
The Strategy group is focused on moving the discipline forward into a new era of consumer and media behaviour impacted by the rapid digital transformation in India. Your role will focus on data-linked insights and business solutions. You’ll find all the usual Strategy responsibilities apply - inspiring and applying audience, market and product insights; creating
robust media lead strategies and tactics to further our client’s business and communication objectives. This will also entail working with our internal teams and partner agencies to develop and present the most interesting ideas.
On top of all of that, we push for more.
We puzzle over new data sets, new signals from social platforms, new ways to design creative assets, new testing structures, and new ad products for our clients. It’s all new, unknown and just waiting for us to figure it out.
Day to day? You’re operating as the main Strategic point of contact across a few product brands and many campaigns - under the leadership of the Head of Strategy, India, all while doing research, formulating insights, brainstorming new ideas and reviewing data with serious rigor.
Some of the things we’d like you to do:
- We’d like you to be a trusted resource and partner to our clients, especially their product marketing and innovation leads, not afraid to have the tough conversations, when necessary, but also willing to adapt to their needs.
- We emphasize behaviours. We value emotional intelligence, curiosity, and collaboration above all else. We are looking for a person that is comfortable doing their own research, as well as pulling out and presenting the key insights and ideas. Someone who Ensure strategy stays a “common thread” throughout tactical planning and idea presentations – holding the entire product together.
● Evangelize the practice and its value proposition by working closely with Internal Leads of our client business teams and cross-functional teams like Content, Analytics etc.
● Identify key audiences - sizing and profile using data points, to determine whether given audience can achieve the client’s business objective
● Within the aligned audience(s), identify key human truth (insight) using data (quantitative/qualitative) that leads to a communication platform (one-liner) that demonstrates what a brand should be saying to them and how it should be behaving in media to drive the change in perception/ behaviour (from/to)
● Build activation platforms/ideas stemming from data-backed cultural or behavioural insights
● Set budget allocation - topline between online/ offline & key channels identified for each in order to hit the objective
● Consult on learning agendas & implications for all campaigns/projects - take the learning and apply to the next project
● Be the guardian of consumer journeys focusing on not just performance, but also for building emotional connection with our audience through media
● Build and grow senior client relationships - become the client’s consultant (not limited to campaigns and briefs, but business, communication including content and media), in particular Marketing Directors and CMOs
● Build and nurture constructive relationships with the creative agencies
● Brining the best from the outside in - Be the in-agency/ external expert of category and consumer trends (especially media related but not limited to), and apply that knowledge to strategy
● Write / develop agency POVs based on latest trends and developments that matter to our industry/clients
● Work on non-campaign projects such as brand portfolio, brand positioning, GTM strategy as necessary.
A bit about yourself:
● At least 14 years of relevant experience (strategy, media, consulting, research)
● Prior experience working on a global brand, with a proven track record of driving media and campaign strategies (along with presenting them to senior stakeholders)
● Ability to navigate both the digital ecosystem not limited to Facebook, Google, Twitter, LinkedIn, OTTs, and Linear TV, other offline media – to drive integrated communication process
● Understanding of brand and performance objectives
● Succinct in understanding client business, should be able to translate business objectives to Media and close the loop with measurable metrics.
● Deep understanding on planning, audience research and measurement tools; with ability to land into media solutions
● Refine and implement Strategy/ Planning tools by collaborating with the global and regional counterpart
● Vision for where communications strategy and the wider marketing industry is going
● More analytical than creative, yet strong in both
● A Passion to help and develop people – making yourself readily available to answer questions and offer support to the wider business team, and the ability to motivate people to succeed
● Experience in managing teams, including training, individual growth and development plans
● An MBA is a plus but not a must

Similar jobs

Hiring for the position of Full Stack Developer / Senior Full Stack Developer responsible for managing back-end services and the interchange of data between the server and the users.
Your primary focus will be the development of all server side logic, definition and maintenance of the central database, and ensuring high performance and responsiveness to requests from the front-end. You will also be responsible for integrating the frontend elements built by your co-workers into the application. Therefore, a basic understanding of frontend technologies is necessary as well.
We are looking to recruit a candidate for a role that will require:
- Create and consume restful APIs
- Design, develop, and maintain internal and external applications
- Build efficient, testable, and reusable modules
- Write high quality, structured application/interface code and documentation
- Identify solutions through research and collaboration that resolves the root of problems as they arise
- Define functional and technical requirements for application software to develop skills and knowledge
- Troubleshoot, test and maintain the core product software and databases to ensure strong optimization and functionality
- Contribute in all phases of the development lifecycle
Requirement
∙ Proficient in Node.JS and ReactJS development stack
∙ 2+ years’ experience designing, querying, and updating databases in MySQL/nosql
∙ Basic understanding of web technologies including HTML, CSS, JavaScript, AJAX etc.
∙ Passion for best design and coding practices and a desire to develop new bold ideas
∙ Good to have knowledge of AWS, Redis, ElasticSearch
Education: Min. Graduate in related discipline
Work experience: 2 years relevant experience
Compensation: Based on Industry StandardsInterview Mode : Face to Face
Company Description
BXI - Barter Exchange of India is the country's only B2B online barter marketplace. Established in 2021, BXI connects companies and brands on a single platform where they can sell, buy, and exchange goods and services without spending cash. Our premium marketplace helps businesses unlock value from spare capacity, gain additional business, and reduce cash burn through barter. Trusted by over 250 brands across India.
Role: Media Business Development Manager (Assistant Manager | Manager)
Location: Noida (1 Manager) | Bangalore (1 Manager) | Mumbai (3 AM and 2 Manager)
Key Responsibilities:
1. Sell BXI Barter Marketplace Memberships to brands and agencies across your assigned region
2. Initiate and close media or product barter deals with different brands and SMEs.
3. Understand brand requirements and structure relevant barter solutions accordingly.
4. Prepare compelling sales pitches, proposals, and barter deal contracts.
5. Generate and manage pipeline of leads through direct outreach, networking, and referrals.
6. Build and maintain long-term relationships with key decision-makers
7. Attend industry events and networking forums to create new business opportunities
8. Nurture key client relationships through consistent after-sales support.
Qualification and Skills:
1. 3-5 years of experience in any form of media sales, barter deals, or advertising sales.
2. Bachelor’s degree in marketing or business required; MBA preferred.
3. Excellent communication and storytelling skills.
4. Analytical mindset with the ability to leverage data for decision-making.
5. Self-motivated, target-driven, and able to thrive in a fast-paced environment.

About Company :-
Our Client is the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager -Social to join us. As part of the largest media agency in India, you’ll have the opportunity to leverage the scale that comes with the job. You will become an integral part of this growing team and will be working with both internal teams and external parties to ensure campaign delivery objectives are met.
This team is responsible for delivering international solutions, particularly in APAC & EMEA, with some global influence. You will enjoy working in a collaborative team environment and will hold a ‘can do’ attitude with the passion to learn and grow.
At APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Key Responsibilities:
- Lead QA team for effective testing, validation, and verification.
- Implement QA processes and standards.
- Design and execute test plans, cases, and automated scripts.
- Utilize SQL, Excel, and Python for data analysis and testing strategies.
- Validate data across platforms and reports.
- Analyze data for system improvement.
- Monitor and report key quality metrics.
- Develop and maintain process documentation.
Requirements
- Bachelor’s degree in CS, IT, Engineering, or related field.
- 3+ years of QA experience.
- Proficient in SQL, Excel, and Python.
- Strong knowledge of QA methodologies and tools.
- Experience in commerce or digital marketing preferred.
- Demonstrated leadership skills.
- Excellent problem-solving and communication.
- Proactive in task optimization.
- Systems approach to problem-solving.
- Strong attention to detail.


Proficient with Swift, Objective C and Cocoa Touch.
Good knowledge in UI & Unit testing.
Good understanding and knowledge in OOPS concepts
Good knowledge in Protocol oriented programming
Good knowledge in SOLID Principles
Deep understanding of MVVM design pattern
Good Knowledge in RXswift Framework
Knowledge in Test Driven Development
Knowledge in continuous integration and continuous development
Job Overview: We are seeking a dedicated Senior Statistical Programmer to join our dynamic team. You will be responsible for the development, quality control, and documentation of statistical (SAS) programming deliverables for clinical research studies.
Key Responsibilities:
1. Lead and oversee the development of SAS programs for the management and statistical analysis of clinical trial data.
2. Develop, test, and validate statistical tables, listings, and graphs (TLGs) in support of the statistical analysis plan.
3. Support the generation and review of protocols, data management plans, study reports, and other regulatory documents.
4. Provide input to the statistical analysis plan, table shells, data integration plans, and mock-ups.
5. Ensure data quality by designing and validating key data checks and listings.
6. Develop specifications for derived datasets and perform data transformation as necessary.
7. Collaborate effectively with data management and biostatistics teams, clinicians, and other project stakeholders.
8. Guide junior programmers and provide mentoring as needed.
9. Keep abreast of new developments in SAS programming and clinical research, and act as a subject matter expert for the team.
Required Qualifications and Skills:
1. Bachelor's or master’s degree in Statistics, Mathematics, Computer Science, or a related field.
2. Minimum of 3 plus years of statistical programming experience in the pharmaceutical, biotech, or CRO industry.
3. Excellent SAS programming skills and proficiency in SAS/Base, SAS/Macro, SAS/Graph, and SAS/STAT.
4. Familiarity with CDISC SDTM and ADaM data standards.
5. In-depth understanding of clinical trial data and extremely complex statistical methods.
6. Excellent problem-solving skills and a proactive approach to identifying and resolving issues.
7. Strong written and verbal communication skills, with the ability to translate complex data into understandable results.
8. Proficiency in English, with excellent written and verbal communication skills.
9. Prior experience leading teams or projects is highly desirable.
Preferred Skills:
1. Experience in oncology, immunology, respiratory, infectious diseases, or neurosciences is a plus.
2. Knowledge of other statistical software such as R or Python is a plus.
3. Knowledge of regulatory guidelines (FDA/EMA/ICH) is preferred.
Job Description
If you are creative and enthusiastic about arts, technology, and business, you are at the right place to learn and grow the business and branding elements.
Analyst/Consultant is a position where you will have an opportunity to learn and grow at a fast pace and challenging environment. You must possess outstanding written and oral communication skills and should be very enthusiastic in the arts.
Job Description/ Key Responsibilities:
- Understand product specifications and user psychology
- Play an UX advocate role for entire organization
- Facilitate the clients product vision by researching, conceiving, sketching, prototyping and user-testing experiences for digital products
- Find creative ways to solve UX problems (e.g. usability, findability)
- Translate concepts into user flows, wireframes, mockups and prototypes that lead to intuitive user experiences
- Design and deliver wireframes, user stories, user journeys, and mockups optimized for a wide range of devices and interfaces
- Identify design problems and devise elegant solutions
- Create user-centered designs by considering market analysis, customer feedback, technical constraints/opportunities and usability findings
- Design the UI architecture, interface, and interaction flows for on-device software applications for a variety of screen sizes and interaction models
- Meeting clients and running workshops to find best solutions for their products
- Translate concepts into user flows, wireframes, mockups and prototypes that lead to intuitive user experiences
- Facilitate the clients product vision by researching, conceiving, sketching, prototyping and user-testing experiences for digital products
- Find creative ways to solve UX problems (e.g. usability, findability)
- Design and deliver wireframes, user stories, user journeys, and mockups optimized for a wide range of devices and interfaces
- Identify design problems and devise elegant solutions
- Make strategic design and user-experience decisions related to core, and new, functions and features
- Work closely with the business team to develop user scenarios, storyboards, and high-level requirements
- Analyze user interface problems and create on-brand design solutions that meet measurable business goals and requirements
- Create user-centered designs by considering market analysis, customer feedback, technical constraints/opportunities and usability findings
- Design the UI architecture, interface, and interaction flows for on-device software applications for a variety of screen sizes and interaction models
- Communicate design ideas and prototypes to developers
- Keeping abreast of competitor products and industry trends
Key Requirements
- Knowledge of Photoshop, Illustrator, Adobe XD, Invision, Sketch, Power point etc.
- A solid grasp of user-centered design (UCD), planning and conducting user research, user testing, A/B testing, rapid prototyping, heuristic analysis, usability and accessibility concerns
- Ability to iterate designs and solutions efficiently and intelligently
- A clear understanding of the importance of user-centered design and design thinking
- Passionate about resolving user pain points through great design
- Proficient in design software
- Knowledge of HTML/CSS; JavaScript is a plus
- Outstanding written and oral communication skills
- Creative thinking and logical abilities
- Self-motivated and ability to work with minimal supervision
Must have experience in Knowledge Base and Document & media OOBT portlet.
Must have experience with SQL Server (preferred).
Hands-on experience with JSR 286, OSGI, JAVA, J2EE, Portlet, Hooks, AJAX, Javascript, JQuery, Freemarker, HTML5, CSS3.
Expert in any relational database with SQL Unit testing, State management, git, SVN
The theme, Layout, AUI, Liferay patching, Gradle/Maven, Band, Kaleo workflows, SOAP, and Restful web services.
Must have Java experience with Selenium Web Driver and expertise in Integration with existing Applications
Experience working in an Agile environment together. Certifications from ISTQB would also be a big plus
Experience in REST/SOAP Web Services
Experience working in Unix, Linux environment
Good to have knowledge in CI/CD using Jenkins
Soft skills: Excellent communication skills, problem solver and self-driven.
We are looking for someone to work closely with the Ecommerce and Marketing teams on producing beautiful, unique and engaging design executions across all brand channels including Nykaa’s social media, newsletters, affiliate and print. We are looking for someone who is ideas-led and can apply intelligent, creative thinking to a range of different mediums. The right person needs to ensure that our digital creative product remains leading edge and that the quality of our delivery is upheld.
Role and Responsibilities
- Working on a weekly basis, to design and produce the homepage, site banners, social media graphics and partner campaigns
- Ensure designs are consistent across all of our online communications
- Have an outstanding attention to detail and a keen eye for razor sharp design
- Continually maintain awareness of customer behaviour to maximise sales online
- Working on enhancements to the site as well as suggesting new editorial designs
- Offline design as and when required
- Good appreciation of Clean, simple, image rich, usable interfaces
- Broaden and enhance knowledge by keeping up to date with digital innovations and competitors
- Being a brand ambassador ensuring that all touch points are protected and are in line with the creative vision
- Be aware and have an interest in all areas of design across beauty, fashion, trends, lifestyle and brands

