Account manager- B2B SaaS

Role & Responsibilities

We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.

• New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
• Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
• User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
• A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
• App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
• Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.

Ideal Candidate

• Strong B2C Product Marketing Profile
• Mandatory (Experience 1): Must have 2+ YOE in product marketing for digital products
• Mandatory (Experience 2): Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
• Mandatory ((Experience 3): Experience launching or scaling a mobile app, preferably iOS
• Mandatory (Company): B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
• Mandatory (Exclusion): Avoid all e-commerce companies like Meesho, Amazon, Flipkart, Swiggy, as their scope of work is limited and irrelevant to their requirement.
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself—not from companies like Ola, Swiggy, Zepto, Zomato, Uber, where the user experience is shaped by a tangible service (e.g., food delivery or cab rides).
• Mandatory (Stability): Minimum 2 years per role required. One short period employment is acceptable if there are atleast 2 stints of 2+ years. Frequent job changes are straight rejects.
• Note: Total years of experience must not exceed 5 years.

1  Work under the Managers (Service Section) to learn to plan and direct the work of the

organization.

2. Help to set policies.

3. Learns line and Staff functions, Operations, Management viewpoints and Company policies and 

practices that affect each phase of business.

4.  Evaluate work output.

5. Work in all departments to acquire knowledge of methods, procedures, and standards

required for performance of departmental duties.

6. Work with and through Management to develop and implement actions that protect company assets 

and profitability.

7.  Responsible to extract all workshop reports fromiDMS and handover ot WM.

8. Assist pickup & drop allocation.

9. Assist front office job card closing & billing.

10. Assist walkin customers allocation to Service Advisor's

Responsibilities:

1. Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads/sales.
2. Manage digital marketing campaigns across multiple channels, including but not limited to social media, email, SEO, SEM, and display advertising.
3. Analyze digital data metrics and campaign performance to optimize strategies and improve ROI.
4. Collaborate with internal teams (such as design, content, and sales) to create compelling digital content aligned with marketing goals.
5. Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative strategies to stay ahead of the competition.
6. Manage and maintain the company's social media presence, including content creation, community engagement, and customer service.
7. Monitor and respond to online reviews and feedback on various platforms to maintain brand reputation.
8. Utilize marketing automation tools and CRM systems to streamline processes and improve efficiency.

Requirements:

1. Proven experience in digital marketing, with a strong understanding of digital marketing concepts and best practices.
2. Proficiency in digital marketing tools and platforms, such as Google Analytics, Google AdWords, social media management tools (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
3. Strong analytical skills and the ability to interpret data and metrics to drive informed decisions.
4. Excellent written and verbal communication skills, with the ability to create engaging content for various digital channels.
5. Creative thinking and problem-solving skills, with a results-oriented mindset.
6. Ability to work independently and as part of a team in a fast-paced environment.
7. Certifications in digital marketing (e.g., Google Ads certification, HubSpot certification) are a plus.

We are looking for a Full Stack Engineer for a client of ours, that is headquartered in USA and is operating in the field of health tech space, offering an innovative solution for dominate health issues. The company is well funded and backed by investors like Sequoia Capital.

They are looking for people who are interested to join their company and help them make an impact on their product development and growth.

In this role you will be part of the Product Engineering Team, and will be responsible for working with cross functional teams.

Experience Required

5+ years experience, having worked on both frontend and backend development - hands on development experience from front end, middle tier and back end.

3+ years of experience building Restful web service using node.js

3+ years of experience for writing batch/cron jobs using Python and shell scripting

3+ years of experience in web application development using javascript and ReactJs

Have understanding of javascript, Typescript, HTML, CSS, JSON, Rest based applications

Experience in database techs - mongodb, mysql, redis, elastic search

Experience of building applications deployed on the cloud using AWS, Docker and kubernetes

Good to have : - understanding of code versioning tools like Git

Experience or understanding of JS based build tools like Grunt, Gulp, Bower, Webpack and NPM

Good communication, willingness to work in a diverse team, and a fast paced environment would be a requirement to be successful in this role.

Education Experience

Degree in Computer science would be preferred / equivalent professional experience in product companies.

Experience: 1 to 2 years

Qualification: Degree in Design or Design Certification Course

Job Description: Designing of Catalogue, Marketing Collaterals, Product Design, and Social Media post

Key Skills: Photoshop, illustrator

Role Description

The role is of a Full-stack Engineer who is motivated to actively contribute to the design and development of new product features and enhancements. The role is expected to contribute and support in delivering technical solutions for various problem.

Responsibilities

Hands-on experience to implement solutions using JavaScript(React JS & Node JS)

Develop web/mobile applications using HTML, CSS, JavaScript, Type

Script, React,

In-depth knowledge in JavaScript including ES6+ and Typescript

Experience developing REST and GraphQL APIs with NodeJS and integrations with third-party solutions

Experience in React Native, Android or iOS Native is added advantage.

Working knowledge of SQL and NoSQL database technologies

Experience with TDD and writing robust Unit Test cases.

Exposure to CICD tools, including Git, Maven, Jenkins, Azure

DevOps, App Store deployments

Hands-on development to prototype technical solutions.

Knowledge of any cloud platform solutions (Azure, GCP)

Aware of Agile (Scrum) methodologies

Willing to adapt and learn new/emerging technologies.

Good communication and interpersonal skills

Qualifications

BCA/ MCA / B.Tech. / B.E. / M.Tech. / M.S. in Computer Science

2 - 6 years of experience in development within product-based companies or R&D divisions.

Knowledge in Java, Object-Oriented Programming, Design Patterns, Data structures and algorithms

Our Ideal Candidate

You have a deep interest and passion for technology. You love owning new responsibilities and enjoy working with people who will keep challenging you at every stage. You have strong problem-solving, analytic, decision-making and excellent communication with interpersonal skills. You are self-driven and motivated with entrepreneurial passion and desire to work in a fast -paced, results - driven agile environment with varied responsibilities. You have a passion to mentor and drive technical associates to deliver quality products in an agile environment. You have a flair to setup new process and bring in an innovative mindset to drive the team.

About Company

“Bottom Funnel Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.”

Bottom Funnel provides the system and framework that modern marketers need to generate clients from scratch.BOTTOM FUNNEL is a 360° digital branding and marketing agency that provides a wide spectrum of internet marketing services to enhance the online presence of all kinds of businesses.

We offer global solutions of digital marketing and all IT trending technology solutions, communication through classifieds, web portals, social media networks, advertising channels, and search engines. Our digital experts and business consultants help clients by providing only the best digital marketing strategy to develop through innovation and creativity.

The Opportunity

We have a new opportunity as part of our newly developed Events & Experiences team at Extramarks Education- India's leading education tech company. 

A position based out of the head office in Noida, we are looking for a Marketing Manager- Events with experience marketing large scale events, IPs across lifestyle and entertainment events. 

In a hands-on role, our ideal candidate is a great communicator and collaborator, can plan and execute effective event marketing strategies focusing on result-driven metrics, lead multiple events, are solutions-focused, and know the country's events landscape. If creating quality consumer engagement strategies and driving audience metrics sounds like your thing, we'd love to hear from you.   

Who are you?

As a person, you are organized, thorough, and not afraid to get your hands dirty. Driven and confident, you are a good listener and can communicate effectively across organizational levels, external partners, and the team. You want to get the job done but not at the cost of quality and substance. Collaborative and easy-going, you have a strong work ethic with a penchant to mentor and inspire your team. 

The Role

You will play a key role in creating, shaping, executing, and managing event marketing strategies across our events calendar. 

• Bring exceptional people and project management skills driving multiple initiatives across our events calendar.  
• Solutions-focused, you bring quantitative, analytical, and problem-solving skills to draw insights from metrics, recommendations from the analysis and present marketing plans/solutions to internal & external stakeholders.
• Understand brand values, objectives, and goals to devise well-articulated communication across requirements and recommendations.
• Collaborate and work in sync with support teams across the organization to bring alive marketing plans. 
• Establish marketing goals and key KPI's for event marketing initiatives across events 
• Manage and foster media partnerships and key relationships to derive maximum media value and brand awareness across events.

Responsibilities

• Conceptualize and execute campaigns, including budgets, for events across the events calendar, including partnered events
• Work with the consumer insights team to understand consumer feedback and engagement pre and post events to customize solutions for event and consumer segments.
• Track, monitor, and analyse metrics across business units and HO level, working closely with the digital marketing team. 
• Be up to date and well-versed in marketing trends across digital and offline channels, industry news, talent, and collaborators and have bankable standing relationships with industry professionals, vendors, and agencies. 
• Work closely with event management and sales teams to create an event marketing plan that includes media deliverables for partners wherever needed.
• Create timely feedback reports on data and consumer engagement post events 
• Manage and mentor a team of marketing executives working across events.

Professional & Educational Qualifications 

• 7+ years of experience in event marketing and execution, ideally with an agency or with a brand with an in-house events team
• Ability to analyse data to drive conclusions and form recommendations and solutions
• Excellent communication, presentation, and analytical skills. 
• Experience having managed a team as well as lead other internal stakeholders in managing small to large events. Work cross-functional, building trust, and fostering collaboration.
• Very organized, detail-oriented, and a strong problem-solver
• Graduate/Post Graduate Degree
• Travel, as required.

• 3 years Experience in Ruby on Rails
• Minimum 3 years in MongoDB / PostgreSQL
• Must be from Product based companies