing channels
Proficient in paid marketing, influencer marketing and other growth channels
Minimum of 5 years of work experience with a focus on online marketing
Successful track record in accelerating customer acquisition, growth plan
Preferable work experience in the E-commerce industry
Ability to deliver strong results
Desire to work in a fast-paced start-up environment & immerse in an amazing learning experience
Should have great written and spoken English
Sound knowledge in MS Excel, Google Analytics, CleverTap and other digital tools.

Roles and responsibilities of this role would include the below:

Owner of customer acquisition for the business.
Build long-term strategies for customer acquisition and lead the team in execution
Use data and market intelligence to drive acquisition efforts
Identify new growth opportunities (including new platforms, channels, and advertising and integration opportunities) to acquire new users.
Work with cross functional team (Product, Tech & Marketing) to establish growth strategies
Create, manage, and experiment with new user acquisition campaigns
Create relevant customer segments, analyze trends and prioritize campaigns
Develop strategic customer acquisition plans to drive profitable growth.
Analyze data to monitor revenue performance and uncover areas for improvement.
Oversee all digital channels of the Company including SEO, SEM, Email, Social Media, Influencer marketing and other marketing activities.
Take high level brainstormed idea to actual implementation, tracking and analyzing
Create weekly and monthly marketing plans and budgets for our different channels.
Build strategic relationships and partner with key industry players, agencies and vendors for lead generation.

India's largest Cashback , coupons and e-commerce website startups.

This can be a great career move to accelerate your own growth.

Ideal candidate should have the below experience/qualities:

Proven expertise in growth of the Company through various digital marketing channels
Proficient in paid marketing, influencer marketing and other growth channels
Minimum of 5 years of work experience with a focus on online marketing
Successful track record in accelerating customer acquisition, growth plan
Preferable work experience in the E-commerce industry
Ability to deliver strong results
Desire to work in a fast-paced start-up environment & immerse in an amazing learning experience
Should have great written and spoken English
Sound knowledge in MS Excel, Google Analytics, CleverTap and other digital tools.

Roles and responsibilities of this role would include the below:

Owner of customer acquisition for the business.
Build long-term strategies for customer acquisition and lead the team in execution
Use data and market intelligence to drive acquisition efforts
Identify new growth opportunities (including new platforms, channels, and advertising and integration opportunities) to acquire new users.
Work with cross functional team (Product, Tech & Marketing) to establish growth strategies
Create, manage, and experiment with new user acquisition campaigns
Create relevant customer segments, analyze trends and prioritize campaigns
Develop strategic customer acquisition plans to drive profitable growth.
Analyze data to monitor revenue performance and uncover areas for improvement.
Oversee all digital channels of the Company including SEO, SEM, Email, Social Media, Influencer marketing and other marketing activities.
Take high level brainstormed idea to actual implementation, tracking and analyzing
Create weekly and monthly marketing plans and budgets for our different channels.
Build strategic relationships and partner with key industry players, agencies and vendors for lead generation.

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