Walk-in Drive - Product Technical Analyst

Company : Barcadly Services (www.barcadlyservices.com)

Job Title: Ads manager(SEM)

No of Positions:2

About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai & Kolhapur, the company was established in the year 2018.

We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri. Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital Marketing Agency in India.

After all, you will only seldom find someone as efficient as we are, when it comes to offering personalized performance marketing.

Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing themselves in the digital arena."

Experience:1+Years.

Ctc-1.8lpa-2.4lpa

Overview:

As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.

Key Responsibilities:

• Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.

• Conduct research to identify target audiences and develop audience personas for ad targeting.

• Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.

• Monitor and optimize ad performance to ensure maximum return on investment.

• Conduct A/B testing and other experiments to improve ad performance.

• Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.

• Provide regular reporting and analysis of ad performance to stakeholders.

• Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.

Requirements:

• Bachelor's degree in marketing, business, or a related field.

• Relevant experience in ad management.

• Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.

• Experience with ad targeting options, such as audience segmentation and retargeting.

• Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.

• Ability to work independently and manage multiple projects simultaneously.

• Strong analytical skills and attention to detail.

• Design and Build Advanced Applications for the Android Platform
• Collaborate with Cross-Functional Teams to Define, Design and Ship New Features
• Troubleshoot and Fix Bugs in New and Existing Applications
• Continuously Discover, Evaluate and Implement New Development Tools
• Work With Outside Data Sources and APIs
• Knowledge of Android SDK, Java programming, Kotlin, Jetpack Compose, Realm
• Version Control, Clean Architecture

Software Engineering

• 4+ years of experience in designing, developing, and maintaining React-based applications
• 4+ years of hands-on experience in developing medium to large-scale applications using Javascript frameworks
• Experience with projects that involve, improving the reliability and performance of your web-apps, by leveraging different observability tools like Lighthouse, Sentry, and Datadog.
• Good understanding of functional programming paradigms and UI architecture patterns
• A decent understanding of cloud infrastructure like AWS to orchestrate and manage our applications.
• Experience with testing frameworks like JEST, modern auth mechanisms, and server-side rendering through frameworks like NextJS
• Experience with backend technologies like JAVA, and Kotlin would be good to have.

Product Development

• Ability to scope, review and refine user stories for technical completeness and to resolve dependency risks.
• Well-versed in working in an agile environment and being involved in different stages of SDLC - Design, Development, Code Review, Testing, and Release Management
• Ability to work with different CI/CD frameworks, with hands-on experience with Git or any similar source code management tools
• Continuously refactor applications so that they are easy to maintain, easy to extend, and contribute to

Your Tech Stack

Web Application Frameworks: React, Ruby on Rails

Programming Languages: ReasonML/Rescript, Typescript, Javascript, Kotlin, HTML, CSS

Tools and Libraries: Webpack, Sentry, NextJS, NodeJS, Jest, Figma

Communication: HTTP, GraphQL, Amazon SQS, Amazon SNS

Observability: Google Analytics, Lighthouse, Sentry, Kibana, Datadog

What you will build with us?

The front-end platform at Porter is geared toward developing a variety of products for customers, partners, and our internal teams. You will be a part of Porter’s Web Engineering Platform team.

What will be your primary focus?

1. enabling our engineering teams to create highly reliable and scalable software systems, reduce client and server outages and increase system hygiene.
2. building the right set of tooling and flows for our web and mobile teams, for improving developer productivity. This will enable our application teams to churn out user features rapidly and will help them build the best-in-class product solutions for our business teams.
3. work on security initiatives, to protect information and information systems from unauthorized access, use, disclosure, disruption, modification, or destruction in order to provide confidentiality, integrity, and availability.

What will you closely influence?

1. Providing the right user experience to our customers, partners, and cc agents when they reach out to us
2. Building tools to help boost user growth on our platform including our driver onboarding, training and certification system, referral system, and lead management models. A step towards sustainable user growth and providing personalized experiences, on our platform
3. Unlocking new growth levels for Porter, in form of our new vibrant customer base through business initiatives like Packers and Movers, Part-Load, and help Porter on its journey to becoming a super Logistic App.
4. Enabling us to engage our partner ecosystem better with our fast-moving initiatives in the Insurance and Lending segments. Your work here will directly impact the livelihood of our partners
5. Solving problems related to optimal pricepoint for partners and customers, matchmaking with supply and demand, and building confidence around payment experience and location tracking.

We are seeking an enthusiastic and curious Salesforce Technical Architect to join our team to design and develop solutions on the Salesforce.com platform using Apex and Visualforce programming languages. In this role, you’ll work in a highly collaborative environment where communication with the Marketing, Sales, Underwriting, and Backend Engineering teams is key to your day-to-day success.

As a Specialist Leader in our Salesforce practice, you will:

• Serve as an integrator between business needs and technology solutions, helping to create technology solutions to meet clients’ business needs
• Organize and deliver services on a cross-section of projects
• Maintain your technical knowledge within the industry and leverage this subject matter knowledge in client engagements
• Contribute to the development and cultivation of business and vendor relationships
• Serve as a “Subject Matter Expert”, adding interpretive value to data presented or experienced insight into a functional process or issue
• Display leadership and business judgment by anticipating client and project needs and developing alternative solutions
• Identify opportunities for other Rialtes service offerings that can address client needs
• Manage solutions, delegate resources, and help ensure quality assurance principles are met across projects and deliverables
• Supervise the work of team members and support delivery team staff
• Provide input and actively participate in recruitment and retention activities

Qualifications Required:

• 6+ years in an SFDC Technical Architect role
• Pre-sales, proposal, and RFP experience
• At least 4 full life-cycle Salesforce implementations with strong expertise in 2 of the following modules: Sales Cloud, Service Cloud, Marketing Cloud, Force.com
• Strong communication skills, both written and oral.
• 5+ years of hands-on experience on Sales/Service Cloud/Community or Force.com platform and integrations
• 4+ Salesforce Certifications in development & Administration.

Job Description

The ideal candidate is a self-motivated, multi-tasker, and demonstrated team-player. You will be a responsible developer helping our clients, either developing new products or enhancing products. You should be able to contemplate and communicate as much as possible!

Responsibilities

• Writing clean, maintainable, desired quality, desired performing code.
• Develop and support software including applications, database integration, interfaces, and new functionality enhancements
• Coordinate cross-functionally to ensure project meets business objectives and compliance standards
• Support test and deployment of new products and features
• Participate in feature brainstorm, code reviews
• Explore cutting edge technologies and taking up PoC line up.

Qualifications

• Team player
• Passion to solve problems
• Constant learner
• A degree in Computer Science (or related field)
• 4-7 years of relevant work experience
• Able to code in JAVA (with Spring framework)
• Ability to organize, and prioritize work
• Good at Object Oriented Design, Database Design(SQL/NoSQL), and Microservices
• Exposure to UI framework (React/Angular/Vue/Next)
• Exposure with Agile software development methodologies
• Exposure to any one public cloud (AWS/GCP/Azure)
• Exposure to cache, messaging systems, docker, API gateway

What we will not ask from you?

• Your current CTC, you'll be paid for what you deserve!
• If you had breaks in your career that's okay! We will not poke you on why you had your break blah blah...!
• Your notice period in current organization! If everything goes well, you let us know your joining date we will roll out the offer with joining the date as you say!

What's onboard for you as an employee?

• Empathy
• Generous package.
• Variable pay as low as possible (max 15% of your CTC)
• Medical Insurance (limited to spouse & kids) is not part of your CTC.
• Tax beneficial salary structure.
• Comprehensive leave policy
• Flexible Remote working
• Weekly Social Hour on working days
• Open-source Hour on working days
• Flat organization structure
• 15 days notice period (we wanted to keep it as same day exit! we would love to have you with us as long as possible.)

Next steps:

• Feel free to apply for this job if you like this JD.

1.       Good to have experience on Angular JS, Cordova plug In and Ionic4

2.       Good hands on exposure on Ionic Framework and development to create apps

3.       Perform technical oversight and assessment of application and technical specifications.

4.       Specify system architecture and development tools.

5.       Good hands on exposure to JavaScript /jQuery libraries

6.       In-depth understanding of HTML5, HTML4, CSS3 frameworks

7.       Understanding of responsive design principles

8.       Ability to design and conceptualize architecture

9.       Exposure to widely used design libraries like Twitter Bootstrap etc

Desired Profile

1.       3+ Years of strong hands on knowledge of Ionic4 Framework, AngularJS and Cordova to build great web / mobile applications

2.       The candidate will have an opportunity to grow your technical abilities by taking on challenging projects

1.       Good to have experience on Angular JS, Cordova plug In and Ionic4

2.       Good hands on exposure on Ionic Framework and development to create apps

3.       Perform technical oversight and assessment of application and technical specifications.

4.       Specify system architecture and development tools.

5.       Good hands on exposure to JavaScript /jQuery libraries

6.       In-depth understanding of HTML5, HTML4, CSS3 frameworks

7.       Understanding of responsive design principles

8.       Ability to design and conceptualize architecture

9.       Exposure to widely used design libraries like Twitter Bootstrap etc

 Desired Profile

1.       3+ Years of strong hands on knowledge of Ionic4 Framework, AngularJS and Cordova to build great web / mobile applications

2.       The candidate will have an opportunity to grow your technical abilities by taking on challenging projects