
About Potentiam
Potentiam helps SME companies build world-class offshore teams. Our model is our locations and your dedicated staff under your control. Potentiam have offices in Iasi in Romania, Bangalore and Cape Town, home to large liquid pools of offshore talent working for international companies. Potentiam's management team have had over 15 years' experience in building offshore teams, and have specialist functional expertise to support the transition offshore in technology, finance, operations, engineering, digital marketing, technology and analytics. For decades corporations' scale has enabled them to benefit from the cost and skills advantage of offshore operations. Now SME companies can enjoy a similar benefit through Potentiam without any upfront investment.
Location : Bangalore ( Hybrid)
Skills
• Good experience in EPM platform tools, specially in Tagetik.
• Experience implementing CPM/EPM systems.
• Experience in end to end implementation is required.
• Experience in Financial Consolidation and troubleshooting.
• Excellent documentation skills, with the ability to write clear, concise technical and business documents.
• Experience of understanding in report building, setting up dimensions and hierarchy, ETL and UAT
Benefits and Perks
• Health Insurance
• Referral Bonus
• Performance Bonus
• Flexible Working options

About Potentiam
About
Potentiam helps SME companies build world-class offshore teams. Our model is our locations and your dedicated staff under your management. Potentiam have offices in Iasi in Romania, Bangalore and Cape Town, home to large pools of offshore talent working for international companies. Potentiam's management team have had over 15 years experience in building offshore teams, and have specialist functional expertise to support the transition offshore in technology, finance, operations, engineering, digital marketing, technology and analytics. For decades corporations' scale has enabled them to benefit from the cost and skills advantage of offshore operations. Now SME companies can enjoy a similar benefit through Potentiam without any upfront investment. What is Offshoring? • Degree educated staff • Dedicated staff under your management • Located in highly cost-effective and practical locations • Supported by advanced communication technology and data security • Highly flexible and easy to start with as little as one role
Candid answers by the company
Potentiam is a progressive organization that provides offshoring solutions to UK based SMEs.
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We are looking for a PR Lead to own and drive a public relations strategy globally for Fynd Commerce and our entire product suite—including Boltic, PixelBin, GlamAR, Copilot, and more. You'll be responsible for driving PR efforts while coordinating with an external agency to execute the strategy.
This role is not just about media coverage—it’s about shaping the narrative, building strong industry relationships, and ensuring Fynd is positioned as a thought leader in commerce, AI, automation, and digital transformation.
What will you do at Fynd?
PR Strategy & Execution
- Develop and lead the global PR strategy for Fynd and all product verticals, ensuring alignment with business goals.
- Own the end-to-end media relations, press outreach, and storytelling efforts.
- Proactively pitch stories and secure coverage across top-tier publications, industry media, and digital platforms.
- Position Fynd’s leadership, products, and innovations as key voices in retail tech, AI, automation, and SaaS.
- Monitor commerce, AI, and SaaS trends to identify opportunities for thought leadership and media placements.
Media & Industry Relations
- Build and nurture relationships with journalists, editors, analysts, and influencers across tech, retail, SaaS, and AI domains.
- Develop a strong press network to ensure consistent and impactful media coverage.
- Manage media requests, interviews, and speaking opportunities for Fynd’s leadership team.
- Drive executive communications, including keynote speeches, panel discussions, and industry event participation.
Content & Thought Leadership
- Craft press releases, bylined articles, op-eds, and media statements that shape industry perception.
- Collaborate with internal teams to create impactful storytelling around product innovations, partnerships, and market trends.
- Work closely with the content and growth teams to align PR efforts with broader marketing strategies.
- Lead crisis communications and reputation management when necessary.
Corporate & Community Engagement
- Identify and leverage speaking opportunities, awards, and strategic partnerships to amplify Fynd’s brand visibility.
- Engage with online communities, industry forums, and professional networks to position Fynd as an industry leader.
- Support internal communications to keep employees informed and aligned with key brand messaging.
Some Specific requirements:
Must-Have:
- 10+ years of experience in public relations, corporate communications, or media strategy, preferably in SaaS, tech, or retail.
- Strong media relationships with key business, tech, and industry publications.
- Collaboration and management skills when working with an external agency
- Exceptional storytelling skills—ability to craft compelling narratives from complex topics.
- Experience in securing media coverage, managing press releases, and handling crisis communications.
- Understanding of B2B SaaS, AI, automation, and retail-tech ecosystems.
Nice-to-Have:
- Experience working with high-growth startups, enterprise SaaS, or commerce technology companies.
- Background in journalism, media, or content strategy.
- Strong connections within AI, automation, and digital commerce circles.
- Experience with executive communications and thought leadership campaigns.
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- Strong Understanding of OFSAA instrument balances reconciliation with General Ledger Summary Level balances
- Experience in defining and build the OFSAA data architecture and sourcing strategy to ensure data accuracy, integrity and quality.
- Understanding of Banking treasury products, US Fed regulatory etc.
- Strong understanding of data lineage. building
- Strong in OFSAA Data Management Tools Knowledge (F2T/T2T/PLT/SCD’s).
- Experience in Business rules configurations in OFSAA framework
- Strong Experience in deploying OFSAA platform (OFSAAI – OFSAA Infrastructure) and installation of OFSAA application - preferably OFSAA 8.x onwards.
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Job Description :
- Strong knowledge of PHP web frameworks -Laravel, CodeIgnitor
- Must have 2 years of experience in PHP Laravel or Codelgnitor
- Understanding the fully synchronous behavior of PHP
- Understanding of MVC design patterns
- Thorough understanding of front-end technologies, such as JavaScript, HTML5, and CSS3
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- Proven graphic designing experience
- A strong portfolio of illustrations or other graphics
- Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)
- A keen eye for aesthetics and details
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