Tosca Engineer

Role summary

We are looking for an Email Marketing Specialist who combines analytical thinking with

creativity to drive high-performing campaigns. This role requires someone who can

independently plan, execute, and optimize email marketing initiatives while leveraging data to improve engagement and conversions. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple tools, campaigns, and datasets.

This role comes with a high level of ownership. You will be responsible for managing email as a core growth channel end-to-end, from strategy to execution to optimization. We’re looking

for someone who can take initiative, test new ideas, and continuously improve performance without relying on constant direction.

What You’ll Do

1. Campaign Strategy & Planning

● Plan and execute email and outbound campaigns for lead generation

● Create targeted campaigns aligned with user personas and business goals

● Manage campaign calendars and ensure timely delivery across multiple initiatives

● Work with lead data tools (e.g., Apollo, Snov.io) to build and manage prospect lists

● Leverage AI tools (e.g., Claude, ChatGPT) to accelerate the whole process

2. Marketing Automation & CRM Management

● Build and manage automation workflows with a focus on logic, scalability, and efficiency

● Work extensively with CRM platforms (preferably HubSpot) for campaign execution and

tracking

● Maintain and optimize contact databases, segmentation, and lifecycle stages

3. Data Analysis & Optimization

● Ensure best practices in email deliverability, including domain setup and inbox health

● Track campaign performance using key metrics such as open rates, CTR, conversions,

and ROI — and for outbound specifically, monitor reply rate, positive reply rate, meeting

booked rate, and sequence-level A/B results

● Continuously test and optimize outreach sequences for reply rates and conversions

● Use data to derive insights and continuously improve campaign effectiveness

● Work with spreadsheets (Google Sheets/Excel) to analyze campaign data and generate

reports

4. Audience Segmentation & Persona Mapping

● Develop and refine customer personas for targeted communication

● Segment audiences based on behavior, demographics, and engagement patterns

● Personalize campaigns to improve relevance and performance

5. Content & Quality Control

● Collaborate with sales/marketing to align messaging with ICPs and target accounts

● Collaborate with content/design teams to develop effective email creatives

● Ensure accuracy, consistency, and attention to detail in all campaigns

● Conduct A/B testing for subject lines, content, and CTAs

6. Cross-functional Collaboration

● Work with marketing, sales, and external vendors to align campaigns with broader goals

● Communicate insights, performance updates, and recommendations clearly

Qualification Criteria

● 2+ years of experience in lead generations campaigns and GTM strategies, including email marketing or a other paid marketing channels

● Demonstrated ability to own a channel end-to-end — from strategy and execution to reporting and optimization — with minimal supervision

● Strong analytical mindset with the ability to interpret data and make decisions

● Proficiency in Google Sheets (comfortable with basic to intermediate formulas and data handling)

● Hands-on experience with CRM tools, preferably HubSpot

● Strong understanding of audience segmentation and persona mapping

● Deliver regular performance reports (weekly/monthly) covering campaign results, key

insights, and recommended next steps

● Present findings clearly to internal stakeholders, translating data into actionable

recommendations

● High attention to detail and ability to manage multiple campaigns simultaneously

● Self-starter with the ability to work independently and proactively

● Strong problem-solving skills and structured thinking

● Good written and verbal communication skills

Preferred Attributes

● Experience with prospecting and campaign setup tools like Snov.io and/or Apollo

● Familiarity with A/B testing frameworks and experimentation

● Exposure to email deliverability best practices and tools

● Experience working in fast-paced or high-growth environments

● Understanding of email infrastructure (SPF, DKIM, DMARC) and its impact on deliverability

● Experience managing multiple sending domains and maintaining inbox health

Benefits:

• Health insurance
• Provident Fund

Work Location: In person

Strong Full-Stack Engineering Profiles (Python + React)

Mandatory (Experience 1) – Must have a 2+ YOE in Full-stack development using Python (backend) and React.js (frontend)

Mandatory (Experience 2) – Must have strong hands-on experience in cloud platforms - AWS or GCP

Mandatory (Education) – B.Tech / M.Tech in Computer Science or IT (BCA / MCA also acceptable).

Mandatory (Company) – IT Services/ Product startup companies or niche consulting firms (e.g., ThoughtWorks, EPAM, Persistent, Happiest Minds).

Preferred

Preferred (Experience 1) – Exposure to serverless architectures (AWS Lambda) and CI/CD pipelines.

Preferred (Experience 2) – Understanding of modern DevOps practices, cloud-native deployments, and rapid prototyping.

Need candidates from Digital Marketing / Advertising / AdTech / Online Media / Fintech / Investment / Digital Banking / Real Estate / BFSI / Crypto / Gaming Industry Only.

● Candidate must have experience in selling Digital products and services with B2B brands Only. (Any B2C experience will not be considered).

● Candidate should have experience in Client Acquistion of New Brands and working on Brand partnerships

● Candidate should have experience working for Global brands.

● Candidate should be good in handling End to End Sales (Market research and lead research) not only lead generation.

● Candidate must be good in Negotiation and Client Onboarding.

● Candidate must be Confident and have good Communication skills.

Note :- 

● Candidate must have Awareness of Products and Services sold in previous job role.

● Candidate should know the USP of the product / service they were selling and how they are portraying them.

● Candidate should be good in Situational problem solving and dealing.

● Candidate should have ability to adapt the start-up culture.

📢 DATA SOURCING & ANALYSIS EXPERT (L3 Support) – Mumbai 📢

Are you ready to supercharge your Data Engineering career in the financial domain?

We’re seeking a seasoned professional (5–7 years experience) to join our Mumbai team and lead in data sourcing, modelling, and analysis. If you’re passionate about solving complex challenges in Relational & Big Data ecosystems, this role is for you.

What You’ll Be Doing

• Translate business needs into robust data models, program specs, and solutions
• Perform advanced SQL optimization, query tuning, and L3-level issue resolution
• Work across the entire data stack: ETL, Python / Spark, Autosys, and related systems
• Debug, monitor, and improve data pipelines in production
• Collaborate with business, analytics, and engineering teams to deliver dependable data services

What You Should Bring

• 5+ years in financial / fintech / capital markets environment
• Proven expertise in relational databases and big data technologies
• Strong command over SQL tuning, query optimization, indexing, partitioning
• Hands-on experience with ETL pipelines, Spark / PySpark, Python scripting, job scheduling (e.g. Autosys)
• Ability to troubleshoot issues at the L3 level, root cause analysis, performance tuning
• Good communication skills — you’ll coordinate with business users, analytics, and tech teams

Responsibilities: 

• Collaborate with internal stakeholders to set communications calendar, creative strategy, and content promotions
• Build customers segments and communication campaigns along customer journeys
• Set, track, and improve key metrics within SMS, email, in-app message and push notification channels
• Identify opportunities to increase retention and lifetime value; plan, direct, and execute marketing programs that achieve those goals
• Plan, implement and track A/B and multivariate tests for transactional, triggered, and marketing mailings Code, test, and implement marketing promotions and campaigns
• Lead efforts for cross-promotion and marketing of new Zolve products across applicable audiences
• Stay current with industry innovations, trends, and best practices across functional areas
• Ensure customer data policies and Zolve's privacy policy are enforced

Requirements: 

• 2-5 years of relevant work experience ideally in a fintech/payments/E-commerce/ tech environment with strong growth and analytics background
• 2+ years experience in maintenance & management of CRM platforms (customer.io //CleverTap experience is a bonus)
• MBA or equivalent post-graduation, with at least two years of experience in digital marketing in B2C company 
• Strong understanding of advertising tools like AdWords, Facebook Business Manager, Adobe AdCloud. 
• Experience with/understand fundamentals of brand building and marketing i.e. audience mapping, positioning, media planning/media mix etc. 
• Excellent written and verbal communication skills 
• Prior startup experience is a plus

The location is Bangalore

Fundflo Technology is looking for a full stack engineer who is passionate about learning new technologies. In this role, you will be responsible for developing product features using the latest web and mobile technologies in a cloud ecosystem.

What will you be doing?

1. Design, code and test product features in an agile-scrum environment.
2. Work closely with the team to understand the needs, context and develop solutions for the same.
3. Volunteer for items in the backlog and deliver to the highest standards.
4. Follow the engineering standards and practices
5. Research and experiment to solve complex problems.
6. Work in a democratic environment where decisions are driven by logic
7. Understand the functional complexity and provide the best experience to the users.
8. Contribute to Fundflo’s roadmap and help build a one-of-a-kind Account Receivable management platform

What skills do you need?

1. Engineer preferably in Computer Science
2. Good understanding of Data Structure and algorithm.
3. Proficiency in one or more of the following technologies: NodeJS, Java, frontend frameworks like React, Angular
4. Good understanding of Relational Database(i.e MySql, PostgreSQL etc) 

Remote working with access to co-working space as required.

Responsibilities: 

• Design and code efficient, scalable systems that can accept feedback from multiple hundred thousand employees and generate insights 
• Design efficient and scalable event driven systems to process complex machine learning pipeline
• Experiment with data to come up with unique insights and that can benefit our clients
• Identify libraries and technologies worth experimentation
• Participate in brainstorming sessions to bring more value to our clients
• Investigate performance issues / scalability bottlenecks, existing queries and/or write new queries with performance optimization in mind
• Develop RESTful APIs that can be used by frontend to show insights
• Debug and fix production level bugs as and when they crop up
• Support ad hoc data analytics upon requests by clients, and believe us nothing creates a better DB understanding than handling ad hoc data requests 

Requirements: 

• 3+ years of experience in architecture and developing high performance web applications 
• Experience with systems ingesting/processing high amounts of data is a plus 
• In-depth understanding of the entire web development process (design, development, and deployment) 
• Experience with SQL and NoSQL database 
• Working knowledge of RESTful API paradigms  
• Experienced in microservices architecture  
• Solid engineering principles and a clear understanding of data structures and algorithms
• Passion for products, empathy for users, and aspiration to make a big impact
•  

We are looking for a passionate hands-on engineer to join our Engineering team.

• To build next-generation web applications which are efficient, reusable front-end abstractions and systems.
• Work closely with Product Managers, UX designers, and back-end engineers to implement front-end solutions while embracing emerging standards and pushing the limits of what a browser can do.
• Explore and design dynamic and compelling consumer experiences.
• Command an impressive portfolio of the latest UI technologies
• Analyze system function and performance requirements to support design concepts.
• Actively participate in design and code reviews to build robust applications and prototypes.
• Interacting with other team members to passionately collaborate our innovations.
• Constantly and consistently implementing new features and optimizing existing ones from controller-level to UI. Vigilantly and rapidly fix bugs.
• Create and maintain software documentation
• Endorsing upcoming standards, launching, iterating, and making a difference.

Ideal Candidate

• Proficiency with HTML5, Javascript, Angular JS, React JS and CSS3
• Ability to write well-abstracted, reusable, highly performant code for Website and Web applications.
• Experience with scripting languages (PHP) will be preferable.
• Excellent communication skills, good visual design sense, in-depth experience in developing web-based applications.
• Architecting, configuring, and automating the build process.
• A solid understanding of how web applications work including security, session management, and best development practices
• Aggressive problem diagnosis and creative problem-solving skills
• Ability to work and thrive in a fast-paced startup environment, learn rapidly, and master diverse web technologies and techniques.
• Knowledge in WordPress will be a plus
• Flexibility to work under ambiguous conditions