Amazon PPC Specialist

Responsibilities:

• Plan, launch, and optimize campaigns across Meta and Google platforms.
• Manage budgets and daily campaign performance.
• Scale profitable campaigns while maintaining efficiency targets.
• Build acquisition and retargeting audiences.
• Create lookalike audiences.
• Develop testing frameworks for campaign scaling.
• Work closely with designers and content teams.
• Recommend creative improvements based on campaign data.
• Drive testing of creatives and messaging.
• Maintain campaign dashboards.
• Analyze campaign performance.
• Present recommendations and insights to leadership.
• Ensure accurate tracking implementation.
• Monitor attribution and conversion reporting.
• Performance Optimization (Improve):

● ROAS

● CAC

● CPA

● Conversion Rate

● Customer Acquisition Volume

Requirements:

• Minimum 1 year of hands-on experience with Meta Ads & Google Ads
• Strong understanding of performance marketing & campaign optimization
• Ability to work closely with designers and the content team
• Experience with E-commerce & D2C brands is preferred
• Data-driven mindset with a focus on leads, sales & ROAS

An Ecommerce Executive is responsible for managing and optimizing product listings across various online marketplaces. The role involves setting up new products, ensuring accurate and engaging content (titles, descriptions, images, pricing), and maintaining catalog quality.

They coordinate closely with the marketing team to align on campaigns, promotions, and digital assets, and work with the sales team to track performance, inventory, and pricing strategies. The role also includes monitoring listing performance, resolving issues, and ensuring products are visible, competitive, and up to date across all platforms.

About Us:

company name is Flyers. Frisker's is our brand name. It is a Delhi-based T-shirt manufacturing company. We sell on Amazon, Myntra & Flipkart and are growing 30% MoM.

Role: E-commerce Growth Manager

We need someone who can directly own and grow our sales on Amazon, Myntra, and Flipkart.

Key Responsibilities:

1. Own P&L and sales targets for all 3 marketplaces

2. Run & optimize Amazon PPC, Myntra Brand Ads for ROAS

3. Catalog management: New listings, SEO, A+ content, pricing

4. Deal planning, inventory management, OOS control

5. Daily reporting: Sales, competitor analysis, keyword research

Must Have:

1. 2-4 years of experience in Amazon Seller Central / Myntra / Flipkart

2. Proven track record of sales growth in Apparel/D2C

3. Hands-on with PPC and campaign management

4. Excel + Data driven mindset

Good to Have: Vendor Central, Advertising Console

What we offer:

Salary: 20k to 40k + Insentive

1. Plan, launch, and manage digital marketing campaigns across Google, Meta, and LinkedIn.
2. Conduct keyword research, Keyword expansion, and optimization for Google Ads campaigns.
3. Build and manage relevant audiences, custom audiences, lookalike audiences, and targeting segments across LinkedIn and Meta.
4. Develop and implement retargeting strategies to improve conversions and re-engage potential customers.
5. Monitor campaign performance and continuously optimize campaigns based on CPC, CTR, CPM, CPL, CPA, ROAS, conversion rates, and other relevant KPIs.
6. Identify campaign performance trends and make data-driven recommendations for campaign rate and performance optimization.
7. Prepare regular campaign reports and performance summaries, highlighting key insights, challenges, and recommendations.
8. Monitor advertising spends, campaign budgets, and account balances, including regular coordination for loading funds to ensure campaigns run without interruption. Recommend budget reallocations based on campaign performance, efficiency, and business priorities. Identify underperforming campaigns, audiences, keywords, and creatives and take corrective action.
9. Drive organic growth through SEO, AIO (AI Optimization), and AEO (Answer Engine Optimization) initiatives.
10. Conduct ongoing research into search behavior, keyword trends, competitor activity, and emerging digital marketing opportunities.
11. Collaborate with creative and content teams to develop performance-focused ad creatives, messaging, and landing-page recommendations

Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.

Monitor campaign performance metrics (CTR, CPC, CPA, ROAS) and deliver actionable insights.

Manage SEO/SEM strategies to improve website traffic and lead generation.

Collaborate with the design and content teams to create compelling ad creatives and landing pages.

Conduct A/B testing to maximize campaign efficiency.

Prepare weekly and monthly performance reports with clear ROI analysis.

Stay updated on industry trends, tools, and competitor strategies to enhance campaign effectiveness.

Coordinate with internal stakeholders to align campaigns with overall business objectives.

Mandatory Skills: Google Ads, Meta Ads and LinkedIn Ads

• Minimum 2–3 years of experience in paid ad marketing across digital channels: Google Ads, Meta, LinkedIn.
• Hands-on experience in paid marketing, client communication, campaign planning, execution, and strategy.
• At least 2 years of hands-on experience managing and optimizing Google Ads.
• Strong domain expertise in paid media, including strategy, execution, and analytics.
• Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
• Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
• Excellent written and verbal communication skills in English.
• Bachelor’s degree in any field; a Master’s degree is a plus.

Performance Marketing Manager (PPC)

Location: Mohali, Phase 8B (On-site)

Experience: 4+ Years

About the Role

75WAY Technologies Pvt. Ltd. is looking for an experienced Performance Marketing Manager (PPC) to drive lead generation and digital growth for our in-house IT services website. The ideal candidate should have hands-on experience in planning, executing, and optimizing paid marketing campaigns for an IT software development company, with a strong focus on generating high-quality B2B leads.

Key Responsibilities

• Plan, execute, and optimize PPC campaigns across Google Ads, Microsoft Ads, LinkedIn Ads, and Meta Ads.
• Manage performance marketing campaigns for the company's in-house website to generate qualified IT service leads.
• Develop strategies to increase website traffic, lead conversions, and return on ad spend (ROAS).
• Conduct keyword research, competitor analysis, and audience targeting for IT services.
• Optimize campaign performance through A/B testing of ads, landing pages, and bidding strategies.
• Monitor and improve key metrics such as CPC, CTR, CPA, Conversion Rate, and ROAS.
• Collaborate with the SEO, Content, Design, and Development teams to improve campaign effectiveness.
• Create and manage remarketing and retargeting campaigns.
• Prepare weekly and monthly performance reports with actionable insights.
• Manage advertising budgets efficiently to maximize campaign performance.
• Stay updated with the latest PPC trends, platform updates, and digital marketing best practices.

Job Responsibilities:

Plan, launch, and optimize Meta (Facebook & Instagram) and Google Ads campaigns.

Monitor campaign performance and improve ROAS, CPA, CTR, and conversions.

Manage campaign budgets and perform A/B testing for creatives and audiences.

Track performance using Google Analytics, Meta Ads Manager, and Google Ads.

Collaborate with the creative team to develop high-performing ad creatives and landing pages.

Prepare weekly and monthly performance reports with actionable insights.

Requirements:

1–3 years of experience in Meta and Google Ads.

Internship experience preferred

Strong understanding of performance marketing, conversion tracking, and analytics.

Experience with Google Analytics, Google Tag Manager, and Meta Pixel is preferred.

Analytical mindset with excellent problem-solving skills.

Key Skills: Meta Ads, Google Ads, Performance Marketing, ROAS Optimization, Google Analytics, A/B Testing, Campaign Management.

Location: Chennai (On-site)

Experience: Minimum 2+ years in e-commerce operations

About the Company

A leading premium menswear brand with a strong omni-channel presence across India. The company is known for its high-quality apparel and growing e-commerce footprint via its own platform and leading marketplaces.

Role Overview

The Ecommerce Manager – Operations will be responsible for ensuring seamless marketplace operations, catalog accuracy, supply chain coordination, and operational excellence across platforms. This role requires strong analytical skills, vendor management capabilities, and hands-on execution to support digital growth.

Key Responsibilities

• Marketplace Operations: Manage daily operations across Amazon, Flipkart, Myntra, Ajio, TataCliq, and other marketplaces.
• Catalog Management: Oversee product listings, SKU creation, stock updates, and campaign readiness.
• Order Fulfillment: Coordinate with supply chain teams to ensure timely dispatches, inventory accuracy, and smooth customer experience.
• Vendor & Partner Coordination: Liaise with marketplace SPOCs, logistics partners, and internal teams for operational efficiency.
• Performance Monitoring: Track KPIs including order accuracy, turnaround time, returns, and reconciliation.
• Process Optimization: Identify gaps, streamline workflows, and implement automation for efficiency.
• Compliance & Reporting: Ensure adherence to marketplace policies and generate weekly/monthly operational reports.

Desired Skills & Competencies

• Strong knowledge of e-commerce operations and marketplace workflows
• Advanced proficiency in MS Excel; familiarity with ERP/e-commerce tools preferred
• Analytical mindset with problem-solving orientation
• Excellent communication and stakeholder management skills
• Ability to work on-site in Chennai with cross-functional teams

Education

• Bachelor’s degree in Business, Commerce, or related field
• MBA preferred but not mandatory

Note: The interested professionals with relevant experience should be currently based in South India.

Responsibilities:

● Budget Handled on Google AdWords, Facebook Ads, Instagram Ads.

● Proven track results of Ad creation, execution and monitoring.

● Well aware of Meta ads, Instagram Ads, Google Ads, LinkedIn Ads, Facebook business manager.

● Create and manage content marketing strategies.

● Forecast marketing campaign growth and ROI for marketing campaigns

● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.

● Drive traffic, generate leads to company pages.

● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.