UX Researcher - Behavioural Insights (Research, Testing),

Who We Are

YourDOST is one of India’s leading emotional wellness organisations. We help corporates, colleges, and government institutions build healthier and more resilient communities through counselling, assessments, self-help tools, training, and organisational insights.

Since 2014, we have partnered with 500+ organisations, including CK Birla Group, UpGrad, IIT Madras, IIT Delhi, and IIM Bangalore, and supported over 20 lakh Indians.

Learn more at www.yourdost.com.

About the Role

We are looking for a Product Analyst / Business Analyst who can use data and structured thinking to support product decisions and execution.

You will work closely with Product, Technology, Design, and business teams to analyse product performance, translate requirements into user stories, support releases, and identify opportunities for improvement.

What You Will Do

• Analyse user behaviour, funnels, engagement, retention, and other product metrics.
• Build dashboards and convert data into clear, actionable insights.
• Translate business requirements into user stories, workflows, and acceptance criteria.
• Work with Product, Technology, and Design teams during planning and development.
• Conduct UAT, identify edge cases, and validate releases.
• Measure the impact of product changes and recommend improvements.
• Conduct competitor, market, and customer research.
• Use AI and no-code tools to improve research, analysis, and workflows.

Who Can Apply

• 1–3 years of experience in Product Analysis, Business Analysis, Product Operations, or Data Analysis.
• Strong analytical and problem-solving skills.
• Advanced knowledge of Excel or Google Sheets.
• Working knowledge of SQL and BI tools such as Power BI, Tableau, Looker Studio, or Metabase.
• Familiarity with product analytics tools such as Mixpanel, GA4, or Amplitude.
• Experience creating user stories, acceptance criteria, and conducting UAT.
• Ability to work effectively with Product and Technology teams.
• Strong attention to detail and communication skills.
• Startup experience and an interest in mental health or consumer technology are a plus.

Why Join Us

• Work at the intersection of product, data, and business.
• Directly influence product decisions through analysis and insights.
• Get end-to-end exposure to building, launching, and improving products.
• Work on products that meaningfully impact people’s well-being.

Job Details

Location: HSR Layout, Bengaluru

Employment Type: Full-time

Work Mode: Onsite

Working Days: Five days a week

AI Product Builder | Consumer Experiences

TL;DR: ₹1 lakh/month. HSR Layout, Bengaluru. Full-time, in-person preferred, with flexibility for an exceptional fit. Use AI to build and refine consumer experiences. No CV or prior experience required. Apply by email, then an unpaid 48-hour workout assignment.

I'm Vishnu, building Aira. AI is the biggest equaliser we have, but nobody has figured out the consumer use case yet. I think Aira will be the reason everyday people start using AI daily.

I don't believe chatting is the final interface for AI. So Aira is built around a hand-drawn character that feels alive, shapes what's on your screen, and brings voice, animation and music together. The goal is the best answer, delivered in the best way for your situation, with help acting on it.

Say you're deciding what to cook. Aira helps you pick a meal, shows the ingredients, arranges the purchase with your confirmation. While you cook, it keeps the recipe and your current step on screen, speaks short instructions, and waits while your hands are busy. The same screen won't work at the gym, in meditation or while fixing a tyre. The conversation, the actions and what you see and hear should feel like one experience that adapts to what you're doing.

I'm hiring people who would have wanted to work on the first iPhone. People who obsessed over the small details that made something unfamiliar feel natural, and cared about what a person felt the first time they used it.

We've built the foundation. Your job is to take an experience, decide how it should work, build it with AI, and keep agonising until it feels right. In practice: tuning prompts and behaviour files, building or changing screen components with AI, and testing what you've made.

You may not yet be able to explain why an interaction feels incomplete. I want you to follow that feeling and build a better version. That's why we don't ask for a CV, prior experience or a coding background. We need product thinking, creativity and ownership — you question what AI gives you, make it work, and keep improving it.

We're launching in San Francisco this month. You'll work directly with me and help shape what people experience the first time they meet Aira.

The process

You'll build a workout experience from a minimal starter. We give you a stepper, a timer and the component plumbing; you decide how it behaves and build the rest. Anyone can attempt it, before any screening. You have 48 hours after receiving it. It's unpaid, for evaluation only, and your work stays yours.

AI helps me review, but I pick the shortlist myself. Shortlisted candidates get a 30-minute conversation. I aim to reply within 24 hours of submission and finish within a week.

Consumer Insights & Creative Strategy Lead

Brands: ToppersNotes and Kidureka

Location: Jaipur

Type: Full-time

About the role

We are looking for someone who can understand a consumer deeply and turn that understanding into

advertising that feels instantly relevant.

At ToppersNotes, we help students prepare for competitive exams with focused study material. At

Kidureka, we create educational kits that children can build, explore and demonstrate. The audiences

are different, but the creative challenge is the same: understand what they care about, show how the

product helps, and earn their trust.

You will own the thinking behind our ads—from consumer research and campaign concepts to scripts,

production briefs and improvements based on results. This is a hands-on role for someone who enjoys

both strategy and writing.

What you will do:

- Study customers through interviews, reviews, social media comments, sales conversations and

campaign feedback.

- Identify specific motivations, frustrations, objections and buying triggers for different audience

segments.

- Develop ad concepts that connect a real consumer problem to a clear product benefit.

- Write compelling scripts for short video ads, creator-led content, demonstrations, testimonials and

brand campaigns.

- Write natural dialogue and strong hooks in Hindi, Hinglish and English, as appropriate for the audience.

- Work with product, marketing, creators and video teams to turn scripts into effective ads.

- Ensure that product claims are accurate, specific and supported by a demonstration or credible

evidence.

- Review campaign performance and consumer responses to refine scripts and develop new creative

angles.

- Build a growing library of consumer insights, tested messages and successful ad formats for both

brands.

What we are looking for:

- 4–8 years of experience in creative strategy, advertising, consumer research, brand content or

performance creative.

- Strong hands-on scriptwriting experience, especially for digital video.

- The ability to move beyond broad statements such as “students need better preparation” or “parents

want less screen time” and uncover the precise situation behind a buying decision.

- An understanding of consumer psychology, audience segmentation, brand positioning and direct-

response advertising.

- A strong ear for authentic Hindi/Hinglish dialogue. Your writing should sound like the people we are

speaking to.

- The ability to explain a product benefit simply and persuasively without exaggeration.

- Comfort using campaign data and qualitative feedback to improve creative work.

- Curiosity, good judgment and the willingness to speak directly with customers.

Experience in education, exam preparation, parenting, toys or D2C brands is useful, but the quality of

your thinking and writing matters more.

What success looks like?

Your ads should make the right consumer think, “That is exactly my problem.” They should then

understand why the product is relevant, see a believable reason to trust it, and feel mot ivated to take

the next step.

About Meera Labs

Meera Labs is building Meera, your personal companion powered by Conscious Intelligence. We are looking for a curious, hands-on Product & Growth Intern to help us grow adoption and improve the product.

What you will do

• Spend about 40% of your time on user outreach, community conversations, and customer discovery.

• Spend about 60% of your time on product and growth experiments, landing pages, messaging, funnels, and retention ideas.

• Run experiments, measure results, and turn learning into clear product recommendations.

• Help acquire at least 10 new paying customers each week through thoughtful, organic outreach, plus additional paid-growth work.

• Research users and competitors and share concise insights with the team.

What we are looking for

• Strong ownership, curiosity, clear written communication, and comfort talking to users.

• Interest in startups, product, growth, marketing, and experimentation.

• Ability to work independently in a remote environment and learn quickly.

• Students, recent graduates, and early-career applicants are welcome.

What you get

• 3-month remote internship with founder mentorship.

• ₹7,500 per month stipend.

• 5% uncapped commission on each sale you generate.

• 5,000 Meera Coins and hands-on startup experience.

• Immediate start; flexible schedule with reliable weekly availability.

How to apply

Apply through Cutshort. Upload your CV and include a short note with your availability, one example of something you built or grew, and your answer to: What growth experiment would you run in your first week for Meera, and why?