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Performance Marketing Executive (Google & Meta Ads)
Company: Aertrip
Location: Ghitorni, Delhi (In-office)
Experience: 2โ6 Years
Industry: Travel & Technology
About the Role
We are looking for a data-driven Performance Marketing Executive with strong hands-on experience in Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate should be skilled in managing, optimizing, and scaling paid campaigns with a strong focus on conversions and ROI. Experience in the travel industry will be an added advantage.
Key Responsibilities
- Plan, execute, and optimize campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram)
- Drive performance marketing initiatives focused on lead generation and revenue growth
- Monitor and optimize campaigns based on key metrics such as CPC, CPA, ROAS, CTR, and conversion rates
- Conduct keyword research, audience targeting, and competitor analysis
- Create and test ad copies, creatives, and landing pages
- Implement remarketing strategies and build lookalike audiences
- Manage campaign budgets and ensure optimal allocation
- Conduct A/B testing to improve campaign performance
- Use GA4 and Google Tag Manager for tracking and insights
- Generate performance reports with actionable recommendations
- Collaborate with design and content teams for campaign execution
Must-Have Skills
- Hands-on experience with Google Ads and Meta Ads
- Strong understanding of performance metrics (CPC, CPA, ROAS, CTR)
- Experience in conversion tracking and pixel implementation
- Knowledge of remarketing and audience segmentation
- Analytical mindset with strong problem-solving skills
- Ability to manage multiple campaigns simultaneously
Good to Have
- Experience in the travel industry (Flights, Hotels, Holidays)
- E-commerce or lead generation experience
- Landing page optimization skills
- Basic understanding of SEO and marketing funnels
Qualifications
- Bachelorโs degree in Marketing, Digital Marketing, or a related field
- 2โ6 years of relevant experience
Shubham Vishwakarma
Full Stack Developer - Averlon
About AerTrip India Limited
About
Founded in 2012 Aertrip aspires to become the number one travel portal in the world by providing a convenient and enjoyable booking experience at cheapest prices. At Aertrip are trying to build a team of dedicated and experienced talent. We are looking to hire the best PHP Developers, HTML / Front End Developers, Software Analysts and UI/UX Designers to create a truly magical booking experience for our customers. We have studied over 90 travel websites and apps and designed an interface which provides the best and convenient way to book travel. We are now trying to build a team of extra-ordinary talent to complete this task.
Connect with the team
Company social profiles
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Greetings for the Day!!!
Please find below the details of the position.ย
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|
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Permanentย |
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Puneย |
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Please connect me on Linkedin Shrashti jain or DM me for sharing resume.
immediate Joiner for Mern & Full Stack Developer needed
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ย
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ย
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ย
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ย
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About us -
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon