The Digital Marketing Manageris a newly created position that will play a key role in globally driving digital product strategy, requirements, and solution planning to meet business objectives while also improving the user experience. The primary responsibility is to engage with internal stakeholders to better understand business objectives and key success factors, and will work with the Creative and Digital teams to propose digital solutions to meet those objectives.In addition, the role will involve developing and executing a brand digital strategy, as well as executing digital marketing campaigns for the company. Responsibilities Include: ● Assist with digital marketing efforts to drive traffic, customer acquisition, and revenue growth opportunities. ● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. ● Implement and execute all marketing campaigns to drive digital growth, including list building, list segmentation, landing pages, reporting & analysis. ● Generate and grow qualified leads by enhancing overall customer experience and engagement. ● Contribute to the strategy of execution and optimization of lead nurture and campaign initiatives, including collaboration with sales and operations teams ● Perform ROI analysis and report all data findings, as well as identify strategies for continual improvement. ● Participates in annual brand strategy planning, be responsible for digital strategy development. ● Designs and develops digital platforms, and make continuous improvements, including website, Facebook, LinkedIn, WeChat, newsletter, etc. ● Maintain brand integrity and voice across all channels. ● Develop effective trigger and drip nurtures that align with overall marketing and sales goals. Who would be the ideal fit? ● You have technical background and can create product-related content. ● You are a driven/collaborative team player who knows how to get results. ● You are highly organized and able to manage multiple project activities with minimal supervision. ● You enjoy working in a fast-paced, deadline-driven environment. ● You are persistent; enjoy coming up with new ideas and going outside the lines of existing norms. ● You have exceptional written communication skills, and you can deliver compelling, concise, and clear insights into digital performance. ● You can pivot quickly, internalize feedback and adjust in real-time. ● You are passionate about digital media, continually striving towards new and creative ways to drive optimal response and quality traffic using the latest tools and platforms available. ● You can dive in to data, distilling the key trends and translating the findings into an actionable report. Qualifications Include: ● Bachelor or Master degree in Business, Marketing, or equivalent. ● At least 5+ years of progressively responsible experience in digital marketing, product marketing experience. Experience in Semiconductor or IT industry in preferred. ● Experience leading both internal and external cross-functional teams in the design and execution of go-to-market plans. ● Must have experience in digital marketing in one or more areas: website design, user experience, web analytics, website or landing page with key performance accountability. ● Analytical mindset with strong quantitative skills and advanced knowledge of web analytics (Adobe Analytics, Google Analytics), Excel, and other data analytics tools. ● Ability to analyze complex requirements and a passion for creating simple solutions. ● Knowledge of CMS platforms and a strong understanding of data architecture.
Digital Verification Engineer About Company: Espressif Systems is a multinational, fabless semiconductor company established in 2008, with headquarters in Shanghai and offices in Greater China, India and Europe. We have a passionate team of engineers and scientists from all over the world, focused on developing cutting-edge WiFi-and-Bluetooth, low-power, IoT solutions. Among our popular products are the ESP8266 and ESP32 series of chips, modules and development boards. Job Description 1. Develop verification programs and define the verification environment according to design documentation, in order to conduct module- to chip-level verification; 2. Perform regression tests to improve verification coverage; 3. Assist the FPGA and software teams in FPGA prototype testing; 4. Collaborate with chip design engineers to find and fix any design defects; 5. Ensure the integrity of chip designs by supervising the design department when building verifiable design processes; 6. Carry out door-level simulation, with UPF verification methodology, to ensure successful chip tapeout. Job Prerequisites 1. Bachelor’s degree, or above, in Computer Engineering/Electronic Engineering/Communications Engineering, or other related disciplines; 2. 5+ years of work experience; 3. Familiarity with SoC and communication theory; 4. Familiarity with Verilog, proficiency in C/System Verilog verification; 5. Proficiency in Perl/Shell/Tcl scripts; 6. Experience in FPGA verification and/or chip tapeout is a plus; 7. Familiarity with VMM/UVM is a plus.
Job description Title: Lead Embedded Software Engineer Type: full-time/regular, direct hire Location: Pune, India Relocation Assistance: full About this position: This is an opportunity to be a key player at a company with a great reputation in IoT semiconductor technology and growing business. We offer a great long-term opportunity in a true team environment. If you have strong experience in software programming languages such as assembly, C etc. along with software validation test procedures then this opportunity is well suited to you. We are looking for a professional Embedded Software Engineer to execute complete embedded software development lifecycle. The goal is to create scalable and optimized software systems Major Responsibilities: 1. Conceptualize, plan, design, implement and test embedded software and firmware. 2. Participate in software architecture high level design decisions. 3. Develop and maintain efficient codes written with best practices in mind. 4. Develop and maintain product documentation. 5. Work within a highly diverse technical team on cross functional integrated systems. 6. Various other tasks and projects you choose to own. Basic Qualifications: The Leading Embedded Software Engineer position requires a Bachelor's degree in Software, Computer, or Electrical Engineering, Computer Science, or a specialized area, field or the equivalent and a minimum of 5 to 10 years of related work experience. Applicants with a Master's degree and a minimum of 4 to 8 years of related experience are also eligible. Skills: • Clear and concise spoken and written communication skills are critical for this position since the engineer is responsible for gathering engineering requirements, negotiating during tradeoff analysis and documentation. • Interpersonal skills (Networking, negotiation, and tolerance). • The ability to work with cross functional, multi-regional, internal, and external teams that can have different priorities. • Ability to manage urgent situations and manage priorities. • Tolerance to ambiguity and dealing with complex engineering problems. • Ability to make decisions with minimal supervision and limited information. Requirements: 1. Proficient in C language and strong Real-Time SW development skills. 2. Scripting Languages: shell, Perl, Python or the like. 3. Microprocessors/Architectures: strong knowledge of Computer / SoC architecture, familiarity with microprocessor instruction sets is a desired. 4. Experience with RTOS desired. 5. Strong knowledge of Network protocols and layer2 MAC, preferably wireless protocols like 802.11, Bluetooth. 6.Demonstrated experience using software development best practices – requirements capture, design reviews, code reviews, coding conventions. Posting Statement: Espressif prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.